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DTSTART;TZID=Europe/Amsterdam:20250213T150000
DTEND;TZID=Europe/Amsterdam:20250213T170000
DTSTAMP:20260423T163127
CREATED:20250121T145713Z
LAST-MODIFIED:20250211T034013Z
UID:10000447-1739458800-1739466000@hsmai.eu
SUMMARY:Power-Up | Oslo | February 2025
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”16426″ img_size=”full” alignment=”center” css=””][vc_column_text css=”.vc_custom_1738668852485{margin-bottom: 0px !important;}”]\nHSMAI Europe Power-Up: SoMe and influencers – The New Era of Reaching Customers\n \n📅 Date: Thursday\, 13th February\n⏰ Time: 15:00 – 17:00 (followed by networking & drinks)\n📍 Location: Louise Restaurant & Bar\, Aker Brygge\, Oslo\n \nJoin HSMAI Europe Power-Up to explore how social media and influencers are transforming the way we reach customers through visual communication and personalized experiences. Gain valuable insights into the latest trends and opportunities\, and connect with peers in this exciting era of marketing![/vc_column_text][vc_column_text css=”.vc_custom_1739245212781{margin-bottom: 0px !important;}”]To help us address this topic\, HSMAI Europe has invited Margrethe Wam Solvang\, Managing Director at Dentsu Creative and Kathrine Hovden\, Senior Project Manager at Dentsu Creative to join us.  \nMargrethe Wam Solvang is currently the Managing Director of Dentsu Creative Norway\, with a strong background in digital strategy and media. She spent nearly a decade at Google\, holding key roles in industry management and agency relations\, shaping digital transformation and media partnerships. With extensive leadership experience across creative and commercial industries\, she is a sought-after speaker on innovation and strategy. \n  \n \nKathrine Hovden is an experienced project manager and media strategist with a diverse background in advertising\, media\, and talent management. She has held key roles at Atyp\, Nord DDB\, and Egmont Publishing\, where she developed award-winning commercial concepts. Kathrine also founded and led KBH Management\, overseeing high-profile talents and large-scale productions. With her expertise in branding\, sponsorships\, and creative strategy\, she is a valuable voice in the industry. \nWe are also thrilled to welcome Simon Barman-Jenssen\, General Manager at Clarion Hotel Oslo\, who will share the incredible success story behind Shutter Bar. Through a smart and strategic use of social media—particularly TikTok and Instagram—they have transformed from having almost no guests to a buzzing hotspot. Simon will give us an exclusive insight into how they leveraged digital platforms to create engagement and drive foot traffic\, and most importantly\, what others can learn from their impressive journey. This is an inspiring talk you won’t want to miss! \nThis is a great opportunity to learn\, discuss\, and build valuable networks with industry colleagues. After the program\, we invite you to join us for an informal networking session with a drink in hand – the perfect occasion to make new connections![/vc_column_text][vc_btn title=”REGISTER NOW!” color=”violet” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FXk1589″][/vc_column][/vc_row]
URL:https://hsmai.eu/event/power-up-oslo-february-2025/
LOCATION:Louise Restaurant & Bar\, Stranden 3\, Oslo\, 0250\, Norway
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/01/power-up-oslo-13th-february.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Oslo:20250217T140000
DTEND;TZID=Europe/Oslo:20250217T163000
DTSTAMP:20260423T163127
CREATED:20241210T171344Z
LAST-MODIFIED:20250204T122005Z
UID:10000446-1739800800-1739809800@hsmai.eu
SUMMARY:ECC – Excelling at Customer Centricity – an HSMAI Certification Program | Session 1
