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BEGIN:VEVENT
DTSTART;TZID=Europe/Paris:20260317T180000
DTEND;TZID=Europe/Paris:20260317T210000
DTSTAMP:20260417T133921
CREATED:20260223T142129Z
LAST-MODIFIED:20260313T142038Z
UID:10000665-1773770400-1773781200@hsmai.eu
SUMMARY:Power Up | Paris | March 2026
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”18103″ img_size=”1920×1080″ alignment=”center” css=””][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#669933″ size=”25″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google”]Power Up | Paris | March 2026[/mk_fancy_title][vc_column_text margin_bottom=”0″ css=”.vc_custom_1773411203238{margin-bottom: 0px !important;}”]📅 Tuesday\, 17 March 2026\n⏰ 6:00 pm – 9:00 pm\, including networking and light food\n📍 Novotel Paris Les Halles\, 8 Pl. Marguerite de Navarre\, 75001 Paris\, France \nHSMAI Europe is back in Paris this March for a Power Up session. Join leaders from across the hospitality sector for practical insights\, peer exchange\, and networking. \nFrom Chaos to Clarity: How AI agents transform Group and Events for better Revenue Optimization\nBy Christopher Michau\, Chief Commercial Officer at HIVR \nIn this session\, we explore how AI is reshaping commercial strategy\, where its real limits lie\, and what skills revenue leaders will need next. The presentation will be followed by a Q&A by Philippe Roy\, Founder at Red Yucca. \n \nChristopher Michau is a seasoned travel and technology executive with more than 20 years of experience in global partner management and commercial strategy. He currently serves as the Chief Commercial Officer at HIVR. Prior to this\, Christopher spent nearly two decades at Expedia Group\, developing and managing strategic partnerships with major hotel chains worldwide. His expertise spans commercial negotiation\, network expansion\, and innovative distribution models that create value for travel partners and customers alike. \nRegistrations are now open – secure your spot today![/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Register here” color=”green” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2F3EbPgZ”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/power-up-paris-march-2026/
LOCATION:Novotel Paris Les Halles\, 8 Pl. Marguerite de Navarre\, Paris\, 75001\, France
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2026/02/17-march-paris-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260318T170000
DTEND;TZID=Europe/Amsterdam:20260318T183000
DTSTAMP:20260417T133921
CREATED:20251231T110243Z
LAST-MODIFIED:20251231T110243Z
UID:10000633-1773853200-1773858600@hsmai.eu
SUMMARY:Commercial Career Start Program – All Tracks
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1767178958838{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FZQOLD3″][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-all-tracks-2026/2026-03-18/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260324T150000
DTEND;TZID=Europe/London:20260324T173000
DTSTAMP:20260417T133921
CREATED:20260227T105303Z
LAST-MODIFIED:20260323T115233Z
UID:10000669-1774364400-1774373400@hsmai.eu
SUMMARY:Future YOU | Maastricht
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”18200″ img_size=”1920×1080″ alignment=”center” css=””][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#669933″ size=”40″ margin_bottom=”-5″ font_family=”Merriweather” font_type=”google”]Future YOU[/mk_fancy_title][mk_fancy_title color=”#663399″ size=”20″ margin_bottom=”10″ font_family=”Montserrat” font_type=”google”]An event designed to help young people discover rewarding (and sometimes unexpected) career paths in the hospitality industry such as sales\, revenue management and marketing.[/mk_fancy_title][vc_column_text css=”.vc_custom_1757680923048{margin-bottom: 0px !important;}”]📅  Tuesday\, 24th March \n⏰  3.00 pm – 5.30 pm\n📍 Hotel Management School Maastricht \nStudents will hear real career stories\, ask questions to professionals\, and meet companies offering jobs and internships locally. Whether students are considering work\, study\, or are simply curious—Future YOU is where they can explore what the hospitality industry can offer them. \n\nShort talks on career paths in hospitality\nQ&A covering students’ questions\nMeeting companies offering jobs and internships in the area\nFood\, refreshments and prizes\n\n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Register here” color=”green” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FNVAOkg”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/future-you-maastricht/
LOCATION:Hotel Management School Maastricht Zuyd Hogeschool\, Bethlehemweg 2\, Maastricht\, 6222 BM
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2026/02/calendar-banner-maastricht-.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260324T170000
DTEND;TZID=Europe/Amsterdam:20260324T183000
DTSTAMP:20260417T133921
CREATED:20251231T110129Z
LAST-MODIFIED:20251231T110129Z
UID:10000645-1774371600-1774377000@hsmai.eu
SUMMARY:Commercial Career Start Program – Sales Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178881426{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true”][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-sales-track-2026/2026-03-24/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Oslo:20260324T170000
DTEND;TZID=Europe/Oslo:20260324T200000
DTSTAMP:20260417T133921
CREATED:20260225T084627Z
LAST-MODIFIED:20260318T110741Z
UID:10000668-1774371600-1774382400@hsmai.eu
SUMMARY:Power Up | Oslo | March 2026
