BEGIN:VCALENDAR VERSION:2.0 PRODID:-//HSMAI Region Europe - ECPv6.16.2//NONSGML v1.0//EN CALSCALE:GREGORIAN METHOD:PUBLISH X-WR-CALNAME:HSMAI Region Europe X-ORIGINAL-URL:https://hsmai.eu X-WR-CALDESC:Events for HSMAI Region Europe REFRESH-INTERVAL;VALUE=DURATION:PT1H X-Robots-Tag:noindex X-PUBLISHED-TTL:PT1H BEGIN:VTIMEZONE TZID:Europe/Amsterdam BEGIN:DAYLIGHT TZOFFSETFROM:+0100 TZOFFSETTO:+0200 TZNAME:CEST DTSTART:20190331T010000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:+0200 TZOFFSETTO:+0100 TZNAME:CET DTSTART:20191027T010000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:+0100 TZOFFSETTO:+0200 TZNAME:CEST DTSTART:20200329T010000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:+0200 TZOFFSETTO:+0100 TZNAME:CET DTSTART:20201025T010000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:+0100 TZOFFSETTO:+0200 TZNAME:CEST DTSTART:20210328T010000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:+0200 TZOFFSETTO:+0100 TZNAME:CET DTSTART:20211031T010000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:+0100 TZOFFSETTO:+0200 TZNAME:CEST DTSTART:20220327T010000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:+0200 TZOFFSETTO:+0100 TZNAME:CET DTSTART:20221030T010000 END:STANDARD END:VTIMEZONE BEGIN:VTIMEZONE TZID:Europe/Berlin BEGIN:DAYLIGHT TZOFFSETFROM:+0100 TZOFFSETTO:+0200 TZNAME:CEST DTSTART:20200329T010000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:+0200 TZOFFSETTO:+0100 TZNAME:CET DTSTART:20201025T010000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:+0100 TZOFFSETTO:+0200 TZNAME:CEST DTSTART:20210328T010000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:+0200 TZOFFSETTO:+0100 TZNAME:CET DTSTART:20211031T010000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:+0100 TZOFFSETTO:+0200 TZNAME:CEST DTSTART:20220327T010000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:+0200 TZOFFSETTO:+0100 TZNAME:CET DTSTART:20221030T010000 END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTART;TZID=Europe/Amsterdam:20210506T100000 DTEND;TZID=Europe/Amsterdam:20210506T150000 DTSTAMP:20260530T141713 CREATED:20210204T104624Z LAST-MODIFIED:20210423T081306Z UID:10000214-1620295200-1620313200@hsmai.eu SUMMARY:HSMAI Europe Sales Leader Forum DESCRIPTION:Virtual\nThursday May 6th 2021\n  \nThe first HSMAI Europe Sales Leader Forum took place at The Savoy Hotel in London in 2020 as a unique and new event. It advances the sales discipline by elevating the knowledge and skills of off-property sales leaders in regards to important trends\, critical insights\, best practice\, and what this all means for leading sales teams in today’s landscape. \nNow we are back! Virtually this time \nPress here to sign up\nHSMAI Europe members can attend the whole day without any cost. \nWho should attend? \n\nSales professionals from Brands\, Management Companies and Independent hotels and resorts who are leading teams and impacting front-line sellers – from corporate leaders who support on-property teams to regional DOS who oversee multiple properties\nNational & Global Sales Director\nStrategic Account Director\nKey Account Director\nArea Director\nRegional Director of Sales URL:https://hsmai.eu/event/hsmai-sales-leader-forum/ LOCATION:Virtual ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Amsterdam:20210505T140000 DTEND;TZID=Europe/Amsterdam:20210505T160000 DTSTAMP:20260530T141713 CREATED:20210118T094447Z LAST-MODIFIED:20210305T084408Z UID:10000283-1620223200-1620230400@hsmai.eu SUMMARY:HSMAI Europe Brand Strategy MasterClass DESCRIPTION:HSMAI Europe Brand Strategy MasterClass\nEvery Wednesday April 21st – May 19th\nSet the date!\nHSMAI Europe Brand Strategy MasterClass (Virtually)\nEvery Wednesday April 21st – May 19th from 2 PM – 4 PM CET\nWho needs brand strategy?\nThe short answer is everybody\, and especially now.\nThe course will introduce you to brand strategy thinking\, and help you apply it to your own brand immediately – creating your own brand platform as you go.\n\n\nBrand strategy is all about understanding the relationship people have with your brand\, so that you can strengthen it in all aspects of your business. What do people expect from the brand relationship? What is the right tone of voice for you? What are the right products or offers to introduce to the relationship?\nMake your brand a strategic asset and find ways to grow your business. Change is the only constant\, so it pays to be prepared. \n\n\n\n\nSign up a group from your business and build your brand platform together.