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DTSTART;VALUE=DATE:20260120
DTEND;VALUE=DATE:20260121
DTSTAMP:20260415T080117
CREATED:20251121T113913Z
LAST-MODIFIED:20251121T120317Z
UID:10000614-1768867200-1768953599@hsmai.eu
SUMMARY:HSMAI Europe Commercial Strategy Forum | Oslo
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17750″ img_size=”full” css=””][mk_fancy_title color=”#669933″ size=”25″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Velkommen til HSMAI Europe Commercial Strategy Forum Oslo[/mk_fancy_title][vc_column_text css=”.vc_custom_1763726514172{margin-bottom: 0px !important;}”]📅 Tirsdag\, 20. Januar 2026\n 📍  Clarion Hotel The Hub i Oslo[/vc_column_text][mk_fancy_title color=”#000000″ size=”18″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Dette heldagsarrangementet samler ledere og andre innen hotell- og reiselivsbransjen for å diskutere de nyeste trendene og strategiene innen de kommersielle disiplinene som revenue management\, salg\, markedsføring\, distribusjon og mer. \nHSMAI Europe Commercial Strategy Forums har allerede blitt arrangert i Nederland\, Portugal og Hellas med stor suksess\, og der skal den arrangeres årlig i likhet med andre land som kommer til fortløpende. Nå kommer Commercial Strategy Forum endelig til Norge\, med Frankrike og Spania som neste destinasjoner ut. \nVår ambisjon er å gjøre Commercial Strategy Forum Oslo  til et årlig høydepunkt for kommersielle ledere og andre ledere i bransjen i Norge\, med fremtidsrettede  strategier\, dyptgående diskusjoner og verdifull nettverksbygging. \n[/mk_fancy_title][mk_padding_divider size=”30″][vc_btn title=”Les mer om Commercial Strategy Forum her” color=”green” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Fhsmai.eu%2Froom-for-growth%2Fcommercial-strategy-forum-oslo%2F|target:_blank”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/hsmai-europe-commercial-strategy-forum-oslo/
LOCATION:Clarion Hotel The Hub\, Biskop Gunnerus gate 3\, Oslo\, 0155\, Norway
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/11/oslo-2026.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20260121
DTEND;VALUE=DATE:20260122
DTSTAMP:20260415T080117
CREATED:20251121T113803Z
LAST-MODIFIED:20251121T120423Z
UID:10000615-1768953600-1769039999@hsmai.eu
SUMMARY:HSMAI Møte- og Eventbørsen
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17748″ img_size=”full” css=””][mk_padding_divider size=”30″][mk_fancy_title color=”#669933″ size=”25″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]HSMAI’S MØTE- OG EVENTBØRSEN[/mk_fancy_title][vc_column_text css=”.vc_custom_1763724900030{margin-bottom: 0px !important;}”]📅 Onsdag\, 21. Januar 2026\n 📍  Clarion Hotel The Hub i Oslo[/vc_column_text][mk_fancy_title color=”#000000″ size=”18″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Meld deg på som utstiller på Møte- og Eventbørsen – årets møteplass for hotell- event og reiselivsbransjen. HSMAI inviterer deg til et arrangement hvor ledende aktører fra bransjen samles for en dag fylt med nettverksbygging\, faglig inspirasjon og spennende muligheter.[/mk_fancy_title][mk_padding_divider size=”30″][vc_btn title=”For kunder les mer her” color=”green” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Fhsmaimeetconnect26.converve.io%2Findex.html|target:_blank”][vc_btn title=”For utstillere les mer her” color=”violet” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Fhsmai.eu%2Froom-for-growth%2Fmote-og-eventborsen-2026%2F|target:_blank”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/hsmai-mote-og-eventborsen-hsmai-awards-norway/
LOCATION:Clarion Hotel The Hub\, Biskop Gunnerus gate 3\, Oslo\, 0155\, Norway
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/11/meb-2026.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Oslo:20260121T184500
DTEND;TZID=Europe/Oslo:20260121T230000
DTSTAMP:20260415T080117
CREATED:20251121T121102Z
LAST-MODIFIED:20260115T144103Z
UID:10000616-1769021100-1769036400@hsmai.eu
SUMMARY:HSMAI AWARDS NORWAY 2025
DESCRIPTION:[vc_row][vc_column][mk_padding_divider size=”30″][mk_fancy_title color=”#669933″ size=”25″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]HSMAI AWARDS NORWAY 2025[/mk_fancy_title][vc_column_text css=”.vc_custom_1763724900030{margin-bottom: 0px !important;}”]📅 Onsdag\, 21. Januar 2026\n 📍  Clarion Hotel The Hub i Oslo[/vc_column_text][mk_fancy_title color=”#000000″ size=”18″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Nominér kandidater til Årets Unge Talent og Årets Unge Leder i Hotell\, Restaurant og Reiseliv\, og Årets Hotelier\, og send inn dine beste arbeider til Markedsføringsprisene og Eventprisene. Husk også å nominere dine kandidater til Årets Bærekraftspris.\n \nUtdelingen av alle prisene i HSMAI Awards Norway arrangeres samme dag som HSMAI’s Møte- og Eventbørsen. \nNok en gang skal vi premiere dyktige medarbeiderne i vår bransje\, gjennom HSMAI Awards Norway 2025. \nFristen for innsendelse av bidrag er satt til midnatt mandag 24. november 2025.[/mk_fancy_title][mk_padding_divider size=”30″][mk_fancy_title color=”#000000″ size=”18″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Les mer\, meld deg på og send in ditt bidrag:[/mk_fancy_title][vc_btn title=”HSMAI Awards Norway 2025″ color=”green” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Fhsmai.eu%2Froom-for-growth%2Fhsmai-awards-norway-2025%2F|target:_blank”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/hsmai-awards-norway-2025/
LOCATION:Clarion Hotel The Hub\, Biskop Gunnerus gate 3\, Oslo\, 0155\, Norway
ORGANIZER;CN="HSMAI Norway":MAILTO:postbox@hsmai.no
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260225T113000
DTEND;TZID=Europe/London:20260225T123000
DTSTAMP:20260415T080117
CREATED:20260120T135518Z
LAST-MODIFIED:20260220T134803Z
UID:10000661-1772019000-1772022600@hsmai.eu
SUMMARY:The Future of Personalisation: How AI and Data Are Transforming Hotel Marketing
