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Photo: HSMAI Europe Curate in London fall 2019

Commercial Strategy

HSMAI Europe Curate

By Invitation Only

Destination: London | Venue: TBC |Date: Wednesday, 9th November, 2022
Programme from 13:00 to 18:00 local time, followed by networking and drinks
Topic: Commercial Strategy

HSMAI Europe Curate

By-Invitation-Only

HSMAI Europe Curate

By-Invitation-Only

Destination: London | Venue: TBC
Date: Wednesday, 9th November, 2022
Programme from 13:00 to 18:00 local time, followed by networking and drinks
Topic: Commercial Strategy

HSMAI’s Fall Curate 2022 will focus on how to design and build a commercial- centric organization that is strategically designed to optimize profits.

The evolution within the hospitality industry to break down silos between commercial disciplines — especially sales, marketing, revenue management, and distribution — has accelerated. And the emergence of the word “commercial” in titles at the property and corporate levels has created much conversation about strategy, organizational design, and scope in recent months.

At Curate 2022, we’ll dive into how we can harness the innovation and technology that has emerged from the convergence of sales, marketing, and revenue optimization to create holistic commercial strategic organizations. To accomplish this, we’ll learn from leaders and case studies from inside and outside the hotel industry, interactive discussions, and collaborative brainstorming.

Organizational HSMAI Europe Members will receive exclusive invitations and can sign up here.
Contact Ingunn Hofseth at ih@hsmai.no for additional information.

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Send us an email for any queries you have about HSMAI Europe and we'll get back to you, asap.

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