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BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20231025T180000
DTEND;TZID=Europe/Amsterdam:20231025T210000
DTSTAMP:20260408T164411
CREATED:20231005T104100Z
LAST-MODIFIED:20231012T223838Z
UID:10000377-1698256800-1698267600@hsmai.eu
SUMMARY:HSMAI Europe | Meet & Connect | London
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”14452″ img_size=”full” alignment=”center”][mk_fancy_title color=”#000000″ size=”30″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nMeet & Connect London \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”18″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]📆Date and Time: Wednesday\, 25th October 2023 | 6:00 PM – 9:00 PM (local time)\n📍 Venue: St James’ Court\, A Taj Hotel\, London\, 54 Buckingham Gate\, London SW1E 6AF[/mk_fancy_title][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1696866534480{margin-bottom: 0px !important;}”]Join us at the St James’ Court\, A Taj Hotel\, London for “Meet & Connect” in London and engage with industry experts and expand your network. \nTOPIC: The New Era of ChatGPT & AI Conversational Bookings in Hospitality\nIngunn Hofseth\, President & CEO at HSMAI Europe\, will welcome attendees and provide an update about HSMAI Europe activities and projects. \nWe will start with a presentation from David Byrne from Asksuite\, and after the presentation\, journalist Gemma Greenwood\, will be interviewing David Byrne. Following the interview there will be an interactive discussion with the audience. \nThe event is open to all hoteliers and hospitality leaders\, including non-members interested in experiencing an HSMAI Europe meeting. Vendors must be a member of HSMAI Europe to participate. \nWe will wrap up the meeting with drinks and networking\, providing an opportunity to share and connect with industry colleagues.[/vc_column_text][vc_btn title=”👉 REGISTER HERE” color=”green” size=”lg” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww.eventbrite.co.uk%2Fe%2Fhsmai-europe-meet-connect-london-tickets-732698219097%3Faff%3Doddtdtcreator|target:_blank”][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#663399″ size=”18″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]David Byrne\, VP of Sales/Partnerships EMEA at Asksuite \n[/mk_fancy_title][mk_fancy_title color=”#663399″ size=”18″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Gemma Greenwood\, Journalist \n[/mk_fancy_title][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1696864807076{margin-bottom: 0px !important;}”]This event is held in collaboration with Asksuite.[/vc_column_text][vc_separator color=”violet” style=”dashed” border_width=”2″][mk_fancy_title color=”#000000″ size=”16″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]About HSMAI Europe[/mk_fancy_title][vc_column_text css=”.vc_custom_1684930224980{margin-bottom: 0px !important;}”]HSMAI – Hospitality Sales and Marketing Association International – is a global organization founded in the US in 1927. HSMAI Region Europe is the European arm of the organisation. HSMAI Europe aims to be a key influencer\, pioneer and the go-to industry resource for professional development\, commercial strategies and sustainability in the hospitality\, travel and tourism industry. Read More[/vc_column_text][/vc_column][/vc_row][vc_column][/vc_column]
URL:https://hsmai.eu/event/hsmai-europe-meet-connect-london/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2023/10/london-6.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20231025T150000
DTEND;TZID=Europe/Amsterdam:20231025T160000
DTSTAMP:20260408T164411
CREATED:20230710T215351Z
LAST-MODIFIED:20231010T170649Z
UID:10000367-1698246000-1698249600@hsmai.eu
SUMMARY:Revenue Virtual Faculty Forum (Faculty Member Only)
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”14449″ img_size=”full”][vc_column_text css=”.vc_custom_1696588247092{margin-bottom: 0px !important;}”]To tackle the global challenge of attracting young talent to the hospitality field\, HSMAI Region Europe\, in collaboration with HSMAI Foundation\, is organizing a Faculty Forum. This forum consists of a one-hour virtual session that focuses on a specific topic. The sessions will be moderated by the renowned professor at Cornell University\, Rob Kwortnik. \nDuring each session\, we will be joined by a subject matter expert in the respective discipline of sales\, marketing\, or revenue. To ensure the highest level of expertise\, HSMAI will survey collaborating school deans and directors to build a comprehensive database of professors who teach sales\, marketing\, or revenue classes. \nJoin us for this informative digital event\, where we aim to address the pressing issue of attracting young talent to the hospitality field. By bringing together industry experts and academia\, we hope to foster meaningful discussions and innovative solutions. \nThis event is part of a series of topical forums held by HSMAI Region Europe: \n\nMarketing: Wednesday\, 18 October 2023 from 3pm to 4pm CET\nRevenue: Wednesday\, 25 October 2023 from 3pm to 4pm CET\nSales: Wednesday\, 1 November 2023 from 3pm to 4pm CET\n\n[/vc_column_text][vc_btn title=”REGISTER HERE” color=”violet” size=”lg” align=”center” button_block=”true” link=”url:https%3A%2F%2Fus02web.zoom.us%2Fmeeting%2Fregister%2FtZ0tdeGqqjIqH9Zn6zoa2CTdNzbFUWFlLlW_|target:_blank”][vc_empty_space][/vc_column][/vc_row][vc_section][vc_row][vc_column width=”1/2″][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2023/07/rob_forum.jpeg” image_diameter=”150″][vc_column_text css=”.vc_custom_1689024250792{margin-bottom: 0px !important;}”]\nRob Kwortnik \nProfessor at Cornell University Professor and the HSMAI Foundation Board Member \n[/vc_column_text][/vc_column][vc_column width=”1/2″][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2022/09/shumi-khan-accor.png” image_diameter=”150″][vc_column_text css=”.vc_custom_1696954623497{margin-bottom: 0px !important;}”]\nShumi Khan \nGlobal SVP Business Intelligence & Revenue Management at Accor Hotels and Chair of the HSMAI Europe Revenue Optimization Advisory Board \n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space][vc_column_text css=”.vc_custom_1689024279310{margin-bottom: 0px !important;}”]About HSMAI Europe \nHSMAI – Hospitality Sales and Marketing Association International – is a global organization founded in the US in 1927. HSMAI Region Europe is the European arm of the organisation. HSMAI Europe aims to be a key influencer\, pioneer and the go-to industry resource for professional development\, commercial strategies and sustainability in the hospitality\, travel and tourism industry. Read More[/vc_column_text][/vc_column][/vc_row][/vc_section]
URL:https://hsmai.eu/event/revenue-virtual-faculty-forum-2023/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2023/07/faculty-forum-2.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Oslo:20231024T143000
DTEND;TZID=Europe/Oslo:20231024T160000
DTSTAMP:20260408T164411
CREATED:20230706T161601Z
LAST-MODIFIED:20230913T142135Z
UID:10000362-1698157800-1698163200@hsmai.eu
SUMMARY:HSMAI Europe Leadership Development Program
DESCRIPTION:[vc_row][vc_column][mk_fancy_title color=”#669933″ size=”30″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]HSMAI Europe Leadership Development Program[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”25″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Including an eBook for Personal and Professional Growth[/mk_fancy_title][vc_column_text css=”.vc_custom_1688657185818{margin-bottom: 0px !important;}”]Tools to close gaps\, reduce leakages\, identify opportunities and gain commitment across silos to win and retain your customers[/vc_column_text][vc_column_text css=”.vc_custom_1688657197159{margin-bottom: 0px !important;}”]\n\nDevelop how your team speaks the language of business outside your specialty for better results across functions.\nTo progress in their career\, wider business acumen and people skills become as vital to success\, if not more so\, than their technical know-how.\n\n[/vc_column_text][vc_column_text css=”.vc_custom_1688657229972{margin-bottom: 0px !important;}”]WHO from your team will find this beneficial?[/vc_column_text][vc_column_text css=”.vc_custom_1688657241918{margin-bottom: 0px !important;}”]They can answer yes to the WHY´s below. You are likely to be recognised as a talent in Revenue optimization\, Commercial\, Sales\, Marketing\, Distribution or Operations. [/vc_column_text][vc_column_text css=”.vc_custom_1688657302249{margin-bottom: 0px !important;}”]WHY?[/vc_column_text][vc_column_text css=”.vc_custom_1688657282605{margin-bottom: 0px !important;}”]\n\nThe need to communicate specialist knowledge comfortably\nThe need to understand (and make clear to others) what influences business\nThe need to work more effectively across silos to pick up trends and gain commitment\nThey want to be recognised and be ready for additional leadership\nThey want to engage and communicate with empathy\nThey want to manage their development\n\nYou can choose to engage with this resource through self-study or participate in a digital program facilitated by HSMAI Europe’s executive coaches. The workshop programs span over 5 weeks\, with a weekly commitment of 1.5 hours and HSMAI Europe members can join at no cost.[/vc_column_text][vc_column_text css=”.vc_custom_1694600153989{margin-bottom: 0px !important;}”]\nThe main coach for this program is Mia Touzin Leffler\nMia is passionate about talent development\, specializing in organisational behaviour and change management. With a senior executive background\, both as an academic and in industry: as head of hospitality degrees at the University of West London and at Glion Hotel School\, Switzerland\, as a senior consultant with Disney / Europcar and as Head of Management Development & Training at Sheraton hotels\, Europe\, Middle East\, Africa and South East Asia. Mia is Education Adviser to HSMAI Europe.[/vc_column_text][vc_column_text css=”.vc_custom_1694614889858{margin-bottom: 0px !important;}”]\nCoach:\nRobert Holan is currently the General Manager at The Thief in Oslo and has studied at Cornell University in New York. He began his career as a waiter and bartender\, advancing to roles such as Head Waiter and Restaurant Manager. Robert has extensive experience as a General Manager in reputable hotel chains such as Strawberry and Radisson\, and has also gained international experience in various countries including Ireland and Slovakia. Today\, he is a driving force behind The Thief’s current success. \nRobert currently serves as the president of the Cornell Hotel Society in Norway. \nIn 2008\, Robert Holan won the Young Hotelier of the Year award at the HSMAI Awards Norway.[/vc_column_text][vc_row_inner][vc_column_inner][vc_btn title=”REGISTER HERE” color=”violet” size=”lg” align=”center” link=”url:https%3A%2F%2Feur.cvent.me%2FMM8Xk|target:_blank”][mk_padding_divider][vc_column_text css=”.vc_custom_1694427119283{margin-bottom: 0px !important;}”][/vc_column_text][vc_separator color=”violet” style=”shadow” border_width=”3″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”1/2″][vc_column_text css=”.vc_custom_1688657372664{margin-bottom: 0px !important;}”]SESSION 1 \nTuesday\, 3 October 2023\n2.30PM (CET) / 1.30PM (BST)[/vc_column_text][vc_column_text css=”.vc_custom_1688657412284{margin-bottom: 0px !important;}”]SESSION 2 \nTuesday\, 10 October 2023\n2.30PM (CET) / 1.30PM (BST)[/vc_column_text][vc_column_text css=”.vc_custom_1688657429511{margin-bottom: 0px !important;}”]SESSION 3 \nTuesday\, 17 October 2023\n2.30PM (CET) / 1.30PM (BST)[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/2″][vc_column_text css=”.vc_custom_1688657483391{margin-bottom: 0px !important;}”]SESSION 4 \nTuesday\, 24 October 2023\n2.30PM (CET) / 1.30PM (BST)[/vc_column_text][vc_column_text css=”.vc_custom_1688657502157{margin-bottom: 0px !important;}”]SESSION 5 \nTuesday\, 31 October 2023\n2.30PM (CET) / 1.30PM (BST)[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row]
URL:https://hsmai.eu/event/hsmai-europe-leadership-development-program-2/2023-10-24/
LOCATION:Virtual
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2023/07/summer-program-2.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20231023T140000
DTEND;TZID=Europe/Amsterdam:20231023T170000
DTSTAMP:20260408T164411
CREATED:20231005T091942Z
LAST-MODIFIED:20231005T123820Z
UID:10000376-1698069600-1698080400@hsmai.eu
SUMMARY:HSMAI Europe |  Meet & Connect | Amsterdam
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”14442″ img_size=”full” alignment=”center”][mk_fancy_title color=”#000000″ size=”30″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nMeet & Connect Amsterdam \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”18″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]📆Date and Time: Monday\, 23rd October 2023 | 2:00 PM – 5:00 PM\n📍Location: Venue: Grand Hotel Amrâth Amsterdam\, Prins Hendrikkade 108\, 1011 AK Amsterdam[/mk_fancy_title][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1696509405609{margin-bottom: 0px !important;}”]Join us at the Grand Hotel Amrâth Amsterdam for “Meet & Connect” in Amsterdam\, and engage with industry experts and expand your network. \nTopic: Budgeting in a Changing Landscape\nIngunn Hofseth\, President & CEO at HSMAI Europe\, will welcome attendees and provide an update about HSMAI Europe activities and projects. \nAllard Jan Alfrink\, Senior Director of Business Development – EMEA at Cendyn and Member of the HSMAI Europe Region BeNeLux Advisory Board will be the moderator. \nSpeakers:\n\nStef Driessen\, ABN AMRO Bank N.V. – Sector Banker Leisure\nArnoud Griffioen\, Chief Financial Officer at Odyssey Hotel Group\n\nThey will share their expertise on history and future trends of budgeting relevant to the hospitality sector\, as well as the economic forecast for the different segments. \nThe event is open to all hoteliers and hospitality leaders\, including non-members interested in experiencing an HSMAI Europe meeting. Vendors must be a member of HSMAI Europe to participate. \nWe will wrap up the meeting with drinks and networking\, providing an opportunity to share and connect with industry colleagues.[/vc_column_text][vc_btn title=”👉 REGISTER HERE” color=”green” size=”lg” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww.eventbrite.co.uk%2Fe%2Fhsmai-europe-meet-connect-amsterdam-tickets-732652020917|target:_blank”][/vc_column][/vc_row][vc_row disable_element=”yes”][vc_column][mk_fancy_title color=”#663399″ size=”18″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Paul Proctor\, Vice President – Commercial: Europe at IHG Hotels & Resorts and Member of the HSMAI Europe Board of Directors \n[/mk_fancy_title][mk_fancy_title color=”#663399″ size=”18″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Graham Pope\, Vice President of International Sales at Cvent \n[/mk_fancy_title][/vc_column][/vc_row][vc_row disable_element=”yes”][vc_column][vc_column_text css=”.vc_custom_1692357356188{margin-bottom: 0px !important;}”]HSMAI Europe Meet&Connect’s are free to attend for HSMAI Europe members. If you are not an HSMAI Europe member and would like to participate please reach out to us at postbox@hsmai.eu.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_separator color=”violet” style=”dashed” border_width=”2″][mk_fancy_title color=”#000000″ size=”16″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]About HSMAI Europe[/mk_fancy_title][vc_column_text css=”.vc_custom_1684930224980{margin-bottom: 0px !important;}”]HSMAI – Hospitality Sales and Marketing Association International – is a global organization founded in the US in 1927. HSMAI Region Europe is the European arm of the organisation. HSMAI Europe aims to be a key influencer\, pioneer and the go-to industry resource for professional development\, commercial strategies and sustainability in the hospitality\, travel and tourism industry. Read More[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/hsmai-europe-meet-connect-amsterdam-2/
LOCATION:Grand Hotel Amrath Amsterdam\, Prins Hendrikkade 108\, Amsterdam\, 1011 AK\, Netherlands
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2023/10/amsterdam-1.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20231018T150000
DTEND;TZID=Europe/Amsterdam:20231018T160000
DTSTAMP:20260408T164411
CREATED:20230710T215518Z
LAST-MODIFIED:20231010T170647Z
UID:10000366-1697641200-1697644800@hsmai.eu
SUMMARY:Marketing Virtual Faculty Forum (Faculty Member Only)
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”14449″ img_size=”full”][vc_column_text css=”.vc_custom_1696588247092{margin-bottom: 0px !important;}”]To tackle the global challenge of attracting young talent to the hospitality field\, HSMAI Region Europe\, in collaboration with HSMAI Foundation\, is organizing a Faculty Forum. This forum consists of a one-hour virtual session that focuses on a specific topic. The sessions will be moderated by the renowned professor at Cornell University\, Rob Kwortnik. \nDuring each session\, we will be joined by a subject matter expert in the respective discipline of sales\, marketing\, or revenue. To ensure the highest level of expertise\, HSMAI will survey collaborating school deans and directors to build a comprehensive database of professors who teach sales\, marketing\, or revenue classes. \nJoin us for this informative digital event\, where we aim to address the pressing issue of attracting young talent to the hospitality field. By bringing together industry experts and academia\, we hope to foster meaningful discussions and innovative solutions. \nThis event is part of a series of topical forums held by HSMAI Region Europe: \n\nMarketing: Wednesday\, 18 October 2023 from 3pm to 4pm CET\nRevenue: Wednesday\, 25 October 2023 from 3pm to 4pm CET\nSales: Wednesday\, 1 November 2023 from 3pm to 4pm CET\n\n[/vc_column_text][vc_btn title=”REGISTER HERE” color=”violet” size=”lg” align=”center” button_block=”true” link=”url:https%3A%2F%2Fus02web.zoom.us%2Fmeeting%2Fregister%2FtZYtdeyrrzgrHNUpw_xf1PIwlarGKljs2apQ|target:_blank”][vc_empty_space][/vc_column][/vc_row][vc_section][vc_row][vc_column width=”1/2″][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2023/07/rob_forum.jpeg” image_diameter=”150″][vc_column_text css=”.vc_custom_1689024250792{margin-bottom: 0px !important;}”]\nRob Kwortnik \nProfessor at Cornell University Professor and the HSMAI Foundation Board Member \n[/vc_column_text][/vc_column][vc_column width=”1/2″][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2023/07/james-wheatcroft.jpg” image_diameter=”150″][vc_column_text css=”.vc_custom_1696954529951{margin-bottom: 0px !important;}”]\nJames Wheatcroft \nGlobal SVP Midscale Brands at Accor and member of the HSMAI Europe Marketing & Branding Advisory Board \n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space][vc_column_text css=”.vc_custom_1689024279310{margin-bottom: 0px !important;}”]About HSMAI Europe \nHSMAI – Hospitality Sales and Marketing Association International – is a global organization founded in the US in 1927. HSMAI Region Europe is the European arm of the organisation. HSMAI Europe aims to be a key influencer\, pioneer and the go-to industry resource for professional development\, commercial strategies and sustainability in the hospitality\, travel and tourism industry. Read More[/vc_column_text][/vc_column][/vc_row][/vc_section]
