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DTSTART;TZID=Europe/Amsterdam:20230608T180000
DTEND;TZID=Europe/Amsterdam:20230608T210000
DTSTAMP:20230608T172537Z
CREATED:20230426T110032Z
LAST-MODIFIED:20230608T172537Z
UID:10000343-1686247200-1686258000@hsmai.eu
SUMMARY:Meet & Connect Paris: Exploring Total Revenue Management
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”13940″ img_size=”1920×1080″ alignment=”center”][mk_fancy_title color=”#000000″ size=”30″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nProfit-Oriented Revenue Management (PORM): Shaping the Future of Hotel Revenue Strategy \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”20″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nDon’t miss your chance to sign up for an HSMAI Europe Meet & Connect at the newly opened Zoku Paris! \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”18″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]📌 Thursday 8th June\, 6PM – 9PM at Zoku Paris for educational content\, networking\, drinks and light food.[/mk_fancy_title][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1685803156859{margin-bottom: 0px !important;}”]Venue: Zoku Paris\, 48 Av. de la Prte de Clichy\, Paris \nJoin us for an insightful evening about total revenue management at Zoku Paris including networking\, drinks and light food at their rooftop terrace. We have invited a special guest\, Anders Johansson to be our speaker and share his insights with us.  \nAnders Johansson\, a renowned expert in hotel revenue management\, will introduce and delve into the concept of Profit-Oriented Revenue Management (PORM). Moving beyond traditional revenue metrics\, such as occupancy and RevPAR\, PORM represents a profound shift in focus toward profitability at every level of operation. \nAnders Johansson will discuss the essential components of PORM\, including a comprehensive understanding of Customer Acquisition Cost (CAC) and its vital role in optimising profitability. The discussion will also encompass strategies to maximise profits across ancillary services\, such as F&B\, Spa\, and Meeting & Events departments. Recognizing the significance of a hotel’s commercial team in this context\, Anders will present ways in which these teams can enhance their productivity\, adopt a data-driven approach\, and actively contribute to a PORM framework. This presentation will also address the practical application of the flow-through concept in P&L and its impact on various departmental revenues. \nThis is an unmissable opportunity for hotel revenue managers and other hospitality professionals aiming to future-proof their strategies and operations. Prepare to be inspired and leave with a fresh\, profit-oriented perspective on revenue management that you can implement at your own property.[/vc_column_text][vc_btn title=”Register Now” color=”green” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fd%2F5fq5vb|target:_blank”][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#663399″ size=”18″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Anders Johansson\, CEO at Demand Calendar[/mk_fancy_title][mk_blockquote font_family=”none”]With over 30 years of experience in leading positions within hotels and restaurants\, Anders Johansson has pioneered revenue management principles in the hospitality sector since the late 1980s. In addition to his role at Demand Calendar\, Anders has been a consultant for the past ten years\, assisting businesses in creating business models\, visions\, and brands and increasing revenue streams. \n  \nAnders has also been sharing his extensive knowledge as a lecturer for 18 years\, teaching two 5-week courses in Strategic Revenue Management at the School of Hospitality\, Culinary Arts & Meal Science at Örebro University in Sweden. \n  \nFurthermore\, Anders has held various board member positions in notable companies such as Forenom\, InnSpire\, Kämp Collection Hotels\, and Bohemia Properties. \n  \nAnders holds an International Business\, accounting\, and finance degree from the Stockholm School of Economics. Today\, Anders is the CEO of Demand Calendar\, a company dedicated to helping commercial teams in the hospitality industry optimize revenue streams and increase profitability.[/mk_blockquote][vc_column_text css=”.vc_custom_1685803329187{margin-bottom: 0px !important;}”]Join us for an exciting evening including networking opportunities with like-minded individuals. This event is free for HSMAI members\, making it an exceptional opportunity to participate in our local events.  \n*HSMAI Europe is hosting several local events throughout Europe in 2023\, exclusively for association members. For more information on how to become a member\, please contact us at postbox@hsmai.eu. [/vc_column_text][vc_btn title=”Register Now” color=”green” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fd%2F5fq5vb|target:_blank”][vc_separator color=”violet” style=”dashed” border_width=”2″][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#000000″ size=”16″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]About HSMAI Europe[/mk_fancy_title][vc_column_text css=”.vc_custom_1684930224980{margin-bottom: 0px !important;}”]HSMAI – Hospitality Sales and Marketing Association International – is a global organization founded in the US in 1927. HSMAI Region Europe is the European arm of the organisation. HSMAI Europe aims to be a key influencer\, pioneer and the go-to industry resource for professional development\, commercial strategies and sustainability in the hospitality\, travel and tourism industry. Read More[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/paris-fr-meet-connect/
