MEET OUR SPEAKERS
This page will be regularly updated with the latest additions to the programme.
Partner at Conventus Consultants
Full Professor, Nyenrode Business Universiteit
General Manager Innovation I Business Development, Northwave Cyber Security
Professor of Technological Innovation at Hotelschool The Hague
Vice President Commercial, Odyssey Hotel Group
Marketing Manager at Van der Valk International B.V.
Director Business Development EMEA at TrustYou Headquarters
Chief Technology Officer at GuestCentric
Sérgio Serra is a technology executive with over 25 years of software development experience, including more than 14 years in travel and hospitality. He began his career in 1999, specialised in web application development from 2004, and founded a web-based veterinary software startup in 2010. In 2012, he joined GuestCentric as a Senior Software Engineer, progressing to Chief Technology Officer.
Today, Sérgio leads technology strategy, product innovation, and the application of Artificial Intelligence in hospitality. He helps independent hotels use emerging technologies to compete in an increasingly AI-driven market and has led the development of solutions including GuestCentric’s Melissa, an AI Sales Assistant supporting guests during the final stages of booking.
Sérgio regularly contributes to discussions on AI’s impact on travel, including how travellers discover, plan, and experience journeys and the development of conversational travel agents (COTAs). His insights have appeared in HospitalityNet, Hospitality Technology, Hotel Online, HSMAI, and TNEWS, as well as industry podcasts, events, and university programmes.
Sector Banker Leisure, Travel & Hospitality at ABN AMRO Bank N.V.
Sector Research Intern Leisure at ABN AMRO Bank N.V.
CEO & Founder, VenueSuite
Director of Sales, Daylight PMS, Shiji Group
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