URL:https://hsmai.eu/event/marketing-virtual-faculty-forum-2023/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2023/07/faculty-forum-2.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Oslo:20231017T143000
DTEND;TZID=Europe/Oslo:20231017T160000
DTSTAMP:20260408T164411
CREATED:20230706T161601Z
LAST-MODIFIED:20230913T142135Z
UID:10000361-1697553000-1697558400@hsmai.eu
SUMMARY:HSMAI Europe Leadership Development Program
DESCRIPTION:[vc_row][vc_column][mk_fancy_title color=”#669933″ size=”30″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]HSMAI Europe Leadership Development Program[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”25″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Including an eBook for Personal and Professional Growth[/mk_fancy_title][vc_column_text css=”.vc_custom_1688657185818{margin-bottom: 0px !important;}”]Tools to close gaps\, reduce leakages\, identify opportunities and gain commitment across silos to win and retain your customers[/vc_column_text][vc_column_text css=”.vc_custom_1688657197159{margin-bottom: 0px !important;}”]\n\nDevelop how your team speaks the language of business outside your specialty for better results across functions.\nTo progress in their career\, wider business acumen and people skills become as vital to success\, if not more so\, than their technical know-how.\n\n[/vc_column_text][vc_column_text css=”.vc_custom_1688657229972{margin-bottom: 0px !important;}”]WHO from your team will find this beneficial?[/vc_column_text][vc_column_text css=”.vc_custom_1688657241918{margin-bottom: 0px !important;}”]They can answer yes to the WHY´s below. You are likely to be recognised as a talent in Revenue optimization\, Commercial\, Sales\, Marketing\, Distribution or Operations. [/vc_column_text][vc_column_text css=”.vc_custom_1688657302249{margin-bottom: 0px !important;}”]WHY?[/vc_column_text][vc_column_text css=”.vc_custom_1688657282605{margin-bottom: 0px !important;}”]\n\nThe need to communicate specialist knowledge comfortably\nThe need to understand (and make clear to others) what influences business\nThe need to work more effectively across silos to pick up trends and gain commitment\nThey want to be recognised and be ready for additional leadership\nThey want to engage and communicate with empathy\nThey want to manage their development\n\nYou can choose to engage with this resource through self-study or participate in a digital program facilitated by HSMAI Europe’s executive coaches. The workshop programs span over 5 weeks\, with a weekly commitment of 1.5 hours and HSMAI Europe members can join at no cost.[/vc_column_text][vc_column_text css=”.vc_custom_1694600153989{margin-bottom: 0px !important;}”]\nThe main coach for this program is Mia Touzin Leffler\nMia is passionate about talent development\, specializing in organisational behaviour and change management. With a senior executive background\, both as an academic and in industry: as head of hospitality degrees at the University of West London and at Glion Hotel School\, Switzerland\, as a senior consultant with Disney / Europcar and as Head of Management Development & Training at Sheraton hotels\, Europe\, Middle East\, Africa and South East Asia. Mia is Education Adviser to HSMAI Europe.[/vc_column_text][vc_column_text css=”.vc_custom_1694614889858{margin-bottom: 0px !important;}”]\nCoach:\nRobert Holan is currently the General Manager at The Thief in Oslo and has studied at Cornell University in New York. He began his career as a waiter and bartender\, advancing to roles such as Head Waiter and Restaurant Manager. Robert has extensive experience as a General Manager in reputable hotel chains such as Strawberry and Radisson\, and has also gained international experience in various countries including Ireland and Slovakia. Today\, he is a driving force behind The Thief’s current success. \nRobert currently serves as the president of the Cornell Hotel Society in Norway. \nIn 2008\, Robert Holan won the Young Hotelier of the Year award at the HSMAI Awards Norway.[/vc_column_text][vc_row_inner][vc_column_inner][vc_btn title=”REGISTER HERE” color=”violet” size=”lg” align=”center” link=”url:https%3A%2F%2Feur.cvent.me%2FMM8Xk|target:_blank”][mk_padding_divider][vc_column_text css=”.vc_custom_1694427119283{margin-bottom: 0px !important;}”][/vc_column_text][vc_separator color=”violet” style=”shadow” border_width=”3″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”1/2″][vc_column_text css=”.vc_custom_1688657372664{margin-bottom: 0px !important;}”]SESSION 1 \nTuesday\, 3 October 2023\n2.30PM (CET) / 1.30PM (BST)[/vc_column_text][vc_column_text css=”.vc_custom_1688657412284{margin-bottom: 0px !important;}”]SESSION 2 \nTuesday\, 10 October 2023\n2.30PM (CET) / 1.30PM (BST)[/vc_column_text][vc_column_text css=”.vc_custom_1688657429511{margin-bottom: 0px !important;}”]SESSION 3 \nTuesday\, 17 October 2023\n2.30PM (CET) / 1.30PM (BST)[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/2″][vc_column_text css=”.vc_custom_1688657483391{margin-bottom: 0px !important;}”]SESSION 4 \nTuesday\, 24 October 2023\n2.30PM (CET) / 1.30PM (BST)[/vc_column_text][vc_column_text css=”.vc_custom_1688657502157{margin-bottom: 0px !important;}”]SESSION 5 \nTuesday\, 31 October 2023\n2.30PM (CET) / 1.30PM (BST)[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row]
URL:https://hsmai.eu/event/hsmai-europe-leadership-development-program-2/2023-10-17/
LOCATION:Virtual
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2023/07/summer-program-2.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Oslo:20231010T143000
DTEND;TZID=Europe/Oslo:20231010T160000
DTSTAMP:20260408T164411
CREATED:20230706T161601Z
LAST-MODIFIED:20230913T142135Z
UID:10000357-1696948200-1696953600@hsmai.eu
SUMMARY:HSMAI Europe Leadership Development Program
DESCRIPTION:[vc_row][vc_column][mk_fancy_title color=”#669933″ size=”30″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]HSMAI Europe Leadership Development Program[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”25″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Including an eBook for Personal and Professional Growth[/mk_fancy_title][vc_column_text css=”.vc_custom_1688657185818{margin-bottom: 0px !important;}”]Tools to close gaps\, reduce leakages\, identify opportunities and gain commitment across silos to win and retain your customers[/vc_column_text][vc_column_text css=”.vc_custom_1688657197159{margin-bottom: 0px !important;}”]\n\nDevelop how your team speaks the language of business outside your specialty for better results across functions.\nTo progress in their career\, wider business acumen and people skills become as vital to success\, if not more so\, than their technical know-how.\n\n[/vc_column_text][vc_column_text css=”.vc_custom_1688657229972{margin-bottom: 0px !important;}”]WHO from your team will find this beneficial?[/vc_column_text][vc_column_text css=”.vc_custom_1688657241918{margin-bottom: 0px !important;}”]They can answer yes to the WHY´s below. You are likely to be recognised as a talent in Revenue optimization\, Commercial\, Sales\, Marketing\, Distribution or Operations. [/vc_column_text][vc_column_text css=”.vc_custom_1688657302249{margin-bottom: 0px !important;}”]WHY?[/vc_column_text][vc_column_text css=”.vc_custom_1688657282605{margin-bottom: 0px !important;}”]\n\nThe need to communicate specialist knowledge comfortably\nThe need to understand (and make clear to others) what influences business\nThe need to work more effectively across silos to pick up trends and gain commitment\nThey want to be recognised and be ready for additional leadership\nThey want to engage and communicate with empathy\nThey want to manage their development\n\nYou can choose to engage with this resource through self-study or participate in a digital program facilitated by HSMAI Europe’s executive coaches. The workshop programs span over 5 weeks\, with a weekly commitment of 1.5 hours and HSMAI Europe members can join at no cost.[/vc_column_text][vc_column_text css=”.vc_custom_1694600153989{margin-bottom: 0px !important;}”]\nThe main coach for this program is Mia Touzin Leffler\nMia is passionate about talent development\, specializing in organisational behaviour and change management. With a senior executive background\, both as an academic and in industry: as head of hospitality degrees at the University of West London and at Glion Hotel School\, Switzerland\, as a senior consultant with Disney / Europcar and as Head of Management Development & Training at Sheraton hotels\, Europe\, Middle East\, Africa and South East Asia. Mia is Education Adviser to HSMAI Europe.[/vc_column_text][vc_column_text css=”.vc_custom_1694614889858{margin-bottom: 0px !important;}”]\nCoach:\nRobert Holan is currently the General Manager at The Thief in Oslo and has studied at Cornell University in New York. He began his career as a waiter and bartender\, advancing to roles such as Head Waiter and Restaurant Manager. Robert has extensive experience as a General Manager in reputable hotel chains such as Strawberry and Radisson\, and has also gained international experience in various countries including Ireland and Slovakia. Today\, he is a driving force behind The Thief’s current success. \nRobert currently serves as the president of the Cornell Hotel Society in Norway. \nIn 2008\, Robert Holan won the Young Hotelier of the Year award at the HSMAI Awards Norway.[/vc_column_text][vc_row_inner][vc_column_inner][vc_btn title=”REGISTER HERE” color=”violet” size=”lg” align=”center” link=”url:https%3A%2F%2Feur.cvent.me%2FMM8Xk|target:_blank”][mk_padding_divider][vc_column_text css=”.vc_custom_1694427119283{margin-bottom: 0px !important;}”][/vc_column_text][vc_separator color=”violet” style=”shadow” border_width=”3″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”1/2″][vc_column_text css=”.vc_custom_1688657372664{margin-bottom: 0px !important;}”]SESSION 1 \nTuesday\, 3 October 2023\n2.30PM (CET) / 1.30PM (BST)[/vc_column_text][vc_column_text css=”.vc_custom_1688657412284{margin-bottom: 0px !important;}”]SESSION 2 \nTuesday\, 10 October 2023\n2.30PM (CET) / 1.30PM (BST)[/vc_column_text][vc_column_text css=”.vc_custom_1688657429511{margin-bottom: 0px !important;}”]SESSION 3 \nTuesday\, 17 October 2023\n2.30PM (CET) / 1.30PM (BST)[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/2″][vc_column_text css=”.vc_custom_1688657483391{margin-bottom: 0px !important;}”]SESSION 4 \nTuesday\, 24 October 2023\n2.30PM (CET) / 1.30PM (BST)[/vc_column_text][vc_column_text css=”.vc_custom_1688657502157{margin-bottom: 0px !important;}”]SESSION 5 \nTuesday\, 31 October 2023\n2.30PM (CET) / 1.30PM (BST)[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row]
URL:https://hsmai.eu/event/hsmai-europe-leadership-development-program-2/2023-10-10/
LOCATION:Virtual
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2023/07/summer-program-2.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Oslo:20231003T143000
DTEND;TZID=Europe/Oslo:20231003T160000
DTSTAMP:20260408T164411
CREATED:20230706T161601Z
LAST-MODIFIED:20230913T142135Z
UID:10000356-1696343400-1696348800@hsmai.eu
SUMMARY:HSMAI Europe Leadership Development Program
DESCRIPTION:[vc_row][vc_column][mk_fancy_title color=”#669933″ size=”30″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]HSMAI Europe Leadership Development Program[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”25″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Including an eBook for Personal and Professional Growth[/mk_fancy_title][vc_column_text css=”.vc_custom_1688657185818{margin-bottom: 0px !important;}”]Tools to close gaps\, reduce leakages\, identify opportunities and gain commitment across silos to win and retain your customers[/vc_column_text][vc_column_text css=”.vc_custom_1688657197159{margin-bottom: 0px !important;}”]\n\nDevelop how your team speaks the language of business outside your specialty for better results across functions.\nTo progress in their career\, wider business acumen and people skills become as vital to success\, if not more so\, than their technical know-how.\n\n[/vc_column_text][vc_column_text css=”.vc_custom_1688657229972{margin-bottom: 0px !important;}”]WHO from your team will find this beneficial?[/vc_column_text][vc_column_text css=”.vc_custom_1688657241918{margin-bottom: 0px !important;}”]They can answer yes to the WHY´s below. You are likely to be recognised as a talent in Revenue optimization\, Commercial\, Sales\, Marketing\, Distribution or Operations. [/vc_column_text][vc_column_text css=”.vc_custom_1688657302249{margin-bottom: 0px !important;}”]WHY?[/vc_column_text][vc_column_text css=”.vc_custom_1688657282605{margin-bottom: 0px !important;}”]\n\nThe need to communicate specialist knowledge comfortably\nThe need to understand (and make clear to others) what influences business\nThe need to work more effectively across silos to pick up trends and gain commitment\nThey want to be recognised and be ready for additional leadership\nThey want to engage and communicate with empathy\nThey want to manage their development\n\nYou can choose to engage with this resource through self-study or participate in a digital program facilitated by HSMAI Europe’s executive coaches. The workshop programs span over 5 weeks\, with a weekly commitment of 1.5 hours and HSMAI Europe members can join at no cost.[/vc_column_text][vc_column_text css=”.vc_custom_1694600153989{margin-bottom: 0px !important;}”]\nThe main coach for this program is Mia Touzin Leffler\nMia is passionate about talent development\, specializing in organisational behaviour and change management. With a senior executive background\, both as an academic and in industry: as head of hospitality degrees at the University of West London and at Glion Hotel School\, Switzerland\, as a senior consultant with Disney / Europcar and as Head of Management Development & Training at Sheraton hotels\, Europe\, Middle East\, Africa and South East Asia. Mia is Education Adviser to HSMAI Europe.[/vc_column_text][vc_column_text css=”.vc_custom_1694614889858{margin-bottom: 0px !important;}”]\nCoach:\nRobert Holan is currently the General Manager at The Thief in Oslo and has studied at Cornell University in New York. He began his career as a waiter and bartender\, advancing to roles such as Head Waiter and Restaurant Manager. Robert has extensive experience as a General Manager in reputable hotel chains such as Strawberry and Radisson\, and has also gained international experience in various countries including Ireland and Slovakia. Today\, he is a driving force behind The Thief’s current success. \nRobert currently serves as the president of the Cornell Hotel Society in Norway. \nIn 2008\, Robert Holan won the Young Hotelier of the Year award at the HSMAI Awards Norway.[/vc_column_text][vc_row_inner][vc_column_inner][vc_btn title=”REGISTER HERE” color=”violet” size=”lg” align=”center” link=”url:https%3A%2F%2Feur.cvent.me%2FMM8Xk|target:_blank”][mk_padding_divider][vc_column_text css=”.vc_custom_1694427119283{margin-bottom: 0px !important;}”][/vc_column_text][vc_separator color=”violet” style=”shadow” border_width=”3″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”1/2″][vc_column_text css=”.vc_custom_1688657372664{margin-bottom: 0px !important;}”]SESSION 1 \nTuesday\, 3 October 2023\n2.30PM (CET) / 1.30PM (BST)[/vc_column_text][vc_column_text css=”.vc_custom_1688657412284{margin-bottom: 0px !important;}”]SESSION 2 \nTuesday\, 10 October 2023\n2.30PM (CET) / 1.30PM (BST)[/vc_column_text][vc_column_text css=”.vc_custom_1688657429511{margin-bottom: 0px !important;}”]SESSION 3 \nTuesday\, 17 October 2023\n2.30PM (CET) / 1.30PM (BST)[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/2″][vc_column_text css=”.vc_custom_1688657483391{margin-bottom: 0px !important;}”]SESSION 4 \nTuesday\, 24 October 2023\n2.30PM (CET) / 1.30PM (BST)[/vc_column_text][vc_column_text css=”.vc_custom_1688657502157{margin-bottom: 0px !important;}”]SESSION 5 \nTuesday\, 31 October 2023\n2.30PM (CET) / 1.30PM (BST)[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row]
URL:https://hsmai.eu/event/hsmai-europe-leadership-development-program-2/2023-10-03/
LOCATION:Virtual
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2023/07/summer-program-2.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20230921T180000
DTEND;TZID=Europe/London:20230921T210000
DTSTAMP:20260408T164411
CREATED:20230426T130357Z
LAST-MODIFIED:20230919T154332Z
UID:10000346-1695319200-1695330000@hsmai.eu
SUMMARY:London [UK] – Meet & Connect - Navigating the New landscape of MICE & Corporate Travel Business