DESCRIPTION:[vc_row][vc_column][mk_fancy_title color=”#669933″ size=”25″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]The Future of Personalisation: How AI and Data Are Transforming Hotel Marketing[/mk_fancy_title][vc_column_text css=”.vc_custom_1770635706085{margin-bottom: 0px !important;}”]\nHSMAI Europe is a proud partner of NoVacancy Industry Expo London and is hosting this expert Marketing Track panel to explore how AI and data are shaping the future of hotel marketing. \nThe panel brings together senior leaders from commercial\, technology\, and marketing teams to share practical insights and real-world strategies. \n[/vc_column_text][mk_padding_divider][mk_padding_divider][vc_row_inner][vc_column_inner width=”1/4″][vc_single_image image=”18020″ img_size=”150×150″ alignment=”center” style=”vc_box_circle” css=””][vc_column_text css=”.vc_custom_1770635481875{margin-bottom: 0px !important;}”]\nMODERATOR\nMarc Lantrok\nVP Customer Engagement ENA\nAccor \n[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/4″][vc_single_image image=”18023″ img_size=”150×150″ alignment=”center” style=”vc_box_circle” css=””][vc_column_text css=”.vc_custom_1770635573361{margin-bottom: 0px !important;}”]\n\n Jon Davis\nChief Technology Officer\nVillage Hotels \n[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/4″][vc_single_image image=”18022″ img_size=”150×150″ alignment=”center” style=”vc_box_circle” css=””][vc_column_text css=”.vc_custom_1770635627633{margin-bottom: 0px !important;}”]\n\nCooper Jitts\nFounder\nTalkAgency \n[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1770635894122{margin-bottom: 0px !important;}”]\nKey takeaways:\n\nHow to use first-party data to drive guest loyalty and direct bookings in the cookieless era.\nPractical examples of how AI and automation are reshaping campaigns and guest communication\nWhat’s next: balancing personalisation\, privacy\, and profitability.\n\n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider][mk_button corner_style=”rounded” letter_spacing=”2″ url=”https://secure.terrapinn.com/V5/step1.aspx?E=11009&p=1″ target=”_blank” align=”center” fullwidth=”true” bg_color=”#669933″]Register[/mk_button][vc_row_inner][vc_column_inner width=”1/2″][vc_single_image image=”17951″ img_size=”medium” alignment=”center” css=””][/vc_column_inner][vc_column_inner width=”1/2″][vc_single_image image=”14518″ css=””][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row]
URL:https://hsmai.eu/event/the-future-of-personalisation-how-ai-and-data-are-transforming-hotel-marketing/
LOCATION:ExCel London\, Royal Victoria Dock\, 1 Western Gateway\, London\, E16 1XL\, United Kingdom
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2026/01/hsmai-europe-at-novacancy-london-header.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260226T152000
DTEND;TZID=Europe/London:20260226T162000
DTSTAMP:20260415T080117
CREATED:20260120T140013Z
LAST-MODIFIED:20260209T121721Z
UID:10000662-1772119200-1772122800@hsmai.eu
SUMMARY:The New Rules of Revenue: Selling in Uncertain Times
DESCRIPTION:[vc_row][vc_column][mk_fancy_title color=”#669933″ size=”25″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]The New Rules of Revenue: Selling in Uncertain Times\n[/mk_fancy_title][vc_column_text css=”.vc_custom_1770637367332{margin-bottom: 0px !important;}”]\nHSMAI Europe is a proud partner of NoVacancy Industry Expo London and will be hosting this expert-led Hotel Leaders Track panel to explore how hotels can drive revenue in uncertain times. \n[/vc_column_text][mk_padding_divider][vc_row_inner][vc_column_inner width=”1/4″][vc_single_image image=”18025″ img_size=”150×150″ alignment=”center” style=”vc_box_circle” css=””][vc_column_text margin_bottom=”0″ css=”.vc_custom_1770639436796{margin-bottom: 0px !important;}”]\nMODERATOR\nKostas Ioannidis\nSales Director\, Global Sales – Europe at IHG Hotels & Resorts and Former Chair of the HSMAI Europe Sales Advisory Board \n[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/4″][vc_single_image image=”18026″ img_size=”150×150″ alignment=”center” style=”vc_box_circle” css=””][vc_column_text css=”.vc_custom_1770637997387{margin-bottom: 0px !important;}”]\n\nUta von Dietze\nVice President Commercial Performance EMEA\nWyndham Hotels & Resorts \n[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/4″][vc_single_image image=”15449″ img_size=”150×150″ alignment=”center” style=”vc_box_circle” css=””][vc_column_text css=”.vc_custom_1770638059814{margin-bottom: 0px !important;}”]\n\nKelly Cronin\nCommercial Director at Village Hotels and a Member of the HSMAI Europe Board of Directors \n[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/4″][vc_single_image image=”18027″ img_size=”150×150″ alignment=”center” style=”vc_box_circle” css=””][vc_column_text css=”.vc_custom_1770638106325{margin-bottom: 0px !important;}”]\n\nKrishan Kadodwala\nDirector of Hotel Partnerships UK & Ireland\nExpedia Group \n[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider][vc_column_text css=”.vc_custom_1770637434291{margin-bottom: 0px !important;}”]\nKey takeaways:\n\nHow sales and revenue teams must collaborate to maximise total revenue in 2025 and beyond\nStrategies for dynamic pricing and responding to unpredictable demand\nSuccess stories: innovative approaches to drive topline growth in an uncertain economy.\n\n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider][mk_button corner_style=”rounded” letter_spacing=”2″ url=”https://secure.terrapinn.com/V5/step1.aspx?E=11009&p=1″ target=”_blank” align=”center” fullwidth=”true” bg_color=”#669933″]Register[/mk_button][vc_row_inner][vc_column_inner width=”1/2″][vc_single_image image=”17951″ img_size=”medium” alignment=”center” css=””][/vc_column_inner][vc_column_inner width=”1/2″][vc_single_image image=”14518″ css=””][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row]
URL:https://hsmai.eu/event/the-new-rules-of-revenue-selling-in-uncertain-times/
LOCATION:ExCel London\, Royal Victoria Dock\, 1 Western Gateway\, London\, E16 1XL\, United Kingdom
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2026/01/hsmai-europe-at-novacancy-london-header.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Berlin:20260304T183000
DTEND;TZID=Europe/Berlin:20260304T210000
DTSTAMP:20260415T080117
CREATED:20260129T114644Z
LAST-MODIFIED:20260212T134259Z
UID:10000663-1772649000-1772658000@hsmai.eu
SUMMARY:HSMAI Europe & HFTP | Networking Event | Berlin
