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DTSTART;TZID=Europe/Amsterdam:20230901T080000
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SUMMARY:Breakfast Meeting in Stockholm
DESCRIPTION:[vc_row][vc_column][mk_fancy_title color=”#000000″ size=”30″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nExploring Total Revenue Management \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”20″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nWith Amina Hamade from Strawberry and Anders Johansson from Demand Calendar and a member of HSMAI Europe Nordic Region Advisory Board. \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”18″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]📌 Friday 1st September\, 08:00 hrs – 10:30 hrs at Clarion Hotel Sign with networking\, breakfast\, mingle and revenue management![/mk_fancy_title][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1691672917497{margin-bottom: 0px !important;}”]Venue: Clarion Hotel Sign\, Östra Järnvägsgatan 35\, 111 20 Stockholm\, Sweden\nEvent Room: C7 (for educational program) \nWe are excited to invite you to this Breakfast Meeting in Stockholm\, a meeting focused on exploring the world of total revenue management. Join us for a cheerful morning of learning\, networking\, and breakfast at Clarion Hotel Sign. \nOur speakers will share their expertise and experiences in the field\, shedding light on the importance of restaurant revenue management\, the strategies that have transformed businesses and delve into the concept of Profit-Oriented Revenue Management (PORM). This breakfast meeting presents a unique opportunity to gain valuable insights and connect with industry peers. \n08:00 – 08:30: Registration and breakfast in the foyer \n08:30 – 08:40: Welcome and Introduction \n08:40 – 09:30: Anders Johansson – CEO of Demand Calendar and member of HSMAI Europe Nordic Region Advisory Board \nAnders Johansson\, a renowned expert in hotel revenue management based in Sweden\, will introduce and delve into the concept of Profit-Oriented Revenue Management (PORM). Moving beyond traditional revenue metrics\, such as occupancy and RevPAR\, PORM represents a profound shift in focus toward profitability at every level of operation. Anders will discuss the essential components of PORM\, including a comprehensive understanding of Customer Acquisition Cost (CAC) and its vital role in optimising profitability. \n09:30 – 10:30: Amina Hamade – Profit Manager Food & Beverage / Event at Strawberry (formerly Nordic Choice Hotels)  \nAmina will discuss the power of data analytics in restaurant revenue management. Learn how the analysis of POS data has not only improved business understanding\, but also enhanced server sales\, customer satisfaction\, and overall profitability. This session will be in English.[/vc_column_text][vc_btn title=”👉 CLICK HERE TO SIGN UP!” color=”green” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fd%2F2fqgnr|target:_blank”][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#663399″ size=”18″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Amina Hamade\, Profit Manager Food & Beverage / Event at Strawberry (formerly Nordic Choice Hotels)[/mk_fancy_title][mk_blockquote font_family=”none”]Amina Hamade is a seasoned professional in the hospitality industry with a wealth of experience in optimizing restaurant revenue. Currently working on an exciting restaurant revenue management optimization project within Strawberry (formerly Nordic Choice Hotels)\, Amina has made significant contributions to enhancing profitability and customer satisfaction across a diverse portfolio of restaurants. \n  \nAmina’s journey in the hospitality sector began at the prestigious Mandarin Oriental luxury property\, where she gained hands-on management training. She later transitioned to Dubai\, managing events\, and became part of the pre-opening team at the renowned Four Seasons Hotel. Amina’s dedication to the industry led her to work with the Global Revenue Management team at Accor\, where she spearheaded the launch of an annual server coaching and profit optimization program for various Accor hotel brands and regions.[/mk_blockquote][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#663399″ size=”18″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Anders Johansson\, CEO at Demand Calendar[/mk_fancy_title][mk_blockquote font_family=”none”]With over 30 years of experience in leading positions within hotels and restaurants\, Anders Johansson has pioneered revenue management principles in the hospitality sector since the late 1980s. In addition to his role at Demand Calendar\, Anders has been a consultant for the past ten years\, assisting businesses in creating business models\, visions\, and brands and increasing revenue streams. \n  \nAnders has also been sharing his extensive knowledge as a lecturer for 18 years\, teaching two 5-week courses in Strategic Revenue Management at the School of Hospitality\, Culinary Arts & Meal Science at Örebro University in Sweden. \n  \nFurthermore\, Anders has held various board member positions in notable companies such as Forenom\, InnSpire\, Kämp Collection Hotels\, and Bohemia Properties. \n  \nAnders holds an International Business\, accounting\, and finance degree from the Stockholm School of Economics. Today\, Anders is the CEO of Demand Calendar\, a company dedicated to helping commercial teams in the hospitality industry optimize revenue streams and increase profitability.