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HSMAI Europe Curate: An Executive Insights Forum

The date and venue for the first Curate in 2022 is now set and it will take place at ESSEC Business School Cergy-Pontoise Campus in France on 11 May 2022. This is their main campus. ESSEC is one of our new HSMAI Europe organizational members and is part of the HSMAI Student Council.

The Curate events are to be held twice a year, to keep pace with the fast rate of change in the hospitality industry. These events will provide an inspirational forum to enable corporate executives and others to discuss, anticipate and deal with the most critical business issues that impact performance based on industry sentiment research done prior to each Curate. The second Curate will take place at EHL in Switzerland in the Autumn. Both schools are organizational members of HSMAI Europe providing unique ways to engage, enthuse and motivate students to join our industry.

A standard Curate agenda will include a pre-event survey to all delegates in order to identify current and emerging trends which are top of the participants’ mind, and that they would like to discuss with industry colleagues. Also, there will be an evening social function prior to the day of the meeting, and an opening general session with a recap of survey results or output.

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