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”18034″ img_size=”full” alignment=”center” css=””][mk_fancy_title color=”#663399″ size=”30″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google”]\nHSMAI Europe & HFTP Invite Our Members to an Exclusive Industry Networking Evening in Berlin!\n \n[/mk_fancy_title][mk_fancy_title color=”#669933″ size=”20″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google”]\nWednesday 4th March 2026\nBerliner Dom & Nikolai 1 at the Radisson Collection Hotel\, Berlin\n6:30pm – 9:00pm \n \n[/mk_fancy_title][vc_column_text css=”.vc_custom_1770041984324{margin-bottom: 0px !important;}”]\nAfter successful networking events during ITB Berlin in recent years\, Hospitality Sales and Marketing Association International (HSMAI) Region Europe and Hospitality Financial and Technology Professionals (HFTP®) are excited to bring their members together once again. \nJoin us for an exclusive evening of great networking\, drinks and snacks on Wednesday 4th March 2026\, designed for professionals in the hospitality industry who want to expand their circles\, share ideas and have a good time. \nWhether you’re looking to reconnect with familiar faces or meet new industry peers\, this is the place to be! Expect an engaging atmosphere where you can exchange insights\, spark new collaborations\, and strengthen valuable relationships. \nHFTP and HSMAI Europe are committed to fostering success across revenue\, sales & distribution\, marketing\, finance and technology —and this event is your chance to be part of the conversation shaping the future of hospitality.[/vc_column_text][vc_column_text css=”.vc_custom_1770903335936{margin-bottom: 0px !important;}”]🔗 Secure your spot today—this is an exclusive gathering at the beautiful Berliner Dom & Nikolai 1 at the Radisson Collection Hotel in Berlin and is reserved for HSMAI Europe and HFTP members.[/vc_column_text][vc_btn title=”Register” color=”green” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FzR0QV3|target:_blank”][vc_column_text css=”.vc_custom_1769687200456{margin-bottom: 0px !important;}”]We look forward to welcoming you for an inspiring and memorable evening! \nAll the best\, [/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/3″][vc_single_image image=”18010″ img_size=”200×200″ alignment=”center” css=””][vc_column_text css=”.vc_custom_1740051139562{margin-bottom: 0px !important;}”]\nIngunn Hofseth  \nPresident & CEO\nHSMAI Europe \n[/vc_column_text][/vc_column][vc_column width=”1/3″][vc_single_image image=”18011″ img_size=”200×200″ alignment=”center” css=””][vc_column_text css=”.vc_custom_1769717701083{margin-bottom: 0px !important;}”]\nThomas Atzenhofer \nCPA | Deputy CEO\nHFTP \n[/vc_column_text][/vc_column][vc_column width=”1/3″][/vc_column][/vc_row][vc_row][vc_column][mk_divider style=”thick_solid”][mk_fancy_title color=”#000000″ size=”18″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]About HSMAI Europe[/mk_fancy_title][vc_column_text css=”.vc_custom_1770722774291{margin-bottom: 0px !important;}”]HSMAI – Hospitality Sales and Marketing Association International – is a global organization founded in the US in 1927. HSMAI Region Europe is the European arm of the organisation. HSMAI Europe aims to be a key influencer\, pioneer and the go-to industry resource for professional development\, commercial strategies and sustainability in the hospitality industry. For more information about HSMAI Region Europe\, visit www.hsmai.eu [/vc_column_text][mk_fancy_title color=”#000000″ size=”18″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]About HFTP[/mk_fancy_title][vc_column_text css=”.vc_custom_1740050771866{margin-bottom: 0px !important;}”]Hospitality Financial and Technology Professionals (HFTP®)\, established in 1952\, is a hospitality nonprofit association headquartered in Austin\, Texas USA with offices in the EU and Middle East. HFTP is recognized as the spokes group for the finance and technology segments of the hospitality industry with an international network of members and stakeholders. HFTP uniquely understands the industry’s pressing issues\, and assists its stakeholders in finding solutions to their challenges more efficiently than any organization. HFTP offers expert networks\, educational resources\, career development programs\, research\, leadership opportunities and conferences and events. HFTP produces international events throughout the year\, including the world’s largest hospitality technology tradeshow and conference brand: HITEC.  In addition\, it oversees the hospitality-specific Pineapplesearch.com® and the Uniform System of Accounts for the Lodging Industry (USALI). For more information about HFTP\, visit www.hftp.org. For the latest news\, visit the HFTP News page at news.hftp.org and the HFTP Connect blog at blog.hftp.org.[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/hsmai-europe-hftp-networking-event-berlin-2026/
LOCATION:Radisson Collection Hotel\, Berlin\, Karl-Liebknecht-Str. 3\, Berlin\, 10178\, Germany
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2026/01/hsmai-europe-hftp-networking-event-berlin-6.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Paris:20260317T180000
DTEND;TZID=Europe/Paris:20260317T210000
DTSTAMP:20260415T080117
CREATED:20260223T142129Z
LAST-MODIFIED:20260313T142038Z
UID:10000665-1773770400-1773781200@hsmai.eu
SUMMARY:Power Up | Paris | March 2026
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”18103″ img_size=”1920×1080″ alignment=”center” css=””][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#669933″ size=”25″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google”]Power Up | Paris | March 2026[/mk_fancy_title][vc_column_text margin_bottom=”0″ css=”.vc_custom_1773411203238{margin-bottom: 0px !important;}”]📅 Tuesday\, 17 March 2026\n⏰ 6:00 pm – 9:00 pm\, including networking and light food\n📍 Novotel Paris Les Halles\, 8 Pl. Marguerite de Navarre\, 75001 Paris\, France \nHSMAI Europe is back in Paris this March for a Power Up session. Join leaders from across the hospitality sector for practical insights\, peer exchange\, and networking. \nFrom Chaos to Clarity: How AI agents transform Group and Events for better Revenue Optimization\nBy Christopher Michau\, Chief Commercial Officer at HIVR \nIn this session\, we explore how AI is reshaping commercial strategy\, where its real limits lie\, and what skills revenue leaders will need next. The presentation will be followed by a Q&A by Philippe Roy\, Founder at Red Yucca. \n \nChristopher Michau is a seasoned travel and technology executive with more than 20 years of experience in global partner management and commercial strategy. He currently serves as the Chief Commercial Officer at HIVR. Prior to this\, Christopher spent nearly two decades at Expedia Group\, developing and managing strategic partnerships with major hotel chains worldwide. His expertise spans commercial negotiation\, network expansion\, and innovative distribution models that create value for travel partners and customers alike. \nRegistrations are now open – secure your spot today![/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Register here” color=”green” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2F3EbPgZ”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/power-up-paris-march-2026/