DESCRIPTION:[vc_row][vc_column][mk_fancy_title color=”#000000″ size=”30″ margin_bottom=”0″ font_family=”none”]ECC – Excelling at Customer Centricity – an HSMAI Certification Program\n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”22″ font_style=”italic” margin_bottom=”15″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]🔑 Unlock the power of customer-centric leadership![/mk_fancy_title][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][vc_column_text css=”.vc_custom_1733746719349{margin-bottom: 0px !important;}”]With HSMAI Region Europe’s Excelling at Customer Centricity programme\, your team identifies and implement processes to close gaps that stop them from excelling\, consistently\, when in direct contact with your guests. Actions are proposed with clear ECC measurements to add value through your internal culture and communication planning\, the inclusion of key stakeholders\, employee engagement and service recovery methods.[/vc_column_text][vc_column_text css=”.vc_custom_1733827716548{margin-bottom: 0px !important;}”]\nWhy?\n\nTo improve measurements and reviews\, strengthen repurchase\, enhance reputation and increase return on investment.\n[/vc_column_text][/vc_column][vc_column width=”1/2″][mk_padding_divider size=”20″][vc_cta h2=”” style=”3d” color=”violet” css=”.vc_custom_1738671603202{background-color: #f2f2f2 !important;}”]📅 Dates: \n\nMonday\, February 17\, 2025\nFriday\, February 21\, 2025\nMonday\, February 24\, 2025\n\n🕒 Time: 2:00 PM – 4:30 PM CET\nEach session is 2.5 hours. \nFormat: Virtual[/vc_cta][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider][mk_fancy_title size=”24″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Who Should Attend?[/mk_fancy_title][vc_column_text css=”.vc_custom_1733828198103{margin-bottom: 0px !important;}”]This program is designed for property leaders and professionals eager to coach their teams toward delivering exceptional service. The ECC certification is designed for those ready to champion customer-centric strategies and drive meaningful change across teams within their hotel or organization. We recommend participating with at least two leaders from your hotel or organization to maximise the program’s benefits and achieve the best outcomes.[/vc_column_text][vc_column_text css=”.vc_custom_1737385149224{margin-bottom: 0px !important;}”]ECC is the perfect program to empower your team to deliver exceptional guest experiences. Don’t miss this chance to help your teams thrive. This program is developed by Mia Touzin and owned by HSMAI Region Europe.[/vc_column_text][mk_padding_divider size=”20″][mk_divider style=”single_dotted” border_color=”#669933″][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][mk_fancy_title color=”#000000″ size=”24″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Meet The Coach[/mk_fancy_title][vc_column_text css=”.vc_custom_1737384192999{margin-bottom: 0px !important;}”]The sessions will be led by Gil Mulders\, Founder of The Talent Network. He works with a range of clients with their development and delivery of learning interventions that focus on customer centric leadership\, brand development and customer experience. Before joining InterContinental Hotels Group (IHG) at the corporate level\, Gil gained extensive experience on a property level\, holding key roles in renowned hotel brands such as Hilton and Crowne Plaza.  \nGil also served as Chair of the HSMAI Europe People & Culture Advisory Board\, and later as a member of the advisory board\, contributing his expertise to advancing leadership and culture within the hospitality industry.[/vc_column_text][mk_padding_divider][mk_fancy_title size=”24″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Pricing[/mk_fancy_title][vc_column_text css=”.vc_custom_1733844299669{margin-bottom: 0px !important;}”]HSMAI Europe Members: 95 Euro (ex. VAT)\, per person\nNon-Members: 195 Euro (ex. VAT)\, per person[/vc_column_text][mk_padding_divider][vc_btn title=”SIGN UP HERE” color=”green” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FkMkRRk|target:_blank”][/vc_column][vc_column width=”1/2″][vc_row_inner css=”.vc_custom_1733828210668{background-color: #f2f2f2 !important;border-color: #f2f2f2 !important;}”][vc_column_inner][mk_padding_divider size=”10″][mk_fancy_title color=”#000000″ size=”24″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Sessions Overview[/mk_fancy_title][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1733828463067{margin-bottom: 0px !important;}”]1️⃣ Session One (2.5 hours): Introduction to the ECC Programme & Stakeholder Management \n\nWhat’s the programme – role of the Executive Coach and expectations.