[/mk_blockquote][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1691661386916{margin-bottom: 0px !important;}”]HSMAI Europe Breakfast Meeting is free to attend for HSMAI Europe members. If you are not an HSMAI Europe member and would like to participate please reach out to us at postbox@hsmai.eu. \nThere are limited spots available\, so secure your place at this Breakfast Meeting in Stockholm\, please register now by clicking the button below. Fill in the registration form\, and we’ll confirm your participation via email.\n[/vc_column_text][vc_btn title=”👉 CLICK HERE TO SIGN UP!” color=”green” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fd%2F2fqgnr|target:_blank”][vc_column_text css=”.vc_custom_1691657666137{margin-bottom: 0px !important;}”]*HSMAI Europe is hosting several local events Europe in 2023\, exclusively for association members. Here you can find more information on how to become a member. See our preliminary events calendar here.\n \n [/vc_column_text][vc_separator color=”violet” style=”dashed” border_width=”2″][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#000000″ size=”16″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]About HSMAI Europe[/mk_fancy_title][vc_column_text css=”.vc_custom_1684930224980{margin-bottom: 0px !important;}”]HSMAI – Hospitality Sales and Marketing Association International – is a global organization founded in the US in 1927. HSMAI Region Europe is the European arm of the organisation. HSMAI Europe aims to be a key influencer\, pioneer and the go-to industry resource for professional development\, commercial strategies and sustainability in the hospitality\, travel and tourism industry. Read More[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/stockholm-swe-breakfast-meeting/
LOCATION:Clarion Hotel Sign\, Östra Järnvägsgatan 35\, Stockholm\, 101 26\, Sweden
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DTSTART;TZID=Europe/Amsterdam:20181011T083000
DTEND;TZID=Europe/Amsterdam:20181011T170000
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CREATED:20180702T145047Z
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SUMMARY:The HSMAI Day Sweden
DESCRIPTION:[vc_row][vc_column][vc_column_text css=”.vc_custom_1530520988276{margin-bottom: 0px !important;}”]\nWelcome to The HSMAI Day Sweden\nClarion Hotel Sign\, Stockholm\nThursday October 11th\nFrom 08:00- 17:00 including lunch\, drinks and networking\nThe HSMAI Day take place at Clarion Hotel Sign in Stockholm. A full-day conference intended to provide you and your team an overview of current industry developments\, focusing on subjects HSMAI considers important to put on the industry’s agenda. One of this year’s topic is Winning for customers and company culture through HSMAI Region Europe’s program\, The Service Pledge. Tomorrow’s winners are companies that invest in their company culture and bringing the customer experience to the boardrooms. Your company culture and internal communication have a big impact on your reputation\, repeat business and results\, the Service Pledge program gives you tools to fine tune your management of these. \nTarget groups: GM´s and their leadership team\, Destination Directors\, Commercial Leaders\, HR\, RM Directors\, Sales & Marketers and HQ. \nIt´s free to attend for HSMAI company members working directly in the hotel\, event and travel industry.  \nSign up today!\nWe will end this productive day by handing out the HSMAI & Customer Alliance Guest Experience Award in co-operation with the German company Customer Alliance. The award is based on customer satisfaction data and reviews from different portals\, such as TripAdvisor\, booking.com\, Hotels.com\, Google\, Facebook and more. \nProgram:\n[/vc_column_text][mk_table]\n\n\n\n\nTime\nWhat\n\n\n\n\n\n\n\n\n\n\n\n\n08:00-09:00\nRegistration\, coffee and networking\n\n\n\n\n09:00-09:10\n \nWelcome  \nBy Ingunn Hofseth\, President & CEO\, HSMAI Region Europe \n\n\n\n\n\n\n09:10-09:20 \n\n\nThe moderator for the day is Andréas Näsman \nAndréas has over 35 years of experience in the travel industry where he worked in several areas of high level. Everything from charters\, airlines\, foreign tourist councils to the municipality. Managing Director\, Marketing Manager\, Business Manager\, Tourist Manager. Even trade fair organizer\, moderator\, lecturer and creator. \n\n\n\n\n\n\n09:20-10:00 \n\n\nTomorrow’s winners \nTomorrow’s winners are companies that invest in their company culture and bringing the customer experience to the boardrooms. Your company culture and internal communication have a big impact on your reputation\, repeat business and results. \nBy Karianne Røisland \n \nThe presentation will be in Norwegian \nKarianne Røisland boasts an 18-year-career in Nordic Choice Hotels\, since the very start\, at which point the chain had no more than five hotels\, and during the expansion\, until seeing 170 hotels. She is experienced in sales\, operations and HR\, both in individual hotels and in the hotel group’s headquarters\, and has advanced through the ranks\, from local sales manager through to hotel manager. Moving on to the corporate HQ\, as Region East Norway VP Sales and\, at a later stage\, for the Nordics. For several years she has also been involved in recruitment\, climate analysis\, mentor and