LOCATION:Novotel Paris Les Halles\, 8 Pl. Marguerite de Navarre\, Paris\, 75001\, France
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2026/02/17-march-paris-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260318T170000
DTEND;TZID=Europe/Amsterdam:20260318T183000
DTSTAMP:20260415T080117
CREATED:20251231T110243Z
LAST-MODIFIED:20251231T110243Z
UID:10000633-1773853200-1773858600@hsmai.eu
SUMMARY:Commercial Career Start Program – All Tracks
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1767178958838{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FZQOLD3″][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-all-tracks-2026/2026-03-18/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260324T150000
DTEND;TZID=Europe/London:20260324T173000
DTSTAMP:20260415T080117
CREATED:20260227T105303Z
LAST-MODIFIED:20260323T115233Z
UID:10000669-1774364400-1774373400@hsmai.eu
SUMMARY:Future YOU | Maastricht
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”18200″ img_size=”1920×1080″ alignment=”center” css=””][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#669933″ size=”40″ margin_bottom=”-5″ font_family=”Merriweather” font_type=”google”]Future YOU[/mk_fancy_title][mk_fancy_title color=”#663399″ size=”20″ margin_bottom=”10″ font_family=”Montserrat” font_type=”google”]An event designed to help young people discover rewarding (and sometimes unexpected) career paths in the hospitality industry such as sales\, revenue management and marketing.[/mk_fancy_title][vc_column_text css=”.vc_custom_1757680923048{margin-bottom: 0px !important;}”]📅  Tuesday\, 24th March \n⏰  3.00 pm – 5.30 pm\n📍 Hotel Management School Maastricht \nStudents will hear real career stories\, ask questions to professionals\, and meet companies offering jobs and internships locally. Whether students are considering work\, study\, or are simply curious—Future YOU is where they can explore what the hospitality industry can offer them. \n\nShort talks on career paths in hospitality\nQ&A covering students’ questions\nMeeting companies offering jobs and internships in the area\nFood\, refreshments and prizes\n\n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Register here” color=”green” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FNVAOkg”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/future-you-maastricht/
LOCATION:Hotel Management School Maastricht Zuyd Hogeschool\, Bethlehemweg 2\, Maastricht\, 6222 BM
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2026/02/calendar-banner-maastricht-.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260324T170000
DTEND;TZID=Europe/Amsterdam:20260324T183000
DTSTAMP:20260415T080117
CREATED:20251231T110129Z
LAST-MODIFIED:20251231T110129Z
UID:10000645-1774371600-1774377000@hsmai.eu
SUMMARY:Commercial Career Start Program – Sales Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178881426{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true”][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-sales-track-2026/2026-03-24/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Oslo:20260324T170000
DTEND;TZID=Europe/Oslo:20260324T200000
DTSTAMP:20260415T080117
CREATED:20260225T084627Z
LAST-MODIFIED:20260318T110741Z
UID:10000668-1774371600-1774382400@hsmai.eu
SUMMARY:Power Up | Oslo | March 2026
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”18152″ img_size=”1920×1080″ alignment=”center” css=””][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#669933″ size=”25″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google”]Power Up | Oslo | March 2026[/mk_fancy_title][vc_column_text css=”.vc_custom_1772027185241{margin-bottom: 0px !important;}”]📅 Tuesday\, 24 March 2026\n⏰ 5:00 pm – 8:00 pm\n📍 Radisson Blu Plaza Oslo \nHSMAI Europe is pleased to invite you to our upcoming Power Up event in Oslo on Tuesday\, 24 March\, hosted at the Radisson Blu Plaza Hotel. \nAI\, Chaos & Commercial Strategy: The Next Era of Revenue Management\nCan AI replace the modern revenue leader? \nBy Michael Grohs\, Vice President Commercial Transformation at Radisson Hotel Group \nIn this session\, we explore how AI is reshaping commercial strategy\, where its real limits lie\, and what skills revenue leaders will need next. \nThe presentation will be followed by a Q&A led by Linda Nordheim\, CEO and Founder\, Maverix\, and a special on-stage interview with Tarje Hellebust\, General Manager\, Radisson Blu Plaza Oslo\, reflecting on his remarkable career and his recent HSMAI honour in Norway.[/vc_column_text][vc_row_inner][vc_column_inner width=”1/3″][vc_single_image image=”18174″ img_size=”200×200″ alignment=”center” style=”vc_box_circle_2″ css=””][vc_column_text css=”.vc_custom_1772025818034{margin-bottom: 0px !important;}”]\nMichael Grohs\nVice President Commercial Transformation\nRadisson Hotel Group \n[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″][vc_single_image image=”18175″ img_size=”200×200″ alignment=”center” style=”vc_box_circle_2″ css=””][vc_column_text css=”.vc_custom_1772026092109{margin-bottom: 0px !important;}”]\nLinda Nordheim\nCEO & Founder\nMaverix \n[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″][vc_single_image image=”18176″ img_size=”200×200″ alignment=”center” style=”vc_box_circle_2″ css=””][vc_column_text css=”.vc_custom_1772026386328{margin-bottom: 0px !important;}”]\nTarje Hellebust\nGeneral Manager\nRadisson Blu Plaza Oslo \n[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider][vc_column_text margin_bottom=”0″ css=”.vc_custom_1772028159704{margin-bottom: 0px !important;}”]We would be delighted to have you join us. \nRegistrations are now open – Secure your spot today as there are only 50 seats![/vc_column_text][vc_btn title=”Register here” color=”green” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2F3EbAvR”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/power-up-oslo-march-2026/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2026/02/power-up-2026-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260325T170000
DTEND;TZID=Europe/Amsterdam:20260325T183000
DTSTAMP:20260415T080117
CREATED:20251231T110201Z
LAST-MODIFIED:20251231T110201Z
UID:10000653-1774458000-1774463400@hsmai.eu
SUMMARY:Commercial Career Start Program – Revenue Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178911549{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true”][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-revenue-track-2/2026-03-25/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260326T150000