\n\n\n\n\nThe brand strategy sessions are facilitated by Monna Nordhagen (from left) and Kirsti Rogne (from right) from Mars\, an independent brand strategy consultancy. Monna and Kirsti are the authors of Rockets and Rebels – strategy for anyone looking to build brands that move people. Both have extensive brand development experience and are often called upon to speak or teach strategy\, branding and communications. Monna is also the Chair of HSMAI Europe Marketing and Branding Advisory Board. \n\nIt is free to attend for HSMAI members. \nPress here to read more. URL:https://hsmai.eu/event/hsmai-europe-brand-strategy-master-class/2021-05-05/ LOCATION:Virtual ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Amsterdam:20210504T140000 DTEND;TZID=Europe/Amsterdam:20210504T150000 DTSTAMP:20260530T141713 CREATED:20210311T102650Z LAST-MODIFIED:20210514T093013Z UID:10000297-1620136800-1620140400@hsmai.eu SUMMARY:Tomorrow starts now with HSMAI Europe DESCRIPTION:HSMAI Europe Channel\nTune in for new topics every Tuesday. URL:https://hsmai.eu/event/hsmai-europe-channel-2021-04-20/2021-05-04/ LOCATION:Virtual ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Amsterdam:20210429T110000 DTEND;TZID=Europe/Amsterdam:20210429T123000 DTSTAMP:20260530T141713 CREATED:20210301T131337Z LAST-MODIFIED:20210309T103008Z UID:10000228-1619694000-1619699400@hsmai.eu SUMMARY:#IamRemarkable - HSMAI Europe Workshop DESCRIPTION:[vc_row][vc_column][vc_column_text css=”.vc_custom_1615285803092{margin-bottom: 0px !important;}”] \n#IamRemarkable strives to empower women and other underrepresented groups to speak openly about their accomplishments in the workplace and beyond\, thereby breaking modesty norms and glass ceilings. \nIn collaboration with Google. \nFree for HSMAI members. Press here to read more.[/vc_column_text][/vc_column][/vc_row] URL:https://hsmai.eu/event/iamremarkable-hsmai-europe-workshop/ LOCATION:Virtual ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Amsterdam:20210428T140000 DTEND;TZID=Europe/Amsterdam:20210428T160000 DTSTAMP:20260530T141713 CREATED:20210118T094447Z LAST-MODIFIED:20210305T084408Z UID:10000282-1619618400-1619625600@hsmai.eu SUMMARY:HSMAI Europe Brand Strategy MasterClass DESCRIPTION:HSMAI Europe Brand Strategy MasterClass\nEvery Wednesday April 21st – May 19th\nSet the date!\nHSMAI Europe Brand Strategy MasterClass (Virtually)\nEvery Wednesday April 21st – May 19th from 2 PM – 4 PM CET\nWho needs brand strategy?\nThe short answer is everybody\, and especially now.\nThe course will introduce you to brand strategy thinking\, and help you apply it to your own brand immediately – creating your own brand platform as you go.\n\n\nBrand strategy is all about understanding the relationship people have with your brand\, so that you can strengthen it in all aspects of your business. What do people expect from the brand relationship? What is the right tone of voice for you? What are the right products or offers to introduce to the relationship?\nMake your brand a strategic asset and find ways to grow your business. Change is the only constant\, so it pays to be prepared. \n\n\n\n\nSign up a group from your business and build your brand platform together.\n\n\n\n\nThe brand strategy sessions are facilitated by Monna Nordhagen (from left) and Kirsti Rogne (from right) from Mars\, an independent brand strategy consultancy. Monna and Kirsti are the authors of Rockets and Rebels – strategy for anyone looking to build brands that move people. Both have extensive brand development experience and are often called upon to speak or teach strategy\, branding and communications. Monna is also the Chair of HSMAI Europe Marketing and Branding Advisory Board. \n\nIt is free to attend for HSMAI members. \nPress here to read more. URL:https://hsmai.eu/event/hsmai-europe-brand-strategy-master-class/2021-04-28/ LOCATION:Virtual ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Amsterdam:20210427T140000 DTEND;TZID=Europe/Amsterdam:20210427T150000 DTSTAMP:20260530T141713 CREATED:20210311T102650Z LAST-MODIFIED:20210514T093013Z UID:10000296-1619532000-1619535600@hsmai.eu SUMMARY:Tomorrow starts now with HSMAI Europe DESCRIPTION:HSMAI Europe Channel\nTune in for new topics every Tuesday. URL:https://hsmai.eu/event/hsmai-europe-channel-2021-04-20/2021-04-27/ LOCATION:Virtual ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Amsterdam:20210421T140000 DTEND;TZID=Europe/Amsterdam:20210421T160000 DTSTAMP:20260530T141713 CREATED:20210118T094447Z LAST-MODIFIED:20210305T084408Z UID:10000281-1619013600-1619020800@hsmai.eu SUMMARY:HSMAI Europe Brand Strategy MasterClass DESCRIPTION:HSMAI Europe Brand Strategy MasterClass\nEvery Wednesday April 21st – May 19th\nSet the date!