DESCRIPTION:[vc_row][vc_column][mk_fancy_title color=”#000000″ size=”30″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nMeet & Connect London \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”18″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]📆Date and Time: 21st September 2023\, 18:00 – 21:00 (local time)\n📍Location: St James’ Court\, A Taj Hotel\, London[/mk_fancy_title][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1694682261332{margin-bottom: 0px !important;}”]Join us for an insightful evening hosted by HSMAI Region Europe in collaboration with Cvent in London. \nTopic: Navigating the New Landscape of MICE & Corporate Travel Business\nCorporate travel managers’ expectations are changing\, and hotels and chains need the right insights to make smarter data-based decisions. Graham Pope from Cvent will share their Travel Managers Report results to you and insights into the current state of travel\, enabling you to transform your business and generate more revenue. \nAfter the presentation\, Paul Proctor\, Vice President – Commercial: Europe at IHG Hotels & Resorts will be interviewing Graham Pope. Following the interview there will be an interactive discussion with the audience.[/vc_column_text][vc_btn title=”👉 CLICK HERE TO SIGN UP!” color=”green” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fd%2Fvfq5vy|target:_blank”][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#663399″ size=”18″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Paul Proctor\, Vice President – Commercial: Europe at IHG Hotels & Resorts and Member of the HSMAI Europe Board of Directors \n[/mk_fancy_title][mk_fancy_title color=”#663399″ size=”18″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Graham Pope\, Vice President of International Sales at Cvent \n[/mk_fancy_title][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1692608761064{margin-bottom: 0px !important;}”]Collaboration with Cvent:\nThis event is held in collaboration with Cvent\, a leading provider of event management and hospitality software solutions.[/vc_column_text][vc_separator color=”violet” style=”dashed” border_width=”2″][vc_column_text css=”.vc_custom_1692357356188{margin-bottom: 0px !important;}”]HSMAI Europe Meet&Connect’s are free to attend for HSMAI Europe members. If you are not an HSMAI Europe member and would like to participate please reach out to us at postbox@hsmai.eu.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#000000″ size=”16″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]About HSMAI Europe[/mk_fancy_title][vc_column_text css=”.vc_custom_1684930224980{margin-bottom: 0px !important;}”]HSMAI – Hospitality Sales and Marketing Association International – is a global organization founded in the US in 1927. HSMAI Region Europe is the European arm of the organisation. HSMAI Europe aims to be a key influencer\, pioneer and the go-to industry resource for professional development\, commercial strategies and sustainability in the hospitality\, travel and tourism industry. Read More[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/london-uk-meet-connect/
LOCATION:St. James’ Court\, A Taj Hotel\, London\, 41-54 Buckingham Gate\, London\, SW1E 6AF\, United Kingdom
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2023/04/meetconnect-london.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20230906T163000
DTEND;TZID=Europe/Amsterdam:20230906T193000
DTSTAMP:20260408T164411
CREATED:20230710T222553Z
LAST-MODIFIED:20230811T152305Z
UID:10000369-1694017800-1694028600@hsmai.eu
SUMMARY:FUTURE YOU\, OSLO [NO]
DESCRIPTION:[vc_row][vc_column][vc_message]This event will be held in Norwegian. For more information please visit the event website.[/vc_message][vc_btn title=”Ta meg til arrangementets nettside” color=”green” link=”url:https%3A%2F%2Fweb-eur.cvent.com%2Fevent%2F1f288dec-56c8-4de6-beb6-96781ee8a291%2Fsummary|target:_blank”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1689028134489{margin-bottom: 0px !important;}”]\nFUTURE YOU \nThe hotel and travel industry is witnessing substantial growth\, creating numerous opportunities for skilled professionals in the coming years. To shed light on these prospects\, we are proud to present Future You – an extraordinary event aimed at showcasing the diverse range of career opportunities in our industry within marketing\, branding\, sales\, revenue management\, digitalization\, distribution\, hotel management\, and more. \nWe have extended invitations to college graduates in the Oslo region\, as well as students pursuing relevant fields of study in colleges and universities. \nFuture You will comprise an engaging combination of concise and inspirational lectures delivered by prominent young leaders and others in the travel and hotel industry\, who specialise in the aforementioned focus areas. Additionally\, there will be interactive table tops facilitating personal dialogue between representatives from the industry\, domestic and international hotel schools and universities\, and the students. \nBy creating an environment that encourages meaningful conversations and knowledge sharing\, Future You aims to inspire the next generation of professionals in the hotel and travel industry. \nThis new initiative stems from one of the meetings held by the HSMAI Europe National Advisory Board in Norway. We believe this initiative is very much needed in many countries in Europe and we are testing it first in Norway. If we get the results we want we would like to see how we can do similar initiatives in different countries in collaboration with other associations and the industry players. \nWe are living in challenging but exciting times. We have overcome substantial challenges in the past and will certainly overcome those with which we are currently confronted. At HSMAI we are counting on you to support these efforts so we can help you to meet the needs of more people joining our industry. \nJoin us as we embark on this exciting journey towards a vibrant future in the field! \n*Please note this event will be held in Norwegian. \n[/vc_column_text][/vc_column][/vc_row][vc_row column_padding=”1″ css=”.vc_custom_1688049484918{background-color: #ffffff !important;}”][vc_column width=”1/2″ css=”.vc_custom_1688047215158{background-color: #f2f2f2 !important;}”][mk_fancy_title color=”#669933″ size=”18″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” drop_shadow=”true” shadow_color=”#f2f2f2″]\n\nDATE \n[/mk_fancy_title][mk_fancy_title color=”#000000″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google”]\nWednesday 6th September 2023 \n[/mk_fancy_title][vc_single_image image=”14019″ img_size=”large” alignment=”center”][/vc_column][vc_column width=”1/2″ css=”.vc_custom_1688049798420{background-color: #f2f2f2 !important;}”][mk_fancy_title color=”#669933″ size=”18″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google”]\n\nLOCATION \n[/mk_fancy_title][mk_fancy_title color=”#000000″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google”]\nColosseum Cinema\, Oslo (NO) \n[/mk_fancy_title][vc_single_image image=”14020″ img_size=”large” alignment=”center”][/vc_column][/vc_row]\n 
URL:https://hsmai.eu/event/future-you-oslo-no/
LOCATION:Colosseum Kino\, Fridtjof Nansens vei 6\, Oslo\, 0369\, Norway
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2023/06/future-you-1920-1080-px.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20230901T080000
DTEND;TZID=Europe/Amsterdam:20230901T103000
DTSTAMP:20260408T164411
CREATED:20230710T222048Z
LAST-MODIFIED:20230810T134310Z
UID:10000368-1693555200-1693564200@hsmai.eu
SUMMARY:Breakfast Meeting in Stockholm
DESCRIPTION:[vc_row][vc_column][mk_fancy_title color=”#000000″ size=”30″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nExploring Total Revenue Management \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”20″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nWith Amina Hamade from Strawberry and Anders Johansson from Demand Calendar and a member of HSMAI Europe Nordic Region Advisory Board. \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”18″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]📌 Friday 1st September\, 08:00 hrs – 10:30 hrs at Clarion Hotel Sign with networking\, breakfast\, mingle and revenue management![/mk_fancy_title][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1691672917497{margin-bottom: 0px !important;}”]Venue: Clarion Hotel Sign\, Östra Järnvägsgatan 35\, 111 20 Stockholm\, Sweden\nEvent Room: C7 (for educational program) \nWe are excited to invite you to this Breakfast Meeting in Stockholm\, a meeting focused on exploring the world of total revenue management. Join us for a cheerful morning of learning\, networking\, and breakfast at Clarion Hotel Sign. \nOur speakers will share their expertise and experiences in the field\, shedding light on the importance of restaurant revenue management\, the strategies that have transformed businesses and delve into the concept of Profit-Oriented Revenue Management (PORM). This breakfast meeting presents a unique opportunity to gain valuable insights and connect with industry peers. \n08:00 – 08:30: Registration and breakfast in the foyer \n08:30 – 08:40: Welcome and Introduction \n08:40 – 09:30: Anders Johansson – CEO of Demand Calendar and member of HSMAI Europe Nordic Region Advisory Board \nAnders Johansson\, a renowned expert in hotel revenue management based in Sweden\, will introduce and delve into the concept of Profit-Oriented Revenue Management (PORM). Moving beyond traditional revenue metrics\, such as occupancy and RevPAR\, PORM represents a profound shift in focus toward profitability at every level of operation. Anders will discuss the essential components of PORM\, including a comprehensive understanding of Customer Acquisition Cost (CAC) and its vital role in optimising profitability. \n09:30 – 10:30: Amina Hamade – Profit Manager Food & Beverage / Event at Strawberry (formerly Nordic Choice Hotels)  \nAmina will discuss the power of data analytics in restaurant revenue management. Learn how the analysis of POS data has not only improved business understanding\, but also enhanced server sales\, customer satisfaction\, and overall profitability. This session will be in English.[/vc_column_text][vc_btn title=”👉 CLICK HERE TO SIGN UP!” color=”green” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fd%2F2fqgnr|target:_blank”][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#663399″ size=”18″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Amina Hamade\, Profit Manager Food & Beverage / Event at Strawberry (formerly Nordic Choice Hotels)[/mk_fancy_title][mk_blockquote font_family=”none”]Amina Hamade is a seasoned professional in the hospitality industry with a wealth of experience in optimizing restaurant revenue. Currently working on an exciting restaurant revenue management optimization project within Strawberry (formerly Nordic Choice Hotels)\, Amina has made significant contributions to enhancing profitability and customer satisfaction across a diverse portfolio of restaurants. \n  \nAmina’s journey in the hospitality sector began at the prestigious Mandarin Oriental luxury property\, where she gained hands-on management training. She later transitioned to Dubai\, managing events\, and became part of the pre-opening team at the renowned Four Seasons Hotel. Amina’s dedication to the industry led her to work with the Global Revenue Management team at Accor\, where she spearheaded the launch of an annual server coaching and profit optimization program for various Accor hotel brands and regions.[/mk_blockquote][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#663399″ size=”18″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Anders Johansson\, CEO at Demand Calendar[/mk_fancy_title][mk_blockquote font_family=”none”]With over 30 years of experience in leading positions within hotels and restaurants\, Anders Johansson has pioneered revenue management principles in the hospitality sector since the late 1980s. In addition to his role at Demand Calendar\, Anders has been a consultant for the past ten years\, assisting businesses in creating business models\, visions\, and brands and increasing revenue streams. \n  \nAnders has also been sharing his extensive knowledge as a lecturer for 18 years\, teaching two 5-week courses in Strategic Revenue Management at the School of Hospitality\, Culinary Arts & Meal Science at Örebro University in Sweden. \n  \nFurthermore\, Anders has held various board member positions in notable companies such as Forenom\, InnSpire\, Kämp Collection Hotels\, and Bohemia Properties. \n  \nAnders holds an International Business\, accounting\, and finance degree from the Stockholm School of Economics. Today\, Anders is the CEO of Demand Calendar\, a company dedicated to helping commercial teams in the hospitality industry optimize revenue streams and increase profitability.[/mk_blockquote][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1691661386916{margin-bottom: 0px !important;}”]HSMAI Europe Breakfast Meeting is free to attend for HSMAI Europe members. If you are not an HSMAI Europe member and would like to participate please reach out to us at postbox@hsmai.eu. \nThere are limited spots available\, so secure your place at this Breakfast Meeting in Stockholm\, please register now by clicking the button below. Fill in the registration form\, and we’ll confirm your participation via email.\n[/vc_column_text][vc_btn title=”👉 CLICK HERE TO SIGN UP!” color=”green” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fd%2F2fqgnr|target:_blank”][vc_column_text css=”.vc_custom_1691657666137{margin-bottom: 0px !important;}”]*HSMAI Europe is hosting several local events Europe in 2023\, exclusively for association members. Here you can find more information on how to become a member. See our preliminary events calendar here.\n \n [/vc_column_text][vc_separator color=”violet” style=”dashed” border_width=”2″][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#000000″ size=”16″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]About HSMAI Europe[/mk_fancy_title][vc_column_text css=”.vc_custom_1684930224980{margin-bottom: 0px !important;}”]HSMAI – Hospitality Sales and Marketing Association International – is a global organization founded in the US in 1927. HSMAI Region Europe is the European arm of the organisation. HSMAI Europe aims to be a key influencer\, pioneer and the go-to industry resource for professional development\, commercial strategies and sustainability in the hospitality\, travel and tourism industry. Read More[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/stockholm-swe-breakfast-meeting/
LOCATION:Clarion Hotel Sign\, Östra Järnvägsgatan 35\, Stockholm\, 101 26\, Sweden
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2023/08/local-event-1920x1080-web-post-1-1.png
GEO:59.3347193;18.0530861
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Clarion Hotel Sign Östra Järnvägsgatan 35 Stockholm 101 26 Sweden;X-APPLE-RADIUS=500;X-TITLE=Östra Järnvägsgatan 35:geo:18.0530861,59.3347193
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20230831T170000
DTEND;TZID=Europe/Amsterdam:20230831T210000
DTSTAMP:20260408T164411
CREATED:20230711T213429Z
LAST-MODIFIED:20230814T111408Z
UID:10000373-1693501200-1693515600@hsmai.eu
SUMMARY:Oslo [NO] - Connecting Future Leaders
DESCRIPTION:[vc_row][vc_column][mk_fancy_title color=”#000000″ size=”30″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nBli med på Connecting Future Leaders-arrangement i slutten av august! \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”18″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]📌 Torsdag 31 august\, kl. 17:00 – 21:00 på Grand Hotel Oslo i Rococo-salen![/mk_fancy_title][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1692009556472{margin-bottom: 0px !important;}”]Dato: Torsdag 31. august\nTid: 17:00 – 21:00\nSted: Rococo-salen\, Grand Hotel\, Karl Johans gate 31\, 0159 Oslo\, Norge \nBli med oss på en spennende kveld som utforsker reiselivets fremtid! Connecting Future Leaders samler unge ledere på 35 år og yngre i reiselivsbransjen for inspirerende samtaler\, nettverksbygging og en kveld med faglig program og god underholdning. \nHøydepunkter: \n\nChristian Lunde om VisitOslo’s reiselivsstrategi: Få et innblikk i VisitOslo’s reiselivsstrategi.\nKahoot-Quiz med flotte premier: Test dine kunnskaper om reiselivsbransjen og vinn flotte premier i vår Kahoot-quiz.\nBransjenytt: Del dine oppdateringer fra arbeidsplassen eller bransjen generelt i vår nye spalte\, “Bransjenytt”\,  det er åpent for alle å dele.\nMat og Drikke: Alle deltakere vil motta to drikkebonger som kan brukes under arrangementet. I tillegg serverer vi pølser i brød og et vegansk alternativ.\nAfterwork: Etter programmet kan du fortsette kvelden med afterwork og mingel.\n\nMeld deg på ved å klikke på knappen under:[/vc_column_text][vc_btn title=”👉 MELD DEG PÅ HER!” color=”green” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fd%2F6fqgjy|target:_blank”][vc_column_text css=”.vc_custom_1691753718599{margin-bottom: 0px !important;}”]\n\n\nDet er gratis å delta på arrangementet\, og det er kun for HSMAI-medlemmer. \n\n\n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#663399″ size=”18″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Christian Lunde\, Direktør i VisitOslo[/mk_fancy_title][mk_blockquote font_family=”none”]Christian Lunde er en anerkjent leder innen reiselivsbransjen med en omfattende erfaring i strategisk destinasjonsutvikling. Som direktør for Visit Oslo har han spilt en avgjørende rolle i å fremme Oslo som en attraktiv reisemål både nasjonalt og internasjonalt. Hans engasjement for å styrke reiselivsopplevelsen i Oslo gjennom nyskapende strategier og samarbeid har gjort ham til en respektert stemme i bransjen. \n  \nMed en bakgrunn som kombinerer ledelse\, markedsføring og reiseliv\, har Christian Lunde bidratt til å sette Oslo på kartet som en dynamisk og mangfoldig destinasjon for besøkende fra hele verden. Hans visjon for å skape unike opplevelser og øke bærekraftigheten i reiselivet har gjort ham til en inspirerende figur i bransjen.[/mk_blockquote][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#000000″ size=”16″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]About HSMAI Europe[/mk_fancy_title][vc_column_text css=”.vc_custom_1684930224980{margin-bottom: 0px !important;}”]HSMAI – Hospitality Sales and Marketing Association International – is a global organization founded in the US in 1927. HSMAI Region Europe is the European arm of the organisation. HSMAI Europe aims to be a key influencer\, pioneer and the go-to industry resource for professional development\, commercial strategies and sustainability in the hospitality\, travel and tourism industry. Read More[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/cfl-aug/
LOCATION:Grand Hotel Oslo\, Karl Johans gate 31\, 0159\, Oslo\, Norway
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2023/07/festival-2.png
GEO:59.9141652;10.7398777
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Grand Hotel Oslo Karl Johans gate 31 0159 Oslo Norway;X-APPLE-RADIUS=500;X-TITLE=Karl Johans gate 31\, 0159:geo:10.7398777,59.9141652
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20230730T180000
DTEND;TZID=Europe/Amsterdam:20230804T170000
DTSTAMP:20260408T164411
CREATED:20230313T151704Z
LAST-MODIFIED:20230411T085807Z