LOCATION:Zoku Paris\, 48 Av. de la Prte de Clichy\, Paris\, 75017\, France
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2023/04/paris-8-june-1.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20230615T153000
DTEND;TZID=Europe/Amsterdam:20230615T183000
DTSTAMP:20230603T145713Z
CREATED:20230426T105753Z
LAST-MODIFIED:20230603T145713Z
UID:10000342-1686843000-1686853800@hsmai.eu
SUMMARY:Meet & Connect Amsterdam: Exploring Total Revenue Management
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”13917″ img_size=”1920×1080″][mk_fancy_title color=”#000000″ size=”30″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nProfit-Oriented Revenue Management (PORM): Shaping the Future of Hotel Revenue Strategy \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”20″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nDon’t miss your chance to sign up for a HSMAI Europe Meet & Connect near you this June! \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”18″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]📌 Thursday 15th June\, 3:30 PM – 6:30 PM at Sofitel Legend the Grand Amsterdam[/mk_fancy_title][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1685804229204{margin-bottom: 0px !important;}”] \nJoin us for an insightful afternoon/evening about total revenue management. We have invited a special guest\, Anders Johansson to be our speaker and share his insights with us.  \nAnders Johansson\, a renowned expert in hotel revenue management\, will introduce and delve into the concept of Profit-Oriented Revenue Management (PORM). Moving beyond traditional revenue metrics\, such as occupancy and RevPAR\, PORM represents a profound shift in focus toward profitability at every level of operation. \nAnders Johansson will discuss the essential components of PORM\, including a comprehensive understanding of Customer Acquisition Cost (CAC) and its vital role in optimising profitability. The discussion will also encompass strategies to maximise profits across ancillary services\, such as F&B\, Spa\, and Meeting & Events departments. Recognizing the significance of a hotel’s commercial team in this context\, Anders will present ways in which these teams can enhance their productivity\, adopt a data-driven approach\, and actively contribute to a PORM framework. This presentation will also address the practical application of the flow-through concept in P&L and its impact on various departmental revenues. \nThis is an unmissable opportunity for hotel revenue managers and other hospitality professionals aiming to future-proof their strategies and operations. Prepare to be inspired and leave with a fresh\, profit-oriented perspective on revenue management that you can implement at your own property.[/vc_column_text][vc_btn title=”Register Now” color=”green” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fd%2Fhfq5vb|target:_blank”][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#663399″ size=”18″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Anders Johansson\, CEO at Demand Calendar[/mk_fancy_title][mk_blockquote font_family=”none”]With over 30 years of experience in leading positions within hotels and restaurants\, Anders Johansson has pioneered revenue management principles in the hospitality sector since the late 1980s. In addition to his role at Demand Calendar\, Anders has been a consultant for the past ten years\, assisting businesses in creating business models\, visions\, and brands and increasing revenue streams. \n  \nAnders has also been sharing his extensive knowledge as a lecturer for 18 years\, teaching two 5-week courses in Strategic Revenue Management at the School of Hospitality\, Culinary Arts & Meal Science at Örebro University in Sweden. \n  \nFurthermore\, Anders has held various board member positions in notable companies such as Forenom\, InnSpire\, Kämp Collection Hotels\, and Bohemia Properties. \n  \nAnders holds an International Business\, accounting\, and finance degree from the Stockholm School of Economics. Today\, Anders is the CEO of Demand Calendar\, a company dedicated to helping commercial teams in the hospitality industry optimize revenue streams and increase profitability.[/mk_blockquote][vc_column_text css=”.vc_custom_1685803532128{margin-bottom: 0px !important;}”]Join us for an exciting evening including networking opportunities with like-minded individuals. This event is free for HSMAI members\, making it an exceptional opportunity to participate in our local events.  \n*HSMAI Europe is hosting several local events throughout Europe in 2023\, exclusively for association members. For more information on how to become a member\, please contact us at postbox@hsmai.eu. [/vc_column_text][vc_btn title=”Register Now” color=”green” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fd%2Fhfq5vb|target:_blank”][vc_separator color=”violet” style=”dashed” border_width=”2″][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#000000″ size=”16″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]About HSMAI Europe[/mk_fancy_title][vc_column_text css=”.vc_custom_1684930224980{margin-bottom: 0px !important;}”]HSMAI – Hospitality Sales and Marketing Association International – is a global organization founded in the US in 1927. HSMAI Region Europe is the European arm of the organisation. HSMAI Europe aims to be a key influencer\, pioneer and the go-to industry resource for professional development\, commercial strategies and sustainability in the hospitality\, travel and tourism industry. Read More[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/amsterdam-nl-meet-connect/
LOCATION:Sofitel Legend the Grand Amsterdam\, Oudezijds Voorburgwal 197\, Amsterdam\, 1012 EX\, Netherlands
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2023/04/amsterdam-15-june.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20230619T160000
DTEND;TZID=Europe/Amsterdam:20230619T200000
DTSTAMP:20230603T144838Z
CREATED:20230525T164137Z
LAST-MODIFIED:20230603T144838Z
UID:10000355-1687190400-1687204800@hsmai.eu
SUMMARY:SummerConnect Oslo: Exploring Total Revenue Management
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”13909″ img_size=”1920×1080″][mk_fancy_title color=”#000000″ size=”30″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nExploring Total Revenue Management \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”20″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nDon’t miss your chance to sign up for HSMAI Europe SummerConnect Oslo this June! \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”18″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]📌 Monday 19th June\, 16:00 hrs – 20:00 hrs at Radisson Red Oslo Økern with Networking and drinks on their RoofTop Terrace![/mk_fancy_title][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1685034563841{margin-bottom: 0px !important;}”]Venue: Radisson Red Oslo Økern\, Lørenfaret 3\, 0585 Oslo\, Norway\nEvent Room: Gallery (for educational sessions)\nNetworking: Rooftop terrace (for drinks\, snacks\, and networking) \nWe are excited to invite you to SummerConnect Oslo\, an engaging event focused on exploring the world of total revenue management. Join us for an insightful evening of learning\, networking\, and enjoying drinks on a beautiful rooftop terrace. \nOur speakers will share their expertise and experiences in the field\, shedding light on the importance of restaurant revenue management\, the strategies that have transformed businesses and delve into the concept of Profit-Oriented Revenue Management (PORM). This event presents a unique opportunity to gain valuable insights and connect with industry peers. \n16:00 – 16:30: Registration \n16:30 – 16:45: Welcome and Introduction \n16:45 – 17:30: Amina Hamade – Profit Manager Food & Beverage / Event at Strawberry (formerly Nordic Choice Hotels)  \nAmina will discuss the power of data analytics in restaurant revenue management. Learn how the analysis of POS data has not only improved business understanding\, but also enhanced server sales\, customer satisfaction\, and overall profitability. This session will be in English. \n17:30 – 18:30: Anders Johansson – CEO of Demand Calendar \nAnders Johansson\, a renowned expert in hotel revenue management based in Sweden\, will introduce and delve into the concept of Profit-Oriented Revenue Management (PORM). Moving beyond traditional revenue metrics\, such as occupancy and RevPAR\, PORM represents a profound shift in focus toward profitability at every level of operation.\nAnders Johansson will discuss the essential components of PORM\, including a comprehensive understanding of Customer Acquisition Cost (CAC) and its vital role in optimising profitability. \n18:30 – 20:00: Networking\, Drinks\, and Snacks on the Rooftop Terrace[/vc_column_text][vc_btn title=”Register Now” color=”green” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fd%2Fxfqtdz|target:_blank”][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#663399″ size=”18″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Amina Hamade\, Profit Manager Food & Beverage / Event at Strawberry (formerly Nordic Choice Hotels)[/mk_fancy_title][mk_blockquote font_family=”none”]Amina Hamade is a seasoned professional in the hospitality industry with a wealth of experience in optimizing restaurant revenue. Currently working on an exciting restaurant revenue management optimization project within Strawberry (formerly Nordic Choice Hotels)\, Amina has made significant contributions to enhancing profitability and customer satisfaction across a diverse portfolio of restaurants. \n  \nAmina’s journey in the hospitality sector began at the prestigious Mandarin Oriental luxury property\, where she gained hands-on management training. She later transitioned to Dubai\, managing events\, and became part of the pre-opening team at the renowned Four Seasons Hotel. Amina’s dedication to the industry led her to work with the Global Revenue Management team at Accor\, where she spearheaded the launch of an annual server coaching and profit optimization program for various Accor hotel brands and regions.