Revenue Management for Meetings and Events

HSMAI invites to an afternoon event Tuesday November 27th
Venue to be confirmed. Sign up today!
We start at 15:00 and it will last until 17:00

Meetings and Events will become a priority when commercial leaders see the growth opportunity for their organisations and how they can maximize their opportunities for improving revenues

Target group for this meeting: Revenue Managers, Commercial leaders, Event Managers, Sales & Marketing, General Manager & Assistant General Managers and Food & Beverage Managers.

Press here to sign up! It is free for HSMAI members.

You will meet:

Scott Dahl

Senior Lecturer

Ecole hoteliere Lausanne

Scott is also a member of HSMAI Region Europe Revenue Management Advisory Board

Best Practices in Meetings and Events Revenue Management

  • Key performance metrics: What should you measure and why?
  • The basics and benefits of empowering your sales team to maximize total revenue contribution
  • How to avoid the most common mistakes hotels make with meeting and event revenue management
  • Things you can start doing now, whether you have a huge team and a great sales system or a one-person office with a manual diary and GRC

Heather Hart

Director SmartSpace



Revenue Management for Meetings and Events

  • How to harness the hidden value of Meetings & Event Space
  • How much money are you losing in your Meeting Space?
  • How to forecast demand more accurately for your meeting Space
  • How to measure the Value of space and optimize its use
  • Thinking about your Meeting Space in the same way as your Bedrooms
  • Some simple steps you can take right now to improve performance.

Press here to sign up! It is free for HSMAI members.

HSMAI Region Europe Ltd
59a Brent Street
London NW4 2EA