UID:10000340-1690740000-1691168400@hsmai.eu
SUMMARY:HSMAI Europe Commercial Summer Camp
DESCRIPTION:[vc_row][vc_column][vc_column_text css=”.vc_custom_1680693564747{margin-bottom: 0px !important;}”]\n\n\n\n\nThe Commercial Summer Camp focuses on developing cross-functional strategic thinking and leadership skills\, to enable tomorrow’s commercial leaders in the hospitality industry. The ideal candidate is already a sales\, marketing\, or revenue management expert or a property leader like a General Manager with the ambition and desire to understand all of the specific disciplines and what it takes to keep them all running smoothly together. \n\n\n\n\n\n\n\n\nThe one-week program includes a two day Leader Development training delivered by NOVA School of Business & Economics that will focus on topics such Positive Leadership\, Building Agile Organizations\, Strategic Leadership\, and Servant Leadership. The remaining three day program is curated by experienced leaders and experts from the industry and will focus on the following topics: \n\n\n\nDistribution strategy\,\nCommercial Technology strategy\,\nBranding strategy\,\nBuilding commercial teams\,\nCustomer Centricity\,\nData and CRM strategy\,\nCalculating ROI on marketing and sales activities\,\nSales Theory\, Sales Strategy\, Sales Leadership and Hands-on tips.\n\n\n\nClick here to get a full overview of the program and inclusions. \n\n\n\n\n\n\n\n\n\n\n\n\n[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-summer-camp-2023/
LOCATION:Nova School of Business and Economics\, R. da Holanda 1\, Carcavelos\, Carcavelos\, 2775-405\, Portugal
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2023/04/commercial-summer-camp-4.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20230622T180000
DTEND;TZID=Europe/Amsterdam:20230622T210000
DTSTAMP:20260408T164411
CREATED:20230313T135723Z
LAST-MODIFIED:20230614T131336Z
UID:10000336-1687456800-1687467600@hsmai.eu
SUMMARY:Meet & Connect London: Exploring Total Revenue Management
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”13916″ img_size=”1920×1080″][mk_fancy_title color=”#000000″ size=”30″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nProfit-Oriented Revenue Management (PORM): Shaping the Future of Hotel Revenue Strategy \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”20″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nDon’t miss your chance to sign up for a HSMAI Europe Meet & Connect near you this June! \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”18″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]📌 Thursday 22nd June\, 6PM – 9PM at Park Plaza County Hall London\n1 Addington Street\, London\n[/mk_fancy_title][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1686747884515{margin-bottom: 0px !important;}”]Join us for an insightful evening about total revenue management at the Park Plaza County Hall London. We have invited a special guest\, Anders Johansson to be our speaker and share his insights with us.  \nAnders Johansson\, a renowned expert in hotel revenue management\, will introduce and delve into the concept of Profit-Oriented Revenue Management (PORM). Moving beyond traditional revenue metrics\, such as occupancy and RevPAR\, PORM represents a profound shift in focus toward profitability at every level of operation. \nAnders Johansson will discuss the essential components of PORM\, including a comprehensive understanding of Customer Acquisition Cost (CAC) and its vital role in optimising profitability. The discussion will also encompass strategies to maximise profits across ancillary services\, such as F&B\, Spa\, and Meeting & Events departments. Recognizing the significance of a hotel’s commercial team in this context\, Anders will present ways in which these teams can enhance their productivity\, adopt a data-driven approach\, and actively contribute to a PORM framework. This presentation will also address the practical application of the flow-through concept in P&L and its impact on various departmental revenues. \nThis is an unmissable opportunity for hotel revenue managers and other hospitality professionals aiming to future-proof their strategies and operations. Prepare to be inspired and leave with a fresh\, profit-oriented perspective on revenue management that you can implement at your own property.[/vc_column_text][vc_btn title=”Register Now” color=”green” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fd%2Fffqv2q|target:_blank”][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#663399″ size=”18″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Anders Johansson\, CEO at Demand Calendar[/mk_fancy_title][mk_blockquote font_family=”none”]With over 30 years of experience in leading positions within hotels and restaurants\, Anders Johansson has pioneered revenue management principles in the hospitality sector since the late 1980s. In addition to his role at Demand Calendar\, Anders has been a consultant for the past ten years\, assisting businesses in creating business models\, visions\, and brands and increasing revenue streams. \n  \nAnders has also been sharing his extensive knowledge as a lecturer for 18 years\, teaching two 5-week courses in Strategic Revenue Management at the School of Hospitality\, Culinary Arts & Meal Science at Örebro University in Sweden. \n  \nFurthermore\, Anders has held various board member positions in notable companies such as Forenom\, InnSpire\, Kämp Collection Hotels\, and Bohemia Properties. \n  \nAnders holds an International Business\, accounting\, and finance degree from the Stockholm School of Economics. Today\, Anders is the CEO of Demand Calendar\, a company dedicated to helping commercial teams in the hospitality industry optimize revenue streams and increase profitability.[/mk_blockquote][vc_column_text css=”.vc_custom_1685803827915{margin-bottom: 0px !important;}”]Join us for an exciting evening including networking opportunities with like-minded individuals. This event is free for HSMAI members\, making it an exceptional opportunity to participate in our local events.  \n*HSMAI Europe is hosting several local events in Europe throughout 2023\, exclusively for association members. For more information on how to become a member\, please contact us at postbox@hsmai.eu. [/vc_column_text][vc_btn title=”Register Now” color=”green” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fd%2Fffqv2q|target:_blank”][vc_separator color=”violet” style=”dashed” border_width=”2″][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#000000″ size=”16″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]About HSMAI Europe[/mk_fancy_title][vc_column_text css=”.vc_custom_1684930224980{margin-bottom: 0px !important;}”]HSMAI – Hospitality Sales and Marketing Association International – is a global organization founded in the US in 1927. HSMAI Region Europe is the European arm of the organisation. HSMAI Europe aims to be a key influencer\, pioneer and the go-to industry resource for professional development\, commercial strategies and sustainability in the hospitality\, travel and tourism industry. Read More[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/meet-connect-london/
LOCATION:Park Plaza County Hall London\, 1 Addington Street\, London\, SE1 7RY\, United Kingdom
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2023/04/london-22-june.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20230622T074500
DTEND;TZID=Europe/Amsterdam:20230622T100000
DTSTAMP:20260408T164411
CREATED:20230519T152154Z
LAST-MODIFIED:20230620T154539Z
UID:10000354-1687419900-1687428000@hsmai.eu
SUMMARY:Breakfast Meeting Stockholm: Take your MICE Sales to NEW HEIGHTS
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”13915″ img_size=”1920×1080″][mk_fancy_title color=”#000000″ size=”30″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nTake your MICE Sales to NEW HEIGHTS \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”20″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nDon’t miss your chance to sign up for a HSMAI Europe Breakfast Meeting in Stockholm on Thursday\, 22 June! \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”18″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]📌 Thursday 22nd June\, 8:00 – 10:00 hrs at Scandic Grand Central[/mk_fancy_title][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1687273995292{margin-bottom: 0px !important;}”]Join us for a Breakfast Meeting in Stockholm and Take your MICE Sales to NEW HEIGHTS! \nWe are thrilled to invite you to the Breakfast Meeting in Stockholm\, dedicated to taking your MICE Sales to NEW HEIGHTS. Join us on Thursday\, 22 June\, at Scandic Grand Central in Stockholm for an informative and inspiring morning. \nThe Breakfast Meeting in Stockholm is designed to provide education\, insights\, and networking opportunities for hospitality professionals like you who work in sales\, marketing or particularly in the MICE segment. Whether you’re part of a hotel chain\, corporate office\, hotel or individual stand-alone hotel\, this event is tailored to your needs. \n08:00  – 8:30: Breakfast & Registration \n08:30 – 10:00: Take your MICE Sales to NEW HEIGHTS[/vc_column_text][vc_separator][vc_column_text css=”.vc_custom_1687274835045{margin-bottom: 0px !important;}”]Dialogue with:[/vc_column_text][vc_column_text css=”.vc_custom_1687275935634{margin-bottom: 0px !important;}”]Anant Vithlani\nVice President Sales at Strawberry\nMember & Former Chair of the HSMAI Europe Sales Advisory Board[/vc_column_text][vc_column_text css=”.vc_custom_1687275901804{margin-bottom: 0px !important;}”]Karin Mäntymäki\nDirector Market Development at Visit Stockholm AB\n[/vc_column_text][vc_separator][vc_column_text css=”.vc_custom_1687274877105{margin-bottom: 0px !important;}”]Speaker:[/vc_column_text][vc_column_text css=”.vc_custom_1687274212054{margin-bottom: 0px !important;}”]Sofi Franzén\nCEO at Eventyr Nine Yards\nChief Strategy Officer at LIWLIG – Nordic Events Group \nSofi Franzén founded the event agency Eventyr in 1995\, which is now the largest event agency in the Nordic region due to its merger with Nine Yards. The company currently has 95 employees in Sweden and generates a turnover of 385 million SEK. The pandemic had a significant impact on the industry\, and Sofi explains how long-term strategic work helped the company navigate through the crisis and shares insights on the future of the meetings industry.[/vc_column_text][vc_separator][vc_column_text css=”.vc_custom_1686817498802{margin-bottom: 0px !important;}”]Our agenda is carefully curated to ensure an enriching experience. We will begin with registration and a delightful breakfast to energize you for the engaging sessions that follow. The educational program\, including industry experts\, will equip you with valuable knowledge and strategies to enhance your MICE sales. \nIn addition to the educational sessions\, the Breakfast Meeting Stockholm offers a platform for networking with your peers. Don’t miss this chance to forge connections\, exchange ideas\, and expand your professional network within the hospitality industry. \nThis event is free for HSMAI Europe members\, but we also welcome non-members from the hospitality industry to participate and discover the benefits of being a part of our community. \nRegister now to secure your spot by clicking the button below.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Register Now” color=”green” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fd%2Fgfqtwk|target:_blank”][vc_column_text css=”.vc_custom_1685048345510{margin-bottom: 0px !important;}”]*HSMAI Europe is hosting several local events in throughout Europe in 2023\, exclusively for association members. For more information on how to become a member\, please contact us at postbox@hsmai.eu. See our preliminary events calendar here.[/vc_column_text][vc_separator color=”violet” style=”dashed” border_width=”2″][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#000000″ size=”16″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]About HSMAI Europe[/mk_fancy_title][vc_column_text css=”.vc_custom_1684930224980{margin-bottom: 0px !important;}”]HSMAI – Hospitality Sales and Marketing Association International – is a global organization founded in the US in 1927. HSMAI Region Europe is the European arm of the organisation. HSMAI Europe aims to be a key influencer\, pioneer and the go-to industry resource for professional development\, commercial strategies and sustainability in the hospitality\, travel and tourism industry. Read More[/vc_column_text][/vc_column][/vc_row][vc_row disable_element=”yes”][vc_column][mk_blockquote font_family=”none”]Sofi Franzén founded the event agency Eventyr in 1995\, which is now the largest event agency in the Nordic region due to its merger with Nine Yards. The company currently has 95 employees in Sweden and generates a turnover of 385 million SEK. The pandemic had a significant impact on the industry\, and Sofi explains how long-term strategic work helped the company navigate through the crisis and shares insights on the future of the meetings industry.[/mk_blockquote][mk_fancy_title color=”#663399″ size=”18″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Sofi Franzén\nCEO at Eventyr Nine Yards\nChief Strategy Officer at LIWLIG – Nordic Events Group[/mk_fancy_title][/vc_column][/vc_row]
URL:https://hsmai.eu/event/breakfast-meeting-in-stockholm/
LOCATION:Scandic Grand Central\, Kungsgatan 70\, Stockholm\, 111 20\, Sweden
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2023/05/breakfastmeeting-stockholm-at-scandic-grand-central.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20230619T160000
DTEND;TZID=Europe/Amsterdam:20230619T200000
DTSTAMP:20260408T164411
CREATED:20230525T164137Z
LAST-MODIFIED:20230603T144838Z
UID:10000355-1687190400-1687204800@hsmai.eu
SUMMARY:SummerConnect Oslo: Exploring Total Revenue Management
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”13909″ img_size=”1920×1080″][mk_fancy_title color=”#000000″ size=”30″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nExploring Total Revenue Management \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”20″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nDon’t miss your chance to sign up for HSMAI Europe SummerConnect Oslo this June! \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”18″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]📌 Monday 19th June\, 16:00 hrs – 20:00 hrs at Radisson Red Oslo Økern with Networking and drinks on their RoofTop Terrace![/mk_fancy_title][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1685034563841{margin-bottom: 0px !important;}”]Venue: Radisson Red Oslo Økern\, Lørenfaret 3\, 0585 Oslo\, Norway\nEvent Room: Gallery (for educational sessions)\nNetworking: Rooftop terrace (for drinks\, snacks\, and networking) \nWe are excited to invite you to SummerConnect Oslo\, an engaging event focused on exploring the world of total revenue management. Join us for an insightful evening of learning\, networking\, and enjoying drinks on a beautiful rooftop terrace. \nOur speakers will share their expertise and experiences in the field\, shedding light on the importance of restaurant revenue management\, the strategies that have transformed businesses and delve into the concept of Profit-Oriented Revenue Management (PORM). This event presents a unique opportunity to gain valuable insights and connect with industry peers. \n16:00 – 16:30: Registration \n16:30 – 16:45: Welcome and Introduction \n16:45 – 17:30: Amina Hamade – Profit Manager Food & Beverage / Event at Strawberry (formerly Nordic Choice Hotels)  \nAmina will discuss the power of data analytics in restaurant revenue management. Learn how the analysis of POS data has not only improved business understanding\, but also enhanced server sales\, customer satisfaction\, and overall profitability. This session will be in English. \n17:30 – 18:30: Anders Johansson – CEO of Demand Calendar \nAnders Johansson\, a renowned expert in hotel revenue management based in Sweden\, will introduce and delve into the concept of Profit-Oriented Revenue Management (PORM). Moving beyond traditional revenue metrics\, such as occupancy and RevPAR\, PORM represents a profound shift in focus toward profitability at every level of operation.\nAnders Johansson will discuss the essential components of PORM\, including a comprehensive understanding of Customer Acquisition Cost (CAC) and its vital role in optimising profitability. \n18:30 – 20:00: Networking\, Drinks\, and Snacks on the Rooftop Terrace[/vc_column_text][vc_btn title=”Register Now” color=”green” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fd%2Fxfqtdz|target:_blank”][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#663399″ size=”18″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Amina Hamade\, Profit Manager Food & Beverage / Event at Strawberry (formerly Nordic Choice Hotels)[/mk_fancy_title][mk_blockquote font_family=”none”]Amina Hamade is a seasoned professional in the hospitality industry with a wealth of experience in optimizing restaurant revenue. Currently working on an exciting restaurant revenue management optimization project within Strawberry (formerly Nordic Choice Hotels)\, Amina has made significant contributions to enhancing profitability and customer satisfaction across a diverse portfolio of restaurants. \n  \nAmina’s journey in the hospitality sector began at the prestigious Mandarin Oriental luxury property\, where she gained hands-on management training. She later transitioned to Dubai\, managing events\, and became part of the pre-opening team at the renowned Four Seasons Hotel. Amina’s dedication to the industry led her to work with the Global Revenue Management team at Accor\, where she spearheaded the launch of an annual server coaching and profit optimization program for various Accor hotel brands and regions.[/mk_blockquote][vc_separator color=”violet” style=”dashed” border_width=”2″][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#663399″ size=”18″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Anders Johansson\, CEO at Demand Calendar[/mk_fancy_title][mk_blockquote font_family=”none”]With over 30 years of experience in leading positions within hotels and restaurants\, Anders Johansson has pioneered revenue management principles in the hospitality sector since the late 1980s. In addition to his role at Demand Calendar\, Anders has been a consultant for the past ten years\, assisting businesses in creating business models\, visions\, and brands and increasing revenue streams. \n  \nAnders has also been sharing his extensive knowledge as a lecturer for 18 years\, teaching two 5-week courses in Strategic Revenue Management at the School of Hospitality\, Culinary Arts & Meal Science at Örebro University in Sweden. \n  \nFurthermore\, Anders has held various board member positions in notable companies such as Forenom\, InnSpire\, Kämp Collection Hotels\, and Bohemia Properties. \n  \nAnders holds an International Business\, accounting\, and finance degree from the Stockholm School of Economics. Today\, Anders is the CEO of Demand Calendar\, a company dedicated to helping commercial teams in the hospitality industry optimize revenue streams and increase profitability.[/mk_blockquote][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1685029966696{margin-bottom: 0px !important;}”]HSMAI Europe SummerConnect is free to attend for HSMAI Europe members. If you are not an HSMAI Europe member and would like to participate please reach out to us at postbox@hsmai.eu \nTo secure your spot at SummerConnect Oslo\, please register now by clicking the “Register Now” button below. Fill in the registration form\, and we’ll confirm your participation via email.\n[/vc_column_text][vc_btn title=”Register Now” color=”green” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fd%2Fxfqtdz|target:_blank”][vc_column_text css=”.vc_custom_1685033961613{margin-bottom: 0px !important;}”]*HSMAI Europe is hosting several local events Europe in 2023\, exclusively for association members. For more information on how to become a member\, please contact us at postbox@hsmai.eu. See our preliminary events calendar here.\n[/vc_column_text][vc_separator color=”violet” style=”dashed” border_width=”2″][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#000000″ size=”16″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]About HSMAI Europe[/mk_fancy_title][vc_column_text css=”.vc_custom_1684930224980{margin-bottom: 0px !important;}”]HSMAI – Hospitality Sales and Marketing Association International – is a global organization founded in the US in 1927. HSMAI Region Europe is the European arm of the organisation. HSMAI Europe aims to be a key influencer\, pioneer and the go-to industry resource for professional development\, commercial strategies and sustainability in the hospitality\, travel and tourism industry. Read More[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/summerconnect-oslo-exploring-total-revenue-management/
