HSMAI signs agreement with TripAdvisor
FRANKFURT Germany – This week HSMAI Europe signed an agreement to feature TripAdvisor news and insights across HSMAI channels as part of a joint effort to expand knowledge-sharing within [...]
FRANKFURT Germany – This week HSMAI Europe signed an agreement to feature TripAdvisor news and insights across HSMAI channels as part of a joint effort to expand knowledge-sharing within [...]
Photo: It’s an honour to have these inspirational top Executives discussing the industry’s hot topics on our HSMAI Europe Executive Think Tank – Alejandro Bernabí© CEO of [...]
Norwegian Europe’s third largest low-cost carrier this week announced the appointment of Dominic Tucker as Head of Sales UK who joins Mitchell Hawes Sales Manager UK&I to bolster the [...]
Oliver Sedlinger (42) and his agency will be representing the Steigenberger Hotel Group in the source and target market of China with immediate effect the hotel group informs in a […]
Amid HSMAI Europe’s ongoing CRME (Certified Revenue Manager) workshop tour lasting throughout this autumn and the winter 6 highly able hospitality professionals graduated as CRMEs in [...]
At the moment we find ourselves in Frankfurt. Yesterday saw a somewhat different HSMAI Leadership Dayæat a European level. Thanks to our generous sponsors especially the Steigenberger Hotel Group [...]
Earlier this week AccorHotels the world’s leading hotel operator announced that it has signed a management agreement with Aria Ziggurat for its two inaugural properties in Tehran according [...]
InterContinental Hotels Group one of the world’s leading hotel companies has announced the signing of Hotel Indigo Berlin City – East Side Germany. The newly build hotel is owned by [...]
Supervisory Board gives green light to new group alignment and new division of business on Executive Board / Harry Hohmeister and Dr. Bettina Volkens reappointed as Executive Board members for [...]
SAS and Apollo are extending their cooperation on charter flights and have signed an agreement for the 2016 summer season worth around MSEK 900. As a result SAS will be […]
Why are guests so unpredictable? Is there anything we can do in order to make them more predictable?
In recent years more and more hoteliers have commented on the fact that it is becoming harder to predict what demand will be like. Guests book later and later, events that traditionally had a high impact now have much lower impact and guests seem to change their mind on what they like. During this session we will discuss in what way we might be able to do in order to steer our guests towards a more predictable behavior.
Niels MekenkampDirector of Business Solutions, EMEA, Cendyn
3 ways to make more strategic use of your brand
How leaders can use modern brand thinking to engage people in delivering distinct customer experiences that inspire loyalty and word-of-mouth.
Monna Nordhagen, Partner and strategy advisor, Mars
What characterizes the best sales teams?
Remi Morken, CCO, SalesScreen
Revenue Management to Revenue Strategy: Best practices and key learnings to help your organization succeed in 2020 and beyond
John Gallagher, Sales Director, Duetto
How to sell when customers do not know they need you?
Benjamin is a French entrepreneur and investor. His job consists in solving major problems that hoteliers face every day. He is the Co-founder & Evangelist of Quicktext, a 24/7 AI-powered chatbot helping hotels increase sales while improving guest experience.
Benjamin Devisme, VP Sales, Quicktext
Real time pricing
As the travel industry has evolved and become more digitized, markets that hotels operate in today have become faster, more transparent and more competitive than ever, pushing down profit margins. The old school of revenue management, where it used to be enough to pull historical reports from an isolated, non-connected PMS, to decide the future room prices, does not longer apply.
Alexander Edström, CEO, Atomize
Expansion of revenue management capabilities
Damiano Zennaro, Global Director of Advisory services at IDeaS
Laura McNally, Director, Account Management – Strategic and Global Accounts at IDeaS
Customer Centricity
About delivering the promises made, managing the perception and trust of the brand on social and digital media through the experiences delivered.
Gil Mulders, Former Head of Learning Europe, Intercontinental Hotel Group and Chair of the HSMAI Region Europe People & Culture Advisory Board
Being a General Manager and Leading a team of strong performers
Jarle Moen, Former Thief Executive Officer at the Award winning hotel The Thief, now the Managing Director at the upcoming hotel Sommerro
Retention strategies for Sales professional that works’
Anant Vithlani, Vice President Sales, Nordic Choice Hotels
Storytelling that works
Brands that tell stories are performing better. We will discuss how you can use stories to clarify your message, connect with customers and grow your business. Make sure your team is on the same page and creating marketing that get results. We will also introduce you to a framework that makes it easier for your team to create stories that work.
Christian Braathen, Client Director, Scandinavian Design Group
Commercial Technology Strategy
What choices to make to PMS, RMS, CRS, Channel Manager, cost implications, training implications, integration implications and more.
Julie Grieve, Founder and CEO, Criton
Close the gap between revenue optimization & digital marketing
Finnbar Cornwall, Senior Industry Head Travel at Google UK
Consequences of Inbound RFP Over-reliance – Why is it the Time to Establish a Proactive Meetings & Events Sales Strategy
MICE segment is becoming commoditized, driven by rate and response time. Cost of acquisition and distribution continues to grow. Need periods are more pronounced. Sales teams have subpar proactive skills – order takers vs. hunters. Sellers are fishing in the same pond with less than 10% conversion rates.
Erika Bucsi, Enterprise Director of Sales, EMEA & APAC, Knowland
Navigating the changing hotel distribution landscape
Insights to improve competitiveness in an increasingly volatile environment
Michael Mernagh, Head of Sales EMEA, OTA Insight
Using Technology to Deliver a Personalized Guest Experience
Michael De Jongh, Chief Commercial Officer, Avvio
Coaching a team for strategic selling
Evert Schuele, Vice President Sales, Europe, Africa, Middle East and South West Asia, Hyatt International
Intermediaries: Should they be managed like a key account?
Saurabh Bhargava, Commercial Director UK & Ireland, Taj Hotels
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This is the text within the more information for the session on: Using Technology to Deliver a Personalized Guest Experience
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