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DTSTART;TZID=Europe/Amsterdam:20250429T170000
DTEND;TZID=Europe/Amsterdam:20250429T183000
DTSTAMP:20260412T145533
CREATED:20250516T073538Z
LAST-MODIFIED:20250516T073538Z
UID:10000572-1745946000-1745951400@hsmai.eu
SUMMARY:Commercial Career Start Program – Sales Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17102″ img_size=”full” css=””][vc_column_text css=”.vc_custom_1747378177113{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start program supports hospitality final-year students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThis program complements academic learning by providing practical insights into entering and succeeding in the industry with the knowledge gained at school or university. \nThe program will last four months\, from March 2025 to June 2025\, and will include group weekly online sessions of 1.5 hours each for one track. The program offers three tracks: Sales\, Revenue\, and Marketing\, and participants are free to choose which track(s) to follow. \nClick here for more information[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-sales-track/2025-04-29/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/05/banner-1.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20250430T170000
DTEND;TZID=Europe/Amsterdam:20250430T183000
DTSTAMP:20260412T145533
CREATED:20250516T065132Z
LAST-MODIFIED:20250516T065132Z
UID:10000551-1746032400-1746037800@hsmai.eu
SUMMARY:Commercial Career Start Program – Revenue Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17102″ img_size=”full” css=””][vc_column_text css=”.vc_custom_1747378177113{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start program supports hospitality final-year students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThis program complements academic learning by providing practical insights into entering and succeeding in the industry with the knowledge gained at school or university. \nThe program will last four months\, from March 2025 to June 2025\, and will include group weekly online sessions of 1.5 hours each for one track. The program offers three tracks: Sales\, Revenue\, and Marketing\, and participants are free to choose which track(s) to follow. \nClick here for more information[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-revenue-track/2025-04-30/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/05/banner-1.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20250506T150000
DTEND;TZID=Europe/Amsterdam:20250506T190000
DTSTAMP:20260412T145533
CREATED:20250409T152206Z
LAST-MODIFIED:20250430T112717Z
UID:10000465-1746543600-1746558000@hsmai.eu
SUMMARY:Power Up | Amsterdam | May
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17036″ img_size=”1920×1080″ css=””][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#669933″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google”]\nThe European Outlook and How This Impacts the Dutch Market\n[/mk_fancy_title][vc_column_text css=”.vc_custom_1746012329428{margin-bottom: 0px !important;}”]Join us for an exciting and insightful evening in Amsterdam focusing on the economic and geopolitical influences on the hospitality sector.  \n📅 Date: Tuesday\, 6th May\n⏰ Time: 3:00 pm – 7:00 pm\n📍 Location: Inntel Hotels Amsterdam Landmark\, VOC-kade 600\, 1018 LG Amsterdam \n  \n📌  Starting of the evening Thanos Papasavvas\, Founder & CIO of ABP Invest\, will give us ‘The European Outlook: The economic and geopolitical risks and opportunities ahead’ \n📍 Michael Siebers\, Marketing Strategist at Dutch Board of Tourism and Conferences\, will then provide us with ‘An outlook for the next 12- 24 months and the implications for the Hospitality Industry in the Netherlands’  \n💡 Directly after these presentations will be an engaging panel debate focusing on The Dutch Outlook. Panelist include:  \n\nRenée Cohen – Commercial Director\, Leonardo Hotels Benelux\nMichael Siebers – Marketing Strategist at NBTC\nMark Struik – Partner\, Conventus Consultants\n\n🥂 We wrap up the evening with networking\, drinks\, light food\, and great conversations in a relaxed setting. Connect with fellow industry leaders\, exchange ideas\, and build meaningful relationships.[/vc_column_text][vc_separator css=””][vc_column_text css=”.vc_custom_1746002965429{margin-bottom: 0px !important;}”]\nFeatured Speakers:\n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”2/3″][vc_column_text margin_bottom=”15″ css=”.vc_custom_1746002417808{margin-bottom: 0px !important;}”]Thanos Papasavvas\, Founder & CIO of ABP Invest will present an in-depth analysis of Europe’s economic and geopolitical landscape\, highlighting key risks and opportunities shaping the commercial strategy for businesses. \nIn addition to his role at ABP Invest\, Thanos is a frequent guest on major financial media outlets such as BBC\, Bloomberg\, and CNBC. He is also a sought-after keynote speaker and moderator at investment conferences. Thanos holds the Chartered Financial Analyst (CFA) designation and is a member of the Royal Institute of International Affairs (Chatham House). He earned his MSc in Economics from Birkbeck College\, University of London. He is originally from Athens and he has resided in London for over 35 years. \n[/vc_column_text][/vc_column][vc_column width=”1/3″][vc_single_image image=”16956″ img_size=”Medium” alignment=”center” css=””][/vc_column][/vc_row][vc_row][vc_column width=”1/3″][vc_single_image image=”17038″ img_size=”full” alignment=”center” css=””][vc_column_text css=”.vc_custom_1746002071874{margin-bottom: 0px !important;}”]Michael Siebers – Marketing Strategist at NBTC[/vc_column_text][/vc_column][vc_column width=”1/3″][vc_single_image image=”17039″ img_size=”full” alignment=”center” css=””][vc_column_text css=”.vc_custom_1746002022403{margin-bottom: 0px !important;}”]Renée Cohen – Commercial Director\, Leonardo Hotels Benelux[/vc_column_text][/vc_column][vc_column width=”1/3″][vc_single_image image=”17041″ img_size=”full” alignment=”center” css=””][vc_column_text css=”.vc_custom_1746002060795{margin-bottom: 0px !important;}”]Mark Struik – Partner\, Conventus Consultants[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”SIGN UP HERE” color=”success” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2Fwz99PZ|target:_blank”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/power-up-amsterdam-may/
LOCATION:Inntel Hotel Amsterdam Landmark\, VOC-kade 600\, Amsterdam\, 1018 LG\, Netherlands
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/04/6-may-amsterdam.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20250506T170000
DTEND;TZID=Europe/Amsterdam:20250506T183000
DTSTAMP:20260412T145533
CREATED:20250516T073538Z
LAST-MODIFIED:20250516T073538Z
UID:10000573-1746550800-1746556200@hsmai.eu
SUMMARY:Commercial Career Start Program – Sales Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17102″ img_size=”full” css=””][vc_column_text css=”.vc_custom_1747378177113{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start program supports hospitality final-year students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThis program complements academic learning by providing practical insights into entering and succeeding in the industry with the knowledge gained at school or university. \nThe program will last four months\, from March 2025 to June 2025\, and will include group weekly online sessions of 1.5 hours each for one track. The program offers three tracks: Sales\, Revenue\, and Marketing\, and participants are free to choose which track(s) to follow. \nClick here for more information[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-sales-track/2025-05-06/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/05/banner-1.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20250507T170000
DTEND;TZID=Europe/Amsterdam:20250507T183000
DTSTAMP:20260412T145533
CREATED:20250516T065132Z
LAST-MODIFIED:20250516T065132Z
UID:10000552-1746637200-1746642600@hsmai.eu
SUMMARY:Commercial Career Start Program – Revenue Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17102″ img_size=”full” css=””][vc_column_text css=”.vc_custom_1747378177113{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start program supports hospitality final-year students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThis program complements academic learning by providing practical insights into entering and succeeding in the industry with the knowledge gained at school or university. \nThe program will last four months\, from March 2025 to June 2025\, and will include group weekly online sessions of 1.5 hours each for one track. The program offers three tracks: Sales\, Revenue\, and Marketing\, and participants are free to choose which track(s) to follow. \nClick here for more information[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-revenue-track/2025-05-07/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/05/banner-1.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Madrid:20250508T150000
DTEND;TZID=Europe/Madrid:20250508T190000
DTSTAMP:20260412T145533
CREATED:20250220T150839Z
LAST-MODIFIED:20250506T134921Z
UID:10000451-1746716400-1746730800@hsmai.eu
SUMMARY:Power Up | Madrid | Revenue Management
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”16944″ img_size=”1920×1080″ css=””][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#669933″ size=”25″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google”]Power up Madrid- Mastering Ancillary Revenue: Monetizing More Than Just Rooms[/mk_fancy_title][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1746539356352{margin-bottom: 0px !important;}”]📅 Date: Thursday\, 8th May \n⏰ Time: 15:00 – 19:00  \n📍 Location: Radisson Hotel Group Centre of Excellence\, Madrid \nJoin us for an exciting and insightful evening in Madrid. Get ready to ‘Power Up’ your strategies\, and unlock the immense potential of ancillary revenue.  \nWhat’s on the Agenda?\n🤝 Welcome and opening notes by Marina Maydanyuk\, Revenue Systems Supervisor (EMMA CRS Global Projects) at Radisson Hotel Group and HSMAI Europe. \n💡 Panel Discussion: We are kicking of the evening with a panel discussion on “Ancillary Revenue Playbook – Maximizing Spend Per Guest”. How can you increase total revenue per stay with strategies across food & beverage\, wellness\, local experiences\, and retail?   \nThe panel discussion is moderated by Dimitar Avramov\, Associate Director of Revenue Management at Radisson Hotel Group. On the panel: Mónica Conde Escalza\, Regional Director of Revenue Optimization at Radisson Hotel Group\, Verónica González G-N\, Global Head of Hotel Account Management\, Hospitality Distribution at Amadeus & Nikita Rybkin\, Revenue Technology Supervisor at Radisson Hotel Group. \n  \n📍 Roundtables: Following on from the panel is an opportunity for deeper discussions focusing on “Madrid Market Insights”. What experience can you bring to the table?   \n  \n🍷 Networking & Drinks: Wrap up the evening with great conversations\, light food\, and drinks in a relaxed setting. Connect with fellow industry leaders\, exchange ideas\, and build meaningful relationships.  \n  \nJoin us for a day of learning\, networking\, and inspiration. Don’t miss out on this opportunity to stay ahead in the hospitality industry. Secure your spot today![/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”SIGN UP HERE” color=”success” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FkMBkWk|target:_blank”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/power-up-madrid-may-revenue-management/