LOCATION:Radisson Red Oslo Økern\, Lørenfaret 3\, Oslo\, 0585\, Norway
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2023/05/summerconnect-oslo-at-radisson-red.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20230615T153000
DTEND;TZID=Europe/Amsterdam:20230615T183000
DTSTAMP:20260408T164411
CREATED:20230426T105753Z
LAST-MODIFIED:20230603T145713Z
UID:10000342-1686843000-1686853800@hsmai.eu
SUMMARY:Meet & Connect Amsterdam: Exploring Total Revenue Management
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”13917″ img_size=”1920×1080″][mk_fancy_title color=”#000000″ size=”30″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nProfit-Oriented Revenue Management (PORM): Shaping the Future of Hotel Revenue Strategy \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”20″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nDon’t miss your chance to sign up for a HSMAI Europe Meet & Connect near you this June! \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”18″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]📌 Thursday 15th June\, 3:30 PM – 6:30 PM at Sofitel Legend the Grand Amsterdam[/mk_fancy_title][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1685804229204{margin-bottom: 0px !important;}”] \nJoin us for an insightful afternoon/evening about total revenue management. We have invited a special guest\, Anders Johansson to be our speaker and share his insights with us.  \nAnders Johansson\, a renowned expert in hotel revenue management\, will introduce and delve into the concept of Profit-Oriented Revenue Management (PORM). Moving beyond traditional revenue metrics\, such as occupancy and RevPAR\, PORM represents a profound shift in focus toward profitability at every level of operation. \nAnders Johansson will discuss the essential components of PORM\, including a comprehensive understanding of Customer Acquisition Cost (CAC) and its vital role in optimising profitability. The discussion will also encompass strategies to maximise profits across ancillary services\, such as F&B\, Spa\, and Meeting & Events departments. Recognizing the significance of a hotel’s commercial team in this context\, Anders will present ways in which these teams can enhance their productivity\, adopt a data-driven approach\, and actively contribute to a PORM framework. This presentation will also address the practical application of the flow-through concept in P&L and its impact on various departmental revenues. \nThis is an unmissable opportunity for hotel revenue managers and other hospitality professionals aiming to future-proof their strategies and operations. Prepare to be inspired and leave with a fresh\, profit-oriented perspective on revenue management that you can implement at your own property.[/vc_column_text][vc_btn title=”Register Now” color=”green” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fd%2Fhfq5vb|target:_blank”][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#663399″ size=”18″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Anders Johansson\, CEO at Demand Calendar[/mk_fancy_title][mk_blockquote font_family=”none”]With over 30 years of experience in leading positions within hotels and restaurants\, Anders Johansson has pioneered revenue management principles in the hospitality sector since the late 1980s. In addition to his role at Demand Calendar\, Anders has been a consultant for the past ten years\, assisting businesses in creating business models\, visions\, and brands and increasing revenue streams. \n  \nAnders has also been sharing his extensive knowledge as a lecturer for 18 years\, teaching two 5-week courses in Strategic Revenue Management at the School of Hospitality\, Culinary Arts & Meal Science at Örebro University in Sweden. \n  \nFurthermore\, Anders has held various board member positions in notable companies such as Forenom\, InnSpire\, Kämp Collection Hotels\, and Bohemia Properties. \n  \nAnders holds an International Business\, accounting\, and finance degree from the Stockholm School of Economics. Today\, Anders is the CEO of Demand Calendar\, a company dedicated to helping commercial teams in the hospitality industry optimize revenue streams and increase profitability.[/mk_blockquote][vc_column_text css=”.vc_custom_1685803532128{margin-bottom: 0px !important;}”]Join us for an exciting evening including networking opportunities with like-minded individuals. This event is free for HSMAI members\, making it an exceptional opportunity to participate in our local events.  \n*HSMAI Europe is hosting several local events throughout Europe in 2023\, exclusively for association members. For more information on how to become a member\, please contact us at postbox@hsmai.eu. [/vc_column_text][vc_btn title=”Register Now” color=”green” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fd%2Fhfq5vb|target:_blank”][vc_separator color=”violet” style=”dashed” border_width=”2″][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#000000″ size=”16″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]About HSMAI Europe[/mk_fancy_title][vc_column_text css=”.vc_custom_1684930224980{margin-bottom: 0px !important;}”]HSMAI – Hospitality Sales and Marketing Association International – is a global organization founded in the US in 1927. HSMAI Region Europe is the European arm of the organisation. HSMAI Europe aims to be a key influencer\, pioneer and the go-to industry resource for professional development\, commercial strategies and sustainability in the hospitality\, travel and tourism industry. Read More[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/amsterdam-nl-meet-connect/
LOCATION:Sofitel Legend the Grand Amsterdam\, Oudezijds Voorburgwal 197\, Amsterdam\, 1012 EX\, Netherlands
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2023/04/amsterdam-15-june.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20230608T180000
DTEND;TZID=Europe/Amsterdam:20230608T210000
DTSTAMP:20260408T164411
CREATED:20230426T110032Z
LAST-MODIFIED:20230608T172537Z
UID:10000343-1686247200-1686258000@hsmai.eu
SUMMARY:Meet & Connect Paris: Exploring Total Revenue Management
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”13940″ img_size=”1920×1080″ alignment=”center”][mk_fancy_title color=”#000000″ size=”30″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nProfit-Oriented Revenue Management (PORM): Shaping the Future of Hotel Revenue Strategy \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”20″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nDon’t miss your chance to sign up for an HSMAI Europe Meet & Connect at the newly opened Zoku Paris! \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”18″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]📌 Thursday 8th June\, 6PM – 9PM at Zoku Paris for educational content\, networking\, drinks and light food.[/mk_fancy_title][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1685803156859{margin-bottom: 0px !important;}”]Venue: Zoku Paris\, 48 Av. de la Prte de Clichy\, Paris \nJoin us for an insightful evening about total revenue management at Zoku Paris including networking\, drinks and light food at their rooftop terrace. We have invited a special guest\, Anders Johansson to be our speaker and share his insights with us.  \nAnders Johansson\, a renowned expert in hotel revenue management\, will introduce and delve into the concept of Profit-Oriented Revenue Management (PORM). Moving beyond traditional revenue metrics\, such as occupancy and RevPAR\, PORM represents a profound shift in focus toward profitability at every level of operation. \nAnders Johansson will discuss the essential components of PORM\, including a comprehensive understanding of Customer Acquisition Cost (CAC) and its vital role in optimising profitability. The discussion will also encompass strategies to maximise profits across ancillary services\, such as F&B\, Spa\, and Meeting & Events departments. Recognizing the significance of a hotel’s commercial team in this context\, Anders will present ways in which these teams can enhance their productivity\, adopt a data-driven approach\, and actively contribute to a PORM framework. This presentation will also address the practical application of the flow-through concept in P&L and its impact on various departmental revenues. \nThis is an unmissable opportunity for hotel revenue managers and other hospitality professionals aiming to future-proof their strategies and operations. Prepare to be inspired and leave with a fresh\, profit-oriented perspective on revenue management that you can implement at your own property.[/vc_column_text][vc_btn title=”Register Now” color=”green” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fd%2F5fq5vb|target:_blank”][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#663399″ size=”18″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Anders Johansson\, CEO at Demand Calendar[/mk_fancy_title][mk_blockquote font_family=”none”]With over 30 years of experience in leading positions within hotels and restaurants\, Anders Johansson has pioneered revenue management principles in the hospitality sector since the late 1980s. In addition to his role at Demand Calendar\, Anders has been a consultant for the past ten years\, assisting businesses in creating business models\, visions\, and brands and increasing revenue streams. \n  \nAnders has also been sharing his extensive knowledge as a lecturer for 18 years\, teaching two 5-week courses in Strategic Revenue Management at the School of Hospitality\, Culinary Arts & Meal Science at Örebro University in Sweden. \n  \nFurthermore\, Anders has held various board member positions in notable companies such as Forenom\, InnSpire\, Kämp Collection Hotels\, and Bohemia Properties. \n  \nAnders holds an International Business\, accounting\, and finance degree from the Stockholm School of Economics. Today\, Anders is the CEO of Demand Calendar\, a company dedicated to helping commercial teams in the hospitality industry optimize revenue streams and increase profitability.[/mk_blockquote][vc_column_text css=”.vc_custom_1685803329187{margin-bottom: 0px !important;}”]Join us for an exciting evening including networking opportunities with like-minded individuals. This event is free for HSMAI members\, making it an exceptional opportunity to participate in our local events.  \n*HSMAI Europe is hosting several local events throughout Europe in 2023\, exclusively for association members. For more information on how to become a member\, please contact us at postbox@hsmai.eu. [/vc_column_text][vc_btn title=”Register Now” color=”green” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fd%2F5fq5vb|target:_blank”][vc_separator color=”violet” style=”dashed” border_width=”2″][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#000000″ size=”16″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]About HSMAI Europe[/mk_fancy_title][vc_column_text css=”.vc_custom_1684930224980{margin-bottom: 0px !important;}”]HSMAI – Hospitality Sales and Marketing Association International – is a global organization founded in the US in 1927. HSMAI Region Europe is the European arm of the organisation. HSMAI Europe aims to be a key influencer\, pioneer and the go-to industry resource for professional development\, commercial strategies and sustainability in the hospitality\, travel and tourism industry. Read More[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/paris-fr-meet-connect/
LOCATION:Zoku Paris\, 48 Av. de la Prte de Clichy\, Paris\, 75017\, France
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2023/04/paris-8-june-1.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20230523T110000
DTEND;TZID=Europe/Amsterdam:20230523T180000
DTSTAMP:20260408T164411
CREATED:20230313T101319Z
LAST-MODIFIED:20230322T124558Z
UID:10000335-1684839600-1684864800@hsmai.eu
SUMMARY:Student Conference: Hospitality Unlocked
DESCRIPTION:Organised for students by students the Hospitality Unlocked is a full day conference organised by the HSMAI Student Council and is focussed on the latest hospitality trends\, and how to capitalise on these as a future hospitality graduate. \nRead more and register here: https://eur.cvent.me/0QKn1
URL:https://hsmai.eu/event/student-conference-hospitality-unlocked/
LOCATION:SHL Schweizerische Hotelfachschule Luzern\, Adligenswilerstrasse 22\, Luzern\, 6006\, Switzerland
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20230522T130000
DTEND;TZID=Europe/Amsterdam:20230522T183000
DTSTAMP:20260408T164411
CREATED:20230127T150545Z
LAST-MODIFIED:20230519T101435Z
UID:10000316-1684760400-1684780200@hsmai.eu
SUMMARY:HSMAI Europe's Spring Curate
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”13803″ img_size=”full” alignment=”center” css_animation=”none”][mk_fancy_title color=”#663399″ size=”40″ font_weight=”bold” margin_top=”5″ margin_bottom=”0″ font_family=”Merriweather” font_type=”google” align=”center”]\nHSMAI Europe’s Spring Curate 2023\n[/mk_fancy_title][mk_fancy_title color=”#663399″ size=”20″ font_weight=”400″ font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” align=”center”]\nAn Executive Insights Forum\nBy-Invitation-Only and In Conjunction with IMEX\n[/mk_fancy_title][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1682612209065{margin-bottom: 0px !important;}”]We will kick off with Lunch at 13:00 hrs CET.[/vc_column_text][vc_column_text css=”.vc_custom_1681977922349{margin-bottom: 0px !important;}”]This year’s Spring Curate is set to focus on the crucial theme of AI & Automation\, which is shaping the future of many industries. Featuring Steven Van Belleghem\, a renowned expert in AI and digital transformation\, who has shared his valuable insights at several of our previous events\, including ROC 2023 in London. The positive feedback we received from attendees about the value of his insights was overwhelming\, so we felt it was essential to invite him to speak at the Spring Curate.[/vc_column_text][mk_fancy_title color=”#000000″ size=”18″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Winning customers in a world of AI\, Bots and Automation[/mk_fancy_title][vc_column_text css=”.vc_custom_1681977897617{margin-bottom: 0px !important;}”]In the ever-evolving landscape of technology\, the S-curve serves as a powerful model to track the progress and transformative impact of innovations. As we now enter the second half of the AI S-curve\, the potential for groundbreaking applications becomes increasingly promising. In this dynamic and insightful keynote\, Steven will shift the focus away from the technical aspects of AI\, and instead\, delve into the game-changing benefits it can bring to customer experiences within the hospitality industry. \nSteven will explore the ways in which AI can be leveraged to adapt to and capitalize on the evolving consumer decision-making and purchasing behaviors. By highlighting relevant case studies and proven strategies\, he will demonstrate how hotel brands can harness the power of artificial intelligence to revolutionize their customer engagement\, personalization\, and satisfaction. Join us on this exciting journey\, as we unveil the future of AI-driven customer experiences in the hospitality sector.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_blockquote font_family=”none”]Steven Van Belleghem\nAuthor & Thought Leader \n  \nSteven Van Belleghem is an internationally renowned keynote speaker with a core expertise in the future of customer centricity\, where he combines customer-centric thinking\, the latest technologies\, including artificial intelligence (AI)\, and the human touch to guide his stories. As an entrepreneur and investor\, he is involved in AI scale-up Hello Customer\, leveraging his expertise to drive innovation in this area. In addition\, he is a part-time marketing professor and guest lecturer at prestigious business schools\, where he explores the role of AI in customer-centricity. Steven’s opinions on AI and its impact on the future of business are highly sought after and have been shared in various media outlets\, including Forbes\, Warc\, and The Guardian.