[/mk_blockquote][vc_separator color=”violet” style=”dashed” border_width=”2″][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#663399″ size=”18″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Anders Johansson\, CEO at Demand Calendar[/mk_fancy_title][mk_blockquote font_family=”none”]With over 30 years of experience in leading positions within hotels and restaurants\, Anders Johansson has pioneered revenue management principles in the hospitality sector since the late 1980s. In addition to his role at Demand Calendar\, Anders has been a consultant for the past ten years\, assisting businesses in creating business models\, visions\, and brands and increasing revenue streams. \n  \nAnders has also been sharing his extensive knowledge as a lecturer for 18 years\, teaching two 5-week courses in Strategic Revenue Management at the School of Hospitality\, Culinary Arts & Meal Science at Örebro University in Sweden. \n  \nFurthermore\, Anders has held various board member positions in notable companies such as Forenom\, InnSpire\, Kämp Collection Hotels\, and Bohemia Properties. \n  \nAnders holds an International Business\, accounting\, and finance degree from the Stockholm School of Economics. Today\, Anders is the CEO of Demand Calendar\, a company dedicated to helping commercial teams in the hospitality industry optimize revenue streams and increase profitability.[/mk_blockquote][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1685029966696{margin-bottom: 0px !important;}”]HSMAI Europe SummerConnect is free to attend for HSMAI Europe members. If you are not an HSMAI Europe member and would like to participate please reach out to us at postbox@hsmai.eu \nTo secure your spot at SummerConnect Oslo\, please register now by clicking the “Register Now” button below. Fill in the registration form\, and we’ll confirm your participation via email.\n[/vc_column_text][vc_btn title=”Register Now” color=”green” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fd%2Fxfqtdz|target:_blank”][vc_column_text css=”.vc_custom_1685033961613{margin-bottom: 0px !important;}”]*HSMAI Europe is hosting several local events Europe in 2023\, exclusively for association members. For more information on how to become a member\, please contact us at postbox@hsmai.eu. See our preliminary events calendar here.\n[/vc_column_text][vc_separator color=”violet” style=”dashed” border_width=”2″][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#000000″ size=”16″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]About HSMAI Europe[/mk_fancy_title][vc_column_text css=”.vc_custom_1684930224980{margin-bottom: 0px !important;}”]HSMAI – Hospitality Sales and Marketing Association International – is a global organization founded in the US in 1927. HSMAI Region Europe is the European arm of the organisation. HSMAI Europe aims to be a key influencer\, pioneer and the go-to industry resource for professional development\, commercial strategies and sustainability in the hospitality\, travel and tourism industry. Read More[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/summerconnect-oslo-exploring-total-revenue-management/
LOCATION:Radisson Red Oslo Økern\, Lørenfaret 3\, Oslo\, 0585\, Norway
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2023/05/summerconnect-oslo-at-radisson-red.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20230622T074500
DTEND;TZID=Europe/Amsterdam:20230622T100000
DTSTAMP:20230620T154539Z
CREATED:20230519T152154Z
LAST-MODIFIED:20230620T154539Z
UID:10000354-1687419900-1687428000@hsmai.eu
SUMMARY:Breakfast Meeting Stockholm: Take your MICE Sales to NEW HEIGHTS
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”13915″ img_size=”1920×1080″][mk_fancy_title color=”#000000″ size=”30″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nTake your MICE Sales to NEW HEIGHTS \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”20″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nDon’t miss your chance to sign up for a HSMAI Europe Breakfast Meeting in Stockholm on Thursday\, 22 June! \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”18″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]📌 Thursday 22nd June\, 8:00 – 10:00 hrs at Scandic Grand Central[/mk_fancy_title][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1687273995292{margin-bottom: 0px !important;}”]Join us for a Breakfast Meeting in Stockholm and Take your MICE Sales to NEW HEIGHTS! \nWe are thrilled to invite you to the Breakfast Meeting in Stockholm\, dedicated to taking your MICE Sales to NEW HEIGHTS. Join us on Thursday\, 22 June\, at Scandic Grand Central in Stockholm for an informative and inspiring morning. \nThe Breakfast Meeting in Stockholm is designed to provide education\, insights\, and networking opportunities for hospitality professionals like you who work in sales\, marketing or particularly in the MICE segment. Whether you’re part of a hotel chain\, corporate office\, hotel or individual