\nHSMAI Europe Brand Strategy MasterClass (Virtually)\nEvery Wednesday April 21st – May 19th from 2 PM – 4 PM CET\nWho needs brand strategy?\nThe short answer is everybody\, and especially now.\nThe course will introduce you to brand strategy thinking\, and help you apply it to your own brand immediately – creating your own brand platform as you go.\n\n\nBrand strategy is all about understanding the relationship people have with your brand\, so that you can strengthen it in all aspects of your business. What do people expect from the brand relationship? What is the right tone of voice for you? What are the right products or offers to introduce to the relationship?\nMake your brand a strategic asset and find ways to grow your business. Change is the only constant\, so it pays to be prepared. \n\n\n\n\nSign up a group from your business and build your brand platform together.\n\n\n\n\nThe brand strategy sessions are facilitated by Monna Nordhagen (from left) and Kirsti Rogne (from right) from Mars\, an independent brand strategy consultancy. Monna and Kirsti are the authors of Rockets and Rebels – strategy for anyone looking to build brands that move people. Both have extensive brand development experience and are often called upon to speak or teach strategy\, branding and communications. Monna is also the Chair of HSMAI Europe Marketing and Branding Advisory Board. \n\nIt is free to attend for HSMAI members. \nPress here to read more. URL:https://hsmai.eu/event/hsmai-europe-brand-strategy-master-class/2021-04-21/ LOCATION:Virtual ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Amsterdam:20210420T140000 DTEND;TZID=Europe/Amsterdam:20210420T150000 DTSTAMP:20260530T141713 CREATED:20210311T102650Z LAST-MODIFIED:20210514T093013Z UID:10000295-1618927200-1618930800@hsmai.eu SUMMARY:Tomorrow starts now with HSMAI Europe DESCRIPTION:HSMAI Europe Channel\nTune in for new topics every Tuesday. URL:https://hsmai.eu/event/hsmai-europe-channel-2021-04-20/2021-04-20/ LOCATION:Virtual ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Amsterdam:20210413T140000 DTEND;TZID=Europe/Amsterdam:20210413T150000 DTSTAMP:20260530T141713 CREATED:20210311T102650Z LAST-MODIFIED:20210409T142249Z UID:10000294-1618322400-1618326000@hsmai.eu SUMMARY:HSMAI Europe Channel DESCRIPTION:HSMAI Europe Channel Live TV Shows with interesting guests/topics.\nPress here to see our previous live streams. \nExploring the beauty of focus in a strong hotel brand\nTuesday April 13 from 2:00 pm – 3:00 pm CET\nDuring this interactive session\, we will follow the captivating story of the creation of the quintessential Amerikalinjen brand in Oslo and its incredibly successful launch. \n\nWhat are the steps to building a compelling hotel brand that stands out from the crowd?\nHow do you ensure that the brand is incorporated into absolutely everything\, from hotel design to marketing communications and more?\nIs there a need to adapt your hotel’s branding strategy during the current market challenges?\n\nSit back\, listen and engage with fellow hoteliers as we take the Amerikalinjen example as a springboard to discuss together everything related to the wonderful world of hotel branding. \nRead more here. URL:https://hsmai.eu/event/hsmai-europe-channel/ LOCATION:Virtual ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Amsterdam:20210324T150000 DTEND;TZID=Europe/Amsterdam:20210324T160000 DTSTAMP:20260530T141713 CREATED:20210305T100740Z LAST-MODIFIED:20210309T143331Z UID:10000230-1616598000-1616601600@hsmai.eu SUMMARY:Revenue Management at the Verge of Exiting the Pandemic DESCRIPTION:How do revenue managers price a whole new world? What are on the minds and strategy to-dos of some of Europe’s leading revenue managers as an uncertain world but supposedly high pent-up demand awaits the continent\, but where are these guests going? Are events and business travel being added to the strategic aims of hotel companies right this minute?