[/mk_blockquote][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][vc_single_image image=”12030″ alignment=”center” style=”vc_box_border_circle_2″ border_color=”green”][/vc_column][vc_column width=”3/4″][mk_padding_divider][vc_column_text css=”.vc_custom_1683205876828{margin-bottom: 0px !important;}”]AI – THE next big thing to drive efficiency and profitability?  \nby Andreas Kohn\, Director of Commercial at IHG Hotels and Resorts and Chair of the HSMAI Europe DACH Advisory Board[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1682612183425{margin-bottom: 0px !important;}”]The Spring Curate will offer a unique opportunity for attendees to learn from Steven and benefit from his extensive experience in the field. Along with case studies and interactive workshops\, attendees can gain practical insights and actionable advice that they can implement in their organizations.[/vc_column_text][mk_fancy_title color=”#669933″ size=”18″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]About the Curate[/mk_fancy_title][vc_column_text css=”.vc_custom_1681979203590{margin-bottom: 0px !important;}”]The Curate is an exclusive benefit offered to Organizational Member companies of HSMAI Europe\, which is By-Invitation-Only and invitations are non-transferrable. The Curate events are held twice a year\, as half-day forum events\, to help executives keep up with the rapid changes in the hospitality industry. Designed to identify\, capture\, and shape executive-level content\, providing an opportunity for executives across different companies to discuss cross-disciplinary issues across the fields of culture & people\, sales\, marketing\, distribution\, revenue management\, and innovation.[/vc_column_text][vc_column_text css=”.vc_custom_1681979176072{margin-bottom: 0px !important;}”]The website will regularly be updated with the latest additions to the programme.[/vc_column_text][vc_tta_accordion shape=”square” color=”green” active_section=”0″ no_fill=”true” collapsible_all=”true”][vc_tta_section title=”Registration” tab_id=”1682611900109-6bdffcc3-3926″][vc_column_text css=”.vc_custom_1681980011458{margin-bottom: 0px !important;}”]\nHSMAI Europe’s Spring Curate is By-Invitation-Only and all registrations will be reviewed for confirmation. If you are interested in attending this event\, please reach to us at postbox@hsmai.eu. \nWe encourage you to book your flight and hotel reservations in advance to avoid disappointment.[/vc_column_text][vc_btn title=”REGISTER” shape=”round” color=”violet” size=”lg” align=”center” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FonW1K|target:_blank”][mk_imagebox show_as=”column”][mk_imagebox_item item_image=”https://hsmai.eu/wp-content/uploads/sites/15/2023/01/99_alistair_veryard_photography_hsmai_event_2022_b92a9892-cr3-scaled.jpg” image_padding=”false” background_color=”#ffffff”][/mk_imagebox_item][mk_imagebox_item item_image=”https://hsmai.eu/wp-content/uploads/sites/15/2023/03/507_best_alistair_veryard_photography_hsmai_event_2022_b92a9487-cr3-scaled.jpg” image_padding=”false”][/mk_imagebox_item][mk_imagebox_item item_image=”https://hsmai.eu/wp-content/uploads/sites/15/2022/10/picture5.jpg” image_padding=”false”][/mk_imagebox_item][/mk_imagebox][/vc_tta_section][vc_tta_section title=”Venue” tab_id=”1682611900194-80bbff66-7a68″][mk_imagebox show_as=”column”][mk_imagebox_item item_image=”https://hsmai.eu/wp-content/uploads/sites/15/2023/04/ezgif.com-webp-to-jpg.jpg” image_padding=”false” background_color=”#ffffff” title_color=”#ffffff” text_color=”#ffffff” btn_background_color=”#ffffff” btn_text_color=”#ffffff” btn_hover_background_color=”#ffffff”][/mk_imagebox_item][mk_imagebox_item item_image=”https://hsmai.eu/wp-content/uploads/sites/15/2023/04/wi-frawi-lobby13375-56506_classic-hor.jpg” image_padding=”false” background_color=”#ffffff” title_color=”#ffffff” text_color=”#ffffff” btn_background_color=”#ffffff” btn_text_color=”#ffffff” btn_hover_background_color=”#ffffff”][/mk_imagebox_item][mk_imagebox_item item_image=”https://hsmai.eu/wp-content/uploads/sites/15/2023/04/frawi-paris-2397-hor-clsc-1.jpg” image_padding=”false” background_color=”#ffffff” title_color=”#ffffff” text_color=”#ffffff” btn_background_color=”#ffffff” btn_text_color=”#ffffff” btn_hover_background_color=”#ffffff”][/mk_imagebox_item][/mk_imagebox][vc_column_text css=”.vc_custom_1681299509387{margin-bottom: 0px !important;}”]HSMAI Europe’s Spring Curate 2023 will be taking place in Frankfurt at the Westin Grand Frankfurt.\nKonrad-Adenauer-Straße 7\, 60313 Frankfurt am Main\, Germany[/vc_column_text][/vc_tta_section][vc_tta_section title=”Preliminary Agenda” tab_id=”1683634686394-76641cb6-7240″][vc_row_inner][vc_column_inner width=”1/4″][mk_fancy_title color=”#663399″ font_family=”Merriweather” font_type=”google”]12:00 hrs[/mk_fancy_title][/vc_column_inner][vc_column_inner width=”3/4″][mk_fancy_title color=”#000000″ font_family=”Montserrat” font_type=”google”]Registration \nRegistration opens.[/mk_fancy_title][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner][vc_separator color=”green” border_width=”2″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”1/4″][mk_fancy_title color=”#663399″ font_family=”Merriweather” font_type=”google”]13:00 hrs[/mk_fancy_title][/vc_column_inner][vc_column_inner width=”3/4″][mk_fancy_title color=”#000000″ font_family=”Montserrat” font_type=”google”]Lunch[/mk_fancy_title][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner][vc_separator color=”green” border_width=”2″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”1/4″][mk_fancy_title color=”#663399″ font_family=”Merriweather” font_type=”google”]14:00 hrs[/mk_fancy_title][/vc_column_inner][vc_column_inner width=”3/4″][mk_fancy_title color=”#000000″ margin_bottom=”5″ font_family=”Montserrat” font_type=”google”]Welcome \nWelcome from Ingunn Hofseth and introduction of all attendees.[/mk_fancy_title][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”5/6″][vc_column_text css=”.vc_custom_1683635138644{margin-bottom: 0px !important;}”]\nIngunn Hofseth \nPresident & CEO\nHSMAI Region Europe \n[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/6″][vc_single_image image=”13863″ alignment=”center” style=”vc_box_shadow_circle_2″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner][vc_separator color=”green” border_width=”2″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”1/4″][mk_fancy_title color=”#663399″ font_family=”Merriweather” font_type=”google”]14:20 hrs[/mk_fancy_title][/vc_column_inner][vc_column_inner width=”3/4″][mk_fancy_title color=”#000000″ font_family=”Montserrat” font_type=”google”]Introduction – Presenting the AI topic \nOur moderator\, Julie White will kick-off the day and introduce the topic.[/mk_fancy_title][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”5/6″][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1684247195585{margin-bottom: 0px !important;}”]\nJulie White \nThought Leader in Travel Distribution & Commercial Strategy \n[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/6″][vc_single_image image=”13779″ alignment=”center” style=”vc_box_shadow_circle_2″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner][vc_separator color=”green” border_width=”2″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”1/4″][mk_fancy_title color=”#663399″ font_family=”Merriweather” font_type=”google”]14:30 hrs[/mk_fancy_title][/vc_column_inner][vc_column_inner width=”3/4″][mk_fancy_title color=”#000000″ font_family=”Montserrat” font_type=”google”]Customer Experience in an AI first world \nDon’t miss Steven van Belleghem’s talk on “Customer Experience in an AI first world”! With years of experience as an expert in customer focus and digital transformation\, Steven will guide you through the latest trends and strategies for improving customer satisfaction\, driving sales\, and increasing profits. Learn from one of the world’s foremost experts in the field![/mk_fancy_title][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”5/6″][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1683635399784{margin-bottom: 0px !important;}”]\nSteven Van Belleghem \nAuthor & Thought Leader \n[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/6″][vc_single_image image=”13842″ alignment=”center” style=”vc_box_shadow_circle_2″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner][vc_separator color=”green” border_width=”2″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”1/4″][mk_fancy_title color=”#663399″ font_family=”Merriweather” font_type=”google”]15:15 hrs[/mk_fancy_title][/vc_column_inner][vc_column_inner width=”3/4″][mk_fancy_title color=”#000000″ font_family=”Montserrat” font_type=”google”]Coffee Break[/mk_fancy_title][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner][vc_separator color=”green” border_width=”2″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”1/4″][mk_fancy_title color=”#663399″ font_family=”Merriweather” font_type=”google”]15:30 hrs[/mk_fancy_title][/vc_column_inner][vc_column_inner width=”3/4″][mk_fancy_title color=”#000000″ font_family=”Montserrat” font_type=”google”]AI – Shaking The Industry And Helping Hotels To Drive Innovation\, Efficiency and Profitability \nIn this interactive session\, you will be working in groups\, discussing and exploring the potential of AI in sales\, marketing\, and revenue management/data insights. \nEach group will delve into all disciplines and identify opportunities and challenges that AI presents to the industry. Attendees will have access to tools to track their insights and ideas. \nFollowing the initial discussion\, we will divide attendees into groups based on their area of expertise – sales\, marketing\, or revenue management/data insights. Each group will discuss their respective disciplines and answer a set of open questions that they will present to the audience. \nThis interactive session provides a unique opportunity to learn from other professionals in the industry and discuss the future of AI and automation in the hospitality industry.[/mk_fancy_title][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”5/6″][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1683636141707{margin-bottom: 0px !important;}”]\nAndreas Kohn \nDirector of Commercial\nIHG Hotels and Resorts \nChair of the HSMAI Europe DACH Advisory Board \n[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/6″][mk_padding_divider size=”20″][vc_single_image image=”12030″ alignment=”center” style=”vc_box_shadow_circle_2″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner][vc_separator color=”green” border_width=”2″][/vc_column_inner][/vc_row_inner][vc_row_inner disable_element=”yes”][vc_column_inner width=”1/4″][mk_fancy_title color=”#663399″ font_family=”Merriweather” font_type=”google”][/mk_fancy_title][/vc_column_inner][vc_column_inner width=”3/4″][mk_fancy_title color=”#000000″ font_family=”Montserrat” font_type=”google”]Introduction to Table Talk: AI – Shaking The Industry And Helping Hotels To Drive Innovation\, Efficiency and Profitability” – It’s all about Your thoughts[/mk_fancy_title][/vc_column_inner][/vc_row_inner][vc_row_inner disable_element=”yes”][vc_column_inner width=”5/6″][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1682860056455{margin-bottom: 0px !important;}”]\nStephanie Kubik \nFounder & Managing Director\nSK inspiring Hotels & Venues \n[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/6″][vc_single_image image=”13850″ alignment=”center” style=”vc_box_shadow_circle_2″][/vc_column_inner][/vc_row_inner][vc_row_inner disable_element=”yes”][vc_column_inner][vc_separator color=”green” border_width=”2″][/vc_column_inner][/vc_row_inner][vc_row_inner disable_element=”yes”][vc_column_inner width=”1/4″][mk_fancy_title color=”#663399″ font_family=”Merriweather” font_type=”google”][/mk_fancy_title][/vc_column_inner][vc_column_inner width=”3/4″][mk_fancy_title color=”#000000″ font_family=”Montserrat” font_type=”google”]Table Talk: AI – Shaking The Industry And Helping Hotels To Drive Innovation\, Efficiency and Profitability” – It’s all about Your thoughts \nWe will kick off table discussions and define separate groups based on discipline. \nSales Table \nWhat gives you a heart-burn?\nWhat are opportunities for us\, which we can embrace (better) – and can be implemented short term\nPotentially best practices\nHow can HSMAI support? \nMarketing Table \nWhat gives you a heart-burn?\nWhat are opportunities for us\, which we can embrace (better) – and can be implemented short term\nPotentially best practices\nHow can HSMAI support? \nRevenue Management / Data Insight \nWhat gives you a heart-burn?\nWhat are opportunities for us\, which we can embrace (better) – and can be implemented short term\nPotentially best practices\nHow can HSMAI support? \nPeople\, Talent\, Teams table \nWhat gives you a heart-burn?\nWhat are opportunities for us\, which we can embrace (better) – and can be implemented short term\nPotentially best practices\nHow can HSMAI support? \nHow? \nEach group will discuss each question\, before each group with a designated leader does a minute presentation with action points for everyone.[/mk_fancy_title][/vc_column_inner][/vc_row_inner][vc_row_inner disable_element=”yes”][vc_column_inner][vc_separator color=”green” border_width=”2″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”1/4″][mk_fancy_title color=”#663399″ font_family=”Merriweather” font_type=”google”]17:45 hrs[/mk_fancy_title][/vc_column_inner][vc_column_inner width=”3/4″][mk_fancy_title color=”#000000″ font_family=”Montserrat” font_type=”google”]Wrap up[/mk_fancy_title][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner][vc_separator color=”green” border_width=”2″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”1/4″][mk_fancy_title color=”#663399″ font_family=”Merriweather” font_type=”google”]18:00 hrs[/mk_fancy_title][/vc_column_inner][vc_column_inner width=”3/4″][mk_fancy_title color=”#000000″ font_family=”Montserrat” font_type=”google”]Networking and Drinks[/mk_fancy_title][/vc_column_inner][/vc_row_inner][/vc_tta_section][/vc_tta_accordion][/vc_column][/vc_row][vc_row][vc_column][vc_column_text][/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/hsmai-europes-spring-curate/
LOCATION:Frankfurt\, Germany\, Germany
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20230522T100000
DTEND;TZID=Europe/Amsterdam:20230522T140000
DTSTAMP:20260408T164411
CREATED:20230127T150003Z
LAST-MODIFIED:20230519T101325Z
UID:10000315-1684749600-1684764000@hsmai.eu
SUMMARY:HSMAI Europe Sales Leader Forum 2023
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”13806″ img_size=”full” alignment=”center” css_animation=”none”][mk_fancy_title color=”#663399″ size=”40″ font_weight=”bold” margin_top=”5″ margin_bottom=”0″ font_family=”Merriweather” font_type=”google” align=”center”]\nHSMAI Europe Sales Leader Forum 2023\n[/mk_fancy_title][mk_fancy_title color=”#663399″ size=”20″ font_weight=”400″ font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” align=”center”]\nAn HSMAI Commercial Event\nIn Conjunction with IMEX\n[/mk_fancy_title][vc_column_text css=”.vc_custom_1681305487512{margin-bottom: 0px !important;}”]Organized by HSMAI Europe’s Sales Advisory Board the HSMAI Sales Leader Forum is a half day event where off-property sales leaders and others learn about important trends\, critical insights\, and best practices\, as well as what it means for leading hotel sales teams in today’s environment. The attendees include national & global sales directors\, strategic and key account directors\, area directors and regional directors of sales. \n[/vc_column_text][vc_column_text css=”.vc_custom_1684404623296{margin-bottom: 0px !important;}”]The moderator of the day will be Julie White\, Thought Leader in Travel Distribution & Commercial Strategy. \nJulie will steer us through several different topics\, and amongst them are: \n\n“Channel of Choice” and how important it is to look at all possible channels for profitable revenue growth\nCost of Sales for channels (what to be aware of and what trends are ahead of us)\nDistribution Modelling – looking at data driven decision making\n\nLater during the day we will be hearing from Graham Pope\, Vice President of Sales at Cvent speaking about Sourcing RFP Data followed by discussion. \nLunch is included for all participants and will be served from 13:00 CET. \nThe website will regularly be updated with the latest additions to the programme.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Sign Up” shape=”round” color=”violet” size=”lg” align=”center” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FKY9lV|target:_blank”][/vc_column][/vc_row][vc_row][vc_column][vc_tabs][vc_tab title=”Agenda” tab_id=”1682856499-1-34″][vc_row_inner][vc_column_inner width=”1/4″][mk_fancy_title color=”#663399″ font_family=”Merriweather” font_type=”google”]9:30 AM[/mk_fancy_title][/vc_column_inner][vc_column_inner width=”3/4″][mk_fancy_title color=”#000000″ font_family=”Montserrat” font_type=”google”]Registration \nRegistration opens.[/mk_fancy_title][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner][vc_separator color=”green” border_width=”2″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”1/4″][mk_fancy_title color=”#663399″ font_family=”Merriweather” font_type=”google”]10:00 AM[/mk_fancy_title][/vc_column_inner][vc_column_inner width=”3/4″][mk_fancy_title color=”#000000″ margin_bottom=”5″ font_family=”Montserrat” font_type=”google”]Welcome \nWelcome from Evert Schuele and introduction of the moderator.[/mk_fancy_title][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”5/6″][vc_column_text css=”.vc_custom_1682879663510{margin-bottom: 0px !important;}”]\nEvert Schuele \nGlobal Vice President Sales & Distribution\nHurtigruten Group \nChair of the HSMAI Europe Sales Advisory Board \n[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/6″][vc_single_image image=”12252″ alignment=”center” style=”vc_box_shadow_circle_2″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner][vc_separator color=”green” border_width=”2″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”1/4″][mk_fancy_title color=”#663399″ font_family=”Merriweather” font_type=”google”]10:05 AM[/mk_fancy_title][/vc_column_inner][vc_column_inner width=”3/4″][mk_fancy_title color=”#000000″ font_family=”Montserrat” font_type=”google”]Introduction with Julie White \nModerator – Julie White will kick off the program\, followed by an introduction to Graham Pope.