\nWhy Customer Centricity\nHow to prioritize & manage stakeholders interest\n\n2️⃣ Session Two (2.5 hours): Designing Instagrammable Experience\, Measurement & Culture\n \n\nHow to prepare to excel at designing key experience\nHow we measure progress\nHow we prepare to excel at creating a supportive culture\n\n3️⃣ Session Three (2.5 hours): Communication & Service Recovery  \n\nHow do we excel at communication\nHow do we excel at service recovery\nNext Steps\n\n📌 Note: Tools and best practices will be shared after each session and there will be an opportunity to implement some of the quick wins in between the sessions.[/vc_column_text][mk_padding_divider size=”20″][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row][vc_column][mk_divider style=”single_dotted” border_color=”#669933″][/vc_column][/vc_row]
URL:https://hsmai.eu/event/ecc-excelling-at-customer-centricity-an-hsmai-certification-program-session-1/
LOCATION:Virtual
ATTACH;FMTTYPE=image/jpeg:https://hsmai.eu/wp-content/uploads/sites/15/2024/12/ecc.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Oslo:20250221T140000
DTEND;TZID=Europe/Oslo:20250221T163000
DTSTAMP:20260423T163127
CREATED:20241210T170930Z
LAST-MODIFIED:20250204T122102Z
UID:10000445-1740146400-1740155400@hsmai.eu
SUMMARY:ECC – Excelling at Customer Centricity – an HSMAI Certification Program | Session 2
DESCRIPTION:[vc_row][vc_column][mk_fancy_title color=”#000000″ size=”30″ margin_bottom=”0″ font_family=”none”]ECC – Excelling at Customer Centricity – an HSMAI Certification Program\n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”22″ font_style=”italic” margin_bottom=”15″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]🔑 Unlock the power of customer-centric leadership![/mk_fancy_title][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][vc_column_text css=”.vc_custom_1733746719349{margin-bottom: 0px !important;}”]With HSMAI Region Europe’s Excelling at Customer Centricity programme\, your team identifies and implement processes to close gaps that stop them from excelling\, consistently\, when in direct contact with your guests. Actions are proposed with clear ECC measurements to add value through your internal culture and communication planning\, the inclusion of key stakeholders\, employee engagement and service recovery methods.[/vc_column_text][vc_column_text css=”.vc_custom_1733827716548{margin-bottom: 0px !important;}”]\nWhy?\n\nTo improve measurements and reviews\, strengthen repurchase\, enhance reputation and increase return on investment.\n[/vc_column_text][/vc_column][vc_column width=”1/2″][mk_padding_divider size=”20″][vc_cta h2=”” style=”3d” color=”violet” css=”.vc_custom_1738671659537{background-color: #f2f2f2 !important;}”]📅 Dates: \n\nMonday\, February 17\, 2025\nFriday\, February 21\, 2025\nMonday\, February 24\, 2025\n\n🕒 Time: 2:00 PM – 4:30 PM CET\nEach session is 2.5 hours. \nFormat: Virtual[/vc_cta][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider][mk_fancy_title size=”24″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Who Should Attend?[/mk_fancy_title][vc_column_text css=”.vc_custom_1733828198103{margin-bottom: 0px !important;}”]This program is designed for property leaders and professionals eager to coach their teams toward delivering exceptional service. The ECC certification is designed for those ready to champion customer-centric strategies and drive meaningful change across teams within their hotel or organization. We recommend participating with at least two leaders from your hotel or organization to maximise the program’s benefits and achieve the best outcomes.[/vc_column_text][vc_column_text css=”.vc_custom_1737385217781{margin-bottom: 0px !important;}”]ECC is the perfect program to empower your team to deliver exceptional guest experiences. Don’t miss this chance to help your teams thrive. This program is developed by Mia Touzin and owned by HSMAI Region Europe.