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”18152″ img_size=”1920×1080″ alignment=”center” css=””][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#669933″ size=”25″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google”]Power Up | Oslo | March 2026[/mk_fancy_title][vc_column_text css=”.vc_custom_1772027185241{margin-bottom: 0px !important;}”]📅 Tuesday\, 24 March 2026\n⏰ 5:00 pm – 8:00 pm\n📍 Radisson Blu Plaza Oslo \nHSMAI Europe is pleased to invite you to our upcoming Power Up event in Oslo on Tuesday\, 24 March\, hosted at the Radisson Blu Plaza Hotel. \nAI\, Chaos & Commercial Strategy: The Next Era of Revenue Management\nCan AI replace the modern revenue leader? \nBy Michael Grohs\, Vice President Commercial Transformation at Radisson Hotel Group \nIn this session\, we explore how AI is reshaping commercial strategy\, where its real limits lie\, and what skills revenue leaders will need next. \nThe presentation will be followed by a Q&A led by Linda Nordheim\, CEO and Founder\, Maverix\, and a special on-stage interview with Tarje Hellebust\, General Manager\, Radisson Blu Plaza Oslo\, reflecting on his remarkable career and his recent HSMAI honour in Norway.[/vc_column_text][vc_row_inner][vc_column_inner width=”1/3″][vc_single_image image=”18174″ img_size=”200×200″ alignment=”center” style=”vc_box_circle_2″ css=””][vc_column_text css=”.vc_custom_1772025818034{margin-bottom: 0px !important;}”]\nMichael Grohs\nVice President Commercial Transformation\nRadisson Hotel Group \n[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″][vc_single_image image=”18175″ img_size=”200×200″ alignment=”center” style=”vc_box_circle_2″ css=””][vc_column_text css=”.vc_custom_1772026092109{margin-bottom: 0px !important;}”]\nLinda Nordheim\nCEO & Founder\nMaverix \n[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″][vc_single_image image=”18176″ img_size=”200×200″ alignment=”center” style=”vc_box_circle_2″ css=””][vc_column_text css=”.vc_custom_1772026386328{margin-bottom: 0px !important;}”]\nTarje Hellebust\nGeneral Manager\nRadisson Blu Plaza Oslo \n[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider][vc_column_text margin_bottom=”0″ css=”.vc_custom_1772028159704{margin-bottom: 0px !important;}”]We would be delighted to have you join us. \nRegistrations are now open – Secure your spot today as there are only 50 seats![/vc_column_text][vc_btn title=”Register here” color=”green” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2F3EbAvR”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/power-up-oslo-march-2026/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2026/02/power-up-2026-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260325T170000
DTEND;TZID=Europe/Amsterdam:20260325T183000
DTSTAMP:20260417T133921
CREATED:20251231T110201Z
LAST-MODIFIED:20251231T110201Z
UID:10000653-1774458000-1774463400@hsmai.eu
SUMMARY:Commercial Career Start Program – Revenue Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178911549{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true”][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-revenue-track-2/2026-03-25/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260326T150000
DTEND;TZID=Europe/Amsterdam:20260326T180000
DTSTAMP:20260417T133921
CREATED:20260223T142256Z
LAST-MODIFIED:20260321T123734Z
UID:10000666-1774537200-1774548000@hsmai.eu
SUMMARY:Power Up | Amsterdam | March 2026
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”18100″ img_size=”1920×1080″ alignment=”center” css=””][vc_column_text css=”.vc_custom_1774028640216{margin-bottom: 0px !important;}”]HSMAI Europe returns to Amsterdam this March with a dynamic Power Up and one of our industry most motivational speaker![/vc_column_text][mk_padding_divider][vc_separator css=””][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#669933″ size=”25″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google”]Power Up | Amsterdam | Revenue Management[/mk_fancy_title][vc_column_text margin_bottom=”0″ css=”.vc_custom_1774096648420{margin-bottom: 0px !important;}”]📅 Thursday\, 26 March 2026\n⏰ 3:00 pm – 6:00 pm\, including networking and light snacks\n📍  Ruby Emma Hotel & Bar\, Amsterdam \nBids\, Behavior & Bottom Lines: Decoding Upsell TRevPAR Trends in the Amsterdam Market \nJoin us in Amsterdam for a high energy Power Up session featuring Erik Tengen\, President Hospitality Upsell at Plusgrade.\nErik is a true powerhouse on stage\, ready to deliver a sparkling\, insight‑packed presentation on upselling\, bidding behaviour\, and the trends shaping TRevPAR in the Amsterdam market. \nErik will explore: \n\nHow bidding data reveals real willingness to pay\nSurprising upsell patterns in the Amsterdam market\nHow to maximise revenue using dataset\n\nThe session will be followed by an interactive Q&A\, and then networking over light snacks and drinks. \nJoin us and other leaders from across the hospitality industry for an engaging event packed with practical insights\, peer exchange\, and valuable networking opportunities. \n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Register here” color=”green” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2F9aAeRn”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/power-up-amsterdam-march-2026/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2026/02/26-march-amsterdam.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260326T170000
DTEND;TZID=Europe/Amsterdam:20260326T183000
DTSTAMP:20260417T133921
CREATED:20251231T110310Z
LAST-MODIFIED:20251231T110310Z
UID:10000637-1774544400-1774549800@hsmai.eu
