Commercial Strategy Week 2027

Name: Commercial Strategy Week 2027
Start: 2027-01-13T00:00:00+00:00
End: 2027-01-15T23:59:59+00:00
Location: InterContinental London Park Lane

January 13, 2027 - January 15, 2027

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Welcome to
Commercial Strategy Week 2027

Join HSMAI Europe in London for three energising days of ideas, insights and meaningful connections.

Commercial Strategy Week 2027 will bring together senior leaders, commercial specialists and rising talent from across Europe and beyond to explore the forces shaping the future of hospitality.

The week combines workshops, leadership discussions, senior executive roundtables and the HSMAI Europe Commercial Strategy Conference—the evolution of HSMAI ROC.

We will conclude by celebrating the people, teams and organisations moving our industry forward at the HSMAI Europe Awards.

Join us to learn, contribute, connect and help shape what comes next.

Details

Start: January 13, 2027
End: January 15, 2027

Venue

InterContinental London Park Lane
One Hamilton Place, Park Ln
London, London W1J 7QY United Kingdom
Phone +44 20 7409 3131

Basket

Commercial Strategy Week 2027

Welcome to
Commercial Strategy Week 2027

Join HSMAI Europe in London for three energising days of ideas, insights and meaningful connections.

Details

Venue

What characterizes the best sales teams?

How to sell when customers do not know they need you?

Revenue Management to Revenue Strategy: Best practices and key learnings to help your organization succeed in 2020 and beyond

Real time pricing

Why are guests so unpredictable? Is there anything we can do in order to make them more predictable?

Storytelling that works

Commercial Technology Strategy

Close the gap between revenue optimization & digital marketing

Consequences of Inbound RFP Over-reliance – Why is it the Time to Establish a Proactive Meetings & Events Sales Strategy

Navigating the changing hotel distribution landscape

Customer Centricity

3 ways to make more strategic use of your brand

Using Technology to Deliver a Personalized Guest Experience

Being a General Manager and Leading a team of strong performers

Coaching a team for strategic selling

Expansion of revenue management capabilities

Retention strategies for Sales professional that works’

Intermediaries: Should they be managed like a key account?

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Commercial Strategy Week 2027

Welcome to Commercial Strategy Week 2027

Join HSMAI Europe in London for three energising days of ideas, insights and meaningful connections.

Details

Venue

Welcome to
Commercial Strategy Week 2027