Welcome to the HSMAI Europe
Commercial Strategy Forum Madrid
Commercial Strategy Forum Madrid
A full-day forum bringing together industry leaders to discuss cutting-edge strategies in revenue management, sales, marketing, and distribution.
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This event brings together hospitality professionals to exchange ideas, build relationships, and explore the latest strategies in revenue management, sales, marketing, and distribution.
As an international organization, HSMAI Europe combines global trends, insights, and expertise with strong local knowledge and speakers. By bringing together the best of both worlds, we aim to create a highly relevant and impactful experience for the local market.
Our goal is to provide an inspiring and interactive forum where commercial leaders can learn from each other, discuss current challenges and opportunities, and leave with fresh ideas, practical insights, and valuable connections.
DATE
Thursday
October 8th, 2026
TIME
3PM – 9PM
Including networking
LOCATION
Radisson RED Madrid
C. de Atocha, 123, Centro, 28012 Madrid, Spain
WHY ATTEND?
- Walk Away With Instant Wins:
Gain practical ideas through fast-paced Lightning Rounds and expert discussions.
- Forge Game-Changing Connections:
Hear how hotel leaders and commercial experts are adapting for what comes next.
- Walk Away with Instant Wins:
Continue the conversation, build relationships and network over cocktails.
Gain practical ideas through fast-paced Lightning Rounds and expert discussions.
Hear how hotel leaders and commercial experts are adapting for what comes next.
Continue the conversation, build relationships and network over cocktails.
Ticket Pricing
Hotel & Travel Non-Members
Vendor Members
Vendor
Non-Members
Attendance is completely free for hoteliers, including both HSMAI Europe members and non-members, as this is a new market for us.
OUR SPONSORS
EXLUSIVE MEDIA PARTNER
PARTNERS
GOLD PARTNERS
www.hsmai.eu























