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BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260505T170000
DTEND;TZID=Europe/Amsterdam:20260505T183000
DTSTAMP:20260417T194256
CREATED:20251231T110129Z
LAST-MODIFIED:20251231T110129Z
UID:10000651-1778000400-1778005800@hsmai.eu
SUMMARY:Commercial Career Start Program – Sales Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178881426{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true”][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-sales-track-2026/2026-05-05/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260506T170000
DTEND;TZID=Europe/Amsterdam:20260506T183000
DTSTAMP:20260417T194256
CREATED:20251231T110201Z
LAST-MODIFIED:20251231T110201Z
UID:10000659-1778086800-1778092200@hsmai.eu
SUMMARY:Commercial Career Start Program – Revenue Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178911549{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true”][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-revenue-track-2/2026-05-06/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Paris:20260506T180000
DTEND;TZID=Europe/Paris:20260506T210000
DTSTAMP:20260417T194256
CREATED:20260223T130217Z
LAST-MODIFIED:20260416T084548Z
UID:10000664-1778090400-1778101200@hsmai.eu
SUMMARY:Workshop: The Profit Game – Making Better Booking Decisions in MICE
DESCRIPTION:[vc_row][vc_column][mk_fancy_title color=”#669933″ size=”25″ font_weight=”bold” font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nWorkshop: The Profit Game – Making Better Booking Decisions in MICE \n[/mk_fancy_title][vc_column_text css=”.vc_custom_1776329047030{margin-bottom: 0px !important;}”]Wednesday\, May 6th\, 2026\nPullman Paris Centre Bercy\, Paris \nBy Thijs Peters\, Partner at Conventus Consultants[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”2/3″][vc_column_text margin_bottom=”0″ css=”.vc_custom_1776329138655{margin-bottom: 0px !important;}”]In this interactive 90-minute workshop\, participants explore the complexity of booking decisions in today’s MICE market. \nWe start with a short introduction covering key industry trends and the fundamentals of MICE revenue build-up\, setting the context for smarter commercial decision-making. \nThe main part of the session is The Profit Game\, an engaging business simulation where teams manage a continuous flow of incoming requests. Participants must constantly decide which business to accept and which to decline\, balancing revenue\, profitability\, risk\, and future opportunity.[/vc_column_text][/vc_column][vc_column width=”1/3″][vc_single_image image=”17384″ img_size=”200×200″ alignment=”center” style=”vc_box_circle” css=””][/vc_column][/vc_row][vc_row][vc_column][vc_column_text margin_bottom=”0″ css=”.vc_custom_1776329146079{margin-bottom: 0px !important;}”]Working with limited information and under time pressure\, teams experience first-hand how challenging it is to optimise performance in a dynamic market environment. \nThis workshop is highly relevant for: \nManagement teams\, to experience the real complexity behind daily sales and revenue decisions\nSales and operational teams\, to better understand how to prioritise and optimise booking strategies \nThe session combines market insights with hands-on experience\, creating a high-energy learning environment where one key question drives the competition: Who generates the most profit from the same market?[/vc_column_text][mk_padding_divider][mk_button corner_style=”rounded” size=”large” url=”https://eur.cvent.me/3EbPZ9″ target=”_blank” align=”center” fullwidth=”true” bg_color=”#669933″]Register Here[/mk_button][/vc_column][/vc_row]
URL:https://hsmai.eu/event/mice-workshop-paris-may-2026/
LOCATION:Pullman Paris Center Bercy\, 1 Rue de Libourne\, Paris\, 75012\, France
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2026/02/mice-workshop-paris-2026.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260507T170000
DTEND;TZID=Europe/Amsterdam:20260507T183000
DTSTAMP:20260417T194256
CREATED:20251231T110310Z
LAST-MODIFIED:20251231T110310Z
UID:10000643-1778173200-1778178600@hsmai.eu
SUMMARY:Commercial Career Start Program – Marketing Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178985270{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider size=”20″][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FZQOLD3″][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-marketing-track-2026/2026-05-07/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260512T170000
DTEND;TZID=Europe/Amsterdam:20260512T183000
DTSTAMP:20260417T194256
CREATED:20251231T110129Z
LAST-MODIFIED:20251231T110129Z
UID:10000652-1778605200-1778610600@hsmai.eu
SUMMARY:Commercial Career Start Program – Sales Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178881426{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true”][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-sales-track-2026/2026-05-12/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260513T170000
DTEND;TZID=Europe/Amsterdam:20260513T183000
DTSTAMP:20260417T194256
CREATED:20251231T110201Z
LAST-MODIFIED:20251231T110201Z
UID:10000660-1778691600-1778697000@hsmai.eu
SUMMARY:Commercial Career Start Program – Revenue Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178911549{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true”][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-revenue-track-2/2026-05-13/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260514T170000