\nSit back\, listen and engage with fellow hoteliers as the issue is discussed and the solutions aired. \nMore information to follow. \nModerator: Terence Baker\, senior reporter\, Europe\, Hotel News Now \nPress here to sign up. URL:https://hsmai.eu/event/revenue-management-at-the-verge-of-exiting-the-pandemic/ LOCATION:Virtual ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Amsterdam:20210126T140500 DTEND;TZID=Europe/Amsterdam:20210126T150500 DTSTAMP:20260530T141713 CREATED:20210118T141005Z LAST-MODIFIED:20210118T141058Z UID:10000293-1611669900-1611673500@hsmai.eu SUMMARY:HSMAI Europe: Chief Sales Officers Roundtable DESCRIPTION:By Invitation Only\nTuesday January 26th 2021\nA separate invitation will be sent those that will be invited.  \n\n\n\n\nAttendance Eligibility\nAll Roundtables are by invitation only. Individuals are invited based on their specific role at a specific company (determined by company type and number of hotels in the company’s portfolio). Invitations are non-transferable. \nRoundtables are hosted by HSMAI Europe. While there is no cost to attend\, all attendees are expected to be members of HSMAI Europe. \nPlease let us know what Roundtables you and your company are interested to join included your position at the company\, by sending an email to postbox@hsmai.eu \n\nPress here for more information. URL:https://hsmai.eu/event/hsmai-europe-chief-sales-officers-roundtable/ LOCATION:Virtual ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Amsterdam:20210126T140500 DTEND;TZID=Europe/Amsterdam:20210126T150500 DTSTAMP:20260530T141713 CREATED:20210118T140854Z LAST-MODIFIED:20210118T140854Z UID:10000292-1611669900-1611673500@hsmai.eu SUMMARY:HSMAI Europe: Brand Chief Revenue Officers Roundtable DESCRIPTION:By Invitation Only\nTuesday January 26th 2021\nA separate invitation will be sent those that will be invited.  \n\n\n\n\nAttendance Eligibility\nAll Roundtables are by invitation only. Individuals are invited based on their specific role at a specific company (determined by company type and number of hotels in the company’s portfolio). Invitations are non-transferable. \nRoundtables are hosted by HSMAI Europe. While there is no cost to attend\, all attendees are expected to be members of HSMAI Europe. \nPlease let us know what Roundtables you and your company are interested to join included your position at the company\, by sending an email to postbox@hsmai.eu \n\nPress here for more information. URL:https://hsmai.eu/event/hsmai-europe-brand-chief-revenue-officers-roundtable/ LOCATION:Virtual END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Amsterdam:20210126T130000 DTEND;TZID=Europe/Amsterdam:20210126T140000 DTSTAMP:20260530T141713 CREATED:20210118T140719Z LAST-MODIFIED:20210118T141021Z UID:10000291-1611666000-1611669600@hsmai.eu SUMMARY:HSMAI Europe: Chief Marketing & Branding Officers Roundtable DESCRIPTION:By Invitation Only\nTuesday January 26th 2021\nA separate invitation will be sent those that will be invited.  \n\n\n\n\nAttendance Eligibility\nAll Roundtables are by invitation only. Individuals are invited based on their specific role at a specific company (determined by company type and number of hotels in the company’s portfolio). Invitations are non-transferable. \nRoundtables are hosted by HSMAI Europe. While there is no cost to attend\, all attendees are expected to be members of HSMAI Europe. \nPlease let us know what Roundtables you and your company are interested to join included your position at the company\, by sending an email to postbox@hsmai.eu \n\nPress here for more information. URL:https://hsmai.eu/event/hsmai-europe-chief-marketing-branding-officers-roundtable/ LOCATION:Virtual ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Amsterdam:20210126T130000 DTEND;TZID=Europe/Amsterdam:20210126T140000 DTSTAMP:20260530T141714 CREATED:20210118T140359Z LAST-MODIFIED:20210118T141533Z UID:10000290-1611666000-1611669600@hsmai.eu SUMMARY:HSMAI Europe: Chief Customer & Distribution Officers Roundtable DESCRIPTION:By Invitation Only\nTuesday January 26th 2021\nA separate invitation will be sent those that will be invited.  \n\n\n\n\nAttendance Eligibility\nAll Roundtables are by invitation only. Individuals are invited based on their specific role at a specific company (determined by company type and number of hotels in the company’s portfolio). Invitations are non-transferable. \nRoundtables are hosted by HSMAI Europe. While there is no cost to attend\, all attendees are expected to be members of HSMAI Europe. \nPlease let us know what Roundtables you and your company are interested to join included your position at the company\, by sending an email to postbox@hsmai.eu \n\nPress here for more information. URL:https://hsmai.eu/event/hsmai-europe-chief-customer-distribution-officers-roundtable/ LOCATION:Virtual ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Amsterdam:20210126T112500 DTEND;TZID=Europe/Amsterdam:20210126T122500 DTSTAMP:20260530T141714 CREATED:20210118T140220Z LAST-MODIFIED:20210118T141440Z UID:10000289-1611660300-1611663900@hsmai.eu SUMMARY:HSMAI Europe: Chief Innovation Officers Roundtable DESCRIPTION:By Invitation Only\nTuesday January 26th 2021\nA separate invitation will be sent those that will be invited.  \n\n\n\n\nAttendance Eligibility\nAll Roundtables are by invitation only. Individuals are invited based on their specific role at a specific company (determined by company type and number of hotels in the company’s portfolio). Invitations are non-transferable. \nRoundtables are hosted by HSMAI Europe. While there is no cost to attend\, all attendees are expected to be members of HSMAI Europe. \nPlease let us know what Roundtables you and your company are interested to join included your position at the company\, by sending an email to postbox@hsmai.eu \n\nPress here for more information. URL:https://hsmai.eu/event/hsmai-europe-chief-innovation-officers-roundtable/ LOCATION:Virtual ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Amsterdam:20210126T112500 DTEND;TZID=Europe/Amsterdam:20210126T122500 DTSTAMP:20260530T141714 CREATED:20210118T135820Z LAST-MODIFIED:20210118T141406Z UID:10000288-1611660300-1611663900@hsmai.eu SUMMARY:HSMAI Europe: Brand Chief Digital Officers Roundtable DESCRIPTION:By Invitation Only\nTuesday January 26th 2021\nA separate invitation will be sent those that will be invited.  \n\n\n\n\nAttendance Eligibility\nAll Roundtables are by invitation only. Individuals are invited based on their specific role at a specific company (determined by company type and number of hotels in the company’s portfolio). Invitations are non-transferable. \nRoundtables are hosted by HSMAI Europe. While there is no cost to attend\, all attendees are expected to be members of HSMAI Europe. \nPlease let us know what Roundtables you and your company are interested to join included your position at the company\, by sending an email to postbox@hsmai.eu \n\nPress here for more information. URL:https://hsmai.eu/event/hsmai-europe-brand-chief-digital-officers-roundtable/ LOCATION:Virtual ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Amsterdam:20210126T102000 DTEND;TZID=Europe/Amsterdam:20210126T112000 DTSTAMP:20260530T141714 CREATED:20210118T133857Z LAST-MODIFIED:20210118T135810Z UID:10000286-1611656400-1611660000@hsmai.eu SUMMARY:HSMAI Europe: Chief Loyalty Officers Roundtable DESCRIPTION:By Invitation Only\nTuesday January 26th 2021\nA separate invitation will be sent those that will be invited.  \n\n\n\n\nAttendance Eligibility\nAll Roundtables are by invitation only. Individuals are invited based on their specific role at a specific company (determined by company type and number of hotels in the company’s portfolio). Invitations are non-transferable. \nRoundtables are hosted by HSMAI Europe. While there is no cost to attend\, all attendees are expected to be members of HSMAI Europe. \nPlease let us know what Roundtables you and your company are interested to join included your position at the company\, by sending an email to postbox@hsmai.eu \n\nPress here for more information. URL:https://hsmai.eu/event/chief-loyalty-officers-roundtable/ LOCATION:Virtual END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Berlin:20210126T090000 DTEND;TZID=Europe/Berlin:20210126T163000 DTSTAMP:20260530T141714 CREATED:20200206T081414Z LAST-MODIFIED:20210120T133457Z UID:10000258-1611651600-1611678600@hsmai.eu SUMMARY:HSMAI Europe ROC 2021 DESCRIPTION:HSMAI Europe ROC 2021\nTuesday January 26th-Virtually\nSign up today!\nHSMAI Europe ROC 2021\nTuesday January 26th from 9am-4.30pm CET\n\nWelcome to Europe’s number one place for the latest trends and news in optimization\, digital marketing and distribution for the hospitality industry\nMeet our partners at the educational sessions!  