[/vc_column_text][mk_padding_divider size=”20″][mk_divider style=”single_dotted” border_color=”#669933″][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][mk_fancy_title color=”#000000″ size=”24″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Meet The Coach[/mk_fancy_title][vc_column_text css=”.vc_custom_1737384192999{margin-bottom: 0px !important;}”]The sessions will be led by Gil Mulders\, Founder of The Talent Network. He works with a range of clients with their development and delivery of learning interventions that focus on customer centric leadership\, brand development and customer experience. Before joining InterContinental Hotels Group (IHG) at the corporate level\, Gil gained extensive experience on a property level\, holding key roles in renowned hotel brands such as Hilton and Crowne Plaza.  \nGil also served as Chair of the HSMAI Europe People & Culture Advisory Board\, and later as a member of the advisory board\, contributing his expertise to advancing leadership and culture within the hospitality industry.[/vc_column_text][mk_padding_divider][mk_fancy_title size=”24″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Pricing[/mk_fancy_title][vc_column_text css=”.vc_custom_1733844299669{margin-bottom: 0px !important;}”]HSMAI Europe Members: 95 Euro (ex. VAT)\, per person\nNon-Members: 195 Euro (ex. VAT)\, per person[/vc_column_text][mk_padding_divider][vc_btn title=”SIGN UP HERE” color=”green” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FkMkRRk|target:_blank”][/vc_column][vc_column width=”1/2″][vc_row_inner css=”.vc_custom_1733828210668{background-color: #f2f2f2 !important;border-color: #f2f2f2 !important;}”][vc_column_inner][mk_padding_divider size=”10″][mk_fancy_title color=”#000000″ size=”24″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Sessions Overview[/mk_fancy_title][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1733828463067{margin-bottom: 0px !important;}”]1️⃣ Session One (2.5 hours): Introduction to the ECC Programme & Stakeholder Management \n\nWhat’s the programme – role of the Executive Coach and expectations.\nWhy Customer Centricity\nHow to prioritize & manage stakeholders interest\n\n2️⃣ Session Two (2.5 hours): Designing Instagrammable Experience\, Measurement & Culture\n \n\nHow to prepare to excel at designing key experience\nHow we measure progress\nHow we prepare to excel at creating a supportive culture\n\n3️⃣ Session Three (2.5 hours): Communication & Service Recovery  \n\nHow do we excel at communication\nHow do we excel at service recovery\nNext Steps\n\n📌 Note: Tools and best practices will be shared after each session and there will be an opportunity to implement some of the quick wins in between the sessions.[/vc_column_text][mk_padding_divider size=”20″][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row][vc_column][mk_divider style=”single_dotted” border_color=”#669933″][/vc_column][/vc_row]
URL:https://hsmai.eu/event/ecc-excelling-at-customer-centricity-an-hsmai-certification-program-session-2/
LOCATION:Virtual
ATTACH;FMTTYPE=image/jpeg:https://hsmai.eu/wp-content/uploads/sites/15/2024/12/ecc.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Oslo:20250224T140000
DTEND;TZID=Europe/Oslo:20250224T163000
DTSTAMP:20260423T163127
CREATED:20241210T170327Z
LAST-MODIFIED:20250204T122204Z
UID:10000444-1740405600-1740414600@hsmai.eu
SUMMARY:ECC – Excelling at Customer Centricity – an HSMAI Certification Program | Session 3
DESCRIPTION:[vc_row][vc_column][mk_fancy_title color=”#000000″ size=”30″ margin_bottom=”0″ font_family=”none”]ECC – Excelling at Customer Centricity – an HSMAI Certification Program\n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”22″ font_style=”italic” margin_bottom=”15″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]🔑 Unlock the power of customer-centric leadership![/mk_fancy_title][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][vc_column_text css=”.vc_custom_1733746719349{margin-bottom: 0px !important;}”]With HSMAI Region Europe’s Excelling at Customer Centricity programme\, your team identifies and implement processes to close gaps that stop them from excelling\, consistently\, when in direct contact with your guests. Actions are proposed with clear ECC measurements to add value through your internal culture and communication planning\, the inclusion of key stakeholders\, employee engagement and service recovery methods.