DTEND;TZID=Europe/Amsterdam:20260514T183000
DTSTAMP:20260417T194256
CREATED:20251231T110310Z
LAST-MODIFIED:20251231T110310Z
UID:10000644-1778778000-1778783400@hsmai.eu
SUMMARY:Commercial Career Start Program – Marketing Track
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][vc_column_text css=”.vc_custom_1767178985270{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider size=”20″][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FZQOLD3″][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-marketing-track-2026/2026-05-14/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260520T170000
DTEND;TZID=Europe/Amsterdam:20260520T183000
DTSTAMP:20260417T194256
CREATED:20251231T110243Z
LAST-MODIFIED:20251231T110243Z
UID:10000634-1779296400-1779301800@hsmai.eu
SUMMARY:Commercial Career Start Program – All Tracks
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1767178958838{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FZQOLD3″][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-all-tracks-2026/2026-05-20/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260527T170000
DTEND;TZID=Europe/Amsterdam:20260527T183000
DTSTAMP:20260417T194256
CREATED:20251231T110243Z
LAST-MODIFIED:20251231T110243Z
UID:10000635-1779901200-1779906600@hsmai.eu
SUMMARY:Commercial Career Start Program – All Tracks
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1767178958838{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FZQOLD3″][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-all-tracks-2026/2026-05-27/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20260603T170000
DTEND;TZID=Europe/Amsterdam:20260603T183000
DTSTAMP:20260417T194256
CREATED:20251231T110243Z
LAST-MODIFIED:20251231T110243Z
UID:10000636-1780506000-1780511400@hsmai.eu
SUMMARY:Commercial Career Start Program – All Tracks
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17882″ img_size=”full” alignment=”center” css=””][mk_padding_divider size=”20″][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1767178958838{margin-bottom: 0px !important;}”]HSMAI Europe Commercial Career Start Program supports hospitality students and recent graduates in transitioning from studying to their first roles in sales\, revenue\, or marketing in the industry. \nThe program is structured as a series of online sessions delivered by hospitality industry professionals from program partners – Marriott International\, Wyndham Hotels & Resorts\, IHG Hotels & Resorts and Accor – who share how sales\, revenue\, and marketing roles work in practice. \nThe program will last 12 weeks (mid-March – early June 2026)\, and will include classroom-size weekly group sessions. The program offers three tracks: Sales\, Revenue\, and Marketing.[/vc_column_text][mk_padding_divider size=”20″][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Read more here” color=”violet” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FZQOLD3″][/vc_column][/vc_row]
URL:https://hsmai.eu/event/commercial-career-start-program-all-tracks-2026/2026-06-03/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/website-banner-2026-visual.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260618T140000
DTEND;TZID=Europe/London:20260618T163000
DTSTAMP:20260417T194256
CREATED:20260415T103758Z
LAST-MODIFIED:20260415T105748Z
UID:10000677-1781791200-1781800200@hsmai.eu
SUMMARY:Future YOU | Breda
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”18516″ img_size=”1920×1080″ alignment=”center” css=””][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#669933″ size=”40″ margin_bottom=”-5″ font_family=”Merriweather” font_type=”google”]Future YOU[/mk_fancy_title][mk_fancy_title color=”#663399″ size=”20″ margin_bottom=”10″ font_family=”Montserrat” font_type=”google”]An event designed to help young people discover rewarding (and sometimes unexpected) career paths in the hospitality industry such as sales\, revenue management and marketing.[/mk_fancy_title][vc_column_text css=”.vc_custom_1776244712220{margin-bottom: 0px !important;}”]📅  Thursday\, 18th June \n⏰  2.00 pm – 4.30 pm\n📍 Breda University of Applied Sciences \nStudents will hear real career stories\, ask questions to professionals\, and meet companies offering jobs and internships locally. Whether students are considering work\, study\, or are simply curious—Future YOU is where they can explore what the hospitality industry can offer them. \n\nShort talks on career paths in hospitality\nQ&A covering students’ questions\nMeeting companies offering jobs and internships in the area\nFood\, refreshments and prizes\n\n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]
URL:https://hsmai.eu/event/future-you-breda/
LOCATION:Breda University of Applied Sciences\, Monseigneur Hopmansstraat 2\, Breda\, 4817 JS\, Netherlands
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2026/04/calendar-banner-1-1.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20260916
DTEND;VALUE=DATE:20260917
DTSTAMP:20260417T194256
CREATED:20260415T153321Z
LAST-MODIFIED:20260415T153321Z
UID:10000679-1789516800-1789603199@hsmai.eu
SUMMARY:HSMAI Europe Commercial Strategy Forum | Netherlands