LOCATION:Calle de Alfonso XII\, 62\, 1 Izquierda\, Madrid\, 28014\, Spain
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/02/power-up-madrid-torsdag-8-mai.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20250508T170000
DTEND;TZID=Europe/Amsterdam:20250508T183000
DTSTAMP:20260412T145533
CREATED:20250516T065603Z
LAST-MODIFIED:20250516T065603Z
UID:10000562-1746723600-1746729000@hsmai.eu
SUMMARY:Commercial Career Start Program – Marketing Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17102″ img_size=”full” css=””][vc_column_text css=”.vc_custom_1747378177113{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start program supports hospitality final-year students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThis program complements academic learning by providing practical insights into entering and succeeding in the industry with the knowledge gained at school or university. \nThe program will last four months\, from March 2025 to June 2025\, and will include group weekly online sessions of 1.5 hours each for one track. The program offers three tracks: Sales\, Revenue\, and Marketing\, and participants are free to choose which track(s) to follow. \nClick here for more information[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-marketing-track/2025-05-08/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/05/banner-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20250513T170000
DTEND;TZID=Europe/Amsterdam:20250513T183000
DTSTAMP:20260412T145533
CREATED:20250516T073538Z
LAST-MODIFIED:20250516T073538Z
UID:10000574-1747155600-1747161000@hsmai.eu
SUMMARY:Commercial Career Start Program – Sales Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17102″ img_size=”full” css=””][vc_column_text css=”.vc_custom_1747378177113{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start program supports hospitality final-year students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThis program complements academic learning by providing practical insights into entering and succeeding in the industry with the knowledge gained at school or university. \nThe program will last four months\, from March 2025 to June 2025\, and will include group weekly online sessions of 1.5 hours each for one track. The program offers three tracks: Sales\, Revenue\, and Marketing\, and participants are free to choose which track(s) to follow. \nClick here for more information[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-sales-track/2025-05-13/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/05/banner-1.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20250514T170000
DTEND;TZID=Europe/Amsterdam:20250514T183000
DTSTAMP:20260412T145533
CREATED:20250516T065132Z
LAST-MODIFIED:20250516T065132Z
UID:10000553-1747242000-1747247400@hsmai.eu
SUMMARY:Commercial Career Start Program – Revenue Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17102″ img_size=”full” css=””][vc_column_text css=”.vc_custom_1747378177113{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start program supports hospitality final-year students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThis program complements academic learning by providing practical insights into entering and succeeding in the industry with the knowledge gained at school or university. \nThe program will last four months\, from March 2025 to June 2025\, and will include group weekly online sessions of 1.5 hours each for one track. The program offers three tracks: Sales\, Revenue\, and Marketing\, and participants are free to choose which track(s) to follow. \nClick here for more information[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-revenue-track/2025-05-14/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/05/banner-1.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20250515T170000
DTEND;TZID=Europe/Amsterdam:20250515T183000
DTSTAMP:20260412T145533
CREATED:20250516T065603Z
LAST-MODIFIED:20250516T065603Z
UID:10000563-1747328400-1747333800@hsmai.eu
SUMMARY:Commercial Career Start Program – Marketing Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17102″ img_size=”full” css=””][vc_column_text css=”.vc_custom_1747378177113{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start program supports hospitality final-year students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThis program complements academic learning by providing practical insights into entering and succeeding in the industry with the knowledge gained at school or university. \nThe program will last four months\, from March 2025 to June 2025\, and will include group weekly online sessions of 1.5 hours each for one track. The program offers three tracks: Sales\, Revenue\, and Marketing\, and participants are free to choose which track(s) to follow. \nClick here for more information[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-marketing-track/2025-05-15/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/05/banner-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20250520T170000
DTEND;TZID=Europe/Amsterdam:20250520T183000
DTSTAMP:20260412T145533
CREATED:20250516T073538Z
LAST-MODIFIED:20250516T073538Z
UID:10000575-1747760400-1747765800@hsmai.eu
SUMMARY:Commercial Career Start Program – Sales Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17102″ img_size=”full” css=””][vc_column_text css=”.vc_custom_1747378177113{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start program supports hospitality final-year students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThis program complements academic learning by providing practical insights into entering and succeeding in the industry with the knowledge gained at school or university. \nThe program will last four months\, from March 2025 to June 2025\, and will include group weekly online sessions of 1.5 hours each for one track. The program offers three tracks: Sales\, Revenue\, and Marketing\, and participants are free to choose which track(s) to follow. \nClick here for more information[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-sales-track/2025-05-20/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/05/banner-1.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20250521T170000
DTEND;TZID=Europe/Amsterdam:20250521T183000
DTSTAMP:20260412T145533
CREATED:20250516T065132Z
LAST-MODIFIED:20250516T065132Z
UID:10000554-1747846800-1747852200@hsmai.eu
SUMMARY:Commercial Career Start Program – Revenue Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17102″ img_size=”full” css=””][vc_column_text css=”.vc_custom_1747378177113{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start program supports hospitality final-year students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThis program complements academic learning by providing practical insights into entering and succeeding in the industry with the knowledge gained at school or university. \nThe program will last four months\, from March 2025 to June 2025\, and will include group weekly online sessions of 1.5 hours each for one track. The program offers three tracks: Sales\, Revenue\, and Marketing\, and participants are free to choose which track(s) to follow. \nClick here for more information[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-revenue-track/2025-05-21/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/05/banner-1.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20250522T170000
DTEND;TZID=Europe/Amsterdam:20250522T183000
DTSTAMP:20260412T145533
CREATED:20250516T065603Z
LAST-MODIFIED:20250516T065603Z
UID:10000564-1747933200-1747938600@hsmai.eu
SUMMARY:Commercial Career Start Program – Marketing Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17102″ img_size=”full” css=””][vc_column_text css=”.vc_custom_1747378177113{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start program supports hospitality final-year students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThis program complements academic learning by providing practical insights into entering and succeeding in the industry with the knowledge gained at school or university. \nThe program will last four months\, from March 2025 to June 2025\, and will include group weekly online sessions of 1.5 hours each for one track. The program offers three tracks: Sales\, Revenue\, and Marketing\, and participants are free to choose which track(s) to follow. \nClick here for more information[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-marketing-track/2025-05-22/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/05/banner-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20250528T170000
DTEND;TZID=Europe/Amsterdam:20250528T183000
DTSTAMP:20260412T145533
CREATED:20250516T081422Z
LAST-MODIFIED:20250516T081422Z
UID:10000576-1748451600-1748457000@hsmai.eu
SUMMARY:Commercial Career Start Program - All Tracks
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17102″ img_size=”full” css=””][vc_column_text css=”.vc_custom_1747378177113{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start program supports hospitality final-year students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThis program complements academic learning by providing practical insights into entering and succeeding in the industry with the knowledge gained at school or university. \nThe program will last four months\, from March 2025 to June 2025\, and will include group weekly online sessions of 1.5 hours each for one track. The program offers three tracks: Sales\, Revenue\, and Marketing\, and participants are free to choose which track(s) to follow. \nClick here for more information[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-all-tracks/2025-05-28/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/05/banner-1.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Oslo:20250603T150000
DTEND;TZID=Europe/Oslo:20250603T180000
DTSTAMP:20260412T145533
CREATED:20250411T112942Z
LAST-MODIFIED:20250522T125404Z
UID:10000470-1748962800-1748973600@hsmai.eu
SUMMARY:Designing Leverage of MICE Potential in the Business Mix (By-Invitation-Only Workshop)