SUMMARY:Commercial Career Start Program – Marketing Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178985270{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider size=”20″][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FZQOLD3″][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-marketing-track-2026/2026-03-26/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260331T170000
DTEND;TZID=Europe/Amsterdam:20260331T183000
DTSTAMP:20260417T133921
CREATED:20251231T110129Z
LAST-MODIFIED:20251231T110129Z
UID:10000646-1774976400-1774981800@hsmai.eu
SUMMARY:Commercial Career Start Program – Sales Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178881426{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true”][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-sales-track-2026/2026-03-31/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260401T123000
DTEND;TZID=Europe/London:20260401T170000
DTSTAMP:20260417T133921
CREATED:20260302T145531Z
LAST-MODIFIED:20260327T175619Z
UID:10000670-1775046600-1775062800@hsmai.eu
SUMMARY:Hospitality Unlocked | Maastricht
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”18412″ img_size=”1920×1080″ alignment=”center” css=””][/vc_column][/vc_row][vc_row][/vc_row][vc_column][/vc_column][mk_fancy_title color=”#669933″ size=”40″ margin_bottom=”-5″ font_family=”Merriweather” font_type=”google”]Hospitality Unlocked[/mk_fancy_title][mk_fancy_title color=”#663399″ size=”20″ margin_bottom=”10″ font_family=”Montserrat” font_type=”google”]Hospitality Unlocked\, an event organized by the HSMAI Europe Student Council\n[/mk_fancy_title][vc_column_text margin_bottom=”0″ css=”.vc_custom_1774634146466{margin-bottom: 0px !important;}”]📅  Wednesday\, 1st April \n⏰  12.30 pm – 5.00 pm\n📍 Hotel Management School Maastricht \nHospitality Unlocked\, organized by the HSMAI Europe Student Council\, will take place at Hotel Management School Maastricht and brings its students particularly those focusing on Revenue Management & Real Estate together with industry professionals. \nThe topic of this event is “Pricing Power\, Platform Power & Property Power: Who Really Controls Hotel Value?”\, exploring the dynamics between pricing strategy\, distribution platforms\, and property ownership in shaping hotel value and performance.[/vc_column_text]
URL:https://hsmai.eu/event/hospitality-unlocked-maastricht/
LOCATION:Hotel Management School Maastricht Zuyd Hogeschool\, Bethlehemweg 2\, Maastricht\, 6222 BM
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2026/03/hsmai-calendar-1.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260401T170000
DTEND;TZID=Europe/Amsterdam:20260401T183000
DTSTAMP:20260417T133921
CREATED:20251231T110201Z
LAST-MODIFIED:20251231T110201Z
UID:10000654-1775062800-1775068200@hsmai.eu
SUMMARY:Commercial Career Start Program – Revenue Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178911549{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true”][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-revenue-track-2/2026-04-01/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20260402
DTEND;VALUE=DATE:20260403
DTSTAMP:20260417T133921
CREATED:20250808T124242Z
LAST-MODIFIED:20260326T002403Z
UID:10000587-1775088000-1775174399@hsmai.eu
SUMMARY:HSMAI Europe Commercial Strategy Forum | Athens
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”18388″ img_size=”Full” css=””][vc_column_text]DATE: Thursday\, 2 April 2026\nLOCATION: One & Only Aesthesis\, Leof. Poseidonos 110\, Glifada 166 74\, Athens\, Greece[/vc_column_text][vc_column_text]Welcome to the HSMAI Europe Commercial Strategy Forum Athens. This full-day event will bring together hospitality leaders to discuss cutting-edge strategies in revenue management\, sales\, marketing\, and distribution.[/vc_column_text][vc_column_text css=”.vc_custom_1772710491762{margin-bottom: 0px !important;}”]The HSMAI Europe Commercial Strategy Forums were inspired by a simple yet powerful idea: to bring the insights\, energy\, and expertise of our HSMAI Europe Commercial Strategy Conference to local markets across Europe. \nOur annual conference has become a must-attend event for commercial leaders in hospitality\, providing cutting-edge strategies\, in-depth discussions\, and networking. However\, we know that not everyone can travel to a single location. That’s why we are hosting these focused\, local Commercial Strategy Forums—mini-versions of the main conference —tailored to the specific challenges and opportunities in each local market.[/vc_column_text][vc_btn title=”READ MORE AND SIGN UP HERE” color=”green” align=”center” button_block=”true” link=”url:https%3A%2F%2Fhsmai.eu%2Fcommercial-strategy-forum-athens%2F|target:_blank”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/hsmai-europe-commercial-strategy-forum-athens-2/
LOCATION:One & Only Aesthesis\, Leof. Poseidonos 110\, Glifada\, Athens\, 166 74\, Greece
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/08/some-csf-athens-2026-1920-x-1080-px.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260402T170000
DTEND;TZID=Europe/Amsterdam:20260402T183000
DTSTAMP:20260417T133921
CREATED:20251231T110310Z
LAST-MODIFIED:20251231T110310Z
UID:10000638-1775149200-1775154600@hsmai.eu
SUMMARY:Commercial Career Start Program – Marketing Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178985270{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider size=”20″][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FZQOLD3″][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-marketing-track-2026/2026-04-02/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260407T170000
DTEND;TZID=Europe/Amsterdam:20260407T183000