DTEND;TZID=Europe/Amsterdam:20260326T180000
DTSTAMP:20260415T080117
CREATED:20260223T142256Z
LAST-MODIFIED:20260321T123734Z
UID:10000666-1774537200-1774548000@hsmai.eu
SUMMARY:Power Up | Amsterdam | March 2026
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”18100″ img_size=”1920×1080″ alignment=”center” css=””][vc_column_text css=”.vc_custom_1774028640216{margin-bottom: 0px !important;}”]HSMAI Europe returns to Amsterdam this March with a dynamic Power Up and one of our industry most motivational speaker![/vc_column_text][mk_padding_divider][vc_separator css=””][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#669933″ size=”25″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google”]Power Up | Amsterdam | Revenue Management[/mk_fancy_title][vc_column_text margin_bottom=”0″ css=”.vc_custom_1774096648420{margin-bottom: 0px !important;}”]📅 Thursday\, 26 March 2026\n⏰ 3:00 pm – 6:00 pm\, including networking and light snacks\n📍  Ruby Emma Hotel & Bar\, Amsterdam \nBids\, Behavior & Bottom Lines: Decoding Upsell TRevPAR Trends in the Amsterdam Market \nJoin us in Amsterdam for a high energy Power Up session featuring Erik Tengen\, President Hospitality Upsell at Plusgrade.\nErik is a true powerhouse on stage\, ready to deliver a sparkling\, insight‑packed presentation on upselling\, bidding behaviour\, and the trends shaping TRevPAR in the Amsterdam market. \nErik will explore: \n\nHow bidding data reveals real willingness to pay\nSurprising upsell patterns in the Amsterdam market\nHow to maximise revenue using dataset\n\nThe session will be followed by an interactive Q&A\, and then networking over light snacks and drinks. \nJoin us and other leaders from across the hospitality industry for an engaging event packed with practical insights\, peer exchange\, and valuable networking opportunities. \n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Register here” color=”green” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2F9aAeRn”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/power-up-amsterdam-march-2026/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2026/02/26-march-amsterdam.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260326T170000
DTEND;TZID=Europe/Amsterdam:20260326T183000
DTSTAMP:20260415T080117
CREATED:20251231T110310Z
LAST-MODIFIED:20251231T110310Z
UID:10000637-1774544400-1774549800@hsmai.eu
SUMMARY:Commercial Career Start Program – Marketing Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178985270{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider size=”20″][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FZQOLD3″][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-marketing-track-2026/2026-03-26/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260331T170000
DTEND;TZID=Europe/Amsterdam:20260331T183000
DTSTAMP:20260415T080117
CREATED:20251231T110129Z
LAST-MODIFIED:20251231T110129Z
UID:10000646-1774976400-1774981800@hsmai.eu
SUMMARY:Commercial Career Start Program – Sales Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178881426{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true”][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-sales-track-2026/2026-03-31/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260401T123000
DTEND;TZID=Europe/London:20260401T170000
DTSTAMP:20260415T080117
CREATED:20260302T145531Z
LAST-MODIFIED:20260327T175619Z
UID:10000670-1775046600-1775062800@hsmai.eu
SUMMARY:Hospitality Unlocked | Maastricht
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”18412″ img_size=”1920×1080″ alignment=”center” css=””][/vc_column][/vc_row][vc_row][/vc_row][vc_column][/vc_column][mk_fancy_title color=”#669933″ size=”40″ margin_bottom=”-5″ font_family=”Merriweather” font_type=”google”]Hospitality Unlocked[/mk_fancy_title][mk_fancy_title color=”#663399″ size=”20″ margin_bottom=”10″ font_family=”Montserrat” font_type=”google”]Hospitality Unlocked\, an event organized by the HSMAI Europe Student Council\n[/mk_fancy_title][vc_column_text margin_bottom=”0″ css=”.vc_custom_1774634146466{margin-bottom: 0px !important;}”]📅  Wednesday\, 1st April \n⏰  12.30 pm – 5.00 pm\n📍 Hotel Management School Maastricht \nHospitality Unlocked\, organized by the HSMAI Europe Student Council\, will take place at Hotel Management School Maastricht and brings its students particularly those focusing on Revenue Management & Real Estate together with industry professionals. \nThe topic of this event is “Pricing Power\, Platform Power & Property Power: Who Really Controls Hotel Value?”\, exploring the dynamics between pricing strategy\, distribution platforms\, and property ownership in shaping hotel value and performance.[/vc_column_text]
URL:https://hsmai.eu/event/hospitality-unlocked-maastricht/
LOCATION:Hotel Management School Maastricht Zuyd Hogeschool\, Bethlehemweg 2\, Maastricht\, 6222 BM
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2026/03/hsmai-calendar-1.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260401T170000
DTEND;TZID=Europe/Amsterdam:20260401T183000
DTSTAMP:20260415T080117
CREATED:20251231T110201Z
LAST-MODIFIED:20251231T110201Z
UID:10000654-1775062800-1775068200@hsmai.eu
SUMMARY:Commercial Career Start Program – Revenue Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178911549{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true”][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-revenue-track-2/2026-04-01/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20260402
DTEND;VALUE=DATE:20260403
DTSTAMP:20260415T080117
CREATED:20250808T124242Z
LAST-MODIFIED:20260326T002403Z
UID:10000587-1775088000-1775174399@hsmai.eu
SUMMARY:HSMAI Europe Commercial Strategy Forum | Athens