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17143″ img_size=”full” alignment=”center” css=””][vc_column_text css=”.vc_custom_1747916936946{margin-bottom: 0px !important;}”]\nDesigning Leverage of MICE Potential in the Business Mix\n[/vc_column_text][vc_column_text css=”.vc_custom_1747917791879{margin-bottom: 0px !important;}”]\nBy-Invitation-Only Workshop\n[/vc_column_text][vc_column_text css=”.vc_custom_1747917302175{margin-bottom: 0px !important;}”]📅 Date: Tuesday\, June 3rd\, 2025\n🕔 Time: 15:00 hrs – 18:00 hrs (followed by networking & drinks)\n📍 Venue: Radisson Blu Waterfront\, Stockholm[/vc_column_text][vc_column_text css=”.vc_custom_1747917017299{margin-bottom: 0px !important;}”]\nAn Exclusive MICE Strategy Experience Comes to Stockholm\n[/vc_column_text][vc_column_text css=”.vc_custom_1747917836867{margin-bottom: 0px !important;}”]We’re excited to bring a high-impact\, MICE strategy workshop to Stockholm—a special\, condensed edition of our popular session in London\, where industry leaders gathered to explore how to unlock the full potential of MICE in today’s business mix. \nFollowing the success of the January session\, we’re once again joined by Mark Struik and Thijs Peters\, Partners at Conventus Consultants\, who will return to moderate the day’s agenda with their signature energy and expertise. \nAs HSMAI Europe continues to strengthen its regional focus\, we’re sharpening our lens on MICE\, delivering greater insight\, tools\, and collaboration opportunities to those shaping commercial strategy.[/vc_column_text][vc_column_text css=”.vc_custom_1747917174012{margin-bottom: 0px !important;}”]\nWhy Attend?\n[/vc_column_text][vc_column_text css=”.vc_custom_1747917632025{margin-bottom: 0px !important;}”]This highly curated workshop dives deep into the evolving MICE landscape\, tackling key themes through a strategic\, results-driven lens: \n\nMICE marketing & sales innovation\nRFP process optimization\nDistribution and channel strategy\nYield and revenue management\nSustainability integration\nUpskilling & training\nActionable MICE data insights\n\n[/vc_column_text][vc_column_text css=”.vc_custom_1747917273990{margin-bottom: 0px !important;}”]\nWho Should Join?\n[/vc_column_text][vc_column_text css=”.vc_custom_1747917338673{margin-bottom: 0px !important;}”]This event is tailored for hoteliers\, commercial strategists\, revenue leaders\, and sales & marketing professionals eager to gain new insights and expand their network. \nPlease note this is a by-invitation-only workshop and all registrations will be pending approval! [/vc_column_text][vc_btn title=”RSVP HERE” color=”success” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FZQKO4a|target:_blank”][/vc_column][/vc_row][vc_row disable_element=”yes”][vc_column][vc_column_text css=”.vc_custom_1744631888738{margin-bottom: 0px !important;}”]We’re shaking things up and bringing a powerful workshop on MICE strategy to Stockholm—a condensed version of our highly successful “Designing Leverage of MICE Potential” workshop we hosted in January in London\, that was moderated by Mark Struik and Thijs Peters\, Partners at Conventus Consultants. \nMark and Thijs will join us in Stockholm too and will be our moderators. \nAs HSMAI Europe expands and our members would like to increasingly prioritise MICE\, we are dedicated to enhancing our focus on this both locally and regionally. MICE Data will also be given a lot of focus during this day. \nKey Objective \n\nWe’ll be examining this from multiple perspectives\, including MICE marketing & sales\, the RFP process\, distribution networks\, yield management\, sustainability\, training\, and data analysis.\n\nWhat’s on the Agenda?\n🎯 MICE Workshop – A special condensed version of our successful “Designing Leverage of MICE Potential” workshop that took place in London. \nWho Should Attend from your company?\nThis event is tailored for hoteliers\, commercial strategists\, revenue leaders\, and sales & marketing professionals eager to gain new insights and expand their network. \nPlease note this is a by-invitation-only workshop and all registrations will be pending approval! [/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/designing-leverage-of-mice-potential-in-the-business-mix-by-invitation-only-workshop-4/
LOCATION:Radisson Blu Waterfront Hotel\, Nils Ericsons Plan 4\, Stockholm\, 111 64\, Sweden
ATTACH;FMTTYPE=image/jpeg:https://hsmai.eu/wp-content/uploads/sites/15/2025/04/mice-workshop-stockholm.jpg
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20250604T170000
DTEND;TZID=Europe/Amsterdam:20250604T183000
DTSTAMP:20260412T145533
CREATED:20250516T081422Z
LAST-MODIFIED:20250516T081422Z
UID:10000577-1749056400-1749061800@hsmai.eu
SUMMARY:Commercial Career Start Program - All Tracks
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17102″ img_size=”full” css=””][vc_column_text css=”.vc_custom_1747378177113{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start program supports hospitality final-year students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThis program complements academic learning by providing practical insights into entering and succeeding in the industry with the knowledge gained at school or university. \nThe program will last four months\, from March 2025 to June 2025\, and will include group weekly online sessions of 1.5 hours each for one track. The program offers three tracks: Sales\, Revenue\, and Marketing\, and participants are free to choose which track(s) to follow. \nClick here for more information[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-all-tracks/2025-06-04/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/05/banner-1.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20250611T170000
DTEND;TZID=Europe/Amsterdam:20250611T183000
DTSTAMP:20260412T145533
CREATED:20250516T081422Z
LAST-MODIFIED:20250516T081422Z
UID:10000578-1749661200-1749666600@hsmai.eu
SUMMARY:Commercial Career Start Program - All Tracks
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17102″ img_size=”full” css=””][vc_column_text css=”.vc_custom_1747378177113{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start program supports hospitality final-year students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThis program complements academic learning by providing practical insights into entering and succeeding in the industry with the knowledge gained at school or university. \nThe program will last four months\, from March 2025 to June 2025\, and will include group weekly online sessions of 1.5 hours each for one track. The program offers three tracks: Sales\, Revenue\, and Marketing\, and participants are free to choose which track(s) to follow. \nClick here for more information[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-all-tracks/2025-06-11/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/05/banner-1.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20250611T180000
DTEND;TZID=Europe/London:20250611T200000
DTSTAMP:20260412T145533
CREATED:20250515T081501Z
LAST-MODIFIED:20250610T162211Z
UID:10000479-1749664800-1749672000@hsmai.eu
SUMMARY:Connecting Future Leaders | London | June
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17078″ img_size=”full” alignment=”center” css=””][mk_fancy_title color=”#669933″ size=”35″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Connecting Future Leaders in London\n[/mk_fancy_title][vc_column_text css=”.vc_custom_1747299481788{margin-bottom: 0px !important;}”]\nThe Talent Crisis in Hospitality: Attracting and Retaining Future Leaders\n[/vc_column_text][vc_column_text css=”.vc_custom_1749572529676{margin-bottom: 0px !important;}”]📅 Date: Wednesday\, 11th June\n⏰ Time: 6:00 pm – 7:30 pm (followed by networking & drinks)\n📍 Location: Park Plaza Riverbank London[/vc_column_text][vc_column_text css=”.vc_custom_1747295068403{margin-bottom: 0px !important;}”]Welcome to another Connecting Future Leaders event in London! This gathering is divided into two parts: first\, an educational program\, followed by a networking session.[/vc_column_text][vc_column_text css=”.vc_custom_1729160442050{margin-bottom: 0px !important;}”]Connecting Future Leaders (CFL) is a platform that brings together young leaders\, talents\, and others in the travel industry aged 35 and under to share experiences\, build networks\, and exchange professional insights.[/vc_column_text][vc_column_text css=”.vc_custom_1747299489526{margin-bottom: 0px !important;}”]\nThe Talent Crisis in Hospitality: Attracting and Retaining Future Leaders\nOverview:The hospitality industry is experiencing a talent shortage\, especially among younger generations who seek flexibility\, purpose\, and clear paths for career growth. This session explores how the industry can better attract\, retain\, and nurture the next generation of leaders. \nWhy It Matters:A strong\, engaged workforce is essential to the success of hospitality. Understanding what young professionals value in their careers is key to shaping a resilient and forward-thinking industry. \nSession Format: \n\nOpening discussion on workforce trends and post-pandemic challenges\nInsights from HR leaders\, recruitment experts\, and emerging hospitality talent\nStrategies for effective mentorship\, career progression\, and workplace culture\nInteractive dialogue: what do young leaders need to thrive?\n\n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1748598296799{margin-bottom: 0px !important;}”]Featured Speakers include:[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/05/anna-herbertsson-munthe.jpg” image_diameter=”150″][vc_column_text css=”.vc_custom_1748598128912{margin-bottom: 0px !important;}”]\nAnna Herbertsson Munthe\nRegional HR Business Partner – Hotels EMEA\nWyndham Hotels & Resorts EMEA \n[/vc_column_text][/vc_column][vc_column width=”1/2″][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/05/roland-seddon.jpg” image_diameter=”150″][vc_column_text css=”.vc_custom_1748598205662{margin-bottom: 0px !important;}”]\nRoland Seddon\nManaging Director\nMRK Associates \n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”REGISTER HERE” color=”violet” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FrM8oL0|target:_blank”][vc_column_text css=”.vc_custom_1732964514828{margin-bottom: 0px !important;}”]\nFree participation. Register now to secure your spot![/vc_column_text][vc_column_text css=”.vc_custom_1747310094793{margin-bottom: 0px !important;}”]The session is put together by the below HSMAI Europe Rising Leader Council members and they are there to welcome you:[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/3″][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/05/kevin-passon.jpeg” image_diameter=”150″][vc_column_text css=”.vc_custom_1747302182789{margin-bottom: 0px !important;}”]\nKevin Passon\nKey Account Director\nIHG Hotels & Resorts \n[/vc_column_text][/vc_column][vc_column width=”1/3″][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/05/scarlet-payne.jpeg” image_diameter=”150″][vc_column_text css=”.vc_custom_1747302401173{margin-bottom: 0px !important;}”]\nScarlet Payne\nPR & Content Specialist EMEA\nWyndham Hotels & Resorts EMEA \n[/vc_column_text][/vc_column][vc_column width=”1/3″][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/05/angel.jpeg” image_diameter=”150″][vc_column_text css=”.vc_custom_1747302495423{margin-bottom: 0px !important;}”]\nAngel Shtrbevski\nGeneral Manager Moxy Southampton\nHotel Co 51 \n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_divider style=”thin_solid” thickness=”3″][vc_column_text css=”.vc_custom_1729160755651{margin-bottom: 0px !important;}”]For questions\, contact us at postbox@hsmai.eu[/vc_column_text][mk_padding_divider][/vc_column][/vc_row]
