Sign up for HSMAI breakfast meeting in Amsterdam about sustainability in the hotel & travel industry Wednesday March 20th from 08.30-11:00 at Hotel Jakarta, Amsterdam Sustainability and CSR (Corporate Social Responsibility) […]
HSMAI Region Europe breakfast meeting in Oslo Friday March 22nd at Grand Hotel Oslo Press here to read more
Mike Leven is one of the most prominent US hotel icons, but it is his warmth, wisdom, humility and commitment to leadership and customer service which is quite unique. The […]
CURATE – THE EXECUTIVE INSIGHTS FORUM For HSMAI Executive Members only With great pleasure HSMAI Region Europe would like to invite HSMAI Executive Members to attend the third biannual Curate. This […]
Welcome to Europe’s number one place for the latest trends and news in Revenue Optimization, Digital Marketing and Distribution for the travel and hospitality industry at Palau de Congressos de Palma, […]
HSMAI and HFTP Think Tank for CMO’s and CIO’s - By invitation only HSMAI and HFTP Think Tank is taking place in Palma de Mallorca on Thursday April 11th - the […]
HSMAI Region Europe will be in Palma de Mallorca for the CRME certification on Thursday April 11th On Thursday April 11th HSMAI Region Europe will host an interactive Revenue Management […]
Learn from a Revenue Manager how GMs and others can get the most out of the Revenue Management team We will focus on how to establish a common understanding of […]
Good news! We just got the information in that one of our very active members in the US, Loren Gray, will be in Amsterdam when we have our event this […]
Learn from a Revenue Manager how GMs and others can get the most out of the Revenue Management team We will focus on how to establish a common understanding of […]
Is the technology blurring the lines between Sales and Marketing? Join HSMAI and our members Google, TravelClick and Nordic Choice Hotels in London June 24th at the Google`s office for […]
- EXCITING UPDATE SUMMER PARTY! - || 2nd of July || 3-10pm || @ Amstel Boathouse || | Educational | BBQ | Drinks | Dancing | Music | The […]
Why are guests so unpredictable? Is there anything we can do in order to make them more predictable?
In recent years more and more hoteliers have commented on the fact that it is becoming harder to predict what demand will be like. Guests book later and later, events that traditionally had a high impact now have much lower impact and guests seem to change their mind on what they like. During this session we will discuss in what way we might be able to do in order to steer our guests towards a more predictable behavior.
Niels MekenkampDirector of Business Solutions, EMEA, Cendyn
3 ways to make more strategic use of your brand
How leaders can use modern brand thinking to engage people in delivering distinct customer experiences that inspire loyalty and word-of-mouth.
Monna Nordhagen, Partner and strategy advisor, Mars
What characterizes the best sales teams?
Remi Morken, CCO, SalesScreen
Revenue Management to Revenue Strategy: Best practices and key learnings to help your organization succeed in 2020 and beyond
John Gallagher, Sales Director, Duetto
How to sell when customers do not know they need you?
Benjamin is a French entrepreneur and investor. His job consists in solving major problems that hoteliers face every day. He is the Co-founder & Evangelist of Quicktext, a 24/7 AI-powered chatbot helping hotels increase sales while improving guest experience.
Benjamin Devisme, VP Sales, Quicktext
Real time pricing
As the travel industry has evolved and become more digitized, markets that hotels operate in today have become faster, more transparent and more competitive than ever, pushing down profit margins. The old school of revenue management, where it used to be enough to pull historical reports from an isolated, non-connected PMS, to decide the future room prices, does not longer apply.
Alexander Edström, CEO, Atomize
Expansion of revenue management capabilities
Damiano Zennaro, Global Director of Advisory services at IDeaS
Laura McNally, Director, Account Management – Strategic and Global Accounts at IDeaS
Customer Centricity
About delivering the promises made, managing the perception and trust of the brand on social and digital media through the experiences delivered.
Gil Mulders, Former Head of Learning Europe, Intercontinental Hotel Group and Chair of the HSMAI Region Europe People & Culture Advisory Board
Being a General Manager and Leading a team of strong performers
Jarle Moen, Former Thief Executive Officer at the Award winning hotel The Thief, now the Managing Director at the upcoming hotel Sommerro
Retention strategies for Sales professional that works’
Anant Vithlani, Vice President Sales, Nordic Choice Hotels
Storytelling that works
Brands that tell stories are performing better. We will discuss how you can use stories to clarify your message, connect with customers and grow your business. Make sure your team is on the same page and creating marketing that get results. We will also introduce you to a framework that makes it easier for your team to create stories that work.
Christian Braathen, Client Director, Scandinavian Design Group
Commercial Technology Strategy
What choices to make to PMS, RMS, CRS, Channel Manager, cost implications, training implications, integration implications and more.
Julie Grieve, Founder and CEO, Criton
Close the gap between revenue optimization & digital marketing
Finnbar Cornwall, Senior Industry Head Travel at Google UK
Consequences of Inbound RFP Over-reliance – Why is it the Time to Establish a Proactive Meetings & Events Sales Strategy
MICE segment is becoming commoditized, driven by rate and response time. Cost of acquisition and distribution continues to grow. Need periods are more pronounced. Sales teams have subpar proactive skills – order takers vs. hunters. Sellers are fishing in the same pond with less than 10% conversion rates.
Erika Bucsi, Enterprise Director of Sales, EMEA & APAC, Knowland
Navigating the changing hotel distribution landscape
Insights to improve competitiveness in an increasingly volatile environment
Michael Mernagh, Head of Sales EMEA, OTA Insight
Using Technology to Deliver a Personalized Guest Experience
Michael De Jongh, Chief Commercial Officer, Avvio
Coaching a team for strategic selling
Evert Schuele, Vice President Sales, Europe, Africa, Middle East and South West Asia, Hyatt International
Intermediaries: Should they be managed like a key account?
Saurabh Bhargava, Commercial Director UK & Ireland, Taj Hotels
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