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”18388″ img_size=”Full” css=””][vc_column_text]DATE: Thursday\, 2 April 2026\nLOCATION: One & Only Aesthesis\, Leof. Poseidonos 110\, Glifada 166 74\, Athens\, Greece[/vc_column_text][vc_column_text]Welcome to the HSMAI Europe Commercial Strategy Forum Athens. This full-day event will bring together hospitality leaders to discuss cutting-edge strategies in revenue management\, sales\, marketing\, and distribution.[/vc_column_text][vc_column_text css=”.vc_custom_1772710491762{margin-bottom: 0px !important;}”]The HSMAI Europe Commercial Strategy Forums were inspired by a simple yet powerful idea: to bring the insights\, energy\, and expertise of our HSMAI Europe Commercial Strategy Conference to local markets across Europe. \nOur annual conference has become a must-attend event for commercial leaders in hospitality\, providing cutting-edge strategies\, in-depth discussions\, and networking. However\, we know that not everyone can travel to a single location. That’s why we are hosting these focused\, local Commercial Strategy Forums—mini-versions of the main conference —tailored to the specific challenges and opportunities in each local market.[/vc_column_text][vc_btn title=”READ MORE AND SIGN UP HERE” color=”green” align=”center” button_block=”true” link=”url:https%3A%2F%2Fhsmai.eu%2Fcommercial-strategy-forum-athens%2F|target:_blank”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/hsmai-europe-commercial-strategy-forum-athens-2/
LOCATION:One & Only Aesthesis\, Leof. Poseidonos 110\, Glifada\, Athens\, 166 74\, Greece
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/08/some-csf-athens-2026-1920-x-1080-px.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260402T170000
DTEND;TZID=Europe/Amsterdam:20260402T183000
DTSTAMP:20260415T080117
CREATED:20251231T110310Z
LAST-MODIFIED:20251231T110310Z
UID:10000638-1775149200-1775154600@hsmai.eu
SUMMARY:Commercial Career Start Program – Marketing Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178985270{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider size=”20″][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FZQOLD3″][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-marketing-track-2026/2026-04-02/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260407T170000
DTEND;TZID=Europe/Amsterdam:20260407T183000
DTSTAMP:20260415T080117
CREATED:20251231T110129Z
LAST-MODIFIED:20251231T110129Z
UID:10000647-1775581200-1775586600@hsmai.eu
SUMMARY:Commercial Career Start Program – Sales Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178881426{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true”][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-sales-track-2026/2026-04-07/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260408T170000
DTEND;TZID=Europe/Amsterdam:20260408T183000
DTSTAMP:20260415T080117
CREATED:20251231T110201Z
LAST-MODIFIED:20251231T110201Z
UID:10000655-1775667600-1775673000@hsmai.eu
SUMMARY:Commercial Career Start Program – Revenue Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178911549{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true”][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-revenue-track-2/2026-04-08/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260409T170000
DTEND;TZID=Europe/Amsterdam:20260409T183000
DTSTAMP:20260415T080117
CREATED:20251231T110310Z
LAST-MODIFIED:20251231T110310Z
UID:10000639-1775754000-1775759400@hsmai.eu
SUMMARY:Commercial Career Start Program – Marketing Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178985270{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider size=”20″][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FZQOLD3″][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-marketing-track-2026/2026-04-09/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260414T170000
DTEND;TZID=Europe/Amsterdam:20260414T183000
DTSTAMP:20260415T080117
CREATED:20251231T110129Z
LAST-MODIFIED:20251231T110129Z
UID:10000648-1776186000-1776191400@hsmai.eu
SUMMARY:Commercial Career Start Program – Sales Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178881426{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true”][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-sales-track-2026/2026-04-14/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260415T170000
DTEND;TZID=Europe/Amsterdam:20260415T183000
DTSTAMP:20260415T080117
CREATED:20251231T110201Z
LAST-MODIFIED:20251231T110201Z
UID:10000656-1776272400-1776277800@hsmai.eu
SUMMARY:Commercial Career Start Program – Revenue Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178911549{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true”][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-revenue-track-2/2026-04-15/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260416T170000
DTEND;TZID=Europe/Amsterdam:20260416T183000
DTSTAMP:20260415T080117
CREATED:20251231T110310Z
LAST-MODIFIED:20251231T110310Z
UID:10000640-1776358800-1776364200@hsmai.eu
SUMMARY:Commercial Career Start Program – Marketing Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178985270{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider size=”20″][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FZQOLD3″][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-marketing-track-2026/2026-04-16/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Oslo:20260420T050000
DTEND;TZID=Europe/Oslo:20260420T200000
DTSTAMP:20260415T080117
CREATED:20260319T133002Z
LAST-MODIFIED:20260413T123137Z
UID:10000671-1776661200-1776715200@hsmai.eu
SUMMARY:Power Up | Trondheim | April 2026
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”18351″ img_size=”1920×1080″ css=””][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title font_family=”none”]Power Up | Trondheim| April 2026[/mk_fancy_title][vc_column_text css=”.vc_custom_1773927061766{margin-bottom: 0px !important;}”]📅 Mandag\, 20 April 2026\n⏰ 5:00 pm – 8:00 pm\, inkludert networking og enkel servering\n📍 Britannia Hotel\, Dronningens gate 5\, 7011 Trondheim\, Norway \nHSMAI Europe inviterer\, i samarbeid med kommunikasjonsbyrået Maverix\, til et inspirerende bransjetreff om hvordan kunstig intelligens er i ferd med å transformere både kundereisen og den kommersielle strategien i hotell- og reiselivsbransjen. \nHvordan påvirker AI måten vi møter gjestene på – fra første kontakt til etter oppholdet? Og hvordan endrer teknologien rollen til dagens revenue leaders? \nVi diskuterer hvor grensene for AI faktisk går\, og hvilke ferdigheter fremtidens ledere innen revenue og kommersiell strategi må utvikle for å lykkes i en stadig mer teknologidrevet bransje. \nDet blir faglig påfyll\, innsikt og gode diskusjoner – kombinert med mulighet for mingling og nettverksbygging. \nBegrenset antall plasser – meld deg på nå![/vc_column_text][mk_divider style=”thin_solid”][vc_column_text css=”.vc_custom_1775044423101{margin-bottom: 0px !important;}”]\nProgram for ettermiddagen\n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][mk_padding_divider size=”30″][vc_single_image image=”18478″ img_size=”medium” alignment=”center” style=”vc_box_shadow_border_circle” css=””][mk_padding_divider size=”30″][/vc_column][vc_column width=”3/4″][vc_column_text css=”.vc_custom_1775045464513{margin-bottom: 0px !important;}”]\n\nArild Sjødin\, adm. dir. Britannia ønsker velkommen [/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][mk_padding_divider size=”30″][vc_single_image image=”17833″ img_size=”medium” alignment=”center” style=”vc_box_shadow_border_circle” css=””][mk_padding_divider size=”30″][/vc_column][vc_column width=”3/4″][vc_column_text css=”.vc_custom_1775045332285{margin-bottom: 0px !important;}”]\n  \n\nIngunn Hofseth\, President og CEO i HSMAI Europe gir et innblikk i HSMAIs arbeid i Norge og resten av Europa\, og viser hvordan medlemskap kan skape verdi\, innsikt og nye muligheter for den enkelte bedrift.