stand-alone hotel\, this event is tailored to your needs. \n08:00  – 8:30: Breakfast & Registration \n08:30 – 10:00: Take your MICE Sales to NEW HEIGHTS[/vc_column_text][vc_separator][vc_column_text css=”.vc_custom_1687274835045{margin-bottom: 0px !important;}”]Dialogue with:[/vc_column_text][vc_column_text css=”.vc_custom_1687275935634{margin-bottom: 0px !important;}”]Anant Vithlani\nVice President Sales at Strawberry\nMember & Former Chair of the HSMAI Europe Sales Advisory Board[/vc_column_text][vc_column_text css=”.vc_custom_1687275901804{margin-bottom: 0px !important;}”]Karin Mäntymäki\nDirector Market Development at Visit Stockholm AB\n[/vc_column_text][vc_separator][vc_column_text css=”.vc_custom_1687274877105{margin-bottom: 0px !important;}”]Speaker:[/vc_column_text][vc_column_text css=”.vc_custom_1687274212054{margin-bottom: 0px !important;}”]Sofi Franzén\nCEO at Eventyr Nine Yards\nChief Strategy Officer at LIWLIG – Nordic Events Group \nSofi Franzén founded the event agency Eventyr in 1995\, which is now the largest event agency in the Nordic region due to its merger with Nine Yards. The company currently has 95 employees in Sweden and generates a turnover of 385 million SEK. The pandemic had a significant impact on the industry\, and Sofi explains how long-term strategic work helped the company navigate through the crisis and shares insights on the future of the meetings industry.[/vc_column_text][vc_separator][vc_column_text css=”.vc_custom_1686817498802{margin-bottom: 0px !important;}”]Our agenda is carefully curated to ensure an enriching experience. We will begin with registration and a delightful breakfast to energize you for the engaging sessions that follow. The educational program\, including industry experts\, will equip you with valuable knowledge and strategies to enhance your MICE sales. \nIn addition to the educational sessions\, the Breakfast Meeting Stockholm offers a platform for networking with your peers. Don’t miss this chance to forge connections\, exchange ideas\, and expand your professional network within the hospitality industry. \nThis event is free for HSMAI Europe members\, but we also welcome non-members from the hospitality industry to participate and discover the benefits of being a part of our community. \nRegister now to secure your spot by clicking the button below.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Register Now” color=”green” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fd%2Fgfqtwk|target:_blank”][vc_column_text css=”.vc_custom_1685048345510{margin-bottom: 0px !important;}”]*HSMAI Europe is hosting several local events in throughout Europe in 2023\, exclusively for association members. For more information on how to become a member\, please contact us at postbox@hsmai.eu. See our preliminary events calendar here.[/vc_column_text][vc_separator color=”violet” style=”dashed” border_width=”2″][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#000000″ size=”16″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]About HSMAI Europe[/mk_fancy_title][vc_column_text css=”.vc_custom_1684930224980{margin-bottom: 0px !important;}”]HSMAI – Hospitality Sales and Marketing Association International – is a global organization founded in the US in 1927. HSMAI Region Europe is the European arm of the organisation. HSMAI Europe aims to be a key influencer\, pioneer and the go-to industry resource for professional development\, commercial strategies and sustainability in the hospitality\, travel and tourism industry. Read More[/vc_column_text][/vc_column][/vc_row][vc_row disable_element=”yes”][vc_column][mk_blockquote font_family=”none”]Sofi Franzén founded the event agency Eventyr in 1995\, which is now the largest event agency in the Nordic region due to its merger with Nine Yards. The company currently has 95 employees in Sweden and generates a turnover of 385 million SEK. The pandemic had a significant impact on the industry\, and Sofi explains how long-term strategic work helped the company navigate through the crisis and shares insights on the future of the meetings industry.[/mk_blockquote][mk_fancy_title color=”#663399″ size=”18″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Sofi Franzén\nCEO at Eventyr Nine Yards\nChief Strategy Officer at LIWLIG – Nordic Events Group[/mk_fancy_title][/vc_column][/vc_row]
URL:https://hsmai.eu/event/breakfast-meeting-in-stockholm/
LOCATION:Scandic Grand Central\, Kungsgatan 70\, Stockholm\, 111 20\, Sweden
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2023/05/breakfastmeeting-stockholm-at-scandic-grand-central.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20230622T180000
DTEND;TZID=Europe/Amsterdam:20230622T210000
DTSTAMP:20230614T131336Z
CREATED:20230313T135723Z
LAST-MODIFIED:20230614T131336Z
UID:10000336-1687456800-1687467600@hsmai.eu
SUMMARY:Meet & Connect London: Exploring Total Revenue Management
