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London in January

I hope your Christmas preparations are going well!

I’m currently in London for work this week. There’s a flurry of planning underway, and we’re eagerly anticipating our January schedule at the InterContinental London Park Lane. Take a glance at our packed calendar:

Wednesday, January 17th 2024 at the InterContinental London Park Lane, London
All times a displayed in local time

  • 9 am – 12 pm: Collaboration meeting with Hospitality Financial and Technology Professionals (HFTP®)
  • 10 am – 4 pm: CRME Pre-Workshop +  Global Exam
    CRME – Global Certified Revenue Management Executive
    Read more here and sign up!
  • 11.30 am – 12.30 pm: Information session for new Board of Directors members
  • 12.30 pm – 2.30 pm: Board of Directors meeting
  • 3 pm – 8 pm: HSMAI Europe Leadership Day including a working dinner.

Thursday, January 18th involves ROC during the whole day, followed by an evening of awards and dinner celebrations.  We are also hosting a special reception for Connecting Future Leaders (35 years or younger) Let us know if you are interested to know more about that for your young team members.

If you haven’t signed up for the ROC and the awards dinner yet, I highly recommend doing so before the holiday season. The program will be updated continuously in the days and weeks to come. See the program here.

On Friday, January 19th – By invitation Only, from 9 AM to 1 PM
We’re concluding the week with an executive Roundtable session, along with a meeting addressing female leadership in collaboration with Thrive and Herterlier.

The Roundtable offer a platform for deep discussions, and insights would be incredibly valuable in shaping these conversations.

  • Roundtable for Commercial & Marketing Executives:
    • Unlocking more revenue by getting in the driving seat.
    • What are the drivers of future brand strategy?
    • What roles does marketing play in Guest experience design?

This session is led by Hannah Ajikawo, CEO & Founder of Revenue Funnel and James Wheatcroft, Global Senior Vice President Midscale Brands at Accor and member of the HSMAI Europe Marketing & Branding Advisory Board:

  • Additionally, we have an event with Women in Travel, in collaboration with Thrive and Herterlier. This meeting will discuss female leadership, empowerment, and growth. The event will be held at The Athenaeum, a brief walk from the InterContinental London Park Lane. Doors open at 8:30 AM, with a panel starting at 9 AM, followed by breakfast until 10.30 AM. More details will follow soon.

If you have any questions, please don’t hesitate to contact me directly at ih@hsmai.no.

I would also like to draw your attention to Michael Wierling’s involvement in London Marathon, which we are very proud of. Michael Wierling is the Director HR, Northern Europe at IHG Hotels & Resort and Chair of the HSMAI Europe People & Culture Advisory Board. Moreover, see also the other important articles below in this newsletter:

  1. Market Trend: Refining SEM Strategies for Full-Funnel Marketing by Cendyn
  2. October 2023: European hospitality enjoys an Indian summer – By MKG Consulting
  3. CARE International UK: Support me and the IHG team run for CARE at the 2024 London Marathon – by Michael Wierling

Wishing you a delightful holiday season.

Merry Christmas and a Happy New Year! 🎄🎅🎁

Ingunn Hofseth

President & CEO
HSMAI Region Europe

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