Learn from a Revenue Manager how GMs and others can get the most out of the Revenue Management team We will focus on how to establish a common understanding of strategy and expectations – and work on a long-term perspective. Time: Thursday May 23rd from 08:30 - 11:00 Place: Høyskolen Kristiania Program 08:30-09:00: Registration and breakfast09:00-10:30: […]
Is the technology blurring the lines between Sales and Marketing? Join HSMAI and our members Google, TravelClick and Nordic Choice Hotels in London June 24th at the Google`s office for an interactive day. Secure your ticket today. We have limited spaces and it is open just for leaders working directly in the hotel industry. Delegates […]
- EXCITING UPDATE SUMMER PARTY! - || 2nd of July || 3-10pm || @ Amstel Boathouse || | Educational | BBQ | Drinks | Dancing | Music | The building-blocks of a contemporary brand. How next generation brands are built; framework & toolbox. A 3-hour interactive session with Monna Nordhagen! Monna Nordhagen, Nordic Strategy Director, […]
A great idea, initiated by the Revenue Management Advisory Board and supported with a lot of enthusiasm by the other Advisory Boards, is now a reality! We are proud to present you the HSMAI Region Europe COMMERCIAL SUMMER CAMP 2019 4th – 9th of August 2019 DoubleTree by Hilton, Amsterdam (Oosterdoksstraat 4, 1011 DK) Press […]
An Executive Coach Certification aiming for a pledge to excellence! Excelling at Customer Centricity, the ECC Programme, is an Executive Coach Certification with the aim for participants to become enablers of a culture of customer centric excellence. Coming up in London, September 9 – 11 from 9 am to 5 pm St James Court Hotel, […]
An HSMAI Executive Insights Forum event included lunch and dinner The main topic for the Curate this fall will be DESIGN THINKING — we think this could be another industry game-changer: design thinking, a human-centred approach to creative problem solving that has major implications for the business of hospitality, especially when it comes to powering […]
This year´s Leadership Day will take place at beautiful St James Court Hotel in London which is part of Taj Hotels We have a special rate for accommodation at this hotel with rooms from GBP 230. (Rates include VAT & Breakfast) Book HERE. The hotel is very popular so it fills up very quickly. First […]
This year´s HSMAI Day UK will take place at beautiful St James Court Hotel in London which is part of Taj Hotels The HSMAI Day, UK Thursday 12 September from 12:00 pm - 6:30 pm (including networking and drinks) Lunch and networking from 12-1 pm St James Court Hotel, 54 Buckingham Gate, Westminster, London Press […]
National event. Press here to read more.
'Van contact naar contract' Op naar een Mens- en Gastgerichte Cultuur door Josée Blanken ----- Programma: 14.30 - 15.00 Ontvangst 15.00 - 16.30 Presentatie * 'Van contact naar contract' door Josée Blanken 16.30 - 18:00 Bezoek Gastvrij + Netwerk Borrel (Toegangskaarten voor de Gastvrij-vloer worden verzorgd) ----- Spreker van de dag: Josée Blanken - […]
More information to come. Press here to sign up!
Why are guests so unpredictable? Is there anything we can do in order to make them more predictable?
In recent years more and more hoteliers have commented on the fact that it is becoming harder to predict what demand will be like. Guests book later and later, events that traditionally had a high impact now have much lower impact and guests seem to change their mind on what they like. During this session we will discuss in what way we might be able to do in order to steer our guests towards a more predictable behavior.
Niels MekenkampDirector of Business Solutions, EMEA, Cendyn
3 ways to make more strategic use of your brand
How leaders can use modern brand thinking to engage people in delivering distinct customer experiences that inspire loyalty and word-of-mouth.
Monna Nordhagen, Partner and strategy advisor, Mars
What characterizes the best sales teams?
Remi Morken, CCO, SalesScreen
Revenue Management to Revenue Strategy: Best practices and key learnings to help your organization succeed in 2020 and beyond
John Gallagher, Sales Director, Duetto
How to sell when customers do not know they need you?
Benjamin is a French entrepreneur and investor. His job consists in solving major problems that hoteliers face every day. He is the Co-founder & Evangelist of Quicktext, a 24/7 AI-powered chatbot helping hotels increase sales while improving guest experience.
Benjamin Devisme, VP Sales, Quicktext
Real time pricing
As the travel industry has evolved and become more digitized, markets that hotels operate in today have become faster, more transparent and more competitive than ever, pushing down profit margins. The old school of revenue management, where it used to be enough to pull historical reports from an isolated, non-connected PMS, to decide the future room prices, does not longer apply.
Alexander Edström, CEO, Atomize
Expansion of revenue management capabilities
Damiano Zennaro, Global Director of Advisory services at IDeaS
Laura McNally, Director, Account Management – Strategic and Global Accounts at IDeaS
Customer Centricity
About delivering the promises made, managing the perception and trust of the brand on social and digital media through the experiences delivered.
Gil Mulders, Former Head of Learning Europe, Intercontinental Hotel Group and Chair of the HSMAI Region Europe People & Culture Advisory Board
Being a General Manager and Leading a team of strong performers
Jarle Moen, Former Thief Executive Officer at the Award winning hotel The Thief, now the Managing Director at the upcoming hotel Sommerro
Retention strategies for Sales professional that works’
Anant Vithlani, Vice President Sales, Nordic Choice Hotels
Storytelling that works
Brands that tell stories are performing better. We will discuss how you can use stories to clarify your message, connect with customers and grow your business. Make sure your team is on the same page and creating marketing that get results. We will also introduce you to a framework that makes it easier for your team to create stories that work.
Christian Braathen, Client Director, Scandinavian Design Group
Commercial Technology Strategy
What choices to make to PMS, RMS, CRS, Channel Manager, cost implications, training implications, integration implications and more.
Julie Grieve, Founder and CEO, Criton
Close the gap between revenue optimization & digital marketing
Finnbar Cornwall, Senior Industry Head Travel at Google UK
Consequences of Inbound RFP Over-reliance – Why is it the Time to Establish a Proactive Meetings & Events Sales Strategy
MICE segment is becoming commoditized, driven by rate and response time. Cost of acquisition and distribution continues to grow. Need periods are more pronounced. Sales teams have subpar proactive skills – order takers vs. hunters. Sellers are fishing in the same pond with less than 10% conversion rates.
Erika Bucsi, Enterprise Director of Sales, EMEA & APAC, Knowland
Navigating the changing hotel distribution landscape
Insights to improve competitiveness in an increasingly volatile environment
Michael Mernagh, Head of Sales EMEA, OTA Insight
Using Technology to Deliver a Personalized Guest Experience
Michael De Jongh, Chief Commercial Officer, Avvio
Coaching a team for strategic selling
Evert Schuele, Vice President Sales, Europe, Africa, Middle East and South West Asia, Hyatt International
Intermediaries: Should they be managed like a key account?
Saurabh Bhargava, Commercial Director UK & Ireland, Taj Hotels
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