DTSTAMP:20260417T133921
CREATED:20251231T110129Z
LAST-MODIFIED:20251231T110129Z
UID:10000647-1775581200-1775586600@hsmai.eu
SUMMARY:Commercial Career Start Program – Sales Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178881426{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true”][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-sales-track-2026/2026-04-07/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260408T170000
DTEND;TZID=Europe/Amsterdam:20260408T183000
DTSTAMP:20260417T133921
CREATED:20251231T110201Z
LAST-MODIFIED:20251231T110201Z
UID:10000655-1775667600-1775673000@hsmai.eu
SUMMARY:Commercial Career Start Program – Revenue Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178911549{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true”][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-revenue-track-2/2026-04-08/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260409T170000
DTEND;TZID=Europe/Amsterdam:20260409T183000
DTSTAMP:20260417T133921
CREATED:20251231T110310Z
LAST-MODIFIED:20251231T110310Z
UID:10000639-1775754000-1775759400@hsmai.eu
SUMMARY:Commercial Career Start Program – Marketing Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178985270{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider size=”20″][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FZQOLD3″][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-marketing-track-2026/2026-04-09/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260414T170000
DTEND;TZID=Europe/Amsterdam:20260414T183000
DTSTAMP:20260417T133921
CREATED:20251231T110129Z
LAST-MODIFIED:20251231T110129Z
UID:10000648-1776186000-1776191400@hsmai.eu
SUMMARY:Commercial Career Start Program – Sales Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178881426{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true”][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-sales-track-2026/2026-04-14/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260415T170000
DTEND;TZID=Europe/Amsterdam:20260415T183000
DTSTAMP:20260417T133921
CREATED:20251231T110201Z
LAST-MODIFIED:20251231T110201Z
UID:10000656-1776272400-1776277800@hsmai.eu
SUMMARY:Commercial Career Start Program – Revenue Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178911549{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true”][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-revenue-track-2/2026-04-15/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260416T170000
DTEND;TZID=Europe/Amsterdam:20260416T183000
DTSTAMP:20260417T133921
CREATED:20251231T110310Z
LAST-MODIFIED:20251231T110310Z
UID:10000640-1776358800-1776364200@hsmai.eu
SUMMARY:Commercial Career Start Program – Marketing Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178985270{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider size=”20″][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FZQOLD3″][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-marketing-track-2026/2026-04-16/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Oslo:20260420T050000
DTEND;TZID=Europe/Oslo:20260420T200000
DTSTAMP:20260417T133921
CREATED:20260319T133002Z
LAST-MODIFIED:20260417T100059Z
UID:10000671-1776661200-1776715200@hsmai.eu
SUMMARY:Power Up | Trondheim | April 2026
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”18351″ img_size=”1920×1080″ css=””][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title font_family=”none”]Power Up | Trondheim| April 2026[/mk_fancy_title][vc_column_text margin_bottom=”0″ css=”.vc_custom_1776420052773{margin-bottom: 0px !important;}”]📅 Mandag\, 20 April 2026\n⏰ 5:00 pm – 8:00 pm\, inkludert networking og enkel servering\n📍 Britannia Hotel\, Dronningens gate 5\, 7011 Trondheim\, Norway \nHSMAI Europe inviterer\, i samarbeid med kommunikasjonsbyrået Maverix\, til et inspirerende bransjetreff om hvordan kunstig intelligens er i ferd med å transformere både kundereisen og den kommersielle strategien i hotell- og reiselivsbransjen. \nHvordan påvirker AI måten vi møter gjestene på – fra første kontakt til etter oppholdet? Og hvordan endrer teknologien rollen til dagens revenue leaders? \nVi diskuterer hvor grensene for AI faktisk går\, og hvilke ferdigheter fremtidens ledere innen revenue og kommersiell strategi må utvikle for å lykkes i en stadig mer teknologidrevet bransje. \nSamme kveld vil vi dele ut TrustYou Excellence Award\, hvor to utvalgte hoteller vil anerkjennes for sine fremragende gjeste tilbakemeldinger og gjennomgående sterke prestasjoner i sitt omdømme på nett de siste 12 månedene. Basert på verifiserte gjeste tilbakemeldinger fra flere plattformer\, fremhever denne prisen vedvarende kvalitet i gjestetilfredshet innen regionen. \nDet blir faglig påfyll\, innsikt og gode diskusjoner – kombinert med mulighet for mingling og nettverksbygging. \nBegrenset antall plasser – meld deg på nå![/vc_column_text][mk_divider style=”thin_solid”][vc_column_text css=”.vc_custom_1775044423101{margin-bottom: 0px !important;}”]\nProgram for ettermiddagen\n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][mk_padding_divider size=”30″][vc_single_image image=”18478″ img_size=”medium” alignment=”center” style=”vc_box_shadow_border_circle” css=””][mk_padding_divider size=”30″][/vc_column][vc_column width=”3/4″][vc_column_text css=”.vc_custom_1776418661831{margin-bottom: 0px !important;}”]\n\n\nArild Sjødin\, adm. dir. Britannia ønsker velkommen [/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][mk_padding_divider size=”30″][vc_single_image image=”17833″ img_size=”medium” alignment=”center” style=”vc_box_shadow_border_circle” css=””][mk_padding_divider size=”30″][/vc_column][vc_column width=”3/4″][vc_column_text css=”.vc_custom_1776418672773{margin-bottom: 0px !important;}”]\n\n\nIngunn Hofseth\, President og CEO i HSMAI Europe gir et innblikk i HSMAIs arbeid i Norge og resten av Europa\, og viser hvordan medlemskap kan skape verdi\, innsikt og nye muligheter for den enkelte bedrift.