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HSMAI Europe Commercial Summer Camp 2024

July 21 - July 26

Unlock Your Leadership Potential at HSMAI Europe’s Commercial Summer Camp 2024

The Commercial Summer Camp is back in beautiful Lisbon, Portugal! This year’s program promises to be an incredible experience that you won’t want to miss. Join us for the HSMAI Region Europe Commercial Summer Camp 2024 and take your career to the next level.

📆 Sunday, 21 July 2024 to Friday, 26 July 2024
📌 Nova School of Business and Economics, R. da Holanda 1, 2775-405 Carcavelos, Portugal

The Summer Camp will take place for the fourth time, and the second time in Lisbon Portugal at the Nova School of Business and Economics. This highly successful program has received enthusiastic support from attendees over the past few years and we’re thrilled to once again offer this unique opportunity for individuals looking to enhance their knowledge and skills in commercial strategy, digital marketing, revenue optimization, and more.

Target Group: Sales, Marketing, Revenue Management Experts or General Managers

The Commercial Summer Camp focuses on developing cross-functional strategic thinking and leadership skills, to enable tomorrow’s commercial leaders in the hospitality industry. The ideal candidate is already a sales, marketing, or revenue management expert or a property leader like a General Manager with the ambition and desire to understand all of the specific disciplines and what it takes to keep them all running smoothly together.

The program runs from Sunday evening kicking off with a welcome dinner, to Friday evening.

The program includes a two day ‘Leader Development’ training. This 2 day program will be delivered by NOVA School of Business & Economics, which is the leading business school in Portugal and one of the best business schools in the world. The remaining 3 days will be delivered by experienced leaders and experts from the industry.


July 21
July 26


Nova School of Business and Economics
R. da Holanda 1
Carcavelos, Carcavelos 2775-405 Portugal
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