They are all focused on elevating leadership and business acumen\, anticipating and responding to headwinds\, aligning sales\, marketing\, and revenue optimization efforts\, adapting to the ever-changing landscape of hospitality technology\, and driving profit throughout the customer journey.  The programme will be presented next week. \nIt is free to attend for HSMAI members working directly in the hotel and travel industry. \n\n\n\n\nTicket\n\n\nFee\n\n\n\nHSMAI Europe Industry member\nFree\n\n\nIndustry Non member\nEUR 195\n\n\nHSMAI Europe member Vendor\nEUR 495\n\n\nStudents\nEUR 25\n\n\n\n[vc_btn title=”Press here to sign up!” style=”3d” color=”default” align=”center” button_block=”true” link=”url:eur.cvent.me/avlQl?RefId=Home”]\n  \nPress here for more information. \nTop photo: Remy Merckx\, VP\, Global Digital at Radisson Hotel Group and HSMAIs moderator for the day and evening. Photo taken by Cameo Photography URL:https://hsmai.eu/event/hsmai-europe-roc-2021/ LOCATION:London\, United Kingdom ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu GEO:55.378051;-3.435973 END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Amsterdam:20201208T140000 DTEND;TZID=Europe/Amsterdam:20201208T150000 DTSTAMP:20260530T141714 CREATED:20201116T124443Z LAST-MODIFIED:20201116T124611Z UID:10000280-1607436000-1607439600@hsmai.eu SUMMARY:HSMAI Europe live show sponsored by BCV\, a RateGain company DESCRIPTION:[vc_row][vc_column][vc_column_text css=”.vc_custom_1605530767099{margin-bottom: 0px !important;}”]\n\nJoin HSMAI Europe & BCV´s live show about Social Media Tuesday December 8th from 2pm to 3pm CET!\nPress here for more information\n[/vc_column_text][/vc_column][/vc_row] URL:https://hsmai.eu/event/hsmai-channel-hsmai-europe-live-show-sponsored-by-bcv-a-rategain-company/ LOCATION:Virtual END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Amsterdam:20201124T093000 DTEND;TZID=Europe/Amsterdam:20201124T110000 DTSTAMP:20260530T141714 CREATED:20201028T124858Z LAST-MODIFIED:20201028T124858Z UID:10000279-1606210200-1606215600@hsmai.eu SUMMARY:HSMAI Europe Chief Revenue Officer Executive Roundtable DESCRIPTION:More information to come URL:https://hsmai.eu/event/hsmai-europe-chief-revenue-officer-executive-roundtable/ LOCATION:Amsterdam END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Amsterdam:20201104T100000 DTEND;TZID=Europe/Amsterdam:20201104T120000 DTSTAMP:20260530T141714 CREATED:20201028T124748Z LAST-MODIFIED:20201028T124748Z UID:10000278-1604484000-1604491200@hsmai.eu SUMMARY:Curate- Creating a more diverse and transparent hospitality industry. In collaboration with Google Europe DESCRIPTION: URL:https://hsmai.eu/event/curate-creating-a-more-diverse-and-transparent-hospitality-industry-in-collaboration-with-google-europe/ LOCATION:Amsterdam END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Amsterdam:20201103T100000 DTEND;TZID=Europe/Amsterdam:20201103T120000 DTSTAMP:20260530T141714 CREATED:20200206T075933Z LAST-MODIFIED:20201028T124643Z UID:10000257-1604397600-1604404800@hsmai.eu SUMMARY:Curate- Future Of Events. ln collaboration with Cvent DESCRIPTION: URL:https://hsmai.eu/event/curate-in-connection-to-wtm/ LOCATION:Virtual END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Amsterdam:20201029T140000 DTEND;TZID=Europe/Amsterdam:20201029T153000 DTSTAMP:20260530T141714 CREATED:20200910T135213Z LAST-MODIFIED:20200910T135239Z UID:10000277-1603980000-1603985400@hsmai.eu SUMMARY:HSMAI Europe Sales Master Class DESCRIPTION:[vc_row][vc_column][vc_column_text css=”.vc_custom_1599745437467{margin-bottom: 0px !important;}”]\nSign up the team today for HSMAI Europe Sales Master Class – Starting Thursday October 8th 2020\nTogether with our Sales Advisory Board in Europe we have developed a new programme in Sales. This programme will be offered for free for HSMAI members in Europe. Join HSMAI Europe Virtual Sales Master Class to learn from some of our best peers in the industry. \nPress here to read more\n[/vc_column_text][/vc_column][/vc_row] URL:https://hsmai.eu/event/hsmai-europe-sales-master-class/2020-10-29/ LOCATION:Amsterdam END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Amsterdam:20201022T140000 DTEND;TZID=Europe/Amsterdam:20201022T153000 DTSTAMP:20260530T141714 CREATED:20200910T135213Z LAST-MODIFIED:20200910T135239Z UID:10000276-1603375200-1603380600@hsmai.eu SUMMARY:HSMAI Europe Sales Master Class DESCRIPTION:[vc_row][vc_column][vc_column_text