[/mk_fancy_title][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”5/6″][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1684247087849{margin-bottom: 0px !important;}”]\nJulie White \nThought Leadership in Travel Distribution & Commercial Strategy \n[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/6″][vc_single_image image=”13779″ alignment=”center” style=”vc_box_shadow_circle_2″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner][vc_separator color=”green” border_width=”2″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”1/4″][mk_fancy_title color=”#663399″ font_family=”Merriweather” font_type=”google”]10:20 AM[/mk_fancy_title][/vc_column_inner][vc_column_inner width=”3/4″][mk_fancy_title color=”#000000″ font_family=”Montserrat” font_type=”google”]Power Up: Growth Strategies For MICE Leaders with Stephanie Kubik[/mk_fancy_title][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”5/6″][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1682860056455{margin-bottom: 0px !important;}”]\nStephanie Kubik \nFounder & Managing Director\nSK inspiring Hotels & Venues \n[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/6″][vc_single_image image=”13850″ alignment=”center” style=”vc_box_shadow_circle_2″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner][vc_separator color=”green” border_width=”2″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”1/4″][mk_fancy_title color=”#663399″ font_family=”Merriweather” font_type=”google”]10:50 AM[/mk_fancy_title][/vc_column_inner][vc_column_inner width=”3/4″][mk_fancy_title color=”#000000″ font_family=”Montserrat” font_type=”google”]Networking and coffee[/mk_fancy_title][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner][vc_separator color=”green” border_width=”2″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”1/4″][mk_fancy_title color=”#663399″ font_family=”Merriweather” font_type=”google”]11:20 AM[/mk_fancy_title][/vc_column_inner][vc_column_inner width=”3/4″][mk_fancy_title color=”#000000″ font_family=”Montserrat” font_type=”google”]MICE Sourcing Trends in Europe to support your business growth \nIn this session with Graham Pope\, we will explore: \n\nInsights from the Cvent Supplier Network on MICE RFP volume and value across key markets within Europe\nConversion and event/meeting size trends\nStrategic insights to help you win more business through data and analytics\n\nFollowed by a discussion.[/mk_fancy_title][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”5/6″][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1682859676087{margin-bottom: 0px !important;}”]\nGraham Pope \nVice President of Sales\nCvent \n[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/6″][vc_single_image image=”13757″ alignment=”center” style=”vc_box_shadow_circle_2″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner][vc_separator color=”green” border_width=”2″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”1/4″][mk_fancy_title color=”#663399″ font_family=”Merriweather” font_type=”google”]11:50 AM[/mk_fancy_title][/vc_column_inner][vc_column_inner width=”3/4″][mk_fancy_title color=”#000000″ font_family=”Montserrat” font_type=”google”]Keynote speech from Vineeth Purushothaman \nIn this session\, Vineeth will steer us through the following: \n\n“Channel of Choice” and how important it is to look at all possible channels for profitable revenue growth\nCost of Sales for channels (what to be aware of and what trends are ahead of us)\nDistribution Modelling – looking at data driven decision making\n\nFollowed by a discussion with a Q&A included.[/mk_fancy_title][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”5/6″][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1682859897119{margin-bottom: 0px !important;}”]\nVineeth Purushothaman \nRegional Director\, Commercial Planning & Distribution EMEA\nWyndham Hotels & Resorts \n[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/6″][vc_single_image image=”13848″ alignment=”center” style=”vc_box_shadow_circle_2″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner][vc_separator color=”green” border_width=”2″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”1/4″][mk_fancy_title color=”#663399″ font_family=”Merriweather” font_type=”google”]12:30 PM[/mk_fancy_title][/vc_column_inner][vc_column_inner width=”3/4″][mk_fancy_title color=”#000000″ font_family=”Montserrat” font_type=”google”]Panel Discussion \nPanel discussion with the following:[/mk_fancy_title][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”1/4″][vc_single_image image=”13756″ alignment=”center” style=”vc_box_shadow_circle_2″][vc_column_text css=”.vc_custom_1682860319021{margin-bottom: 0px !important;}”]\nGraham Pope \nVice President of Sales\nCvent \n[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/4″][vc_single_image image=”13850″ alignment=”center” style=”vc_box_shadow_circle_2″][vc_column_text css=”.vc_custom_1682860244154{margin-bottom: 0px !important;}”]\nStephanie Kubik \nFounder & Managing Director\nSK inspiring Hotels & Venues \n[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/4″][vc_single_image image=”13848″ alignment=”center” style=”vc_box_shadow_circle_2″][vc_column_text css=”.vc_custom_1682860354030{margin-bottom: 0px !important;}”]\nVineeth Purushothaman \nRegional Director\, Commercial Planning & Distribution EMEA\nWyndham Hotels & Resorts \n[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/4″][vc_single_image image=”13779″ alignment=”center” style=”vc_box_shadow_circle_2″][vc_column_text css=”.vc_custom_1684405224186{margin-bottom: 0px !important;}”]\nJulie White \nThought Leadership in Travel Distribution & Commercial Strategy \n[/vc_column_text][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”1/4″][vc_single_image image=”13864″ alignment=”center” style=”vc_box_shadow_circle_2″][vc_column_text css=”.vc_custom_1683637313721{margin-bottom: 0px !important;}”]\nRaimund Notz \nDirector\, Hotel Revenue Optimization Central & Eastern Europe\nPreferred Hotels & Resorts and\nHSMAI Europe DACH Advisory Board Member \n[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/4″][/vc_column_inner][vc_column_inner width=”1/4″][/vc_column_inner][vc_column_inner width=”1/4″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner][vc_separator color=”green” border_width=”2″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”1/4″][mk_fancy_title color=”#663399″ font_family=”Merriweather” font_type=”google”]1:00 PM[/mk_fancy_title][/vc_column_inner][vc_column_inner width=”3/4″][mk_fancy_title color=”#000000″ font_family=”Montserrat” font_type=”google”]Lunch[/mk_fancy_title][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner][vc_separator color=”green” border_width=”2″][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”1/4″][mk_fancy_title color=”#663399″ font_family=”Merriweather” font_type=”google”]2:00 PM[/mk_fancy_title][/vc_column_inner][vc_column_inner width=”3/4″][mk_fancy_title color=”#000000″ font_family=”Montserrat” font_type=”google”]The HSMAI Europe (by-invitation-only) Spring Curate starts \nRead more here.[/mk_fancy_title][/vc_column_inner][/vc_row_inner][/vc_tab][vc_tab title=”Registration” tab_id=”1682856499-2-41″][vc_column_text css=”.vc_custom_1681295594770{margin-bottom: 0px !important;}”]\nHSMAI Europe Organizational members can attend for free with x amount of attendants depending on their company membership level. \nTo register for this event\, click on the ‘Register’ button below. \nWe recommend booking your travel and accommodation arrangements as soon as possible to avoid disappointment. \nIf you have questions please reach out to us at postbox@hsmai.eu \n[/vc_column_text][vc_btn title=”REGISTER” shape=”round” color=”violet” size=”lg” align=”center” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FKY9lV|target:_blank”][vc_row_inner][vc_column_inner width=”1/3″][vc_single_image image=”13851″ img_size=”medium” alignment=”center”][/vc_column_inner][vc_column_inner width=”1/3″][vc_single_image image=”13853″ img_size=”medium” alignment=”center”][/vc_column_inner][vc_column_inner width=”1/3″][vc_single_image image=”13852″ img_size=”medium” alignment=”center”][/vc_column_inner][/vc_row_inner][/vc_tab][vc_tab title=”Venue” tab_id=”1682861023684-2-1″][vc_row_inner][vc_column_inner width=”1/3″][vc_single_image image=”13854″ img_size=”medium” alignment=”center”][/vc_column_inner][vc_column_inner width=”1/3″][vc_single_image image=”13855″ img_size=”medium” alignment=”center”][/vc_column_inner][vc_column_inner width=”1/3″][vc_single_image image=”13856″ img_size=”medium” alignment=”center”][/vc_column_inner][/vc_row_inner][vc_column_text css=”.vc_custom_1682861299734{margin-bottom: 0px !important;}”]\nThe HSMAI Europe Sales Leader Forum 2023\, will take place at The Westin Grand Frankfurt hotel.\nKonrad-Adenauer-Straße 7\, 60313 Frankfurt am Main\, Germany \n[/vc_column_text][/vc_tab][vc_tab title=”Who should attend” tab_id=”1682861495062-3-3″][vc_column_text css=”.vc_custom_1681291510365{margin-bottom: 0px !important;}”]\n\nSales professionals from Brands\, Management Companies and Independent hotels and resorts who are leading teams and impacting front-line sellers – from corporate leaders who support on-property teams to regional DOS who oversee multiple properties\nNational & Global Sales Director\nStrategic Account Director\nKey Account Director\nArea Director\nRegional Director of Sales\n\n[/vc_column_text][/vc_tab][/vc_tabs][/vc_column][/vc_row]
URL:https://hsmai.eu/event/hsmai-europe-sales-leader-forum/
LOCATION:Frankfurt\, Germany\, Germany
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20230420T180000
DTEND;TZID=Europe/Amsterdam:20230420T210000
DTSTAMP:20260408T164411
CREATED:20230309T144112Z
LAST-MODIFIED:20230417T160006Z
UID:10000318-1682013600-1682024400@hsmai.eu
SUMMARY:London [UK] - Meet & Connect - Understanding the true value of loyalty programmes
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”13798″ img_size=”full” alignment=”center”][mk_fancy_title color=”#663399″ size=”30″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google”]\nUnderstanding the true value of loyalty programmes\n\n[/mk_fancy_title][mk_fancy_title color=”#663399″ size=”20″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google”]\nA panel debate focused on Loyalty Programs\, CRM and Direct Bookings \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”16″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nJoin HSMAI Region Europe in London on Thursday\, 20 April 2023 from 18:00 – 20:30 (local time) for an insightful evening. \n[/mk_fancy_title][vc_column_text css=”.vc_custom_1680262422004{margin-bottom: 0px !important;}”]While we’ve seen a major rebound in travel demand\, hoteliers are moving into 2023 with uncertainty. Economic and global factors\, plus COVID-19 hangovers like labour and resource shortages are major challenges. In this session\, Sojern will be sharing upcoming travel trends and insights\, as well as how hoteliers can use data and tap into the powers of digital multichannel marketing to win the battle for direct bookings\, in order to maximise the impact of their spend\, and deliver results for their property. \nThis will then be followed by a panel debate where our panelists will share their insights on the latest trends\, best practices\, and strategies for creating a successful direct booking program\, building a loyalty program that drives customer retention\, and implementing an effective CRM system to optimize customer interactions and drive revenue growth. \nYou’ll have the opportunity to network with other industry professionals\, ask questions of our expert panelists\, and come away with actionable insights that you can apply to your own business.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#669933″ size=”18″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Meet the Moderator[/mk_fancy_title][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][vc_single_image image=”13712″ img_size=”200 x 200″ alignment=”center” style=”vc_box_circle_2″][/vc_column][vc_column width=”3/4″][vc_column_text css=”.vc_custom_1680263014503{margin-bottom: 0px !important;}”]Terence Baker is an accomplished journalist and editor with over 20 years of expertise in the hospitality industry. He is currently the News Editor\, Europe\, Middle East & Africa at Hotel News Now\, renowned for his insightful coverage of the latest industry trends and market insights. Terence is an engaging speaker\, with a talent for breaking down complex topics into accessible and informative presentations. He is passionate about sharing his knowledge and insights to help others gain a deeper understanding of the industry.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_separator][mk_fancy_title color=”#000000″ size=”16″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Speakers and Panelists[/mk_fancy_title][/vc_column][/vc_row][vc_row][vc_column width=”2/3″][vc_column_text css=”.vc_custom_1681372135900{margin-bottom: 0px !important;}”]Celine Chaussegros is the Managing Director Europe for Sojern. Celine is a seasoned executive with over 15 years of experience in travel and hospitality. She is currently the Managing Director for Europe at Sojern\, renowned for her strategic leadership and expertise in digital marketing and data-driven decision-making. Celine is an accomplished speaker\, sharing insights on travel industry trends.[/vc_column_text][/vc_column][vc_column width=”1/3″][vc_single_image image=”13714″ alignment=”center” style=”vc_box_circle_2″][/vc_column][/vc_row][vc_row][vc_column width=”2/3″][vc_column_text css=”.vc_custom_1681371893775{margin-bottom: 0px !important;}”]Julie White was appointed Vice President Commercial for EMEA at Wyndham Hotels & Resorts in January 2020. In her role\, she is responsible for supporting the Commercial activities of Wyndham Hotels & Resorts’ brands driving collaboration across loyalty\, sales\, revenue management\, distribution and marketing to maximize the performance of managed and franchised hotels across the EMEA region.[/vc_column_text][/vc_column][vc_column width=”1/3″][vc_single_image image=”13779″ alignment=”center” style=”vc_box_circle_2″][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1679930472695{margin-bottom: 0px !important;}”]\n\n\nRSVP: This is an exceptional opportunity to join our local event in London for free! To celebrate the recovery of our industry we are opening this event for all professionals to learn\, share and get inspired. If you are a vendor\, you must be a member of HSMAI Europe to attend this event. \n\n\n\n\nP.S. For its association members HSMAI Europe will be hosting 6 local events in the UK during 2023. To inquire about membership send us an email to postbox@hsmai.eu \n\n\n[/vc_column_text][vc_btn title=”Register Now” color=”violet” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fc%2Fexpress%2F3f732d53-6634-4d4d-905e-ea76e2b29793|target:_blank”][mk_padding_divider][mk_fancy_title color=”#000000″ size=”18″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nAgenda \n[/mk_fancy_title][mk_divider margin_top=”5″ margin_bottom=”10″][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][vc_column_text css=”.vc_custom_1681743687635{margin-bottom: 0px !important;}”]\n18:00 \n[/vc_column_text][/vc_column][vc_column width=”3/4″][vc_column_text css=”.vc_custom_1681743675703{margin-bottom: 0px !important;}”]Doors Open[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][vc_column_text css=”.vc_custom_1681743657827{margin-bottom: 0px !important;}”]\n18:15 \n[/vc_column_text][/vc_column][vc_column width=”3/4″][vc_column_text css=”.vc_custom_1681743630350{margin-bottom: 0px !important;}”]Welcome\nby Michael Nowlis\, Programme Director\, Leadership Programmes at Cambridge Institute for Sustainability Leadership (CISL) and Chair of the HSMAI Europe Board of Directors[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][vc_column_text css=”.vc_custom_1681743763841{margin-bottom: 0px !important;}”]\n18:20  \n[/vc_column_text][/vc_column][vc_column width=”3/4″][vc_column_text css=”.vc_custom_1681743737802{margin-bottom: 0px !important;}”]Introduction of moderator\nTerence Baker\, News Editor Europe\, Middle East & Africa at Hotel News Now[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][vc_column_text css=”.vc_custom_1681743787914{margin-bottom: 0px !important;}”]\n18:25 \n[/vc_column_text][/vc_column][vc_column width=”3/4″][vc_column_text css=”.vc_custom_1681743800706{margin-bottom: 0px !important;}”]Supercharge Your Direct Booking Strategy for 2023\nby Celine Chaussegros\, Managing Director at Sojern[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][vc_column_text css=”.vc_custom_1681743828452{margin-bottom: 0px !important;}”]\n18:50 \n[/vc_column_text][/vc_column][vc_column width=”3/4″][vc_column_text css=”.vc_custom_1681743852833{margin-bottom: 0px !important;}”]Panel debate: Understanding the true value of loyalty programmes\nA panel debate focused on Direct Bookings\, Loyalty Programs & CRM\, with the following panellists: \n\nTerence Baker\, News Editor Europe\, Middle East & Africa at Hotel News Now\nCeline Chaussegros\, Managing Director at Sojern\nJulie White\, VP Commercial EMEA at Wyndham Hotels & Resorts\n\n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][vc_column_text css=”.vc_custom_1681743929789{margin-bottom: 0px !important;}”]\n19:40 \n[/vc_column_text][/vc_column][vc_column width=”3/4″][vc_column_text css=”.vc_custom_1681743919951{margin-bottom: 0px !important;}”]Drinks & Networking[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_divider margin_top=”5″ margin_bottom=”10″][mk_fancy_title color=”#000000″ size=”18″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nAbout HSMAI Europe \n[/mk_fancy_title][vc_column_text css=”.vc_custom_1679930674000{margin-bottom: 0px !important;}”]HSMAI – Hospitality Sales and Marketing Association International – is a global organization founded in the US in 1927. HSMAI Region Europe is the European arm of the organisation. HSMAI Europe aims to be a key influencer\, pioneer and the go-to industry resource for professional development\, commercial strategies and sustainability in the hospitality\, travel and tourism industry. Read More[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/supercharge-your-direct-booking-strategy-for-2023-london/