URL:https://hsmai.eu/event/connecting-future-leaders-london-june/
LOCATION:Park Plaza Riverbank London\, 18 Albert Embankment\, London\, London\, SE1 7TJ\, United Kingdom
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/05/cfl-london-june-2.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20250611T180000
DTEND;TZID=Europe/London:20250611T210000
DTSTAMP:20260412T145533
CREATED:20250415T110610Z
LAST-MODIFIED:20250605T131148Z
UID:10000478-1749664800-1749675600@hsmai.eu
SUMMARY:Power up | London | June - Day 1
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17125″ img_size=”full” css=””][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#669933″ size=”25″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google”]The UK outlook: The economic and Geopolitical risks and opportunities Ahead [/mk_fancy_title][vc_column_text margin_bottom=”5″ css=”.vc_custom_1747304882210{margin-bottom: 0px !important;}”]Join us in London! \n📅 Date: Wednesday\, 11th June\n⏰ Time: 6:00 pm – 8:00 pm (followed by networking & drinks)\n📍 Location: Park Plaza Riverbank London \nWhat can you expect from the evening? [/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][vc_column_text css=”.vc_custom_1747903225357{margin-bottom: 0px !important;}”]📌Topic- ‘An outlook for the next 12- 24 months and the implications for the Hospitality Industry in the UK’ \n– By Dave Goodger\, Managing Director\, EMEA at Tourism Economics (an Oxford Economics company)[/vc_column_text][/vc_column][vc_column width=”1/2″][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/04/dave-goodger.jpeg” image_diameter=”150″][vc_column_text align=”center” css=”.vc_custom_1747747973334{margin-bottom: 0px !important;}”]\nDavid Goodger\nManaging Director\nEMEA at Tourism Economics (an Oxford Economics company) \n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider][vc_column_text css=”.vc_custom_1749129089889{margin-bottom: 0px !important;}”]💡Followed by a Panel Debate on the UK perspective on risks and opportunities ahead with:[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/3″][vc_column_text css=”.vc_custom_1749128984497{margin-bottom: 0px !important;}”]Moderator[/vc_column_text][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/04/peter-heath.jpg” image_diameter=”150″][vc_column_text align=”center” css=”.vc_custom_1747304577267{margin-bottom: 0px !important;}”]\nPeter Heath\nFounder\nVenue Performance \n[/vc_column_text][/vc_column][vc_column width=”1/3″][vc_column_text align=”center” css=”.vc_custom_1747903518404{margin-bottom: 0px !important;}”]Panelists[/vc_column_text][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/04/kim-davis.jpg” image_diameter=”150″][vc_column_text css=”.vc_custom_1747748149124{margin-bottom: 0px !important;}”]\nKim Davies\nGroup Director of Sales\nApex Hotels \n[/vc_column_text][/vc_column][vc_column width=”1/3″][vc_column_text align=”center” css=”.vc_custom_1747903530587{margin-bottom: 0px !important;}”]Panelist[/vc_column_text][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/04/louise-mitchell.jpg” image_diameter=”150″][vc_column_text css=”.vc_custom_1747903484208{margin-bottom: 0px !important;}”]\nLouise Mitchell\nHead of Revenue UK/NI & Continental Europe\nDalata Hotel Group \n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][vc_column_text align=”center” css=”.vc_custom_1747304049576{margin-bottom: 0px !important;}”]Panelist[/vc_column_text][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/04/alex-drinkwater.jpg” image_diameter=”150″][vc_column_text align=”center” css=”.vc_custom_1748596708301{margin-bottom: 0px !important;}”]\nAlex Drinkwater\nGlobal Director of Business Development\nEdyn \n[/vc_column_text][/vc_column][vc_column width=”1/2″][vc_column_text align=”center” css=”.vc_custom_1747304049576{margin-bottom: 0px !important;}”]Panelist[/vc_column_text][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/04/michael-grove.jpg” image_diameter=”150″][vc_column_text align=”center” css=”.vc_custom_1747304627351{margin-bottom: 0px !important;}”]\nMichael Grove\nCEO\nHotStats \n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1747303691180{margin-bottom: 0px !important;}”]🥂 Networking & Drinks –Wrap up the evening with great conversations\, light food\, and drinks in a relaxed setting. Connect with fellow industry leaders\, exchange ideas\, and build meaningful relationships.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”SIGN UP HERE” color=”success” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FQRKAQo|target:_blank”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/power-up-london-june-day-1/
LOCATION:Park Plaza Riverbank London\, 18 Albert Embankment\, London\, London\, SE1 7TJ\, United Kingdom
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/04/london-.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Oslo:20250612T170000
DTEND;TZID=Europe/Oslo:20250612T210000
DTSTAMP:20260412T145533
CREATED:20250307T130514Z
LAST-MODIFIED:20250611T123425Z
UID:10000462-1749747600-1749762000@hsmai.eu
SUMMARY:Connecting Future Leaders | Oslo | June
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17233″ img_size=”1920×1080″ alignment=”center” css=””][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#669933″ size=”35″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Connecting Future Leaders i Oslo \n[/mk_fancy_title][vc_column_text css=”.vc_custom_1747311825144{margin-bottom: 0px !important;}”]\nDestinasjons- og konseptutvikling\n[/vc_column_text][vc_column_text css=”.vc_custom_1747311855800{margin-bottom: 0px !important;}”]📅 Dato: Torsdag 12. juni 2025\n🕔 Tid: 17:00–21:00\n📍 Sted: Carls vinbar\, Oslo[/vc_column_text][vc_column_text css=”.vc_custom_1747313765730{margin-bottom: 0px !important;}”]\nVelkommen til Connecting Future Leaders!\n[/vc_column_text][vc_column_text css=”.vc_custom_1747312270859{margin-bottom: 0px !important;}”]Denne kvelden retter vi blikket mot hvordan sterke destinasjoner og konsepter skapes – både i og utenfor hotellverdenen. Hva skal til for å skape steder med identitet\, som engasjerer og varer over tid? \nConnecting Future Leaders (CFL)har som mål å skape faglige- og sosiale møtepunkter for erfaringsutveksling og nettverksbygging blant unge ledere\, talenter og andre på 35 år og under i hotell-\, reiselivs- og eventbransjen.[/vc_column_text][vc_column_text css=”.vc_custom_1747313751867{margin-bottom: 0px !important;}”]\nForedragsholdere\n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”2/3″][vc_column_text css=”.vc_custom_1749645263486{margin-bottom: 0px !important;}”]Wilhelm Hartwig\nGeneral Manager\, Hobo Hotel Oslo\nWilhelm deler innsikt fra arbeidet med å etablere Hobo-konseptet i Oslo – et moderne livsstilshotell kjent for sin kreative profil og sterke identitet. Tidligere har han ledet blant annet Amerikalinjen.[/vc_column_text][/vc_column][vc_column width=”1/3″][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/03/1744386530380.jpeg” image_diameter=”200″][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row][vc_row][vc_column width=”2/3″][vc_column_text css=”.vc_custom_1749112998924{margin-bottom: 0px !important;}”]Emma Hesselroth\nKommersiell direktør i Fursetgruppen\nEmma har vært en del av Fursetgruppen siden 2009 – en virksomhet hun kjenner\, forstår og brenner for. Hun startet som daglig leder ved Sjømagasinet og Ekebergrestauranten\, to ikoniske steder hvor kvalitet\, gjestfrihet og presisjon står i sentrum. Gjennom årene har hun hatt flere lederroller\, og de siste to årene har hun vært kommersiell direktør. \nHennes drivkraft er den gode opplevelsen – for både gjest og medarbeider. Hun trives best når det er høyt tempo\, store ambisjoner og rom for lidenskap. Med en dyp interesse for mat og vin\, ser hun dette ikke bare som et fagfelt\, men som en livsstil – et språk hun formidler med entusiasme og faglig tyngde.[/vc_column_text][/vc_column][vc_column width=”1/3″][vc_empty_space height=”25px”][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/03/img_9129-1-scaled.jpeg” image_diameter=”200″][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row][vc_row][vc_column width=”2/3″][vc_column_text css=”.vc_custom_1749113140172{margin-bottom: 0px !important;}”]Trine Sønsteby\nHR-sjef i Fursetgruppen\nTrine har vært HR-sjef i Fursetgruppen siden 2023. Hun kom til rollen med bred erfaring fra luftfartsbransjen\, etter 17 år i SAS og deretter stillinger i både Color Line og Flyr. Mennesker er hennes største drivkraft. Hun motiveres av møter med mennesker i alle livets situasjoner – enten det handler om å støtte\, utfordre eller utvikle. For Trine handler godt HR-arbeid om å forene struktur og system med nærhet og tillit.[/vc_column_text][/vc_column][vc_column width=”1/3″][vc_empty_space height=”25px”][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/03/unnamed-20-1.png” image_diameter=”200″][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1747313777295{margin-bottom: 0px !important;}”]\nMingling\, pizza og noe godt i glasset\n[/vc_column_text][vc_column_text css=”.vc_custom_1747312773570{margin-bottom: 0px !important;}”]Det blir også god tid til nettverksbygging\, konkurranser og sosialt samvær. Vi serverer pizza fra Carls’ eget kjøkken – og selvfølgelig noe godt i glasset.[/vc_column_text][vc_btn title=”SIGN UP HERE” color=”green” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FNVXN2x|target:_blank”][vc_column_text css=”.vc_custom_1747312818936{margin-bottom: 0px !important;}”]Meld deg på i dag for å sikre din plass! [/vc_column_text][vc_column_text css=”.vc_custom_1747315158094{margin-bottom: 0px !important;}”]Dette arrangementet er satt sammen av CFL-komitteen bestående av deltagerne under som også vil være til stede å ønske deg velkommen sammen med Marius Flåskjer fra HSMAI:[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/03/1583393590148.jpeg” image_diameter=”150″][vc_column_text css=”.vc_custom_1747314830635{margin-bottom: 0px !important;}”]\nHero Azeez\nAdministrerende Direktør\nHotel Christiania Teater \n[/vc_column_text][/vc_column][vc_column width=”1/4″][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/03/simon-barman-jenssen_clarionhoteloslo-1-1.jpg” image_diameter=”150″][vc_column_text css=”.vc_custom_1747313090527{margin-bottom: 0px !important;}”]\nSimon Barman-Jenssen\nGeneral Manager\nClarion Hotel Oslo \n[/vc_column_text][/vc_column][vc_column width=”1/4″][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/03/1672157538949.jpeg” image_diameter=”150″][vc_column_text css=”.vc_custom_1747313174430{margin-bottom: 0px !important;}”]\nLive Lorck\nGeneral Manager\nComfort Hotel Xpress Central Station \n[/vc_column_text][/vc_column][vc_column width=”1/4″][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/03/1737319816795.jpeg” image_diameter=”150″][vc_column_text css=”.vc_custom_1747313281397{margin-bottom: 0px !important;}”]\nHisham Mansour\nTeamleder Meeting and Events\nRadisson Hotel Group \n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_divider style=”thin_solid” thickness=”3″][vc_column_text css=”.vc_custom_1747313202058{margin-bottom: 0px !important;}”]For eventuelle spørsmål\, ta kontakt med oss på postbox@hsmai.eu[/vc_column_text][mk_padding_divider][/vc_column][/vc_row]