css=”.vc_custom_1599745437467{margin-bottom: 0px !important;}”]\nSign up the team today for HSMAI Europe Sales Master Class – Starting Thursday October 8th 2020\nTogether with our Sales Advisory Board in Europe we have developed a new programme in Sales. This programme will be offered for free for HSMAI members in Europe. Join HSMAI Europe Virtual Sales Master Class to learn from some of our best peers in the industry. \nPress here to read more\n[/vc_column_text][/vc_column][/vc_row] URL:https://hsmai.eu/event/hsmai-europe-sales-master-class/2020-10-22/ LOCATION:Amsterdam END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Amsterdam:20201015T140000 DTEND;TZID=Europe/Amsterdam:20201015T153000 DTSTAMP:20260530T141714 CREATED:20200910T135213Z LAST-MODIFIED:20200910T135239Z UID:10000275-1602770400-1602775800@hsmai.eu SUMMARY:HSMAI Europe Sales Master Class DESCRIPTION:[vc_row][vc_column][vc_column_text css=”.vc_custom_1599745437467{margin-bottom: 0px !important;}”]\nSign up the team today for HSMAI Europe Sales Master Class – Starting Thursday October 8th 2020\nTogether with our Sales Advisory Board in Europe we have developed a new programme in Sales. This programme will be offered for free for HSMAI members in Europe. Join HSMAI Europe Virtual Sales Master Class to learn from some of our best peers in the industry. \nPress here to read more\n[/vc_column_text][/vc_column][/vc_row] URL:https://hsmai.eu/event/hsmai-europe-sales-master-class/2020-10-15/ LOCATION:Amsterdam END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Amsterdam:20201008T140000 DTEND;TZID=Europe/Amsterdam:20201008T153000 DTSTAMP:20260530T141714 CREATED:20200910T135213Z LAST-MODIFIED:20200910T135239Z UID:10000274-1602165600-1602171000@hsmai.eu SUMMARY:HSMAI Europe Sales Master Class DESCRIPTION:[vc_row][vc_column][vc_column_text css=”.vc_custom_1599745437467{margin-bottom: 0px !important;}”]\nSign up the team today for HSMAI Europe Sales Master Class – Starting Thursday October 8th 2020\nTogether with our Sales Advisory Board in Europe we have developed a new programme in Sales. This programme will be offered for free for HSMAI members in Europe. Join HSMAI Europe Virtual Sales Master Class to learn from some of our best peers in the industry. \nPress here to read more\n[/vc_column_text][/vc_column][/vc_row] URL:https://hsmai.eu/event/hsmai-europe-sales-master-class/2020-10-08/ LOCATION:Amsterdam END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Amsterdam:20200916T150000 DTEND;TZID=Europe/Amsterdam:20200916T160000 DTSTAMP:20260530T141714 CREATED:20200812T112713Z LAST-MODIFIED:20200812T112713Z UID:10000273-1600268400-1600272000@hsmai.eu SUMMARY:By invitation only: HSMAI Europe CHRO Executive Roundtable DESCRIPTION:HSMAI Region Europe in cooperation with HSMAI Foundation would like to invite you to attend a complimentary by-invitation-only virtual Executive Roundtable exclusively for Chief Human Resource Officers from hotel companies.\n\n\n\n\nWednesday the 16th of September at 3 PM CET\n\nPress here for more information URL:https://hsmai.eu/event/by-invitation-only-hsmai-europe-chro-executive-roundtable/ LOCATION:Amsterdam END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Amsterdam:20200715T120000 DTEND;TZID=Europe/Amsterdam:20200715T130000 DTSTAMP:20260530T141714 CREATED:20200624T090808Z LAST-MODIFIED:20200709T064357Z UID:10000272-1594814400-1594818000@hsmai.eu SUMMARY:HSMAI Europe Webinar: The all-new Customer Journey - an expert outlook on coming challenges and opportunities DESCRIPTION:[vc_row][vc_column][vc_column_text] \n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1593086862686{margin-bottom: 0px !important;}”]\nJoin us for our webinar on Wednesday July 15th from 12pm -1pm CEST. Leading industry experts will share key data on European market developments and first-hand insight on new challenges and opportunities in views of the fast-changing Customer Journey. Sign up today for a free-of-charge participation.\n  \nMonique Jaspers-Wijn\, Global Head Data Insights & Digital Media\, Travelport and Chair of HSMAI Region Europe Customer and Distribution Advisory Board will welcome and introduce the moderator and panelists. \n\n\n\n\n\n\n\n[/vc_column_text][vc_column_text css=”.vc_custom_1593087756340{margin-bottom: 0px !important;}”]The moderator for the webinar will be Sascha Dalig. He is a Hotel Operations Expert and Keynotespeaker. \n  \nThe key take-aways of this session will be: \nBusiness – What do you think will come back first? And Why? And possibly When? \n\nInternational vs Domestic? Leisure vs Business?