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”13916″ img_size=”1920×1080″][mk_fancy_title color=”#000000″ size=”30″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nProfit-Oriented Revenue Management (PORM): Shaping the Future of Hotel Revenue Strategy \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”20″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nDon’t miss your chance to sign up for a HSMAI Europe Meet & Connect near you this June! \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”18″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]📌 Thursday 22nd June\, 6PM – 9PM at Park Plaza County Hall London\n1 Addington Street\, London\n[/mk_fancy_title][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1686747884515{margin-bottom: 0px !important;}”]Join us for an insightful evening about total revenue management at the Park Plaza County Hall London. We have invited a special guest\, Anders Johansson to be our speaker and share his insights with us.  \nAnders Johansson\, a renowned expert in hotel revenue management\, will introduce and delve into the concept of Profit-Oriented Revenue Management (PORM). Moving beyond traditional revenue metrics\, such as occupancy and RevPAR\, PORM represents a profound shift in focus toward profitability at every level of operation. \nAnders Johansson will discuss the essential components of PORM\, including a comprehensive understanding of Customer Acquisition Cost (CAC) and its vital role in optimising profitability. The discussion will also encompass strategies to maximise profits across ancillary services\, such as F&B\, Spa\, and Meeting & Events departments. Recognizing the significance of a hotel’s commercial team in this context\, Anders will present ways in which these teams can enhance their productivity\, adopt a data-driven approach\, and actively contribute to a PORM framework. This presentation will also address the practical application of the flow-through concept in P&L and its impact on various departmental revenues. \nThis is an unmissable opportunity for hotel revenue managers and other hospitality professionals aiming to future-proof their strategies and operations. Prepare to be inspired and leave with a fresh\, profit-oriented perspective on revenue management that you can implement at your own property.[/vc_column_text][vc_btn title=”Register Now” color=”green” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fd%2Fffqv2q|target:_blank”][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#663399″ size=”18″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Anders Johansson\, CEO at Demand Calendar[/mk_fancy_title][mk_blockquote font_family=”none”]With over 30 years of experience in leading positions within hotels and restaurants\, Anders Johansson has pioneered revenue management principles in the hospitality sector since the late 1980s. In addition to his role at Demand Calendar\, Anders has been a consultant for the past ten years\, assisting businesses in creating business models\, visions\, and brands and increasing revenue streams. \n  \nAnders has also been sharing his extensive knowledge as a lecturer for 18 years\, teaching two 5-week courses in Strategic Revenue Management at the School of Hospitality\, Culinary Arts & Meal Science at Örebro University in Sweden. \n  \nFurthermore\, Anders has held various board member positions in notable companies such as Forenom\, InnSpire\, Kämp Collection Hotels\, and Bohemia Properties. \n  \nAnders holds an International Business\, accounting\, and finance degree from the Stockholm School of Economics. Today\, Anders is the CEO of Demand Calendar\, a company dedicated to helping commercial teams in the hospitality industry optimize revenue streams and increase profitability.[/mk_blockquote][vc_column_text css=”.vc_custom_1685803827915{margin-bottom: 0px !important;}”]Join us for an exciting evening including networking opportunities with like-minded individuals. This event is free for HSMAI members\, making it an exceptional opportunity to participate in our local events.  \n*HSMAI Europe is hosting several local events in Europe throughout 2023\, exclusively for association members. For more information on how to become a member\, please contact us at postbox@hsmai.eu. [/vc_column_text][vc_btn title=”Register Now” color=”green” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fd%2Fffqv2q|target:_blank”][vc_separator color=”violet” style=”dashed” border_width=”2″][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#000000″ size=”16″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]About HSMAI Europe[/mk_fancy_title][vc_column_text css=”.vc_custom_1684930224980{margin-bottom: 0px !important;}”]HSMAI – Hospitality Sales and Marketing Association International – is a global organization founded in the US in 1927. HSMAI Region Europe is the European arm of the organisation. HSMAI Europe aims to be a key influencer\, pioneer and the go-to industry resource for professional development\, commercial strategies and sustainability in the hospitality\, travel and tourism industry. Read More[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/meet-connect-london/
LOCATION:Park Plaza County Hall London\, 1 Addington Street\, London\, SE1 7RY\, United Kingdom
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2023/04/london-22-june.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
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