The origins of online travel in India can be traced back to 2005. Access to the Internet was scarce, and electronic payments and online travel penetration levels were abysmally low. Twelve years later, the landscape is unrecognizable. The proliferation of affordable Android-powered smartphones, cheap 4G data services and mobile payments have sparked an online revolution. Sensing the tipping point of digital services, investors are aggressively backing digital companies across travel, online retail, payments, food deliveries, logistics, taxi bookings, education and more.