\n\nCustomer behaviour – How do you see change in the future? \n\nOTA’s? Wholesalers? FIT? Travel Agents? Direct? Etc\n\nClients expectations – How do you see the customer expectations change? \n\nAwareness? Content? Cleanliness? Confidence? Trust?\n\nCommunication – How do see yourself interacting during the different touchpoints with the customer? \n\nSearch? Book? Pre-trip? During-trip? Post-trip?\n\n\nHow do expect to leverage technology during the different touchpoints of the customer journey?\n\nSuccess  – What does ‘Good’ look like? \n\nResults? Customer Experience?\n\nTechnology- How do you expect to leverage technology during the different touchpoints of the customer journey?[/vc_column_text][vc_column_text css=”.vc_custom_1592480771106{margin-bottom: 0px !important;}”]\nThe panelists:\n[/vc_column_text][vc_column_text css=”.vc_custom_1592482106523{margin-bottom: 0px !important;}”]Jonathan Liu\, Director of Revenue Strategy & Marketing Operations\, GLH Hotels[/vc_column_text][vc_column_text css=”.vc_custom_1592482124848{margin-bottom: 0px !important;}”]Sally Richards\, Managing Director\, RaspberrySky Services Limited[/vc_column_text][vc_column_text css=”.vc_custom_1592988892339{margin-bottom: 0px !important;}”]Suzie Thompson\, Vice President Commercial (Marketing & Brand Strategy\, Sales\, Revenue Management)\,Red Carnation Hotels – part of the TTC family of brands[/vc_column_text][vc_separator][vc_column_text css=”.vc_custom_1592993169275{margin-bottom: 0px !important;}”] \nEurope Markets\nMark Haywood\, Senior Vice President – Europe\, North Africa\, The Caucuses\, & Brazil at RateGain Technologies and member of HSMAI Region Europe Customer and Distribution Advisory Board will also be sharing  some data around Europe Markets.[/vc_column_text][vc_column_text css=”.vc_custom_1592993220312{margin-bottom: 0px !important;}”]Michael Hucho\, Management Expert & Independent Consultant and member of HSMAI Region Europe Customer and Distribution Advisory Board will close the session with a short recap of the day[/vc_column_text][vc_column_text css=”.vc_custom_1592989607580{margin-bottom: 0px !important;}”]\nRegister here:\n[/vc_column_text]\n\n \n \n Name*\n \n \n \n First\n \n \n \n \n Last\n \n \n Company*Title*Email*\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n[/vc_column][/vc_row] URL:https://hsmai.eu/event/hsmai-europe-webinar-what-does-the-new-customer-journey-look-like-what-opportunities-will-that-give-you/ LOCATION:Amsterdam END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Amsterdam:20200702T090000 DTEND;TZID=Europe/Amsterdam:20200702T170000 DTSTAMP:20260530T141714 CREATED:20200206T074359Z LAST-MODIFIED:20200618T075806Z UID:10000256-1593680400-1593709200@hsmai.eu SUMMARY:Postponed: HSMAI Region Europe Leadership day in Berlin DESCRIPTION:HSMAI Region Europe Leadership day 2020 in Berlin\nBy invitation only just for Advisory Board member from the industry and some of our sponsors\nMore information to come!\n  \nPhoto taken by Cameo Photography URL:https://hsmai.eu/event/hsmai-region-europe-leadership-day-in-berlin/ LOCATION:Berlin END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Amsterdam:20200701T140000 DTEND;TZID=Europe/Amsterdam:20200701T183000 DTSTAMP:20260530T141714 CREATED:20190918T070338Z LAST-MODIFIED:20200618T075742Z UID:10000248-1593612000-1593628200@hsmai.eu SUMMARY:Postponed: CURATE – THE EXECUTIVE INSIGHTS FORUM DESCRIPTION:[vc_row][vc_column][vc_column_text]\n\nCURATE – THE EXECUTIVE INSIGHTS FORUM\nFor HSMAI Executive Members only\nWednesday July 1st 2020 in Berlin\n14.00 – 18.30 followed by dinner and networking\n“Leadership in Changing Times”\nWith great pleasure HSMAI Region Europe would like to invite HSMAI Executive Members to attend the fifth biannual Curate. \nTo RSVP for yourself or the delegate from your organization\, sign up here.\nBecause this is an invitation-only event\, we want to make you aware that we will consider each sign-up separately. \n\n[/vc_column_text][vc_gmaps link=”#E-8_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”][/vc_column][/vc_row] URL:https://hsmai.eu/event/curate-the-executive-insights-forum-2/ LOCATION:Berlin ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu END:VEVENT END:VCALENDAR