URL:https://hsmai.eu/event/connecting-future-leaders-oslo-june/
LOCATION:Carls\, Trondheimsveien 113\, Oslo\, 0571\, Norway
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/03/cfl-oslo-juni-2025.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20250618T180000
DTEND;TZID=Europe/Amsterdam:20250618T210000
DTSTAMP:20260412T145533
CREATED:20250414T213836Z
LAST-MODIFIED:20250613T083024Z
UID:10000476-1750269600-1750280400@hsmai.eu
SUMMARY:Power-Up | Paris | June - Day 1
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17218″ img_size=”1920×1080″ css=””][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#669933″ size=”25″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google”]The Evolution of Luxury: Redefining High-End Hospitality for New Generations[/mk_fancy_title][vc_column_text css=”.vc_custom_1749037109388{margin-bottom: 0px !important;}”]Join this gathering of industry professionals where we will dive into an engaging discussion on 💎The Evolution of Luxury: Redefining High-End Hospitality for New Generations. What defines luxury today? How are guest expectations changing? Gain valuable insights on how to stay competitive and create exceptional guest experiences. \n📅 Date: Wednesday\, 18th June\n⏰ Time: 6:00 pm – 8:00 pm (followed by networking & drinks)\n📍 Location: Paris Marriott Rive Gauche Hotel & Conference Center[/vc_column_text][vc_column_text css=”.vc_custom_1749121627338{margin-bottom: 0px !important;}”]Don’t miss the chance to engage with experts in the area such as:[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][vc_column_text align=”right” css=”.vc_custom_1749803410864{margin-bottom: 0px !important;}”]Moderator[/vc_column_text][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2024/10/philippe-roy.jpg” image_diameter=”150″][vc_column_text css=”.vc_custom_1749803362566{margin-bottom: 0px !important;}”]\nPhilippe Roy\nFounder\nRed Yucca \n[/vc_column_text][/vc_column][vc_column width=”1/4″][vc_column_text align=”right” css=”.vc_custom_1749803419527{margin-bottom: 0px !important;}”]Panelist[/vc_column_text][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/04/priscilla-haryadi.jpg” image_diameter=”150″][vc_column_text css=”.vc_custom_1749120764011{margin-bottom: 0px !important;}”]\nPriscilla Haryadi\nArea Managing Director Northern Europe\nPreferred Hotels and resorts \n[/vc_column_text][/vc_column][vc_column width=”1/4″][vc_column_text align=”right” css=”.vc_custom_1749803429032{margin-bottom: 0px !important;}”]Panelist[/vc_column_text][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/04/claire-hillau.jpg” image_diameter=”150″][vc_column_text css=”.vc_custom_1749121001893{margin-bottom: 0px !important;}”]\nClaire Hillau\nRegional Director of Sales & Marketing\nChampagne Hospitality – Le Barthélemy Hotel & Spa & Le Barth Villa Rental \n[/vc_column_text][/vc_column][vc_column width=”1/4″][vc_column_text align=”right” css=”.vc_custom_1749803438158{margin-bottom: 0px !important;}”]Panelist[/vc_column_text][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/04/gwendal-besnard.jpg” image_diameter=”150″][vc_column_text css=”.vc_custom_1749121129761{margin-bottom: 0px !important;}”]\nGwendal Besnard\nMarketing Director\nParis Marriott Rive Gauche Hotel & Conference Center \n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”SIGN UP HERE” color=”green” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2Fwz9qLL|target:_blank”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/power-up-paris-june-day-1/
LOCATION:Paris Marriott Rive Gauche Hotel & Conference Center\, 17 Boulevard Saint-Jacques\, Paris\, 75014\, France
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/04/18-june-paris-2.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20250619T100000
DTEND;TZID=Europe/Amsterdam:20250619T140000
DTSTAMP:20260412T145533
CREATED:20250415T085657Z
LAST-MODIFIED:20250516T084113Z
UID:10000477-1750327200-1750341600@hsmai.eu
SUMMARY:CRME Workshop + Global Exam (VIRTUAL)
DESCRIPTION:[vc_row][vc_column][vc_column_text css=”.vc_custom_1747384866921{margin-bottom: 0px !important;}”]\nCRME Workshop + Global Exam (VIRTUAL) (Internal event for Wyndham Hotels & Resorts employees only)\n[/vc_column_text][vc_column_text css=”.vc_custom_1747316492574{margin-bottom: 0px !important;}”]\n📅 Date: Thursday\, 19th June\n⏰ Time: 10:00 am – 2:00 pm CET (followed by global exam – optional)\n📍 Location: Virtual\n[/vc_column_text][vc_column_text css=”.vc_custom_1747384838317{margin-bottom: 0px !important;}”]CRME – Certified Revenue Management Executive \nAs revenue optimization in the hospitality industry continues to grow as an art and a science\, you can confirm and demonstrate your knowledge\, experience\, and capabilities by earning HSMAI’s Certified Revenue Management Executive (CRME) certification. \nMaximize your revenue potential and elevate your career with the Certified Revenue Management Executive (CRME) certification. Join us on Thursday\, 19th June 2025\, for a virtual CRME Pre-Workshop from 10 AM to 2 PM (CET)\, followed by the globally recognized CRME certification exam. \nThe CRME will certify you as:\n\nA professional in the field of revenue management and clearly conversant with its intricacies and importance\nCompetent to develop an infrastructure to support revenue management within the framework of an organization\nAble to maximize revenue opportunities and optimize profits by managing revenue\nCapable of making informed decisions to accept or reject pieces of business to meet overall organizational goals\nProficient at the art and science of revenue management\n\nWhy do you need the CRME? \nThe exclusive CRME certification demonstrates to yourself\, your employer\, your colleagues\, and your peers that you are a professional in the field of revenue optimization with tactical and strategic expertise in identifying business opportunities\, maximising profits\, and driving growth\, and fostering a revenue management culture within your organisation. \nWhat topics are covered?  \nThe CRME certification exam is based on the CRME study guide\, Evolving Dynamics: From Revenue Management to Revenue Strategy. \nTopic areas include: \n\nFrom Revenue Management to Revenue Strategy\nThe Revenue Professional\nEconomics and its Role in Revenue Optimization\nDepartmental Integration\nUnderstanding the Market\nSegmenting Customers and Utilizing Sources to Target Optimal Mix\nForecasting\, Pricing and Inventory Control\nPerformance Analysis\nStrategic Distribution\nThe Interdependence of Sales & Revenue Optimization\nEmerging Elements Impacting Revenue Strategy\n\nGet Certified! \nAfter the Review Course\, participants who have applied and paid for the certification in advance have the opportunity to take the global exam directly after the course or any time they are ready. \nNote: \nThis Review Course is an internal event for Wyndham Hotels & Resorts employees only[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”2/3″][vc_column_text css=”.vc_custom_1701174100627{margin-bottom: 0px !important;}”]\nMeet Your Coach:\nLearn from Frederic Toitot\, a seasoned professional in Hospitality and Travel\, with 15 years at Accor’s global headquarters. Frederic is committed to making learning a vibrant and meaningful experience\, ensuring you gain practical insights to excel in revenue management. Frederic is the Founder & Managing Director at Hotel Games and Member and past chair of the HSMAI Europe Revenue Optimization Advisory Board. He is the former Vice President Global Learning & Development for Accor.[/vc_column_text][/vc_column][vc_column width=”1/3″][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2023/11/frederic-toitot.jpg” image_diameter=”150″][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Register Here” color=”green” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FDl01YO|target:_blank”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/crme-workshop-global-exam-virtual/
LOCATION:Virtual
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2019/08/crme.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20250619T180000
DTEND;TZID=Europe/Amsterdam:20250619T210000
DTSTAMP:20260412T145533
CREATED:20250414T202753Z
LAST-MODIFIED:20250604T114353Z
UID:10000471-1750356000-1750366800@hsmai.eu
SUMMARY:Power-Up | Paris | June - Day 2