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][mk_padding_divider size=”30″][vc_single_image image=”18243″ img_size=”medium” alignment=”center” style=”vc_box_shadow_border_circle” css=””][mk_padding_divider size=”30″][/vc_column][vc_column width=”3/4″][vc_column_text css=”.vc_custom_1776418681208{margin-bottom: 0px !important;}”]\n\n\nChristopher Michau\, Chief Commercial Officer at HIVR \nFrom Chaos to Clarity: How AI agents transform Group and Events for better Revenue Optimization\nBy Christopher Michau\, Chief Commercial Officer at HIVR \nIn his session\, we will explore how AI is reshaping commercial strategy\, where its real limits lie\, and what skills revenue leaders will need next.  \nChristopher Michau is a seasoned travel and technology executive with more than 20 years of experience in global partner management and commercial strategy. He currently serves as the Chief Commercial Officer at HIVR. Prior to this\, Christopher spent nearly two decades at Expedia Group\, developing and managing strategic partnerships with major hotel chains worldwide. His expertise spans commercial negotiation\, network expansion\, and innovative distribution models that create value for travel partners and customers alike.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][mk_padding_divider size=”30″][mk_padding_divider size=”30″][vc_single_image image=”18537″ img_size=”medium” alignment=”center” style=”vc_box_shadow_border_circle” css=””][mk_padding_divider size=”30″][/vc_column][vc_column width=”3/4″][vc_column_text css=”.vc_custom_1776418490678{margin-bottom: 0px !important;}”]\n\n\nPaal Tarjei Aasheim\, Partner i Maverix\,. Paal har nesten 40 års erfaring fra reklamebransjen\, og skal snakke om hvordan KI påvirker markedsføringen\, kundereisen og bookingen på nye måter – hvilke muligheter det gir og hvilke fallgruver man må være bevisst på. \nEtter innleggene blir det diskusjon og spørsmålsrunde\, etterfulgt av nettverksbygging med lett servering og noe godt i glasset.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][mk_padding_divider size=”30″][mk_padding_divider size=”30″][vc_single_image image=”18509″ img_size=”medium” alignment=”center” style=”vc_box_shadow_border_circle” css=””][mk_padding_divider size=”30″][/vc_column][vc_column width=”3/4″][vc_column_text css=”.vc_custom_1776418691073{margin-bottom: 0px !important;}”]\n\n\nErik Muñoz\, Director Business Development EMEA\, Trust You \n\n\nWhen Guests Speak\, Brands Must Answer: The Rise of the Always-Reply Experience \n\n\n\n\nArtificial intelligence is no longer a future concept in hospitality—it is already shaping how guests discover\, book\, experience\, and remember a hotel stay. From personalised recommendations and real-time feedback to smarter operations and service recovery\, AI is fundamentally influencing the guest experience at every touchpoint. \nThis session explores not just the what\, but the how and why behind the tangible impact of AI on modern guest journeys. \n\n\n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Register deg here” color=”green” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FwzxOXa|target:_blank”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/power-up-trondheim-april-2026/
LOCATION:Britannia Hotel\, Trondheim\, Dronningens gate 5\, Trondheim\, 7011\, Norway
ATTACH;FMTTYPE=image/jpeg:https://hsmai.eu/wp-content/uploads/sites/15/2026/03/power-up-trondheim.jpg
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Oslo:20260421T050000
DTEND;TZID=Europe/Oslo:20260421T200000
DTSTAMP:20260417T133921
CREATED:20260326T163420Z
LAST-MODIFIED:20260417T100138Z
UID:10000673-1776747600-1776801600@hsmai.eu
SUMMARY:Power Up | Bergen | April 2026
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”18403″ img_size=”1920×1080″ css=””][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title font_family=”none”]Power Up | Bergen| April 2026[/mk_fancy_title][vc_column_text margin_bottom=”0″ css=”.vc_custom_1776420087345{margin-bottom: 0px !important;}”]📅 Tirsdag\, 21 April 2026\n⏰ 5:00 pm – 8:00 pm\, inkludert networking og enkel servering\n📍 Thon Hotel Orion\, Bradbenken 3\, 5003 Bergen\, Norway \nHSMAI Europe inviterer\, i samarbeid med kommunikasjonsbyrået Maverix\, til et inspirerende bransjetreff om hvordan kunstig intelligens er i ferd med å transformere både kundereisen og den kommersielle strategien i hotell- og reiselivsbransjen. \nHvordan påvirker AI måten vi møter gjestene på – fra første kontakt til etter oppholdet? Og hvordan endrer teknologien rollen til dagens revenue leaders? \nVi diskuterer hvor grensene for AI faktisk går\, og hvilke ferdigheter fremtidens ledere innen revenue og kommersiell strategi må utvikle for å lykkes i en stadig mer teknologidrevet bransje. \nSamme kveld vil vi dele ut TrustYou Excellence Award\, hvor to utvalgte hoteller vil anerkjennes for sine fremragende gjeste tilbakemeldinger og gjennomgående sterke prestasjoner i sitt omdømme på nett de siste 12 månedene. Basert på verifiserte gjeste tilbakemeldinger fra flere plattformer\, fremhever denne prisen vedvarende kvalitet i gjestetilfredshet innen regionen. \nDet blir faglig påfyll\, innsikt og gode diskusjoner – kombinert med mulighet for mingling og