Loading Events

« All Events

  • This event has passed.

Hospitality Unlocked

April 5 @ 10:00 am - 5:30 pm

Hospitality Unlocked

Date: Friday, 5th April
Time: 10am – 5pm

We have designed a promising and engaging agenda for the day, with high-level presentations and networking activities. This year’s main topic is “Revenue Optimization in Hospitality”.

You will also be privileged to attend the ultimate round of presentations made – in front of a jury – by the finalists of the “Revenue management competition” organized by Hotel Games and Hotel Management School Maastricht.

The “Hospitality Unlocked” event is open to all, regardless of the participation in the revenue competition. We look forward to receiving the confirmation that you will join us for this full-day event in Maastricht.


10.10 am – 10.40 am – Welcome coffee & registration

10.40 am – 10.50 am – Welcome / opening

10.50am-11.25am – Talk #1: The Art of Total Revenue Management

Chrystal Timmerman
Director of Revenue Management at Sofitel Legend The Grand Amsterdam
Member of the HSMAI Europe Region BeNeLux Advisory Board

11.25am- 12pm – Talk # 2: Developing a new hotel concept from a white sheet of paper

Hans Meyer
Co Founder & Managing Director at Zoku

12 pm – 1 pm – Lunch

1 pm – 1.30 pm – Talk # 3: Technology trends shaping MICE revenue management.

Ralph van Hooijdonk

CEO & Founder at Venuesuite

1.30 pm – 2 pm – Panel: Navigating the future of travel and tourism moderated by Daniël Groot Koerkamp (former HSMAI Europe Student Council member & alumni Hotel Management School Maastricht)

2 pm – 2.30pm – Break

2.30 pm – 4 pm – Revenue competition presentations

4 pm – 4.30 pm – Talk # 4: Purposeful Leadership in a VUCA World

Michael Nowlis

Director – MBA Programmes at Imperial College Business School
Chair of the HSMAI Europe Board of Directors

4.30 pm- 5.15 pm – Networking drinks

5.15 pm – 5.30 pm – Revenue competition winner reveal & Closing


April 5
10:00 am - 5:30 pm


Hotel Management School Maastricht Zuyd Hogeschool
Bethlehemweg 2
Maastricht, 6222 BM
+ Google Map
Contact Us

Send us an email for any queries you have about HSMAI Europe and we'll get back to you, asap.

Not readable? Change text. captcha txt

Start typing and press Enter to search