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17215″ img_size=”1920×1080″ css=””][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#669933″ size=”25″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google”]Unlocking the Future: Artificial Intelligence in Hospitality Management[/mk_fancy_title][vc_column_text css=”.vc_custom_1749037173839{margin-bottom: 0px !important;}”]Join an exclusive\, intimate gathering of industry professionals for a deep dive into how Artificial Intelligence (AI) is reshaping the roles of Commercial Teams and Revenue Managers in the hospitality industry. Together\, we’ll explore the opportunities and challenges AI brings\, from dynamic pricing to customer experience optimization. \n📅 Date: Thursday\, 19th June\n⏰ Time: 6:00 pm – 8:00 pm (followed by networking & drinks)\n📍 Location: Paris Marriott Rive Gauche Hotel & Conference Center \nThis thought-provoking discussion will provide a platform to: \nUncover AI’s impact of AI on the Commercial & Revenue Management Professions \n\n Objective: Identify the potential impacts of AI on skills\, processes\, and decision-making.\n Analysis of opportunities: increased productivity\, improved forecast accuracy\, automation of repetitive tasks.\n Identification of challenges: risks associated with automation\, loss of human control\, AI bias\, data security.\n Group discussion on the short-\, medium-\, and long-term impacts on the profession.\n\n\n Propose actionable solutions and adaptation strategies for the evolving landscape. \n\n Objective: Develop solutions to integrate AI effectively and ethically into the profession.\n Discussion on the future skills needed by Sales\, Distribution & Revenue Managers (AI management\, interpretation of results\, human relations management\, etc.).\n Reflection on new challenges facing the profession: ethics\, transparency\, and accountability in the use of AI.\n\nWith a focus on innovation\, collaboration\, and actionable takeaways\, this session promises to leave you equipped and inspired for the future.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”2/3″][vc_column_text css=”.vc_custom_1744717278897{margin-bottom: 0px !important;}”]The session will be led by Frederic Toitot\, the Founder & Managing Director at Hotel Games and Member and past chair of the HSMAI Europe Revenue Optimization Advisory Board. He is the former Vice President Global Learning & Development for Accor. \nFrederic Toitot\, a seasoned professional in Hospitality and Travel\, is a passionate advocate for making learning a vibrant and meaningful experience. With a background rooted in 5-star hotel service in London and New York\, particularly with Le Meridien Hotels & Resorts\, he embarked on a journey that led him to key roles in Revenue Management & Pricing at Accor’s global headquarters in Paris. Passionate about education\, he is a senior lecturer at various business and hotel schools across Europe\, sharing his knowledge with aspiring hospitality professionals. [/vc_column_text][/vc_column][vc_column width=”1/3″][vc_single_image image=”16953″ css=””][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”SIGN UP HERE” color=”green” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FRq1XQE|target:_blank”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/power-up-paris-june-day-2/
LOCATION:Paris Marriott Rive Gauche Hotel & Conference Center\, 17 Boulevard Saint-Jacques\, Paris\, 75014\, France
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/04/19-june-paris-1.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Athens:20250623T180000
DTEND;TZID=Europe/Athens:20250623T210000
DTSTAMP:20260412T145533
CREATED:20250414T205359Z
LAST-MODIFIED:20250602T080623Z
UID:10000472-1750701600-1750712400@hsmai.eu
SUMMARY:Power-Up | Athens | June
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17194″ img_size=”1920×1080″ css=””][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#669933″ size=”25″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google”]Unlocking the Future: Artificial Intelligence in Hospitality Management[/mk_fancy_title][vc_column_text css=”.vc_custom_1748851426805{margin-bottom: 0px !important;}”]Join an exclusive\, intimate gathering of industry professionals for a deep dive into how Artificial Intelligence (AI) is reshaping the roles of Commercial Teams and Revenue Managers in the hospitality industry. Together\, we’ll explore the opportunities and challenges AI brings\, from dynamic pricing to customer experience optimization. \n📅 Date: Monday\, 23rd June\n⏰ Time: 6:00 pm – 8:00 pm (followed by networking & drinks)\n📍 Location: Grand Hyatt Athens \nThis thought-provoking discussion will provide a platform to: \nUncover AI’s impact of AI on the Commercial & Revenue Management Professions \n\n Objective: Identify the potential impacts of AI on skills\, processes\, and decision-making.\n Analysis of opportunities: increased productivity\, improved forecast accuracy\, automation of repetitive tasks.\n Identification of challenges: risks associated with automation\, loss of human control\, AI bias\, data security.\n Group discussion on the short-\, medium-\, and long-term impacts on the profession.\n\n\n Propose actionable solutions and adaptation strategies for the evolving landscape. \n\n Objective: Develop solutions to integrate AI effectively and ethically into the profession.\n Discussion on the future skills needed by Sales\, Distribution & Revenue Managers (AI management\, interpretation of results\, human relations management\, etc.).\n Reflection on new challenges facing the profession: ethics\, transparency\, and accountability in the use of AI.\n\nWith a focus on innovation\, collaboration\, and actionable takeaways\, this session promises to leave you equipped and inspired for the future.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”2/3″][vc_column_text css=”.vc_custom_1744717301106{margin-bottom: 0px !important;}”]The session will be led by Frederic Toitot\, the Founder & Managing Director at Hotel Games and Member and past chair of the HSMAI Europe Revenue Optimization Advisory Board. He is the former Vice President Global Learning & Development for Accor. \nFrederic Toitot\, a seasoned professional in Hospitality and Travel\, is a passionate advocate for making learning a vibrant and meaningful experience. With a background rooted in 5-star hotel service in London and New York\, particularly with Le Meridien Hotels & Resorts\, he embarked on a journey that led him to key roles in Revenue Management & Pricing at Accor’s global headquarters in Paris. Passionate about education\, he is a senior lecturer at various business and hotel schools across Europe\, sharing his knowledge with aspiring hospitality professionals. [/vc_column_text][/vc_column][vc_column width=”1/3″][vc_single_image image=”16953″ css=””][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”SIGN UP HERE” color=”green” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2Fvv9dqg|target:_blank”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/power-up-athens-june/
LOCATION:Grand Hyatt Athens\, 115\, Syngrou Avenue\, Athen\, 11745\, Greece
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/04/23-june-athens-2.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20250624T180000
DTEND;TZID=Europe/London:20250624T210000
DTSTAMP:20260412T145533
CREATED:20250414T210153Z
LAST-MODIFIED:20250606T173127Z
UID:10000474-1750788000-1750798800@hsmai.eu
SUMMARY:Power-Up | London | June - Day 2
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17222″ img_size=”1920×1080″ alignment=”center” css=””][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#669933″ size=”25″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google”]Unlocking the Future: Artificial Intelligence in Hospitality Management[/mk_fancy_title][vc_column_text css=”.vc_custom_1749231085260{margin-bottom: 0px !important;}”]Join an exclusive\, intimate gathering of industry professionals for a deep dive into how Artificial Intelligence (AI) is reshaping the roles of Commercial Teams and Revenue Managers in the hospitality industry. Together\, we’ll explore the opportunities and challenges AI brings\, from dynamic pricing to customer experience optimization. \n📅 Date: Tuesday\, 24th June\n⏰ Time: 6:00 pm – 8:00 pm (followed by networking & drinks)\n📍 Location: art’otel London Battersea Power Station \nThis thought-provoking discussion will provide a platform to: \nUncover AI’s impact of AI on the Commercial & Revenue Management Professions \n\n Objective: Identify the potential impacts of AI on skills\, processes\, and decision-making.\n Analysis of opportunities: increased productivity\, improved forecast accuracy\, automation of repetitive tasks.\n Identification of challenges: risks associated with automation\, loss of human control\, AI bias\, data security.\n Group discussion on the short-\, medium-\, and long-term impacts on the profession.\n\n\n Propose actionable solutions and adaptation strategies for the evolving landscape. \n\n Objective: Develop solutions to integrate AI effectively and ethically into the profession.\n Discussion on the future skills needed by Sales\, Distribution & Revenue Managers (AI management\, interpretation of results\, human relations management\, etc.).\n Reflection on new challenges facing the profession: ethics\, transparency\, and accountability in the use of AI.\n\nWith a focus on innovation\, collaboration\, and actionable takeaways\, this session promises to leave you equipped and inspired for the future.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”2/3″][vc_column_text css=”.vc_custom_1744717389126{margin-bottom: 0px !important;}”]The session will be led by Frederic Toitot\, the Founder & Managing Director at Hotel Games and Member and past chair of the HSMAI Europe Revenue Optimization Advisory Board. He is the former Vice President Global Learning & Development for Accor. \nFrederic Toitot\, a seasoned professional in Hospitality and Travel\, is a passionate advocate for making learning a vibrant and meaningful experience. With a background rooted in 5-star hotel service in London and New York\, particularly with Le Meridien Hotels & Resorts\, he embarked on a journey that led him to key roles in Revenue Management & Pricing at Accor’s global headquarters in Paris. Passionate about education\, he is a senior lecturer at various business and hotel schools across Europe\, sharing his knowledge with aspiring hospitality professionals. [/vc_column_text][/vc_column][vc_column width=”1/3″][vc_single_image image=”16953″ css=””][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”SIGN UP HERE” color=”green” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FYgWkGd|target:_blank”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/power-up-london-june-day-2/
LOCATION:art’otel London Battersea Power Station\, 1 Electric Boulevard\, Nine Elms\, London\, SW11 8BJ\, United Kingdom
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/04/24-june-london.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Lisbon:20250626T090000
DTEND;TZID=Europe/Lisbon:20250626T150000
DTSTAMP:20260412T145533
CREATED:20250519T130656Z
LAST-MODIFIED:20250526T151648Z
UID:10000581-1750928400-1750950000@hsmai.eu
SUMMARY:CRME Review Course + Global Exam | Lisbon