nettverksbygging. \nBegrenset antall plasser – meld deg på nå![/vc_column_text][mk_divider style=”thin_solid”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]\nProgram for ettermiddagen\n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][mk_padding_divider size=”30″][vc_single_image image=”18481″ img_size=”medium” alignment=”center” style=”vc_box_shadow_border_circle” css=””][mk_padding_divider size=”30″][/vc_column][vc_column width=”3/4″][vc_column_text css=”.vc_custom_1776418566491{margin-bottom: 0px !important;}”]\n\n\nVeronica Wammen Langøen\, General Manager Thon Hotel Orion ønsker velkommen[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][mk_padding_divider size=”30″][vc_single_image image=”16795″ img_size=”medium” alignment=”center” style=”vc_box_shadow_border_circle” css=””][mk_padding_divider size=”30″][/vc_column][vc_column width=”3/4″][vc_column_text css=”.vc_custom_1776418574247{margin-bottom: 0px !important;}”]\n\n\nJanicke Hansen\, Project Manager i HSMAI Europe gir et innblikk i HSMAIs arbeid i Norge og resten av Europa\, og viser hvordan medlemskap kan skape verdi\, innsikt og nye muligheter for den enkelte bedrift.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][mk_padding_divider size=”30″][vc_single_image image=”18243″ img_size=”medium” alignment=”center” style=”vc_box_shadow_border_circle” css=””][mk_padding_divider size=”30″][/vc_column][vc_column width=”3/4″][vc_column_text css=”.vc_custom_1776418588264{margin-bottom: 0px !important;}”]\n\n\nChristopher Michau\, Chief Commercial Officer at HIVR \nFrom Chaos to Clarity: How AI agents transform Group and Events for better Revenue Optimization\nBy Christopher Michau\, Chief Commercial Officer at HIVR \nIn his session\, we will explore how AI is reshaping commercial strategy\, where its real limits lie\, and what skills revenue leaders will need next.  \nChristopher Michau is a seasoned travel and technology executive with more than 20 years of experience in global partner management and commercial strategy. He currently serves as the Chief Commercial Officer at HIVR. Prior to this\, Christopher spent nearly two decades at Expedia Group\, developing and managing strategic partnerships with major hotel chains worldwide. His expertise spans commercial negotiation\, network expansion\, and innovative distribution models that create value for travel partners and customers alike.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][mk_padding_divider size=”30″][mk_padding_divider size=”30″][vc_single_image image=”18537″ img_size=”medium” alignment=”center” style=”vc_box_shadow_border_circle” css=””][mk_padding_divider size=”30″][/vc_column][vc_column width=”3/4″][vc_column_text css=”.vc_custom_1776418237207{margin-bottom: 0px !important;}”]\n\n  \nPaal Tarjei Aasheim\, Partner i Maverix\,. Paal har nesten 40 års erfaring fra reklamebransjen\, og skal snakke om hvordan KI påvirker markedsføringen\, kundereisen og bookingen på nye måter – hvilke muligheter det gir og hvilke fallgruver man må være bevisst på. \nEtter innleggene blir det diskusjon og spørsmålsrunde\, etterfulgt av nettverksbygging med lett servering og noe godt i glasset.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][mk_padding_divider size=”30″][mk_padding_divider size=”30″][vc_single_image image=”18509″ img_size=”medium” alignment=”center” style=”vc_box_shadow_border_circle” css=””][mk_padding_divider size=”30″][/vc_column][vc_column width=”3/4″][vc_column_text css=”.vc_custom_1776418597235{margin-bottom: 0px !important;}”]\n\n\nErik Muñoz\, Director Business Development EMEA\, Trust You \n\n\nWhen Guests Speak\, Brands Must Answer: The Rise of the Always-Reply Experience \n\n\n\n\nArtificial intelligence is no longer a future concept in hospitality—it is already shaping how guests discover\, book\, experience\, and remember a hotel stay. From personalised recommendations and real-time feedback to smarter operations and service recovery\, AI is fundamentally influencing the guest experience at every touchpoint. \nThis session explores not just the what\, but the how and why behind the tangible impact of AI on modern guest journeys. \n\n\n[/vc_column_text][/vc_column][/vc_row][vc_column width=”1/4″][mk_padding_divider size=”30″][mk_padding_divider size=”30″][/vc_column][vc_column width=”3/4″][/vc_column][vc_row][vc_column][vc_btn title=”Register here” color=”green” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FKbwB2V|target:_blank”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/power-up-bergen-april-2026/
LOCATION:Thon Hotel Orion\, Bergen\, Bradbenken 3\, Bergen\, 5003\, Norway
ATTACH;FMTTYPE=image/jpeg:https://hsmai.eu/wp-content/uploads/sites/15/2026/03/kopie-von-18th-sep-oslo-power-up-1.jpg
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260421T170000
DTEND;TZID=Europe/Amsterdam:20260421T183000
DTSTAMP:20260417T133921
CREATED:20251231T110129Z
LAST-MODIFIED:20251231T110129Z
UID:10000649-1776790800-1776796200@hsmai.eu
SUMMARY:Commercial Career Start Program – Sales Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178881426{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true”][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-sales-track-2026/2026-04-21/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260422T170000
DTEND;TZID=Europe/Amsterdam:20260422T183000
DTSTAMP:20260417T133921
CREATED:20251231T110201Z
LAST-MODIFIED:20251231T110201Z
UID:10000657-1776877200-1776882600@hsmai.eu
