Welcome to the HSMAI Europe
Commercial Strategy Forum Netherlands
Commercial Strategy Forum Netherlands
A full-day forum bringing together industry leaders to discuss cutting-edge strategies in revenue management, sales, marketing, and distribution.
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This event brings together hospitality professionals to exchange ideas, build relationships, and explore the latest strategies in revenue management, sales, marketing, and distribution.
As an international organization, HSMAI Europe combines global trends, insights, and expertise with strong local knowledge and speakers. By bringing together the best of both worlds, we aim to create a highly relevant and impactful experience for the local market.
Our goal is to provide an inspiring and interactive forum where commercial leaders can learn from each other, discuss current challenges and opportunities, and leave with fresh ideas, practical insights, and valuable connections.
DATE
Wednesday
September 16, 2026
TIME
Full day
Including networking
LOCATION
The Green Village
Blokhoeve 7, 3438, LC Nieuwegein, Netherlands
WHY ATTEND?
- Transform Your Thinking:
New customer expectations, Revenue Management high on the agenda, and Netherlands-specific market focus that give you the competitive edge.
- Forge Game-Changing Connections:
Network with Netherlands’ hospitality power players during energising breaks, lunch, and receptions—turn conversations into collaborations.
- Walk Away with Instant Wins:
From lightning-fast insights to interactive roundtables, leave equipped with actionable tactics to optimize profit.
- Experience the HSMAI Magic:
World-class keynote and practical deep dives = the perfect blend of inspiration and implementation.
New customer expectations, Revenue Management high on the agenda, and Netherlands-specific market focus that give you the competitive edge.
Network with Netherlands’ hospitality power players during energising breaks, lunch, and receptions—turn conversations into collaborations.
From lightning-fast insights to interactive roundtables, leave equipped with actionable tactics to optimize profit.
World-class keynote and practical deep dives = the perfect blend of inspiration and implementation.
TICKET PRICING
Hotel & Travel
Members: FREE
Non-Members: 150 Euro
Vendors
Members: 210 Euro
Non-Members: 445 Euros
Members: FREE
Non-Members: 150 Euro
Members: 210 Euro
Non-Members: 445 Euros
OUR SPONSORS
GOLD PARTNERS
SILVER PARTNERS
PARTNERS
HSMAI EUROPE ADVISORY BOARD FOR THE BENELUX REGION
A special thank you to our BeNeLux region advisory board
Dave Overeem van Elferen
Director of Revenue Management at Inntel Hotels
Chrystal Timmerman
Owner and Founder at The House of Revenue
Gaby Maaswinkel van den Bosch
Associate Director of Revenue Management at Radisson Hotel Group
Jeroen Tromp
Account Manager | Central Europe at Ruby Hotels