DESCRIPTION:[vc_row][vc_column][vc_column_text css=”.vc_custom_1747659447971{margin-bottom: 0px !important;}”]\nGet your Global HSMAI CRME certification!\n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1747659902201{margin-bottom: 0px !important;}”]Ready to be recognized and certified for your expertise in Revenue Management? Join the CRME Review Course in Lisbon and take a major step toward an HSMAI Global certification! \nHSMAI certifications are important because the more you know — and the more you can demonstrate what you know — the better ROI you can provide to your company\, the more you can improve its bottom line\, and the better you can position your career.[/vc_column_text][vc_empty_space][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1748272600631{margin-bottom: 0px !important;}”]\nWhy attend the Review Course?\nThe review course cover the essential concepts outlined in the certification study guides for the CRME\, offering the perfect final ‘cram session’ before you take the certification exam. You’ll have the flexibility to take the exam either immediately after the course or at a time that suits you best. \nHow do I apply for and get the Certification?\nThe HSMAI certification program is a two-part process in which you must complete the application to demonstrate your eligibility (minimum points: 50)\, and then pass an online exam covering the functions performed in your chosen discipline. \nYour application will be assessed on a points basis according to your work profile. The items assessed are: \n\nProfessional Experience\nOn-the-Job Responsibilities\nMembership in an Industry Organization\nLeadership in an Industry Organization\nAuthoring Published Articles\nSpeaking at Industry Programs/Meetings\nHigher Education Coursework\nNon-Academic Coursework\nOther Certifications\n\nWhen is the Review Course?\nDay: Thursday\, 26th June 2025 \nTime: 9.00 AM – 1.30 PM (local time) followed by global exam 2.00 PM – 3.00 PM \nVenue: Sofitel Lisbon Liberdade\, Av. da Liberdade 127[/vc_column_text][/vc_column][/vc_row][vc_row title_tag=”h2″ section_title_tag=”h4″ style=”outline” shape=”round” color=”violet” no_fill_content_area=”” spacing=”10″ gap=”” tab_position=”top” alignment=”center” autoplay=”none” active_section=”1″ pagination_style=”flat-round” pagination_color=”grey” css_animation=”bounceInLeft” title=”” el_id=””][vc_column][vc_tta_tabs color=”violet” spacing=”10″ alignment=”center” active_section=”1″ pagination_style=”flat-round” pagination_color=”green” css_animation=”bounceInLeft”][vc_tta_section title=”CRME” tab_id=”1728465267027-c864aea1-adb9″][vc_column_text css=”.vc_custom_1728470734222{margin-bottom: 0px !important;}”]CRME – Certified Revenue Management Executive \nAs revenue optimization in the hospitality industry continues to grow as an art and a science\, you can confirm and demonstrate your knowledge\, experience\, and capabilities by earning HSMAI’s Certified Revenue Management Executive (CRME) certification.  \nWhy do you need the CRME? \nThe exclusive CRME certification demonstrates to yourself\, your employer\, your colleagues\, and your peers that you are a professional in the field of revenue optimization with tactical and strategic expertise in identifying business opportunities\, maximising profits\, and driving growth\, and fostering a revenue management culture within your organisation. \nWhat topics are covered?  \nThe CRME certification exam is based on the CRME study guide\, Evolving Dynamics: From Revenue Management to Revenue Strategy. \nTopic areas include: \n\nFrom Revenue Management to Revenue Strategy\nThe Revenue Professional\nEconomics and its Role in Revenue Optimization\nDepartmental Integration\nUnderstanding the Market\nSegmenting Customers and Utilizing Sources to Target Optimal Mix\nForecasting\, Pricing and Inventory Control\nPerformance Analysis\nStrategic Distribution\nThe Interdependence of Sales & Revenue Optimization\nEmerging Elements Impacting Revenue Strategy\n\n[/vc_column_text][/vc_tta_section][/vc_tta_tabs][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1747659847448{margin-bottom: 0px !important;}”]Join the Review Course! \nThe face-to-face Review Courses is for candidates pursuing the CRME. The course covers the key concepts outlined in the certifications study guides.  It is a great last “cram session” before taking the certification exam. \nReview course participants are required to read the study guide in advance of this fast-paced class. A digital copy of the study guide is included in the course registration fee. \nGet Certified! \nAfter the Review Course\, participants who have applied and paid for the certification in advance have the opportunity to take the global exam directly after the course or any time they are ready.  \nFee: \nHSMAI Members: 675 Euro ex VAT (VAT will be added for billing address in the UK) \nNon-Members: 895 Euro ex VAT (VAT will be added for billing address in the UK) \nThe cost includes certification application fee\, exam fee and the Review Course on Thursday 26th June 2025.[/vc_column_text][vc_empty_space height=”56px”][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”START THE PROCESS HERE” color=”violet” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FQR41M5|target:_blank”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/crme-review-course-global-exam-lisbon/
LOCATION:Sofitel Lisbon Liberdade\, Av. da Liberdade 127\, Lisboa\, 1269-038\, Portugal
ATTACH;FMTTYPE=image/jpeg:https://hsmai.eu/wp-content/uploads/sites/15/2019/08/crme-logo.jpg
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Lisbon:20250626T150000
DTEND;TZID=Europe/Lisbon:20250626T180000
DTSTAMP:20260412T145533
CREATED:20250414T210910Z
LAST-MODIFIED:20250526T151303Z
UID:10000475-1750950000-1750960800@hsmai.eu
SUMMARY:Power-Up | Lisbon | June
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17000″ img_size=”1920×1080″ css=””][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#669933″ size=”25″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google”]Unlocking the Future: Artificial Intelligence in Hospitality Management[/mk_fancy_title][vc_column_text css=”.vc_custom_1748272288794{margin-bottom: 0px !important;}”]Join an exclusive\, intimate gathering of industry professionals for a deep dive into how Artificial Intelligence (AI) is reshaping the roles of Commercial Teams and Revenue Managers in the hospitality industry. Together\, we’ll explore the opportunities and challenges AI brings\, from dynamic pricing to customer experience optimization. \n📅 Date: Thursday\, 26th June\n⏰ Time: 3:00 pm – 5:00 pm (followed by networking & drinks)\n📍 Location: Sofitel Lisbon Liberdade\, Av. da Liberdade 127 \nThis thought-provoking discussion will provide a platform to: \nUncover AI’s impact of AI on the Commercial & Revenue Management Professions \n\n Objective: Identify the potential impacts of AI on skills\, processes\, and decision-making.\n Analysis of opportunities: increased productivity\, improved forecast accuracy\, automation of repetitive tasks.\n Identification of challenges: risks associated with automation\, loss of human control\, AI bias\, data security.\n Group discussion on the short-\, medium-\, and long-term impacts on the profession.\n\n\n Propose actionable solutions and adaptation strategies for the evolving landscape. \n\n Objective: Develop solutions to integrate AI effectively and ethically into the profession.\n Discussion on the future skills needed by Sales\, Distribution & Revenue Managers (AI management\, interpretation of results\, human relations management\, etc.).\n Reflection on new challenges facing the profession: ethics\, transparency\, and accountability in the use of AI.\n\nWith a focus on innovation\, collaboration\, and actionable takeaways\, this session promises to leave you equipped and inspired for the future.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”2/3″][vc_column_text css=”.vc_custom_1744717397518{margin-bottom: 0px !important;}”]The session will be led by Frederic Toitot\, the Founder & Managing Director at Hotel Games and Member and past chair of the HSMAI Europe Revenue Optimization Advisory Board. He is the former Vice President Global Learning & Development for Accor. \nFrederic Toitot\, a seasoned professional in Hospitality and Travel\, is a passionate advocate for making learning a vibrant and meaningful experience. With a background rooted in 5-star hotel service in London and New York\, particularly with Le Meridien Hotels & Resorts\, he embarked on a journey that led him to key roles in Revenue Management & Pricing at Accor’s global headquarters in Paris. Passionate about education\, he is a senior lecturer at various business and hotel schools across Europe\, sharing his knowledge with aspiring hospitality professionals. [/vc_column_text][/vc_column][vc_column width=”1/3″][vc_single_image image=”16953″ css=””][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”SIGN UP HERE” color=”green” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2Fd483G0|target:_blank”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/power-up-lisbon-june/
LOCATION:Sofitel Lisbon Liberdade\, Av. da Liberdade 127\, Lisboa\, 1269-038\, Portugal
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/04/26-june-lisbon-1.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20250703T150000
DTEND;TZID=Europe/Amsterdam:20250703T180000
DTSTAMP:20260412T145533
CREATED:20250414T205806Z
LAST-MODIFIED:20250702T124902Z
UID:10000473-1751554800-1751565600@hsmai.eu
SUMMARY:Power-Up | Amsterdam | July
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17091″ img_size=”1920×1080″ css=””][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#669933″ size=”25″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google”]Budgeting in a Changing Landscape – How should hotels cope with the potential VAT change? [/mk_fancy_title][vc_column_text css=”.vc_custom_1751030969298{margin-bottom: 0px !important;}”]HSMAI members\, Join us for an exciting and insightful afternoon and evening in Amsterdam! Starting January first 2026\, the VAT rate on hotel stays and short-term accommodation will potentially rise from 9% to 21%. Today\, we’ll explore what this means for your business\, how to prepare\, and what practical steps you can take to stay ahead of the changes.[/vc_column_text][vc_column_text css=”.vc_custom_1748855949645{margin-bottom: 0px !important;}”]📅 Date: Thursday\, 3rd of July\n⏰ Time: 3:00 pm – 5:00 pm (followed by networking & drinks)\n📍 Location: Ruby Emma Hotel & Bar\, Amsterdam[/vc_column_text][vc_column_text css=”.vc_custom_1751460539257{margin-bottom: 0px !important;}”]📌 Sarah Duignan will kick of the Power-up with an engaging presentation giving us An outlook for the next 12- 24 months and the implications for the Hospitality Industry with the VAT change set to take effect on January first 2026 \n💡 Followed by an engaging panel debate about the situation moving forward Featuring: \nModerator: Mark Struik\, Partner\, Conventus Consultants \nPanelist: \n\nErik-Jan Bausch\, General Manager\, Royal Leonardo Amsterdam\nMike de Boer\, Commercial Director\, Renaissance Hotel\nJos Klerx\, Sectormanager Horeca\, Recreatie en Toerisme\nChrystal Timmerman\, Director of Revenue\, Sofitel the Grand\n\n🥂 We wrap up the evening with networking\, drinks\, light food\, and great conversations in a relaxed setting. Connect with fellow industry leaders\, exchange ideas\, and build meaningful relationships.