SUMMARY:Commercial Career Start Program – Revenue Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178911549{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true”][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-revenue-track-2/2026-04-22/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20260423
DTEND;VALUE=DATE:20260424
DTSTAMP:20260417T133921
CREATED:20250808T124401Z
LAST-MODIFIED:20260410T151814Z
UID:10000588-1776902400-1776988799@hsmai.eu
SUMMARY:HSMAI Europe Commercial Strategy Forum | Lisbon
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”18389″ img_size=”full” css=””][vc_column_text css=”.vc_custom_1754657034503{margin-bottom: 0px !important;}”]Welcome to the HSMAI Europe Commercial Strategy Forum Lisbon. This full-day event will bring together hospitality leaders to discuss cutting-edge strategies in revenue management\, sales\, marketing\, and distribution. \nThe HSMAI Europe Commercial Strategy Forums were inspired by a simple yet powerful idea: to bring the insights\, energy\, and expertise of our HSMAI Europe Commercial Strategy Conference to local markets across Europe. \nOur annual conference has become a must-attend event for commercial leaders in hospitality\, providing cutting-edge strategies\, in-depth discussions\, and networking. However\, we know that not everyone can travel to a single location. That’s why we are hosting these focused\, local Commercial Strategy Forums—mini-versions of the main conference —tailored to the specific challenges and opportunities in each local market.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider size=”25″][vc_btn title=”Read more & Register here” style=”classic” color=”violet” size=”lg” align=”center” button_block=”true” link=”url:https%3A%2F%2Fhsmai.eu%2Fcommercial-strategy-forum-lisbon-2026%2F”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/hsmai-europe-commercial-strategy-forum-lisbon-2/
LOCATION:Epic Sana Marques\, Av. Fontes Pereira de Melo 8\, Lisbon\, 1069-310\, Portugal
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/08/some-csf-athens-2026-1920-x-1080-px-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260423T170000
DTEND;TZID=Europe/Amsterdam:20260423T183000
DTSTAMP:20260417T133921
CREATED:20251231T110310Z
LAST-MODIFIED:20251231T110310Z
UID:10000641-1776963600-1776969000@hsmai.eu
SUMMARY:Commercial Career Start Program – Marketing Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178985270{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider size=”20″][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FZQOLD3″][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-marketing-track-2026/2026-04-23/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Oslo:20260428T050000
DTEND;TZID=Europe/Oslo:20260428T200000
DTSTAMP:20260417T133921
CREATED:20260319T225541Z
LAST-MODIFIED:20260417T100554Z
UID:10000672-1777352400-1777406400@hsmai.eu
SUMMARY:Power Up | Tromsø | April 2026
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”18350″ img_size=”1920×1080″ css=””][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title font_family=”none”]Power Up | Tromsø| April 2026[/mk_fancy_title][vc_column_text css=”.vc_custom_1776420301016{margin-bottom: 0px !important;}”]📅 Tirsdag\, 28 April 2026\n⏰ 5:00 pm – 8:00 pm\, inkludert networking og enkel servering\n📍 Clarion Hotel® The Edge\, Kaigata 6\, 9008 Tromsø\, Norway \nHSMAI Europe inviterer\, i samarbeid med kommunikasjonsbyrået Maverix\, til et inspirerende bransjetreff om hvordan kunstig intelligens er i ferd med å transformere både kundereisen og den kommersielle strategien i hotell- og reiselivsbransjen. \nHvordan påvirker AI måten vi møter gjestene på – fra første kontakt til etter oppholdet? Og hvordan endrer teknologien rollen til dagens revenue leaders? \nVi diskuterer hvor grensene for AI faktisk går\, og hvilke ferdigheter fremtidens ledere innen revenue og kommersiell strategi må utvikle for å lykkes i en stadig mer teknologidrevet bransje. \nSamme kveld vil vi dele ut TrustYou Excellence Award\, hvor to utvalgte hoteller vil anerkjennes for sine fremragende gjeste tilbakemeldinger og gjennomgående sterke prestasjoner i sitt omdømme på nett de siste 12 månedene. Basert på verifiserte gjeste tilbakemeldinger fra flere plattformer\, fremhever denne prisen vedvarende kvalitet i gjestetilfredshet innen regionen. \nDet blir faglig påfyll\, innsikt og gode diskusjoner – kombinert med mulighet for mingling og nettverksbygging. \nBegrenset antall plasser – meld deg på nå! \nProgram for ettermiddagen\n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][mk_padding_divider size=”30″][vc_single_image image=”18484″ img_size=”medium” alignment=”center” style=”vc_box_shadow_border_circle” css=””][mk_padding_divider size=”30″][/vc_column][vc_column width=”3/4″][vc_column_text margin_bottom=”0″ css=”.vc_custom_1776420324866{margin-bottom: 0px !important;}”]\n\n\nIda Kristine Jakobsen\, General Manager Clarion Hotel The Edge ønsker velkommen[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][mk_padding_divider size=”30″][vc_single_image image=”17833″ img_size=”medium” alignment=”center” style=”vc_box_shadow_border_circle” css=””][mk_padding_divider size=”30″][/vc_column][vc_column width=”3/4″][vc_column_text margin_bottom=”0″ css=”.vc_custom_1776420333896{margin-bottom: 0px !important;}”]\n\n\nIngunn Hofseth\, President og CEO i HSMAI Europe gir et innblikk i HSMAIs arbeid i Norge og resten av Europa\, og viser hvordan medlemskap kan skape verdi\, innsikt og nye muligheter for den enkelte bedrift.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][mk_padding_divider size=”30″][vc_single_image image=”18175″ img_size=”medium” alignment=”center” style=”vc_box_shadow_border_circle” css=””][mk_padding_divider size=”30″][/vc_column][vc_column width=”3/4″][vc_column_text margin_bottom=”0″ css=”.vc_custom_1776420342009{margin-bottom: 0px !important;}”]\n\n\nLinda Nordheim\, CEO i Maverix\, skal snakke om hvordan KI påvirker markedsføringen\, kundereisen og bookingen på nye måter – hvilke muligheter det gir og hvilke fallgruver man må være bevisst på. \nEtter innleggene blir det diskusjon og spørsmålsrunde\, etterfulgt av nettverksbygging med lett servering og noe godt i glasset.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Registrer deg her” color=”green” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FVNgo2m”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/power-up-tromso-april-2026/
