Join the Hospitality family at HSMAI
Grow your career with us via training, conferences, education, insights, leadership and career advice.
Hotel & Travel Membership
HSMAI Region Europe is a non-profit association funded by member companies and organisations committed to advocate for sales, marketing, distribution, service operation, and revenue management within hotel, travel and tourism industries.
As a Member of HSMAI Europe, your company can play a key role in shaping the future of the industry by actively participating and contributing at the executive level alongside like-minded thought leaders and industry professionals.
The HSMAI Region Europe association provides its members with practical tools, insights, and cutting edge expertise to enable knowledge sharing and enhance professional development in their areas of expertise. The benefits of partnering with HSMAI Region Europe include access to member-only resources, discounted leadership programs, certifications, and events.
Benefits
Through its numerous initiatives HSMAI Europe aims to create educational arenas for hospitality, tourism and travel professionals to drive development and advocate the future of sales, marketing, distribution, service operation, and revenue management. Our members benefit from:
- Access to leadership and educational programs
- Being at the fore front of the industry innovation
- Be a voice in the development of content, insights, and educational programs that represent the voice of and advocate for sales, marketing, distribution, service operation, and revenue management.
Who is the membership for?
Our membership network includes top leaders, executives and directors of hotel, travel and tourism industries as well as the rising generation of professionals looking to advance their knowledge, exchange perspectives and accelerate personal and professional growth. A suitable membership type can be selected depending on the company size.
Membership Types
Updated membership inclusions for 2022-2023.
Sapphire | Emerald | Diamond | ||
Advisory Boards: insights from the outcome of our six advisory boards:
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✔ | ✔ | ✔ | |
Breakfast or afternoon meetings: Free access to minimum of two meetings per year in major cities in Europe like Amsterdam, Berlin, Frankfurt, London, Madrid, Oslo, Palma de Mallorca and Stockholm for members from the hotel & travel industry. Associated members (vendors) will get a special discounted price. | ✔ | ✔ | ✔ | |
The HSMAI Day: Free access for members from the hotel & travel industry at the HSMAI Days in Amsterdam, Berlin, London, Madrid, Oslo and Stockholm. Associated members (vendors) will get a special discounted price. | ✔ | ✔ | ✔ | |
Significant savings: As an HSMAI member you get special member pricing (30% discount) on all HSMAI programmes and events, and partake in our activities with other industry leaders | ✔ | ✔ | ✔ | |
Pan European Conference:
30% off as a member |
✔ | ✔ | ✔ | |
Tools and Insights: Free members-only access | ✔ | ✔ | ✔ | |
Marketing Intelligence: Best practices and case studies from the industry’s top marketers. | ✔ | ✔ | ✔ | |
Peer Network: National, European and Global contacts. | ✔ | ✔ | ✔ | |
Newsletter | ✔ | ✔ | ✔ | |
Certifications: Globally recognised certification on Revenue Management, Digital Marketing, Excelling at Customer Centricity, the ECC Programme | ✔ | ✔ | ✔ | |
Learnings: Access to our Digital Expert Lab at special reduced rates | ✔ | ✔ | ✔ | |
Awards | ✔ | ✔ | ✔ | |
Chief Marketing Officer Think Tank
Small group of executives max 25 persons – By invitation only |
✔ | ✔ | ✔ | |
CURATE – An HSMAI Executive Insights Forum *** | ✔ | ✔ | ✔ | |
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2 | 3 | 4 | |
Executive Roundtables – number of persons per peer group event | 1 | 1 | 2 | |
Advocacy, Education & complimentary registrations | ✔ | ✔ | ✔ | |
Executive Insights newsletter | ✔ | ✔ | ✔ | |
Early access to curated content | ✔ | ✔ | ✔ | |
Level of recognition on content | Silver | Gold | Diamond | |
Local Engagement | ✔ | ✔ | ✔ | |
Maximum number of people included | 25 | 50 | 100 | |
€14,500 | €20,500 | €29,500 |
Executives from Organisational Members will have the unique opportunity to share trends and predictions that will guide the priorities for the content and educational programs that will be produced by the association through a uniquely facilitated Curate – an HSMAI Executive Insights Forum event that will be held two times per year. It is a singular opportunity to connect with contemporaries around emerging issues and growing trends –– resulting in invaluable insights that can help them and their companies lead through the most critical business concerns that the industry is, and will be, dealing with. Read more about the curate here: https://hsmai.eu/2018/01/30/hsmai-region-europes-first-curate-events-to-be-held-in-amsterdam-and-london/
What is included? | Independent hotel | Mini | Small | Medium | Large |