[/vc_column_text][/vc_column][/vc_row][vc_row disable_element=”yes”][vc_column][mk_fancy_title color=”#669933″ size=”25″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google”]Budgeting in a Changing Landscape – How should hotels cope with VAT change? [/mk_fancy_title][vc_column_text css=”.vc_custom_1748855949645{margin-bottom: 0px !important;}”]📅 Date: Thursday\, 3rd of July\n⏰ Time: 3:00 pm – 5:00 pm (followed by networking & drinks)\n📍 Location: Ruby Emma Hotel & Bar\, Amsterdam[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider][/vc_column][/vc_row][vc_row][vc_column width=”2/3″][vc_column_text css=”.vc_custom_1751032255480{margin-bottom: 0px !important;}”]\nSpeakers: \nSarah Duignan is Director of client relations at STR[/vc_column_text][/vc_column][vc_column width=”1/3″][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/04/sarah-duignan2.png” image_diameter=”200″][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1749630893527{margin-bottom: 0px !important;}”]Sarah is STR’s director of client relationships and is based in London and has been with the company for more than 17 years. Prior to joining the business Sarah spent 7 years in hotel operations in Ireland and held a variety of roles including on Front desk\, in reservations\, sales and event management. She joined the HotelBenchmark team at Deloitte in 2005 as a Business Development Executive\, later becoming an Account Manager responsible for a number of key international clients. Sarah regularly attends and presents at hotel operators and industry events\, spreading greater awareness of STR’s benchmarking services. Sarah holds an honours degree in translation (German & Spanish) from Dublin City University (DCU).[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider][/vc_column][/vc_row][vc_row][vc_column width=”1/5″][vc_column_text css=”.vc_custom_1751031735379{margin-bottom: 0px !important;}”]Moderator[/vc_column_text][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/04/mark-struik.jpeg” image_diameter=”150″][vc_column_text css=”.vc_custom_1751032139163{margin-bottom: 0px !important;}”]\nMark Struik\nPartner\nConventus Consultants \n[/vc_column_text][/vc_column][vc_column width=”1/5″][vc_column_text css=”.vc_custom_1751031966542{margin-bottom: 0px !important;}”]Panelist[/vc_column_text][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/04/erik-jan-bausch.jpg” image_diameter=”150″][vc_column_text css=”.vc_custom_1751032193526{margin-bottom: 0px !important;}”]\nErik-Jan Bausch\nGeneral Manager\nRoyal Leonardo Amsterdam \n[/vc_column_text][/vc_column][vc_column width=”1/5″][vc_column_text css=”.vc_custom_1751032036738{margin-bottom: 0px !important;}”]Panelist[/vc_column_text][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/04/mike-de-boer.jpg” image_diameter=”150″][vc_column_text css=”.vc_custom_1751032237745{margin-bottom: 0px !important;}”]\nMike de Boer\nCommercial Director\nRenaissance Hotel \n[/vc_column_text][/vc_column][vc_column width=”1/5″][vc_column_text css=”.vc_custom_1751032036738{margin-bottom: 0px !important;}”]Panelist[/vc_column_text][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/04/1580461551184.jpeg” image_diameter=”150″][vc_column_text css=”.vc_custom_1751284027350{margin-bottom: 0px !important;}”]\nJos Klerx\nSectormanager Horeca\nRecreatie en Toerisme \n[/vc_column_text][/vc_column][vc_column width=”1/5″][vc_column_text css=”.vc_custom_1751032036738{margin-bottom: 0px !important;}”]Panelist[/vc_column_text][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/05/chrystal-ten-hove-timmerman.jpeg” image_diameter=”150″][vc_column_text css=”.vc_custom_1751460505541{margin-bottom: 0px !important;}”]\nChrystal Timmerman\nDirector of Revenue\nSofitel the Grand \n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1751031048888{margin-bottom: 0px !important;}”]The event is open to registered members of HSMAI Europe[/vc_column_text][vc_btn title=”SIGN UP HERE” color=”green” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2F87bMyG|target:_blank”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/power-up-amsterdam-july/
LOCATION:Ruby Emma Hotel & Bar\, Amstelvlietstraat 4\, Amsterdam\, 1096 GG\, Netherlands
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/04/24-june-amsterdam-2.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250909
DTEND;VALUE=DATE:20250910
DTSTAMP:20260412T145533
CREATED:20250411T111029Z
LAST-MODIFIED:20250904T140258Z
UID:10000467-1757376000-1757462399@hsmai.eu
SUMMARY:DigiTech | Commercial Strategy Forum | NL 2025
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17424″ img_size=”full” alignment=”center” css=””][vc_column_text css=”.vc_custom_1749035474625{margin-bottom: 0px !important;}”]\n\n\n📅 Date: Tuesday\, 9th September\, 2025\n📍 Venue: NBC Congrescentrum in Nieuwegein\, Netherlands | Blokhoeve 1\, 3438 LC Nieuwegein \nThis September\, local hospitality leaders will come together for a unique industry gathering that unites two events under one roof. \nOne Shared Experience. \nThis isn’t just another forum. We’re bringing together hospitality leaders for a unique industry gathering\, combining the cutting-edge world of Digitech with the valuable insights of the Commercial Strategy Forum\, all under one roof. Digitech is returning to Nieuwegein\, Netherlands\, and merging with the Commercial Strategy Forum to provide an all-encompassing experience. \nWhether your focus is tech innovation or commercial strategy\, this format fosters fresh thinking and collaboration—while still delivering deep\, role-specific content. \n\n\n[/vc_column_text][vc_btn title=”READ MORE & REGISTER” color=”violet” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Fhsmai.eu%2Fdigitech-csf-2025%2F|target:_blank”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/digitech-commercial-strategy-forum-nl-2025/
LOCATION:NBC Congrescentrum\, Blokhoeve 1\, Nieuwegein\, 3438 LC\, Netherlands
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/04/hsmai-europe-commercial-strategy-forum-digitech-visual-2025-1920x1080-11-1-scaled.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Lisbon:20250910T160000
DTEND;TZID=Europe/Lisbon:20250910T190000
DTSTAMP:20260412T145533
CREATED:20250822T135743Z
LAST-MODIFIED:20250909T212704Z
UID:10000592-1757520000-1757530800@hsmai.eu
SUMMARY:Power Up @ HEDNA | Lisbon
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17422″ img_size=”full” css=””][mk_fancy_title color=”#669933″ size=”25″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google”]Power Up Your Direct Game: The New Rules of Hotel Marketing in an AI World[/mk_fancy_title][vc_column_text margin_bottom=”15″ css=”.vc_custom_1757452499069{margin-bottom: 0px !important;}”]\nAI is rewriting the rules of hotel marketing. This invite-only Power Up brings together the industry’s most forward-thinking hotel leaders. \n📅 Date: Wednesday\, 10th September 2025\n⏰ Time: 16:00 hrs – 19:00 hrs\n📍 Location: HEDNA Conference @ Altis Grand Hotel\, Lisbon \nJoin us during the HEDNA Conference for an exclusive PowerUp session where hotel leaders dive into the future of AI-driven marketing and direct revenue growth. In just two hours\, you’ll hear sharp insights from industry experts through short spotlights and a panel discussion. \n[/vc_column_text][mk_padding_divider size=”20″][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][vc_column_text css=”.vc_custom_1757452674867{margin-bottom: 0px !important;}”]\nModerator\n[/vc_column_text][/vc_column][vc_column width=”2/4″][vc_column_text css=”.vc_custom_1757452657480{margin-bottom: 0px !important;}”]\nSpeakers & Panelists\n[/vc_column_text][/vc_column][vc_column width=”1/4″][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/08/christelle-pitrel.jpg” image_diameter=”150″][vc_column_text css=”.vc_custom_1757453220374{margin-bottom: 0px !important;}”]\nChristelle Pitrel\nVP Asset Management \nChair of the HSMAI Europe Advisory Board for Portugal \n[/vc_column_text][/vc_column][vc_column width=”1/4″][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2024/06/pedro_colaco_chief_executive_great_hotels_of_the_world-700×467-2.jpg” image_diameter=”150″][vc_column_text css=”.vc_custom_1757452836072{margin-bottom: 0px !important;}”]\nPedro Colaco\nCEO of Guestcentric & Great Hotels of the World \nMember of the HSMAI Europe Advisory Board for Portugal \n[/vc_column_text][/vc_column][vc_column width=”1/4″][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/08/daniel-reeves.jpeg” image_diameter=”150″][vc_column_text css=”.vc_custom_1757452386847{margin-bottom: 0px !important;}”]\nDaniel Reeves\nChief Commercial Officer\nRoomAngel & HIVE AI \n[/vc_column_text][/vc_column][vc_column width=”1/4″][mk_circle_image src=”https://hsmai.eu/wp-content/uploads/sites/15/2025/08/fabiola-taracena.jpeg” image_diameter=”150″][vc_column_text css=”.vc_custom_1756394708032{margin-bottom: 0px !important;}”]\nFabiola Taracena\nSenior Sales Manager\nSojern \n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][/vc_column][vc_column width=”1/4″][vc_column_text css=”.vc_custom_1757452288837{margin-bottom: 0px !important;}”]\nThe Guest-Centric Approach to Hotel Technology \n[/vc_column_text][/vc_column][vc_column width=”1/4″][vc_column_text css=”.vc_custom_1757452404800{margin-bottom: 0px !important;}”]\nPerformance Evolved: Leveraging AI and Data \n[/vc_column_text][/vc_column][vc_column width=”1/4″][vc_column_text css=”.vc_custom_1757452427373{margin-bottom: 0px !important;}”]\nThe Pre-Search Imperative: Winning Guests Before They Click \n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1756372261628{margin-bottom: 0px !important;}”]\nWhat You’ll Learn\n[/vc_column_text][vc_column_text margin_bottom=”15″ css=”.vc_custom_1756372282009{margin-bottom: 0px !important;}”]\n\nWhat top-performing hotels stopped doing this year — and what they replaced it with\nHow to win direct bookings before guests even start searching\nHow video and automation are transforming the guest journey\nHow to design your website for AI agents\, not just humans\n\n[/vc_column_text][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1756382181343{margin-bottom: 0px !important;}”]With 60 seats available\, this is your chance to connect directly with top tech partners\, exchange ideas with forward-thinking peers\, and leave with practical takeaways to transform your business. Don’t miss this high-energy session and sign up now![/vc_column_text][mk_padding_divider size=”20″][vc_btn title=”REGISTER NOW” color=”success” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FkMnr7K|target:_blank”][mk_padding_divider size=”20″][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1756370388594{margin-bottom: 0px !important;}”]\nInterested in the HEDNA Conference? Read more about their full program below. \nHEDNA Conference Program \n[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/power-up-hedna-lisbon/
LOCATION:Altis Grand Hotel\, R. Castilho 11\, Lisbon\, 1269-072\, Portugal
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/08/power-up-alisbon-june.png
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