LOCATION:Bankside Hotel\, Autograph Collection\, 2 Blackfriars Rd\, Upper Ground\, London SE1 9JU\, United Kingdom\, London\, United Kingdom
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2023/04/london-2.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20230404T180000
DTEND;TZID=Europe/Amsterdam:20230404T210000
DTSTAMP:20260408T164411
CREATED:20230310T131504Z
LAST-MODIFIED:20230403T101804Z
UID:10000330-1680631200-1680642000@hsmai.eu
SUMMARY:Paris [FR] - Supercharge your Direct Online Bookings Strategy for 2023
DESCRIPTION:[vc_row][vc_column][mk_fancy_title color=”#000000″ size=”20″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google”]\n* Please note most of this event will be in French. \nJoin HSMAI Region Europe at InterContinental Paris Le Grand on Tuesday\, 4 April 2023\, from 18:00 – 21:00 (local time) for an insightful evening discussing the future of direct bookings in the hospitality industry.  \n[/mk_fancy_title][vc_column_text css=”.vc_custom_1678455413867{margin-bottom: 0px !important;}”]\n\n\n\n\nJoin us for an inspiring evening with a focus on direct bookings\, loyalty programs and CRM. We have brought together some of the industry’s best in their field to discuss what it takes to create a successful direct booking strategy and how to build and maintain strong customer relationships through loyalty programs and CRM. \n\n\n\n\n\n\n\n\nWhile we’ve seen a major rebound in travel demand\, hoteliers are moving into 2023 with uncertainty. Economic\, Financial\, Climate\, and Political turmoil that are disrupting factors to potential growth. Rémy Merckx\, our HSMAI Digital Hospitality Industry expert will be sharing some great insights on how hotels can drive their direct online bookings by mastering data and CRM capabilities\, optimizing their Digital Marketing spending to drive better ROI\, enhancing their Loyalty capabilities through personalization. \n\n\n\n\n\n\n\n\nThis will then be followed by a panel debate where our panelists will share their insights on the latest trends\, best practices\, and strategies for creating a successful direct booking program\, building a loyalty program that drives customer retention\, and implementing an effective CRM system to optimize customer interactions and drive revenue growth. \nYou’ll have the opportunity to network with other industry professionals\, ask questions of our expert panelists\, and come away with actionable insights that you can apply to your own business. \n\n\n\n\n[/vc_column_text][vc_column_text css=”.vc_custom_1678455859858{margin-bottom: 0px !important;}”]\n \nRemy Merckx\, an accomplished leader in the Travel and Hospitality industry with over 25 years of expertise. Having worked for Radisson Hotel Group and Accor for 11 years\, Remy now serves as an independent Senior Advisor & Head of Travel and Hospitality for global business management and TravTech startups. He specializes in developing Global Digital Strategy\, optimizing Digital Marketing\, managing Content Marketing\, Data Management & Analytics\, and commercial distribution to enhance Customer Experience and increase conversion rate and customer lifetime value while decreasing the cost of acquisition. With his extensive experience in Online Distribution\, where he managed Hospitality Partnerships with global hotel chains at Expedia\, Remy also helps businesses optimize their distribution channels for improved profitability. \n \nJulien Barré\, a true hotelier at heart. With three generations of hoteliers in his family\, it’s no surprise that he’s found his passion in the industry. With 18 years of experience under his belt\, Julien has worked his way up to become the Director of Revenue and Reservations at the luxurious Hôtel de Crillon\, a part of the renowned Rosewood group\, located in the heart of Paris. His expertise in revenue management and reservations has been honed through years of dedication and commitment to the craft\, and his love for the industry has only grown stronger with time. He is now promoted to a leading European role for Rosewood and will be based in Amsterdam. Julien is also a member of the HSMAI Europe Revenue Optimization Advisory Board. \n  \n \nChristophe Bataillard\, specialist in revenue development backed by 30 years of operational background in different organizations for deluxe brands such as Sofitel\, Christophe created Optimiser Consulting in 2010 to help independent hoteliers to understand their “Go To Market” environment\, and to play in at their best\, with all levers touching the revenue structure. He is also lecturer in Revenue Management & e-commerce in several business schools for Hospitality MBA students. Currently\, Christophe is an accomplished Market Place Project Director at Stairway Management. \n[/vc_column_text][vc_column_text css=”.vc_custom_1678455750558{margin-bottom: 0px !important;}”]About the event: [/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1678455550819{margin-bottom: 0px !important;}”]\nDon’t miss out on this unique opportunity to learn from some of the most talented professionals in the industry and gain valuable insights into the latest trends and best practices. \nJoin us for an exciting evening including networking opportunities with like-minded individuals and insightful panel discussions. \nThis event is completely free for HSMAI members\, making it an exceptional opportunity to participate in our local events in Paris. If you are a vendor\, you must be a member of HSMAI Europe to attend this event. \n  \n[/vc_column_text][vc_column_text css=”.vc_custom_1678455566378{margin-bottom: 0px !important;}”]*HSMAI Europe is hosting a total of six local events in France throughout 2023\, exclusively for association members. For more information on how to become a member\, please contact us at postbox@hsmai.eu. [/vc_column_text][vc_btn title=”Sign up now” color=”green” size=”lg” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fd%2Frfqf1t|target:_blank”][mk_fancy_title color=”#663399″ size=”20″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google”]\nAbout HSMAI Region Europe  \n[/mk_fancy_title][vc_column_text css=”.vc_custom_1678450383899{margin-bottom: 0px !important;}”]HSMAI – Hospitality Sales and Marketing Association International – is a global organization founded in the US in 1927. HSMAI Region Europe is the European arm of the organisation. \nVision\nHSMAI Europe aims to be a key influencer\, pioneer and the go-to industry resource for professional development\, commercial strategies and sustainability in the hospitality\, travel and tourism industry.[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/supercharge-your-direct-booking-strategy-for-2023-paris/
LOCATION:InterContinental Paris le Grand\, 2 Rue Scribe Paris 75009 France\, Paris\, France
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20230330T160000
DTEND;TZID=Europe/Amsterdam:20230330T183000
DTSTAMP:20260408T164411
CREATED:20230310T113603Z
LAST-MODIFIED:20230313T161748Z
UID:10000320-1680192000-1680201000@hsmai.eu
SUMMARY:Stockholm [SWE] Talent Acquisition for Commercial Operations
DESCRIPTION:[vc_row][vc_column][mk_fancy_title color=”#000000″ size=”20″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google”]\nJoin HSMAI Region Europe’s Afterwork in Stockholm with focus on Talent Acquisition for Commercial Operations on Thursday\, 30th March 2023  \n[/mk_fancy_title][vc_column_text css=”.vc_custom_1678450307972{margin-bottom: 0px !important;}”]HSMAI Europe would like to invite you to join Hospitality Professionals and Commercial Leaders to network and learn about Talent Acquisition for Commercial Operations on 30th March in Stockholm.[/vc_column_text][vc_column_text css=”.vc_custom_1678724181909{margin-bottom: 0px !important;}”]A gathering for HSMAI members and hospitality professionals will take place in Stockholm on 30th March at Thon Partner Hotel Kungsbron centrally in Stockholm right by Stockholm Central Station. It will last from 16:00 to 18:30 local time. We will hear from Cecilie Mannheimer\, Director of Staffing and Catrine Jack\, Head of Public Affairs at Randstad Sweden who will share the latest trends and updates about Talent Acquisition from the different industries and draw parallels to Hospitality.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1678377227204{margin-bottom: 0px !important;}”]RSVP: This is an exceptional opportunity to join our event in Stockholm for free! To celebrate the recovery of our industry we are opening this event for all professionals to learn\, share and get inspired.[/vc_column_text][vc_column_text css=”.vc_custom_1678450376698{margin-bottom: 0px !important;}”]P.S. For its association members HSMAI Europe will be hosting 6 local events in the Sweden during 2023. To inquire about membership send us an email to postbox@hsmai.eu[/vc_column_text][vc_btn title=”Sign up now” color=”green” size=”lg” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fd%2F4fqf1m|target:_blank”][mk_fancy_title color=”#663399″ size=”20″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google”]\nAbout HSMAI Region Europe  \n[/mk_fancy_title][vc_column_text css=”.vc_custom_1678450383899{margin-bottom: 0px !important;}”]HSMAI – Hospitality Sales and Marketing Association International – is a global organization founded in the US in 1927. HSMAI Region Europe is the European arm of the organisation. \nVision\nHSMAI Europe aims to be a key influencer\, pioneer and the go-to industry resource for professional development\, commercial strategies and sustainability in the hospitality\, travel and tourism industry.[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/meet-connect-in-stockholm-hospitality-professionals-and-commercial-leaders-in-stockholm/
LOCATION:Thon Partner Hotel Kungsbron\, Västra Järnvägsgatan 17\, Stockholm\, Sweden
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20230327T083000
DTEND;TZID=Europe/Amsterdam:20230327T103000
DTSTAMP:20260408T164411
CREATED:20230311T234424Z
LAST-MODIFIED:20230321T111743Z
UID:10000332-1679905800-1679913000@hsmai.eu
SUMMARY:Oslo [NOR] Breakfast Meeting - Hvordan øke topplinjen for din bedrift - og samtidig øke attraktiviteten til en destinasjon?
DESCRIPTION:[vc_row][vc_column][mk_fancy_title color=”#000000″ size=”20″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google”]\nMeld deg på HSMAIs frokostmøte på Clarion Hotel Oslo mandag 27. Mars kl 08:30! \nTema: Hvordan øke topplinjen for din bedrift\, og samtidig øke attraktiviteten til en destinasjon? \n[/mk_fancy_title][vc_column_text css=”.vc_custom_1679324136224{margin-bottom: 0px !important;}”]Bli med oss på en inspirerende morgen med fokus på reiseliv og destinasjonsutvikling. Vi har samlet flere av bransjens fremste på sitt område for å diskutere hva som skal til for å skape en vellykket destinasjon og hvordan man kan øke inntektene for din bedrift.[/vc_column_text][vc_column_text css=”.vc_custom_1679321992358{margin-bottom: 0px !important;}”]\nDu møter:\nMikael Forselius er CEO for 62° Nord og tidligere hotelldirektør på Britannia Hotel. Mikael vil dele sin erfaring med oppstarten av Britannia Hotel\, som har blitt en verdensklasse destinasjon med Michelin-stjerne\, Norges beste frokost og mer. Hvordan fikk de til dette? \nMikael ble kåret til Årets Unge Hotelier i 2006 av HSMAI. Hotel Britannia\, under Mikael sin ledelse\, ble kåret til Årets Reiselivsmarkedsfører i 2021 av HSMAI.\n[/vc_column_text][vc_separator][vc_column_text css=”.vc_custom_1679321979449{margin-bottom: 0px !important;}”]Anders Buchardt er eier og investor i AB Invest\, som er en av de fremste aktørene innen hotellutvikling. Buchardt vil dele sin erfaring og kunnskap om å lete etter nye hotellmuligheter\, og hva som skal til for å lykkes. Han vil også snakke om suksessen bak Fyri Resort i Hemsedal.[/vc_column_text][vc_separator][vc_column_text css=”.vc_custom_1679321965555{margin-bottom: 0px !important;}”]Maya Nielsen er reiselivssjef i Visit Fredrikstad og Hvaler\, og vil dele sin kunnskap om hva som skal til for at en destinasjon skal lykkes. Hun vil snakke om viktigheten av samarbeidet mellom reiseliv\, opplevelser\, mat og kultur\, og hvorfor det er viktig for en destinasjon å ha Merket for et bærekraftig reisemål.[/vc_column_text][vc_separator][vc_column_text css=”.vc_custom_1679322005385{margin-bottom: 0px !important;}”]Moderator for dagen vil være Tore Carlsson\, General Manager på Clarion Hotel Oslo og medlem av HSMAI Europe Advisory Board for Norway.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”MELD DEG PÅ HER” color=”green” size=”lg” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fd%2Frfqfqn|target:_blank”][vc_column_text css=”.vc_custom_1679320851468{margin-bottom: 0px !important;}”]Dette er en unik mulighet til å lære av noen av de beste i bransjen og få innsikt i hvordan man kan skape en vellykket destinasjon. Arrangementet inkluderer en deilig frokostbuffet\, som kan nytes sammen med de andre deltagerne. \nArrangementet er gratis for HSMAI-medlemmer! \nHSMAI kommer til å arrangere minst seks lokale arrangementer i Norge i 2023\, i tillegg til Connecting Future Leaders møter\, Møte- og Eventbørsen og Awards. Har du spørsmål om medlemskap eller ønsker å engasjere deg i form av å holde foredrag eller planlegge noen av arrangementene\, kontakt oss på postbox@hsmai.eu[/vc_column_text][mk_fancy_title color=”#663399″ size=”20″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google”]\nAbout HSMAI Region Europe  \n[/mk_fancy_title][vc_column_text css=”.vc_custom_1679324350678{margin-bottom: 0px !important;}”]HSMAI – Hospitality Sales and Marketing Association International – is a global organization founded in the US in 1927. HSMAI Region Europe is the European arm of the organisation. HSMAI Europe aims to be a key influencer\, pioneer and the go-to industry resource for professional development\, commercial strategies and sustainability in the hospitality\, travel and tourism industry.[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/oslo-nor-breakfast-meeting-hvordan-oke-topplinjen-og-attraktiviteten-til-en-destinasjon/
LOCATION:Clarion Hotel Oslo\, Dronning Eufemias gate 15\, Oslo\, 0191\, Norway
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220626
DTEND;VALUE=DATE:20220702
DTSTAMP:20260408T164411
CREATED:20211013T090337Z
LAST-MODIFIED:20211013T103136Z
UID:10000314-1656201600-1656719999@hsmai.eu
SUMMARY:HSMAI Europe Commercial Summer Camp 2022
DESCRIPTION:[vc_row][vc_column][vc_column_text css=”.vc_custom_1634115215933{margin-bottom: 0px !important;}”]\nThe kick off will be on Sunday afternoon and the program will last until Friday\, including a two day training ‘Executive Development’ focused on Leadership skills. In addition we will be working with European universities and hotel schools\, as well as trainers and people from both inside and outside our industry. It will be a network with industry peers across departments\, countries and companies\, since HSMAI is working more and more across disciplines and less in silos.\nPotential candidate profile \nThe Commercial Summer Camp focuses on developing cross-functional strategic thinking and leadership skills\, to enable tomorrow’s commercial leaders in the hospitality industry. The ideal candidate is already a sales\, marketing\, or revenue management expert or a property leader with the ambition and desire to understand all of the specific disciplines and what it takes to keep them all running smoothly together.[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/hsmai-europe-commercial-summer-camp-2022/
LOCATION:London\, United Kingdom
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
GEO:55.378051;-3.435973
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20211028T110000
DTEND;TZID=Europe/Amsterdam:20211028T183000
DTSTAMP:20260408T164411
CREATED:20210804T121124Z
LAST-MODIFIED:20211022T151342Z
UID:10000313-1635418800-1635445800@hsmai.eu
SUMMARY:HSMAI MeetConnect
DESCRIPTION:[vc_row][vc_column][vc_column_text css=”.vc_custom_1628078845702{margin-bottom: 0px !important;}”]HSMAI MeetConnect – National event in Norway with customers\, followed by mingling. \nYou can sign up and read more here \n[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/hsmai-meetconnect/
LOCATION:Quality Hotel Hasle Linie\, Bøkkerveien 15\, Oslo\, 0579\, Norway
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20211026T180000
DTEND;TZID=Europe/Amsterdam:20211026T190000
DTSTAMP:20260408T164411
CREATED:20210628T160154Z
LAST-MODIFIED:20211025T205958Z
UID:10000306-1635271200-1635274800@hsmai.eu
SUMMARY:Tomorrow starts now with HSMAI Europe
DESCRIPTION:HSMAI Europe Channel\nTune in for new topics every Tuesday.
URL:https://hsmai.eu/event/tomorrow-starts-now-with-hsmai-europe-2021-10-26/
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20211026
DTEND;VALUE=DATE:20211027
DTSTAMP:20260408T164411
CREATED:20210224T143929Z
LAST-MODIFIED:20210927T080127Z
UID:10000226-1635206400-1635292799@hsmai.eu
SUMMARY:The HSMAI Europe Day in Madrid
DESCRIPTION:[vc_row][vc_column][vc_column_text css=”.vc_custom_1614177557061{margin-bottom: 0px !important;}”]\n\nThe HSMAI Europe Day in Madrid\nThe hospitality industry has changed!\nAre you ready to upskill and reskill yourself and your team? \nThe local events\, the HSMAI Days\, aim to provide you and your team with an overview of relevant subjects that HSMAI Europe considers important to their members` agenda. \nDuring the local conferences\, you will have the opportunity to discuss and ask questions with peers and other representatives from the hospitality industry\, including vendors. \nIt is FREE for HSMAI members! \nTarget groups: GM’s and their leadership team\, Destination Directors\, Commercial Leaders\, HR\, RM Directors\, Sales & Marketers and HQ. \nSign up and see the full schedule here \n[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/the-hsmai-europe-day-in-spain/
LOCATION:Madrid\, Spain
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20211021T150000
DTEND;TZID=Europe/Amsterdam:20211021T170000
DTSTAMP:20260408T164411
CREATED:20210714T130301Z
LAST-MODIFIED:20211013T132417Z
UID:10000312-1634828400-1634835600@hsmai.eu
SUMMARY:Post Covid People Strategy – HSMAI Europe Talent Programme
DESCRIPTION:
URL:https://hsmai.eu/event/post-covid-people-strategy-hsmai-europe-talent-programme/2021-10-21/
LOCATION:Virtual
ATTACH;FMTTYPE=image/jpeg:https://hsmai.eu/wp-content/uploads/sites/15/2021/07/hsmai-talent-1-100-e1636125295173.jpg
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
END:VCALENDAR