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][mk_padding_divider size=”30″][vc_single_image image=”18243″ img_size=”medium” alignment=”center” style=”vc_box_shadow_border_circle” css=””][mk_padding_divider size=”30″][/vc_column][vc_column width=”3/4″][vc_column_text css=”.vc_custom_1775045783974{margin-bottom: 0px !important;}”]\n\nChristopher Michau\, Chief Commercial Officer at HIVR \nFrom Chaos to Clarity: How AI agents transform Group and Events for better Revenue Optimization\nBy Christopher Michau\, Chief Commercial Officer at HIVR \nIn his session\, we will explore how AI is reshaping commercial strategy\, where its real limits lie\, and what skills revenue leaders will need next.  \n\nChristopher Michau is a seasoned travel and technology executive with more than 20 years of experience in global partner management and commercial strategy. He currently serves as the Chief Commercial Officer at HIVR. Prior to this\, Christopher spent nearly two decades at Expedia Group\, developing and managing strategic partnerships with major hotel chains worldwide. His expertise spans commercial negotiation\, network expansion\, and innovative distribution models that create value for travel partners and customers alike.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][mk_padding_divider size=”30″][mk_padding_divider size=”30″][vc_single_image image=”18175″ img_size=”medium” alignment=”center” style=”vc_box_shadow_border_circle” css=””][mk_padding_divider size=”30″][/vc_column][vc_column width=”3/4″][vc_column_text css=”.vc_custom_1775045798179{margin-bottom: 0px !important;}”]\n  \n\nLinda Nordheim\, CEO i Maverix\, skal snakke om hvordan KI påvirker markedsføringen\, kundereisen og bookingen på nye måter – hvilke muligheter det gir og hvilke fallgruver man må være bevisst på. \nEtter innleggene blir det diskusjon og spørsmålsrunde\, etterfulgt av nettverksbygging med lett servering og noe godt i glasset.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][mk_padding_divider size=”30″][mk_padding_divider size=”30″][vc_single_image image=”18509″ img_size=”medium” alignment=”center” style=”vc_box_shadow_border_circle” css=””][mk_padding_divider size=”30″][/vc_column][vc_column width=”3/4″][vc_column_text margin_bottom=”0″ css=”.vc_custom_1776083476380{margin-bottom: 0px !important;}”]\n\nErik Muñoz\, Director Business Development EMEA\, Trust You \n\n\nWhen Guests Speak\, Brands Must Answer: The Rise of the Always-Reply Experience \n\n\n\n\nArtificial intelligence is no longer a future concept in hospitality—it is already shaping how guests discover\, book\, experience\, and remember a hotel stay. From personalised recommendations and real-time feedback to smarter operations and service recovery\, AI is fundamentally influencing the guest experience at every touchpoint. \nThis session explores not just the what\, but the how and why behind the tangible impact of AI on modern guest journeys. \n\n\n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Register deg here” color=”green” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FwzxOXa|target:_blank”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/power-up-trondheim-april-2026/
LOCATION:Britannia Hotel\, Trondheim\, Dronningens gate 5\, Trondheim\, 7011\, Norway
ATTACH;FMTTYPE=image/jpeg:https://hsmai.eu/wp-content/uploads/sites/15/2026/03/power-up-trondheim.jpg
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Oslo:20260421T050000
DTEND;TZID=Europe/Oslo:20260421T200000
DTSTAMP:20260415T080117
CREATED:20260326T163420Z
LAST-MODIFIED:20260413T123234Z
UID:10000673-1776747600-1776801600@hsmai.eu
SUMMARY:Power Up | Bergen | April 2026
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”18403″ img_size=”1920×1080″ css=””][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title font_family=”none”]Power Up | Bergen| April 2026[/mk_fancy_title][vc_column_text css=”.vc_custom_1774542756771{margin-bottom: 0px !important;}”]📅 Tirsdag\, 21 April 2026\n⏰ 5:00 pm – 8:00 pm\, inkludert networking og enkel servering\n📍 Thon Hotel Orion\, Bradbenken 3\, 5003 Bergen\, Norway \nHSMAI Europe inviterer\, i samarbeid med kommunikasjonsbyrået Maverix\, til et inspirerende bransjetreff om hvordan kunstig intelligens er i ferd med å transformere både kundereisen og den kommersielle strategien i hotell- og reiselivsbransjen. \nHvordan påvirker AI måten vi møter gjestene på – fra første kontakt til etter oppholdet? Og hvordan endrer teknologien rollen til dagens revenue leaders? \nVi diskuterer hvor grensene for AI faktisk går\, og hvilke ferdigheter fremtidens ledere innen revenue og kommersiell strategi må utvikle for å lykkes i en stadig mer teknologidrevet bransje. \nDet blir faglig påfyll\, innsikt og gode diskusjoner – kombinert med mulighet for mingling og nettverksbygging. \nBegrenset antall plasser – meld deg på nå![/vc_column_text][mk_divider style=”thin_solid”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]\nProgram for ettermiddagen\n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][mk_padding_divider size=”30″][vc_single_image image=”18481″ img_size=”medium” alignment=”center” style=”vc_box_shadow_border_circle” css=””][mk_padding_divider size=”30″][/vc_column][vc_column width=”3/4″][vc_column_text css=”.vc_custom_1775046315660{margin-bottom: 0px !important;}”]\n\nVeronica Wammen Langøen\, General Manager Thon Hotel Orion ønsker velkommen[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][mk_padding_divider size=”30″][vc_single_image image=”17833″ img_size=”medium” alignment=”center” style=”vc_box_shadow_border_circle” css=””][mk_padding_divider size=”30″][/vc_column][vc_column width=”3/4″][vc_column_text css=”.vc_custom_1775045332285{margin-bottom: 0px !important;}”]\n  \n\nIngunn Hofseth\, President og CEO i HSMAI Europe gir et innblikk i HSMAIs arbeid i Norge og resten av Europa\, og viser hvordan medlemskap kan skape verdi\, innsikt og nye muligheter for den enkelte bedrift.