Improving our Digital Presence
We at HSMAI Region Europe want to improve our digital presence. In order to do so, Clara Joh, Expert Social Media who looks after the whole social media of Steigenberger […]
We at HSMAI Region Europe want to improve our digital presence. In order to do so, Clara Joh, Expert Social Media who looks after the whole social media of Steigenberger […]
On Monday 5th December the HSMAI Region Europe Sales Executive Advisory Board met at the Steigenberger Frankfurter Hof to discuss further competitive and strategic steps for the group as well [...]
HSMAI Region Europe and citizenM welcome you to Connect with HSMAI networking event on Thursday 19th January 2017 in London. Come and join us in a vibrant panel discussion on […]
We at HSMAI Region Europe areævery lucky to work with many not only knowledgeable but also supportive and positive people. As well as our team members also many of our […]
HSMAI Region Europe will hold their annual pre-ITB event in Berlin in the afternoon of Tuesdayæ7th March 2017 this time together with the Travel Industry Club Germany (TIC). HSMAI Region […]
In mid-February a small group from HSMAI Region Europe together with some of the HSMAI Region Europe mentors and advisors will go on a study tour to Florida and New […]
Nominations are now being accepted for positions on the HSMAI Region Europe Board of Directors.æAll nominations are to be received before Monday January 16thæin order to be considered by the […]
HSMAI Region Europe wants to thank you for a wonderful year. 2016 has seen many great events activities and ideas. We can’t wait to continue our work with you in […]
The members of HSMAI Region Europe Distribution Advisory Board have elected Nina Nieminen as Chair of the HSMAI Region Europe Distribution Advisory Board. Nina is the Director of Revenue [...]
Sign up and join HSMAI and Cornell for a meeting on strength-based approaches in entrepreneurial and innovative environments. HSMAI and Cornell Hotel Society Chapter Norway are inviting its [...]
Why are guests so unpredictable? Is there anything we can do in order to make them more predictable?
In recent years more and more hoteliers have commented on the fact that it is becoming harder to predict what demand will be like. Guests book later and later, events that traditionally had a high impact now have much lower impact and guests seem to change their mind on what they like. During this session we will discuss in what way we might be able to do in order to steer our guests towards a more predictable behavior.
Niels MekenkampDirector of Business Solutions, EMEA, Cendyn
3 ways to make more strategic use of your brand
How leaders can use modern brand thinking to engage people in delivering distinct customer experiences that inspire loyalty and word-of-mouth.
Monna Nordhagen, Partner and strategy advisor, Mars
What characterizes the best sales teams?
Remi Morken, CCO, SalesScreen
Revenue Management to Revenue Strategy: Best practices and key learnings to help your organization succeed in 2020 and beyond
John Gallagher, Sales Director, Duetto
How to sell when customers do not know they need you?
Benjamin is a French entrepreneur and investor. His job consists in solving major problems that hoteliers face every day. He is the Co-founder & Evangelist of Quicktext, a 24/7 AI-powered chatbot helping hotels increase sales while improving guest experience.
Benjamin Devisme, VP Sales, Quicktext
Real time pricing
As the travel industry has evolved and become more digitized, markets that hotels operate in today have become faster, more transparent and more competitive than ever, pushing down profit margins. The old school of revenue management, where it used to be enough to pull historical reports from an isolated, non-connected PMS, to decide the future room prices, does not longer apply.
Alexander Edström, CEO, Atomize
Expansion of revenue management capabilities
Damiano Zennaro, Global Director of Advisory services at IDeaS
Laura McNally, Director, Account Management – Strategic and Global Accounts at IDeaS
Customer Centricity
About delivering the promises made, managing the perception and trust of the brand on social and digital media through the experiences delivered.
Gil Mulders, Former Head of Learning Europe, Intercontinental Hotel Group and Chair of the HSMAI Region Europe People & Culture Advisory Board
Being a General Manager and Leading a team of strong performers
Jarle Moen, Former Thief Executive Officer at the Award winning hotel The Thief, now the Managing Director at the upcoming hotel Sommerro
Retention strategies for Sales professional that works’
Anant Vithlani, Vice President Sales, Nordic Choice Hotels
Storytelling that works
Brands that tell stories are performing better. We will discuss how you can use stories to clarify your message, connect with customers and grow your business. Make sure your team is on the same page and creating marketing that get results. We will also introduce you to a framework that makes it easier for your team to create stories that work.
Christian Braathen, Client Director, Scandinavian Design Group
Commercial Technology Strategy
What choices to make to PMS, RMS, CRS, Channel Manager, cost implications, training implications, integration implications and more.
Julie Grieve, Founder and CEO, Criton
Close the gap between revenue optimization & digital marketing
Finnbar Cornwall, Senior Industry Head Travel at Google UK
Consequences of Inbound RFP Over-reliance – Why is it the Time to Establish a Proactive Meetings & Events Sales Strategy
MICE segment is becoming commoditized, driven by rate and response time. Cost of acquisition and distribution continues to grow. Need periods are more pronounced. Sales teams have subpar proactive skills – order takers vs. hunters. Sellers are fishing in the same pond with less than 10% conversion rates.
Erika Bucsi, Enterprise Director of Sales, EMEA & APAC, Knowland
Navigating the changing hotel distribution landscape
Insights to improve competitiveness in an increasingly volatile environment
Michael Mernagh, Head of Sales EMEA, OTA Insight
Using Technology to Deliver a Personalized Guest Experience
Michael De Jongh, Chief Commercial Officer, Avvio
Coaching a team for strategic selling
Evert Schuele, Vice President Sales, Europe, Africa, Middle East and South West Asia, Hyatt International
Intermediaries: Should they be managed like a key account?
Saurabh Bhargava, Commercial Director UK & Ireland, Taj Hotels
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This is the text within the more information for the session on: Using Technology to Deliver a Personalized Guest Experience
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This is the text within the more information for the session on: Using Technology to Deliver a Personalized Guest Experience
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