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March 2020

Important message: ITB Berlin 2020

5 March @ 7:30 am - 9:45 am CET
Hilton Berlin, Mohrenstraße 30
Berlin, Berlin 10117 Germany
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Important message: Due to the increasing spread of the novel coronavirus COVID-19, the Federal Ministry of Health and the Federal Ministry of Economics have implied a cancellation of ITB Berlin 2020. That means this breakfast meeting will not take place. Read more here. HSMAI Breakfast meeting in Berlin Thursday March 5 Hilton Berlin, Mohrenstraße 30 Join HSMAI and many from our Advisory Boards at Hilton Berlin on Thursday March 5 in conjunction to ITB We start at 07:30 with coffee…

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Excelling at Customer Centricity, the ECC Programme in Oslo

10 March @ 9:00 am - 12 March @ 5:00 pm CET
THE THIEF, Landgangen 1,
Oslo, 0252 Norway
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An Executive Coach Certification aiming for a pledge to excellence! Excelling at Customer Centricity, the ECC Programme, is an Executive Coach Certification with the aim for participants to become enablers of a culture of customer centric excellence Coming up in Oslo, March 10 – 12 from 9 am to 5 pm @THE THIEF From our ECC Programme in London in September Target group: Leaders and other potential change agents that: Are eager to create excellent customer satisfaction and a great…

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April 2020

The HSMAI Day Spain in partnership with Mirai and The Hotels Network

22 April @ 10:00 am - 5:00 pm CEST
Madrid, Spain Madrid, Spain + Google Map

Wednesday April 22nd 2020 from 9 am to 5 pm followed by drinks and networking Venue TBC About The HSMAI Day The HSMAI Day is a full day program meant to give you and your team an overview of what is going on in the industry. Trends, numbers and updates you need – and topics that HSMAI believes are important that we as an industry focus on.  The target group for The HSMAI Day is national and regional leaders in…

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June 2020


28 June - 3 July

HSMAI Region Europe COMMERCIAL SUMMER CAMP 2020 will take place in Berlin, Germany The date is now set and it will take place from 28 June to 3 July 2020 After the fantastic feedback on this year Commercial Summer Camp we have now set the dates and destination for next year. It will take place in Berlin from June 28th to July 3rd Are you interested in joining? Please contact us at postbox@hsmai.eu for more information Potential candidate profile The…

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July 2020


1 July @ 2:00 pm - 6:30 pm CEST

CURATE – THE EXECUTIVE INSIGHTS FORUM For HSMAI Executive Members only Wednesday July 1st 2020 in Berlin 14.00 – 18.30 followed by dinner and networking "Leadership in Changing Times" With great pleasure HSMAI Region Europe would like to invite HSMAI Executive Members to attend the fifth biannual Curate. To RSVP for yourself or the delegate from your organization, sign up here. Because this is an invitation-only event, we want to make you aware that we will consider each sign-up separately.

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HSMAI Region Europe Leadership day in Berlin

2 July @ 9:00 am - 5:00 pm CEST

HSMAI Region Europe Leadership day 2020 in Berlin By invitation only just for Advisory Board member from the industry and some of our sponsors More information to come!   Photo taken by Cameo Photography

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November 2020

Curate- in connection to WTM

3 November @ 1:30 pm - 10:00 pm CET
London United Kingdom + Google Map

HSMAI Region Europe Curate - in connection to WTM Starting at 1.30 PM and last the rest of the day including dinner More information to come   Photo taken by Cameo Photography

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January 2021

HSMAI Europe ROC 2021

26 January 2021 @ 7:30 am - 5:30 pm GMT
London United Kingdom + Google Map

HSMAI Europe ROC 2021 Tuesday January 26th 2021 in London Welcome to Europe’s number one place for the latest trends and news in optimization, digital marketing and distribution for the travel and hospitality industry. The educational sessions are focused on elevating leadership and business acumen, anticipating and responding to headwinds, aligning sales, marketing, and revenue optimization efforts, adapting to the ever-changing landscape of hospitality technology, and driving profit throughout the customer journey.   We will have the same great and…

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HSMAI Sales Leader Forum

26 January 2021 @ 11:30 am - 4:00 pm GMT

HSMAI Sales Leader Forum  Tuesday January 26th 2021 in London The HSMAI Sales Leader Forum is also part of the ROC The delegates will participate in most of the general ROC program, but some of sessions that will focus just on Sales will take place in a separate meeting room. Started in 2020, the HSMAI Sales Leader Forum Europe is an unique, new event. It advances the sales discipline by elevating the knowledge and skills of off-property sales leaders in…

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The HSMAI Europe Awards

26 January 2021 @ 6:00 pm - 9:30 pm GMT
London United Kingdom + Google Map

The HSMAI Europe Awards 2020 Tuesday January 26th 2021 in London The HSMAI Europe Awards 2020 will recognise the people and companies that deserve to be awarded for their great work in Hospitality, travel and tourism in 2020. Press here to see the winners from the HSMAI Europe awards 2019. “HSMAI Region Europe, in close cooperation with our Advisory Boards, will be launching several initiatives aimed at marketing our industry with a view to recruiting and retaining the best talents.…

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