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DTSTART;TZID=Europe/Amsterdam:20230608T180000
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UID:10000343-1686247200-1686258000@hsmai.eu
SUMMARY:Meet & Connect Paris: Exploring Total Revenue Management
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”13940″ img_size=”1920×1080″ alignment=”center”][mk_fancy_title color=”#000000″ size=”30″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nProfit-Oriented Revenue Management (PORM): Shaping the Future of Hotel Revenue Strategy \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”20″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]\nDon’t miss your chance to sign up for an HSMAI Europe Meet & Connect at the newly opened Zoku Paris! \n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”18″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]📌 Thursday 8th June\, 6PM – 9PM at Zoku Paris for educational content\, networking\, drinks and light food.[/mk_fancy_title][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1685803156859{margin-bottom: 0px !important;}”]Venue: Zoku Paris\, 48 Av. de la Prte de Clichy\, Paris \nJoin us for an insightful evening about total revenue management at Zoku Paris including networking\, drinks and light food at their rooftop terrace. We have invited a special guest\, Anders Johansson to be our speaker and share his insights with us.  \nAnders Johansson\, a renowned expert in hotel revenue management\, will introduce and delve into the concept of Profit-Oriented Revenue Management (PORM). Moving beyond traditional revenue metrics\, such as occupancy and RevPAR\, PORM represents a profound shift in focus toward profitability at every level of operation. \nAnders Johansson will discuss the essential components of PORM\, including a comprehensive understanding of Customer Acquisition Cost (CAC) and its vital role in optimising profitability. The discussion will also encompass strategies to maximise profits across ancillary services\, such as F&B\, Spa\, and Meeting & Events departments. Recognizing the significance of a hotel’s commercial team in this context\, Anders will present ways in which these teams can enhance their productivity\, adopt a data-driven approach\, and actively contribute to a PORM framework. This presentation will also address the practical application of the flow-through concept in P&L and its impact on various departmental revenues. \nThis is an unmissable opportunity for hotel revenue managers and other hospitality professionals aiming to future-proof their strategies and operations. Prepare to be inspired and leave with a fresh\, profit-oriented perspective on revenue management that you can implement at your own property.[/vc_column_text][vc_btn title=”Register Now” color=”green” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fd%2F5fq5vb|target:_blank”][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#663399″ size=”18″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Anders Johansson\, CEO at Demand Calendar[/mk_fancy_title][mk_blockquote font_family=”none”]With over 30 years of experience in leading positions within hotels and restaurants\, Anders Johansson has pioneered revenue management principles in the hospitality sector since the late 1980s. In addition to his role at Demand Calendar\, Anders has been a consultant for the past ten years\, assisting businesses in creating business models\, visions\, and brands and increasing revenue streams. \n  \nAnders has also been sharing his extensive knowledge as a lecturer for 18 years\, teaching two 5-week courses in Strategic Revenue Management at the School of Hospitality\, Culinary Arts & Meal Science at Örebro University in Sweden. \n  \nFurthermore\, Anders has held various board member positions in notable companies such as Forenom\, InnSpire\, Kämp Collection Hotels\, and Bohemia Properties. \n  \nAnders holds an International Business\, accounting\, and finance degree from the Stockholm School of Economics. Today\, Anders is the CEO of Demand Calendar\, a company dedicated to helping commercial teams in the hospitality industry optimize revenue streams and increase profitability.[/mk_blockquote][vc_column_text css=”.vc_custom_1685803329187{margin-bottom: 0px !important;}”]Join us for an exciting evening including networking opportunities with like-minded individuals. This event is free for HSMAI members\, making it an exceptional opportunity to participate in our local events.  \n*HSMAI Europe is hosting several local events throughout Europe in 2023\, exclusively for association members. For more information on how to become a member\, please contact us at postbox@hsmai.eu. [/vc_column_text][vc_btn title=”Register Now” color=”green” align=”center” button_block=”true” link=”url:https%3A%2F%2Fwww-eur.cvent.com%2Fd%2F5fq5vb|target:_blank”][vc_separator color=”violet” style=”dashed” border_width=”2″][/vc_column][/vc_row][vc_row][vc_column][mk_fancy_title color=”#000000″ size=”16″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]About HSMAI Europe[/mk_fancy_title][vc_column_text css=”.vc_custom_1684930224980{margin-bottom: 0px !important;}”]HSMAI – Hospitality Sales and Marketing Association International – is a global organization founded in the US in 1927. HSMAI Region Europe is the European arm of the organisation. HSMAI Europe aims to be a key influencer\, pioneer and the go-to industry resource for professional development\, commercial strategies and sustainability in the hospitality\, travel and tourism industry. Read More[/vc_column_text][/vc_column][/vc_row]
URL:https://hsmai.eu/event/paris-fr-meet-connect/
LOCATION:Zoku Paris\, 48 Av. de la Prte de Clichy\, Paris\, 75017\, France
ATTACH;FMTTYPE=image/png:https://hsmai.eu/wp-content/uploads/sites/15/2023/04/paris-8-june-1.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
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