📅 Tuesday, 17 March 2026
⏰ 6:00 pm – 9:00 pm, including networking and light food
📍 Novotel Paris Les Halles, 8 Pl. Marguerite de Navarre, 75001 Paris, France

HSMAI Europe is back in Paris this March for a Power Up session. Join leaders from across the hospitality sector for practical insights, peer exchange, and networking.

From Chaos to Clarity: How AI agents transform Group and Events for better Revenue Optimization
By Christopher Michau, Chief Commercial Officer at HIVR

In this session, we explore how AI is reshaping commercial strategy, where its real limits lie, and what skills revenue leaders will need next. The presentation will be followed by a Q&A by Philippe Roy, Founder at Red Yucca.

Christopher Michau is a seasoned travel and technology executive with more than 20 years of experience in global partner management and commercial strategy. He currently serves as the Chief Commercial Officer at HIVR. Prior to this, Christopher spent nearly two decades at Expedia Group, developing and managing strategic partnerships with major hotel chains worldwide. His expertise spans commercial negotiation, network expansion, and innovative distribution models that create value for travel partners and customers alike.

Registrations are now open – secure your spot today!