trainee programs\, and in the development of the corporation’s qualification platform in the Choice Academy company\, a total supplier in competence development. Also\, she worked as Commercial Director in winter resort Hafjell/Kvitfjell by Alpinco. Since her 2011 leave of Nordic Choice Hotels she has acted as a self-employed consultant. \nKarianne is a certified HSMAI Region Europe Executive Coach\, among the consultants HSMAI will turn to in the execution of HSMAI program the Winning for Customer – The Service Pledge program \n\n\n\n\n\n\n10:00-10:40 \n\n\nCommunicative leadership in hospitality \nBy Yvonne Sörensen Björud\, Founder/CEO at Consiliandos AB \nThe presentation will be in Swedish \nAn international dedicated and determined CEO with a track record of successful “turn-arounds” of companies in the consumer and hospitality industries. Sales and marketing experience combined with strategic conception\, planning and great capability of implementation. Strong “people person” and communicator\, creating long term working relationships with clients\, customers\, owners\, the board\, management team\, employees and other business partners. The international experience includes management positions in the UK\, France\, Benelux and Switzerland. For many years she was the CEO of Berns. After that she became the CEO of Stureplansgruppen Hotels & Resorts \n\n\n\n\n\n10:40-11:10\n\nCoffee break and networking\n\n\n\n\n\n11:10-11:40 \n\n\nThe current state of hotel rate parity in Europe\, a deep dive into parity performance! OTA Insight will present findings from the first-ever Hotel Parity Report. Don´t miss it! \nBy Tijl Speetjens\, Business Development Manager\, OTA Insight \nThe presentation will be in English \n\n\n\n\n\n11:40-12:00\nInfluencing the Traveller Path to Purchase \n74% of travellers who book accommodations make TripAdvisor a part of their online journey. Join us at this session to learn how you can influence and maximise your reach to these booking-ready travellers. \n\nGet data-driven insights on traveller behaviour and purchase patterns\nDiscover how you can influence booking decisions on TripAdvisor\nAccess valuable tips and best practices used by hoteliers\n\nBy Alistair MacGregor\, Senior Key Accounts Manager at TripAdvisor \nThe presentation will be in English\n\n\n\n\n12:00-13:00\nLunch and networking\n\n\n\n\n13:00-13:40\n\nDriving Digital Transformation in a changing world \nBy Annelie Nässén\, Executive Vice President Global Sales & Marketing at Scandinavian Airlines (SAS) \nThe presentation will be in Swedish \nAnnelie Nässén has held many leading commercial positions at SAS since 1989. She has experience from Digital and B2B sales\, pricing\, revenue management\, distribution customer service\, EGO Stores and SAS Trading Travel Retail. During her time at SAS she has managed to implement a number of changes at a rapid pace\, both within the domestic and international landscape\, and at the same time delivering good results. \n\n\n\n\n\n13:40-14:10\n\n\nThe changing skills and competences of future commercial leaders \nBy Anant Vithlani\, Vice President Sales\, Nordic Choice Hotels and newly elected Chair of HSMAI Region Europe Sales Executive Advisory Board\, reports from the HSMAI Region Leadership Conference in London. \nThe presentation will be in Swedish \nThe HSMAI Day Sweden will continue the debate from the HSMAI Region Europe Leadership Day in London about how both the customers and sales channels are changing and that it requires different competence of future executives and employees. It also requires a completely different interaction across disciplines and that we work less in “silos” within key areas that HSMAI has its focus: \n\nRevenue Management\nMarketing\nSales\nDistribution\nCulture & People\nInnovation\n\nAfter Anants presentation there will be a discussion with executive leaders from the hotel and travel industry in Sweden. \n\n\n\n\n\n14:10-14:30\nCoffee break and networking\n\n\n\n\n14:30-15:15\n\nThe changing skills and competences of future commercial leaders \nPanel discussion with leaders from the industry:  \n\n\n\n\n\n\n\n\nAnnelie Nässén\, Executive Vice President Global Sales & Marketing at Scandinavian Airlines (SAS)\n\n\n\n\n\n\n\n\n\nYvonne Sörensen Björud\, Founder/CEO at Consiliandos AB\n\n\n\n\n\n\n\n\n\nEva Lundström\, Brand & Marketing Director at  Scandic Sweden\n\n\n\n\n\n\n15:15-15:40\nHSMAI & Customer Alliance Guest Experience Award\n \nWe will end this productive day by handing out the HSMAI & Customer Alliance Guest Experience Award in co-operation with the German company Customer Alliance. The award is based on customer satisfaction data and reviews from different portals\, such as TripAdvisor\, booking.com\, Hotels.com\, Google\, Facebook and more. \nThe presentation will be in English\n\n\n\n\n15:40\nDrinks and networking\n\n\n\n\n[/mk_table][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Sign up today!” color=”default” align=”center” i_icon_fontawesome=”fa fa-ticket” add_icon=”true” link=”url:https%3A%2F%2Fwww.eventbrite.co.uk%2Fe%2Fthe-hsmai-day-sweden-tickets-47662449670|title:Sign%20up%20today!|target:%20_blank|”][/vc_column][/vc_row]
URL:https://hsmai.eu/event/the-hsmai-day-sweden-october-11th/
LOCATION:Clarion Hotel Sign\, Östra Järnvägsgatan 35\, Stockholm\, 101 26\, Sweden
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