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][mk_padding_divider size=”30″][vc_single_image image=”18243″ img_size=”medium” alignment=”center” style=”vc_box_shadow_border_circle” css=””][mk_padding_divider size=”30″][/vc_column][vc_column width=”3/4″][vc_column_text css=”.vc_custom_1775045783974{margin-bottom: 0px !important;}”]\n\nChristopher Michau\, Chief Commercial Officer at HIVR \nFrom Chaos to Clarity: How AI agents transform Group and Events for better Revenue Optimization\nBy Christopher Michau\, Chief Commercial Officer at HIVR \nIn his session\, we will explore how AI is reshaping commercial strategy\, where its real limits lie\, and what skills revenue leaders will need next.  \n\nChristopher Michau is a seasoned travel and technology executive with more than 20 years of experience in global partner management and commercial strategy. He currently serves as the Chief Commercial Officer at HIVR. Prior to this\, Christopher spent nearly two decades at Expedia Group\, developing and managing strategic partnerships with major hotel chains worldwide. His expertise spans commercial negotiation\, network expansion\, and innovative distribution models that create value for travel partners and customers alike.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][mk_padding_divider size=”30″][mk_padding_divider size=”30″][vc_single_image image=”18175″ img_size=”medium” alignment=”center” style=”vc_box_shadow_border_circle” css=””][mk_padding_divider size=”30″][/vc_column][vc_column width=”3/4″][vc_column_text css=”.vc_custom_1775045798179{margin-bottom: 0px !important;}”]\n  \n\nLinda Nordheim\, CEO i Maverix\, skal snakke om hvordan KI påvirker markedsføringen\, kundereisen og bookingen på nye måter – hvilke muligheter det gir og hvilke fallgruver man må være bevisst på. \nEtter innleggene blir det diskusjon og spørsmålsrunde\, etterfulgt av nettverksbygging med lett servering og noe godt i glasset.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][mk_padding_divider size=”30″][mk_padding_divider size=”30″][vc_single_image image=”18509″ img_size=”medium” alignment=”center” style=”vc_box_shadow_border_circle” css=””][mk_padding_divider size=”30″][/vc_column][vc_column width=”3/4″][vc_column_text css=”.vc_custom_1776083476380{margin-bottom: 0px !important;}”]\n\nErik Muñoz\, Director Business Development EMEA\, Trust You \n\n\nWhen Guests Speak\, Brands Must Answer: The Rise of the Always-Reply Experience \n\n\n\n\nArtificial intelligence is no longer a future concept in hospitality—it is already shaping how guests discover\, book\, experience\, and remember a hotel stay. From personalised recommendations and real-time feedback to smarter operations and service recovery\, AI is fundamentally influencing the guest experience at every touchpoint. \nThis session explores not just the what\, but the how and why behind the tangible impact of AI on modern guest journeys. \n\n\n[/vc_column_text][/vc_column][/vc_row][vc_column width=”1/4″][mk_padding_divider size=”30″][mk_padding_divider size=”30″][/vc_column][vc_column width=”3/4″][/vc_column][vc_row][vc_column][vc_btn title=”Register here” color=”green” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FKbwB2V|target:_blank”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/power-up-bergen-april-2026/
LOCATION:Thon Hotel Orion\, Bergen\, Bradbenken 3\, Bergen\, 5003\, Norway
ATTACH;FMTTYPE=image/jpeg:https://hsmai.eu/wp-content/uploads/sites/15/2026/03/kopie-von-18th-sep-oslo-power-up-1.jpg
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260421T170000
DTEND;TZID=Europe/Amsterdam:20260421T183000
DTSTAMP:20260415T080117
CREATED:20251231T110129Z
LAST-MODIFIED:20251231T110129Z
UID:10000649-1776790800-1776796200@hsmai.eu
SUMMARY:Commercial Career Start Program – Sales Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178881426{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true”][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-sales-track-2026/2026-04-21/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260422T170000
DTEND;TZID=Europe/Amsterdam:20260422T183000
DTSTAMP:20260415T080117
CREATED:20251231T110201Z
LAST-MODIFIED:20251231T110201Z
UID:10000657-1776877200-1776882600@hsmai.eu
SUMMARY:Commercial Career Start Program – Revenue Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178911549{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true”][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-revenue-track-2/2026-04-22/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20260423
DTEND;VALUE=DATE:20260424
DTSTAMP:20260415T080117
CREATED:20250808T124401Z
LAST-MODIFIED:20260410T151814Z
UID:10000588-1776902400-1776988799@hsmai.eu
SUMMARY:HSMAI Europe Commercial Strategy Forum | Lisbon
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”18389″ img_size=”full” css=””][vc_column_text css=”.vc_custom_1754657034503{margin-bottom: 0px !important;}”]Welcome to the HSMAI Europe Commercial Strategy Forum Lisbon. This full-day event will bring together hospitality leaders to discuss cutting-edge strategies in revenue management\, sales\, marketing\, and distribution. \nThe HSMAI Europe Commercial Strategy Forums were inspired by a simple yet powerful idea: to bring the insights\, energy\, and expertise of our HSMAI Europe Commercial Strategy Conference to local markets across Europe. \nOur annual conference has become a must-attend event for commercial leaders in hospitality\, providing cutting-edge strategies\, in-depth discussions\, and networking. However\, we know that not everyone can travel to a single location. That’s why we are hosting these focused\, local Commercial Strategy Forums—mini-versions of the main conference —tailored to the specific challenges and opportunities in each local market.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider size=”25″][vc_btn title=”Read more & Register here” style=”classic” color=”violet” size=”lg” align=”center” button_block=”true” link=”url:https%3A%2F%2Fhsmai.eu%2Fcommercial-strategy-forum-lisbon-2026%2F”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/hsmai-europe-commercial-strategy-forum-lisbon-2/
LOCATION:Epic Sana Marques\, Av. Fontes Pereira de Melo 8\, Lisbon\, 1069-310\, Portugal
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/08/some-csf-athens-2026-1920-x-1080-px-1.png
END:VEVENT
END:VCALENDAR