An Executive Coach Certification aiming for a pledge to excellence! Excelling at Customer Centricity, the ECC Programme, is an Executive Coach Certification with the aim for participants to become enablers of a culture of customer centric excellence Coming up in Oslo, March 10 – 12 from 9 am to 5 pm @THE THIEF From our […]
We would like to inform you that due to the corona situation we will not host the upcoming meeting Thursday March 19th at The Royal Horseguards in London. We are sorry, but of course the health and safety must be given priority first and foremost. In the coming weeks we will arrange digital meetings instead. Already […]
We would like to inform you that due to the corona situation we will not host the upcoming meeting Tuesday, March 24 at the Postillion Hotel in Amsterdam We are sorry, but of course the health and safety must be given priority first and foremost. In the coming weeks we will arrange digital meetings instead. […]
Vi vil gjerne informere om at vi på grunn av Corona-situasjonen ikke vil gjennomføre det kommende møtet torsdag 26. mars på Høyskolen Kristiania. Vi er lei oss for det, men alles helse og trygghet må selvsagt prioriteres først og fremst. I tiden fremover vil vi arrangere ulike digitale møter i stedet. Allerede torsdag i forrige […]
Shifting Gears – Navigating the rough terrain ahead and planning for smoother roads ahead In this Live Streaming we will look into forecasting and also discuss best practices (or worse practices) from a commercial strategy standpoint. How can we, in this downturn, be proactive in planning for a recovery With everything that is happening regarding the […]
Postponed due to COVID-19 Wednesday April 22nd 2020 from 9 am to 5 pm followed by drinks and networking Venue TBC About The HSMAI Day The HSMAI Day is a full day program meant to give you and your team an overview of what is going on in the industry. Trends, numbers and updates you […]
HSMAI’s ROC is the premier event for hospitality revenue optimization professionals. In response to the unique challenges of 2020, HSMAI Global is proud to present ROC@Home — a day-long experience designed to fuel your revenue recovery efforts. Join the global community of hospitality leaders for ROC@Home. About ROC@Home Neither a virtual conference nor a replacement for HSMAI’s in-person ROC […]
HSMAI Region Europe COMMERCIAL SUMMER CAMP 2020 will take place in Berlin, Germany The date is now set and it will take place from 28 June to 3 July 2020 After the fantastic feedback on this year Commercial Summer Camp we have now set the dates and destination for next year. It will take place […]
CURATE – THE EXECUTIVE INSIGHTS FORUM For HSMAI Executive Members only Wednesday July 1st 2020 in Berlin 14.00 – 18.30 followed by dinner and networking "Leadership in Changing Times" With great pleasure HSMAI Region Europe would like to invite HSMAI Executive Members to attend the fifth biannual Curate. To RSVP for yourself or the delegate […]
HSMAI Region Europe Leadership day 2020 in Berlin By invitation only just for Advisory Board member from the industry and some of our sponsors More information to come! Photo taken by Cameo Photography
Join us for our webinar on Wednesday July 15th from 12pm -1pm CEST. Leading industry experts will share key data on European market developments and first-hand insight on new challenges and opportunities in views of the fast-changing Customer Journey. Sign up today for a free-of-charge participation. Monique Jaspers-Wijn, Global Head Data Insights & Digital […]
Why are guests so unpredictable? Is there anything we can do in order to make them more predictable?
In recent years more and more hoteliers have commented on the fact that it is becoming harder to predict what demand will be like. Guests book later and later, events that traditionally had a high impact now have much lower impact and guests seem to change their mind on what they like. During this session we will discuss in what way we might be able to do in order to steer our guests towards a more predictable behavior.
Niels MekenkampDirector of Business Solutions, EMEA, Cendyn
3 ways to make more strategic use of your brand
How leaders can use modern brand thinking to engage people in delivering distinct customer experiences that inspire loyalty and word-of-mouth.
Monna Nordhagen, Partner and strategy advisor, Mars
What characterizes the best sales teams?
Remi Morken, CCO, SalesScreen
Revenue Management to Revenue Strategy: Best practices and key learnings to help your organization succeed in 2020 and beyond
John Gallagher, Sales Director, Duetto
How to sell when customers do not know they need you?
Benjamin is a French entrepreneur and investor. His job consists in solving major problems that hoteliers face every day. He is the Co-founder & Evangelist of Quicktext, a 24/7 AI-powered chatbot helping hotels increase sales while improving guest experience.
Benjamin Devisme, VP Sales, Quicktext
Real time pricing
As the travel industry has evolved and become more digitized, markets that hotels operate in today have become faster, more transparent and more competitive than ever, pushing down profit margins. The old school of revenue management, where it used to be enough to pull historical reports from an isolated, non-connected PMS, to decide the future room prices, does not longer apply.
Alexander Edström, CEO, Atomize
Expansion of revenue management capabilities
Damiano Zennaro, Global Director of Advisory services at IDeaS
Laura McNally, Director, Account Management – Strategic and Global Accounts at IDeaS
Customer Centricity
About delivering the promises made, managing the perception and trust of the brand on social and digital media through the experiences delivered.
Gil Mulders, Former Head of Learning Europe, Intercontinental Hotel Group and Chair of the HSMAI Region Europe People & Culture Advisory Board
Being a General Manager and Leading a team of strong performers
Jarle Moen, Former Thief Executive Officer at the Award winning hotel The Thief, now the Managing Director at the upcoming hotel Sommerro
Retention strategies for Sales professional that works’
Anant Vithlani, Vice President Sales, Nordic Choice Hotels
Storytelling that works
Brands that tell stories are performing better. We will discuss how you can use stories to clarify your message, connect with customers and grow your business. Make sure your team is on the same page and creating marketing that get results. We will also introduce you to a framework that makes it easier for your team to create stories that work.
Christian Braathen, Client Director, Scandinavian Design Group
Commercial Technology Strategy
What choices to make to PMS, RMS, CRS, Channel Manager, cost implications, training implications, integration implications and more.
Julie Grieve, Founder and CEO, Criton
Close the gap between revenue optimization & digital marketing
Finnbar Cornwall, Senior Industry Head Travel at Google UK
Consequences of Inbound RFP Over-reliance – Why is it the Time to Establish a Proactive Meetings & Events Sales Strategy
MICE segment is becoming commoditized, driven by rate and response time. Cost of acquisition and distribution continues to grow. Need periods are more pronounced. Sales teams have subpar proactive skills – order takers vs. hunters. Sellers are fishing in the same pond with less than 10% conversion rates.
Erika Bucsi, Enterprise Director of Sales, EMEA & APAC, Knowland
Navigating the changing hotel distribution landscape
Insights to improve competitiveness in an increasingly volatile environment
Michael Mernagh, Head of Sales EMEA, OTA Insight
Using Technology to Deliver a Personalized Guest Experience
Michael De Jongh, Chief Commercial Officer, Avvio
Coaching a team for strategic selling
Evert Schuele, Vice President Sales, Europe, Africa, Middle East and South West Asia, Hyatt International
Intermediaries: Should they be managed like a key account?
Saurabh Bhargava, Commercial Director UK & Ireland, Taj Hotels
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