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DTSTART;TZID=Europe/Amsterdam:20190221T180000
DTEND;TZID=Europe/Amsterdam:20190221T210000
DTSTAMP:20260405T184731
CREATED:20190116T141434Z
LAST-MODIFIED:20190212T153825Z
UID:10000220-1550772000-1550782800@hsmai.eu
SUMMARY:Evening event in Palma de Mallorca
DESCRIPTION:[vc_row][vc_column][vc_column_text css=”.vc_custom_1548178493410{margin-bottom: 0px !important;}”]\nInvitation to HSMAI evening event in Palma de Mallorca\nThursday February 21st from 6 PM to 9 PM including networking and drinks\nBarceló Illetas Albatros\nPasseig Illetes\, 15\, Palma de Mallorca\, 07181 Illetas\nPress here to sign up!\nIt is free to attend if your work directly in the hotel and travel industry. \nTarget group for this meeting: Revenue Managers\, Commercial leaders\, Event Managers\, Sales & Marketing\, Owners\, General Managers & Assistant General Managers and Food & Beverage Managers.\nA big thank you to our partners:\n \n \n  \n[/vc_column_text][mk_table]\n\n\n\nTime\nProgram\n\n\n\n\n\n\n18:00-18:30\nRegistration & coffee\n\n\n\n\n18:30-18:45\nWelcome and an update on activities coming up in Palma and other destinations in Spain \nBy Ingunn Hofseth\, President & CEO\, HSMAI Region Europe\n\n\n\n\n18:45-19:15\nThe new disruption of the Tours & Activities niche segment \nBy Begoña Borrego Cerro\, Revenue Management Expert \nBegoña has an extensive background within some of the best leading hotel chains like The Ritz-Carlton Hotel Company\, Melià Hotels International\, IHG and Almanac Hotels. She has more than 10 years of experience as Director of Revenue Management learning from the best professionals and teaching to the best talents. Throughout her career\, she has participated in the opening of some important properties such us the first Bulgari Hotels & Resorts worldwide in Milan\, the ME Barcelona (Lifestyle brand for Melià Hotels International) and most recently the launch of the Almanac brand with the first Almanac hotel in Barcelona. She has also had the opportunity to be part of some Task Force teams as the Revenue Leader for the pre-opening tasks of the flagship of the Meliá lifestyle brand\, the ME London\, and also for the conversion of the Hilton Valencia into the new Melià Valencia Palacio de Congresos. \nThis presentation will be in Spanish\n\n\n19:15-20:00\n How to harness the hidden value of Meetings & Event Space \nMeetings and Events will become a priority when commercial leaders see the growth opportunity for their organisations and how they can maximize their opportunities for improving revenues  \n\nHow much money are you losing in your Meeting Space?\nHow to forecast demand more accurately for your meeting Space\nHow to measure the Value of space and optimize its use\nThinking about your Meeting Space in the same way as your Bedrooms\nSome simple steps you can take right now to improve performance.\n\nBy Heather Hart \nHeather has for many years helped hotels and conference venues to see the power behind a dynamic pricing strategy for meetings and events\, and she pioneered the creation of a cloud-based tool that provides comprehensive demand profiles \, performance measurement and selling strategy models. \nShe is a creative and dynamic leader with proven expertise\, specialising in helping hotels improve their strategy and performance of Meetings & Events business. Heather brings passion\, experience and a practical approach to driving results. \nHeather has gained many years of experience in Rooms Management\, Systems Training\, Sales & Marketing and Revenue Management in both Rooms and Meetings & Events. \nDuring her diverse career\, Heather has worked for a wide variety of hotel companies\, at properties large and small\, city centre and provincial. She has worked predominantly in London and the UK\, but also spent 2 years in the USA\, and has worked for Forte Hotels\, Holiday Inn and Radisson Edwardian; her most recent roles were in senior Revenue Management at Thistle & Guoman Hotels\, Initial Style Conferences\, and Millennium & Copthorne Hotels. \nThis presentation will be in English\n\n\n\n\n20:00-21:00\nDrinks and networking\n\n\n\n[/mk_table][/vc_column][/vc_row]\nPress here to sign up! \n  \n  \n 
URL:https://hsmai.eu/event/afternoon-event-in-palma-de-mallorca/
LOCATION:Barceló Illetas Albatros\, Passeig Illetes\, 15\, Palma de Mallorca\, Illetas\, Balearic Islands\, 07181\, Spain
ATTACH;FMTTYPE=image/jpeg:https://hsmai.eu/wp-content/uploads/sites/15/2019/01/fullsizeoutput_208.jpeg
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
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X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Barceló Illetas Albatros Passeig Illetes 15 Palma de Mallorca Illetas Balearic Islands 07181 Spain;X-APPLE-RADIUS=500;X-TITLE=Passeig Illetes\, 15:geo:2.594761,39.542602
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