Welcome to the HSMAI Europe
Commercial Strategy Forum Frankfurt
Commercial Strategy Forum Frankfurt
A full-day forum bringing together industry leaders to discuss cutting-edge strategies in revenue management, sales, marketing, and distribution.
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This event brings together hospitality professionals to exchange ideas, build relationships, and explore the latest strategies in revenue management, sales, marketing, and distribution.
As an international organization, HSMAI Europe combines global trends, insights, and expertise with strong local knowledge and speakers. By bringing together the best of both worlds, we aim to create a highly relevant and impactful experience for the local market.
Our goal is to provide an inspiring and interactive forum where commercial leaders can learn from each other, discuss current challenges and opportunities, and leave with fresh ideas, practical insights, and valuable connections.
DATE
Thursday
November 12th, 2026
TIME
2PM – 9PM
Including networking
LOCATION
Scandic Frankfurt Hafenpark
Eytelweinstraße 1, 60314, Frankfurt
WHY ATTEND?
- Transform Your Thinking:
New customer expectations, Revenue Management high on the agenda, and Germany-specific market focus that give you the competitive edge.
- Forge Game-Changing Connections:
Network with Germany’s hospitality power players during energising breaks and the networking reception—turn conversations into collaborations..
- Walk Away with Instant Wins:
From lightning-fast insights to interactive roundtables, leave equipped with actionable tactics to optimize profit.
- Experience the HSMAI Magic:
World-class keynote and practical deep dives – the perfect blend of inspiration and implementation.
New customer expectations, Revenue Management high on the agenda, and Germany-specific market focus that give you the competitive edge.
Network with Germany’s hospitality power players during energising breaks and the networking reception—turn conversations into collaborations..
From lightning-fast insights to interactive roundtables, leave equipped with actionable tactics to optimize profit.
World-class keynote and practical deep dives – the perfect blend of inspiration and implementation.
Hoteliers can attend free of charge – whether or not you are an HSMAI Europe member. As the Commercial Strategy Forum is new to Frankfurt, we want to give the wider hospitality community the opportunity to get to know HSMAI Europe and experience what we do.Â
Hoteliers can attend free of charge – whether or not you are an HSMAI Europe member. As the Commercial Strategy Forum is new to Frankfurt, we want to give the wider hospitality community the opportunity to get to know HSMAI Europe and experience what we do.Â
Ticket Pricing
Hotel & Travel Members & Non-Members
FREEVendors & Consultants Members
€210Vendors & Consultants Non-Members
€445Attendance is completely free for hoteliers, including both HSMAI Europe members and non-members, as this is a new market for us.
www.hsmai.eu