[/vc_column_text][vc_column_text css=”.vc_custom_1733827716548{margin-bottom: 0px !important;}”]\nWhy?\n\nTo improve measurements and reviews\, strengthen repurchase\, enhance reputation and increase return on investment.\n[/vc_column_text][/vc_column][vc_column width=”1/2″][mk_padding_divider size=”20″][vc_cta h2=”” style=”3d” color=”violet” css=”.vc_custom_1738671722121{background-color: #f2f2f2 !important;}”]📅 Dates: \n\nMonday\, February 17\, 2025\nFriday\, February 21\, 2025\nMonday\, February 24\, 2025\n\n🕒 Time: 2:00 PM – 4:30 PM CET\nEach session is 2.5 hours. \nFormat: Virtual[/vc_cta][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider][mk_fancy_title size=”24″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Who Should Attend?[/mk_fancy_title][vc_column_text css=”.vc_custom_1733828198103{margin-bottom: 0px !important;}”]This program is designed for property leaders and professionals eager to coach their teams toward delivering exceptional service. The ECC certification is designed for those ready to champion customer-centric strategies and drive meaningful change across teams within their hotel or organization. We recommend participating with at least two leaders from your hotel or organization to maximise the program’s benefits and achieve the best outcomes.[/vc_column_text][vc_column_text css=”.vc_custom_1737385171315{margin-bottom: 0px !important;}”]ECC is the perfect program to empower your team to deliver exceptional guest experiences. Don’t miss this chance to help your teams thrive. This program is developed by Mia Touzin and owned by HSMAI Region Europe.[/vc_column_text][mk_padding_divider size=”20″][mk_divider style=”single_dotted” border_color=”#669933″][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][mk_fancy_title color=”#000000″ size=”24″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Meet The Coach[/mk_fancy_title][vc_column_text css=”.vc_custom_1737384192999{margin-bottom: 0px !important;}”]The sessions will be led by Gil Mulders\, Founder of The Talent Network. He works with a range of clients with their development and delivery of learning interventions that focus on customer centric leadership\, brand development and customer experience. Before joining InterContinental Hotels Group (IHG) at the corporate level\, Gil gained extensive experience on a property level\, holding key roles in renowned hotel brands such as Hilton and Crowne Plaza.  \nGil also served as Chair of the HSMAI Europe People & Culture Advisory Board\, and later as a member of the advisory board\, contributing his expertise to advancing leadership and culture within the hospitality industry.[/vc_column_text][mk_padding_divider][mk_fancy_title size=”24″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Pricing[/mk_fancy_title][vc_column_text css=”.vc_custom_1733844299669{margin-bottom: 0px !important;}”]HSMAI Europe Members: 95 Euro (ex. VAT)\, per person\nNon-Members: 195 Euro (ex. VAT)\, per person[/vc_column_text][mk_padding_divider][vc_btn title=”SIGN UP HERE” color=”green” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FkMkRRk|target:_blank”][/vc_column][vc_column width=”1/2″][vc_row_inner css=”.vc_custom_1733828210668{background-color: #f2f2f2 !important;border-color: #f2f2f2 !important;}”][vc_column_inner][mk_padding_divider size=”10″][mk_fancy_title color=”#000000″ size=”24″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Sessions Overview[/mk_fancy_title][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1733828463067{margin-bottom: 0px !important;}”]1️⃣ Session One (2.5 hours): Introduction to the ECC Programme & Stakeholder Management \n\nWhat’s the programme – role of the Executive Coach and expectations.\nWhy Customer Centricity\nHow to prioritize & manage stakeholders interest\n\n2️⃣ Session Two (2.5 hours): Designing Instagrammable Experience\, Measurement & Culture\n \n\nHow to prepare to excel at designing key experience\nHow we measure progress\nHow we prepare to excel at creating a supportive culture\n\n3️⃣ Session Three (2.5 hours): Communication & Service Recovery  \n\nHow do we excel at communication\nHow do we excel at service recovery\nNext Steps\n\n📌 Note: Tools and best practices will be shared after each session and there will be an opportunity to implement some of the quick wins in between the sessions.[/vc_column_text][mk_padding_divider size=”20″][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row][vc_column][mk_divider style=”single_dotted” border_color=”#669933″][/vc_column][/vc_row]