Association Membership | Independent Hotel | Up to 15 hotels from the corporate office | Up to 35 hotels from the corporate office | Up to 50 hotels from the corporate office | Up to 100 hotels from the corporate office |
Insights from the Advisory Board Meetings
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✔ | ✔ | ✔ | ✔ | ✔ |
Invitations to member-only local events
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✔ | ✔ | ✔ | ✔ | ✔ |
Discounted Access to Pan-European Events (30% OFF)
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✔ | ✔ | ✔ | ✔ | ✔ |
Early access to curated content:
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✔ | ✔ | ✔ | ✔ | ✔ |
Access to Partner Universities & Student Initiatives:
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✔ | ✔ | ✔ | ✔ | ✔ |
Participation in the Commercial Summer Camp (Education Program) | ✔ | ✔ | ✔ | ✔ | ✔ |
HSMAI Global Certifications:
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✔ | ✔ | ✔ | ✔ | ✔ |
Peer Network: National, European and Global contacts. | ✔ | ✔ | ✔ | ✔ | ✔ |
€960 | €3,530 | €6,900 | €11,235 | €21,935 | |
Start Individual Membership | Start MINI Membership | Start SMALL Membership | Start MEDUIM Membership | Start LARGE Membership |
Membership Terms
All HSMAI Region Europe’s memberships are annual and renewed automatically. * Please note: for all prices (VAT will be added for UK and Norway).
If you wish to end your membership in HSMAI, you must do so in writing. Termination of membership must be submitted at the latest two months prior to your annual renewal. If your termination of membership is received later than two months before the end of your annual renewal date, you will be charged for another year of membership as HSMAI Region Europe will be required to pay a yearly global fee on your membership.
For questions about membership please contact us at postbox@hsmai.eu
HSMAI Membership Benefits
As HSMAI member your key member benefits are:
- Tools & Insights: From our many events
- Marketing Intelligence: Best practices and case studies from the industry’s top leaders and marketers at our many seminars, meetings and conferences.
- Industry Discipline-Specific Education: Exclusive access to extensive online Knowledge Centre resources on www.hsmai.org
- Peer Network: National, European and Global contacts.
- Awards, surveys and certifications.
- The HSMAI Day: As member you can attend The HSMAI Day for free in the country you are registered.
- Significant savings: As an HSMAI member you get special member pricing (30% discount) on all HSMAI programs and events, and can take part in our activities together with other industry leaders
Please contact us for further details:
Associated members have no right to vote at the national General Assembley
- Hotel & Travel Organizational Membership
- Associated Membership
- Students & Universities
- Organizational Membership
For hotels, airlines, destination companies, cruise lines, tour operators, restaurants, event agencies etc.
Small hotels
From 1-3 persons: €895.00
Corporate Mini Package
For Corporate Offices
From 1 to 15 persons: €3,300.00
Corporate Small Package
For Corporate Offices
Up to 30 persons: €6,450.00
Corporate Medium Package
For Corporate Offices
Up to 50 persons: €10,500.00
Corporate Large Package
For Corporate Offices
Up to 100 persons: €20,500.00
For suppliers and vendors
Start Up company
(0‐2 years, 1-3 people)
€1,225.00
Small Company Package
(1-6 people)
€2,950.00
Medium Company Package
(1-15 people)
€6,950.00
Larger Companies
Information on Demand
Faculty Members and Students at degree granting hospitality programs and partners of HSMAI Europe
€150.00
University Package
€3,220.00
A new option for membership in HSMAI is available for 2018.
With an Organizational Membership, the company will be the HSMAI member, and multiple corporate employees will have access to a wide-range of unique member benefits.
Organizational membership benefits
A voice in the development of content, insights, and educational programs that represent the voice of and advocate for sales, marketing, distribution, service operation, and revenue management.
Executives from Organizational Members will have the unique opportunity to share trends and predictions that will guide the priorities for the content and educational programs that will be produced by the association through a uniquely facilitated Curate – an HSMAI Executive Insights Forum event that will be held two times per year. It is a singular opportunity to connect with contemporaries around emerging issues and growing trends –– resulting in invaluable insights that can help them and their companies lead through the most critical business concerns that the industry is, and will be, dealing with.
The first Curate will take place in Amsterdam on April 11th (The day after ROC & DOC) and in London on September 13th 2018.
Read more about the new membership options in Europe here:
2018 Hotel & Travel Organizational Membership
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2018 Partner Organizational Membership
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For more information or questions, please contact us at postbox@hsmai.eu