LOCATION:Clarion Hotel The Edge\, Kaigata 6\, Tromsø\, 9008
ATTACH;FMTTYPE=image/jpeg:https://hsmai.eu/wp-content/uploads/sites/15/2026/03/power-up-tromsoe.jpg
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260428T170000
DTEND;TZID=Europe/Amsterdam:20260428T183000
DTSTAMP:20260417T133921
CREATED:20251231T110129Z
LAST-MODIFIED:20251231T110129Z
UID:10000650-1777395600-1777401000@hsmai.eu
SUMMARY:Commercial Career Start Program – Sales Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178881426{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true”][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-sales-track-2026/2026-04-28/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260429T170000
DTEND;TZID=Europe/Amsterdam:20260429T183000
DTSTAMP:20260417T133921
CREATED:20251231T110201Z
LAST-MODIFIED:20251231T110201Z
UID:10000658-1777482000-1777487400@hsmai.eu
SUMMARY:Commercial Career Start Program – Revenue Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178911549{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true”][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-revenue-track-2/2026-04-29/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Oslo:20260429T180000
DTEND;TZID=Europe/Oslo:20260429T210000
DTSTAMP:20260417T133921
CREATED:20260415T125248Z
LAST-MODIFIED:20260415T133906Z
UID:10000678-1777485600-1777496400@hsmai.eu
SUMMARY:Power Up | London | April 2026
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”18523″ img_size=”1920×1080″ css=””][/vc_column][/vc_row][vc_row][vc_column][vc_column_text margin_bottom=”0″ css=”.vc_custom_1776260343654{margin-bottom: 0px !important;}”]📅 Wednesday\, 29 April 2026\n⏰ 6:00 pm – 9:00 pm\n📍 Sofitel St. James\, London \nWe are delighted to welcome you back to another Power Up session in London. This time\, for an exclusive evening event at Sofitel St. James\, London\, on Wednesday\, April 29th at 6:00 PM. \nWe are especially honoured to welcome Thanos Papasavvas\, Founder & CIO of ABP Invest\, who over the past year has become one of the most valued and sought-after speakers across several HSMAI Europe cities. Based in London\, Thanos is widely recognised for his deep expertise in global economics and geopolitics and is a frequent guest on major financial media outlets including BBC\, Bloomberg\, and CNBC.[/vc_column_text][mk_padding_divider][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][vc_single_image image=”17779″ alignment=”right” css=””][/vc_column][vc_column width=”1/2″][mk_padding_divider][vc_column_text css=”.vc_custom_1776258093816{margin-bottom: 0px !important;}”]\nThanos Papasavvas \nFounder & CIO of ABP Invest[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1776258784396{margin-bottom: 0px !important;}”]With an outstanding background that includes the CFA designation\, membership of Chatham House\, and an MSc in Economics from Birkbeck\, University of London\, Thanos brings exceptional insight into the forces shaping Europe’s future. \nThe European Outlook: The Economic and Geopolitical Risks and Opportunities Ahead \nIn this timely and highly relevant session\, we will take an in-depth look at Europe’s economic and geopolitical landscape\, highlighting the key risks and opportunities influencing commercial strategy. \nFollowing Thanos’ presentation\, we will also examine how the conflict in the Middle East has affected booking prices\, altered destination choices\, and created uncertainty. Michael Nowlis\, Programme Director\, MBA Programmes at Imperial College Business School\, and Chair of the HSMAI Europe Board of Directors\, will lead the discussion and explore the implications for the hospitality and travel industry. \nThis promises to be an insightful and highly relevant evening discussion\, and we very much look forward to welcoming you. \n\n[/vc_column_text][vc_btn title=”Register here” color=”green” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FWL1ENG”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/power-up-london-april-2026/
LOCATION:Sofitel London St James\, 6 Waterloo Pl\, London\, SW1Y 4AN\, United Kingdom
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2026/04/29-april-london.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260430T170000
DTEND;TZID=Europe/Amsterdam:20260430T183000
DTSTAMP:20260417T133921
CREATED:20251231T110310Z
LAST-MODIFIED:20251231T110310Z
UID:10000642-1777568400-1777573800@hsmai.eu
SUMMARY:Commercial Career Start Program – Marketing Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178985270{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider size=”20″][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FZQOLD3″][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-marketing-track-2026/2026-04-30/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
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