URL:https://hsmai.eu/event/ecc-excelling-at-customer-centricity-an-hsmai-certification-program-session-3/
LOCATION:Virtual
ATTACH;FMTTYPE=image/jpeg:https://hsmai.eu/wp-content/uploads/sites/15/2024/12/ecc.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20250227T150000
DTEND;TZID=Europe/Amsterdam:20250227T180000
DTSTAMP:20260423T163127
CREATED:20250122T162230Z
LAST-MODIFIED:20250221T133745Z
UID:10000448-1740668400-1740679200@hsmai.eu
SUMMARY:Power Up | Amsterdam | February
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”16446″ img_size=”full” css=””][mk_fancy_title size=”25″ font_family=”none”]Power Up Amsterdam – February Edition: A Fresh Take with an Exclusive MICE Workshop![/mk_fancy_title][vc_column_text css=”.vc_custom_1739367748823{margin-bottom: 0px !important;}”]📅 Date: Thursday\, February 27\, 2025\n🕔 Time: 3:00 pm – 6:00 pm\, followed by networking\, light food and drinks\n📍 Venue: Sofitel Legend the Grand Amsterdam\, Oudezijds Voorburgwal 197\, 1012 EX Amsterdam\, Netherlands[/vc_column_text][vc_column_text css=”.vc_custom_1740145062141{margin-bottom: 0px !important;}”]Exciting News! We’ve made some additions and changes to the agenda to bring you even more value in the Netherlands! \nThe host of the evening will be Chrystal Timmerman\, Director of Revenue Management at Sofitel Legend The Grand Amsterdam and Member of the HSMAI Europe BeNeLux Advisory Board. \nFor this edition of HSMAI Power Up Amsterdam\, we’re shaking things up with a brand-new format\, featuring a powerful workshop on MICE strategy—a condensed version of our highly successful “Designing Leverage of MICE Potential” workshop we hosted in January in London\, that was moderated by Mark Struik and Thijs Peters\, Partners at Conventus Consultants. \nMark will join us in Amsterdam too and will be our moderator for the workshop. \nAs HSMAI Europe expands and our members would like to increasingly prioritise MICE\, we are dedicated to enhancing our focus on this both locally and regionally.  \nKey Objective \n\nWe’ll be examining this from multiple perspectives\, including MICE marketing & sales\, the RFP process\, distribution networks\, yield management\, sustainability\, training\, and data analysis.\n\nWhat’s on the Agenda?\n🎯 MICE Workshop – A special condensed version of our successful “Designing Leverage of MICE Potential” workshop that took place in London last month.  \n💎 Luxury in Hospitality – We’ll kick off the event with an engaging discussion on The Evolution of Luxury: Redefining High-End Hospitality for New Generations. What defines luxury today? How are guest expectations changing? Gain valuable insights on how to stay competitive and create exceptional guest experiences. \n🥂 Networking & Drinks – Wrap up the evening with great conversations\, light food\, and drinks in a relaxed setting. Connect with fellow industry leaders\, exchange ideas\, and build meaningful relationships. \nWho Should Attend from your company?\nThis event is tailored for hoteliers\, commercial strategists\, revenue leaders\, and sales & marketing professionals eager to gain new insights and expand their network. \nSecure your spot today! [/vc_column_text][vc_btn title=”SIGN UP HERE” color=”green” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FQRQMoZ|target:_blank”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/power-up-amsterdam-february/
LOCATION:Sofitel Legend the Grand Amsterdam\, Oudezijds Voorburgwal 197\, Amsterdam\, 1012 EX\, Netherlands
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/01/power-up-amsterdam-27th-february-2.png
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