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”18528″ img_size=”full” css=””][vc_column_text margin_bottom=”0″ css=”.vc_custom_1776267091736{margin-bottom: 0px !important;}”]Welcome to the HSMAI Europe Commercial Strategy Forum Netherlands. This full-day event will bring together hospitality leaders to discuss cutting-edge strategies in revenue management\, sales\, marketing\, and distribution. \nThe HSMAI Europe Commercial Strategy Forums were inspired by a simple yet powerful idea: to bring the insights\, energy\, and expertise of our HSMAI Europe Commercial Strategy Conference to local markets across Europe. \nOur annual conference has become a must-attend event for commercial leaders in hospitality\, providing cutting-edge strategies\, in-depth discussions\, and networking. However\, we know that not everyone can travel to a single location. That’s why we are hosting these focused\, local Commercial Strategy Forums – mini-versions of the main conference – tailored to the specific challenges and opportunities in each local market.[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/hsmai-europe-commercial-strategy-forum-netherlands-2026/
LOCATION:Green Village\, Blokhoeve 7\, LC Nieuwegein\, Utrecht\, 3438\, Netherlands
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2026/04/some-csf-netherlands-2026-1920-x-1080-px.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20261001
DTEND;VALUE=DATE:20261002
DTSTAMP:20260417T194256
CREATED:20260327T102014Z
LAST-MODIFIED:20260327T102401Z
UID:10000674-1790812800-1790899199@hsmai.eu
SUMMARY:HSMAI Europe Commercial Strategy Forum | Madrid
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”18408″ img_size=”Full” css=””][vc_column_text css=”.vc_custom_1774606805502{margin-bottom: 0px !important;}”]DATE: Thursday\, October 1\, 2026\nLOCATION:Radisson RED Madrid\, C. de Atocha\, 123\, Centro\, 28012 Madrid\, Spain[/vc_column_text][vc_column_text margin_bottom=”0″ css=”.vc_custom_1774607001837{margin-bottom: 0px !important;}”]Welcome to the HSMAI Europe Commercial Strategy Forum Madrid. This full-day event will bring together hospitality leaders to discuss cutting-edge strategies in revenue management\, sales\, marketing\, and distribution.[/vc_column_text][vc_column_text css=”.vc_custom_1772710491762{margin-bottom: 0px !important;}”]The HSMAI Europe Commercial Strategy Forums were inspired by a simple yet powerful idea: to bring the insights\, energy\, and expertise of our HSMAI Europe Commercial Strategy Conference to local markets across Europe. \nOur annual conference has become a must-attend event for commercial leaders in hospitality\, providing cutting-edge strategies\, in-depth discussions\, and networking. However\, we know that not everyone can travel to a single location. That’s why we are hosting these focused\, local Commercial Strategy Forums—mini-versions of the main conference —tailored to the specific challenges and opportunities in each local market.[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/hsmai-europe-commercial-strategy-forum-madrid/
LOCATION:Radisson Red Madrid\, C. de Atocha\, 123\, Centro\, Madrid\, 28012\, Spain
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2026/03/some-csf-madrid-2026-1920-x-1080-px.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20261112T150000
DTEND;TZID=Europe/Amsterdam:20261112T180000
DTSTAMP:20260417T194256
CREATED:20260223T143329Z
LAST-MODIFIED:20260223T144250Z
UID:10000667-1794495600-1794506400@hsmai.eu
SUMMARY:Power Up | Amsterdam | November 2026
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”18104″ img_size=”1920×1080″ alignment=”center” css=””][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#669933″ size=”25″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google”]Power Up | Amsterdam | November 2026[/mk_fancy_title][vc_column_text css=”.vc_custom_1771857362445{margin-bottom: 0px !important;}”]📅 Thursday\, 12 November 2026\n⏰ 3:00 pm – 6:00 pm\n📍  Amsterdam \nHSMAI Europe returns to Amsterdam in November with a dynamic Power Up session. Join leaders from across the hospitality sector for an engaging event packed with practical insights\, real-world strategies\, peer exchange\, and valuable networking opportunities. \nHSMAI Europe members will be eligible to sign up once registrations are open. \n[/vc_column_text][/vc_column][/vc_row][vc_row disable_element=”yes”][vc_column][vc_btn title=”Register here” color=”green” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2FQRe3RZ”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/power-up-amsterdam-november-2026/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Athens:20261120T180000
DTEND;TZID=Europe/Athens:20261120T210000
DTSTAMP:20260417T194256
CREATED:20251215T085037Z
LAST-MODIFIED:20251215T085243Z
UID:10000619-1795197600-1795208400@hsmai.eu
SUMMARY:Power Up | Athens | November 2026
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”17832″ img_size=”full” css=””][mk_fancy_title color=”#669933″ size=”25″ font_weight=”bold” font_family=”Merriweather” font_type=”google”]\nPower up | Athens | November 2026 \n[/mk_fancy_title][vc_column_text css=”.vc_custom_1765788524361{margin-bottom: 0px !important;}”]📅 Date: Friday\, 20 November (In Conjunction with XENIA 2026)\n⏰ Time: 6:00 pm – 8:00 pm (followed by networking & drinks)\n📍 Location: Athens[/vc_column_text][vc_column_text css=”.vc_custom_1765788631814{margin-bottom: 0px !important;}”]The event is open to registered members of HSMAI Europe when registration opens.[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/power-up-athens-november-2026/
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2025/12/athens-20th-november.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
END:VCALENDAR