Topic: Creating a Total Revenue Management (TRM) Culture (By Invitation Only) Join us for a virtual roundtable discussion among senior executives in Revenue Management in Hospitality. This event will focus on the topic of Creating a Total Revenue Management (TRM) Culture, providing insights and opening for dialogue on strategies for revenue optimization in the hospitality […]
Topic: The Future of MICE Data (By Invitation Only) Join us for a state-of-the-art Roundtable for Senior Management in Sales, Revenue, and IT Systems & Programs. All hotels and hotel chains facing the same challenges in the fast-growing digital MICE market. This impacts the areas of total account management, total revenue management and on the […]
Topic: Future of the RFP process in our industry (By Invitation Only) Join us for a virtual roundtable discussion among senior executives in Sales in Hospitality. This roundtable will focus on the topic of Future of the RFP process in our industry, providing insights and opening for dialogue on this very interesting topic. This roundtable […]
HSMAI Europe Power-Up in Amsterdam Explore the technology trends shaping the future of the RFP process and dynamic rates in our industry 📅 Date: Thursday, 20th June, 2024 🕒 Time: 2:00 pm to 6 pm (educational program starts at 2:30 pm) 📍 Venue: DoubleTree by Hilton Amsterdam Centraal Station Registration opens at 2:00 pm, and […]
Connecting Future Leaders - Hvordan bruke tech for å drive salg og skape interaksjon på nett, og hvordan chatbots og AI skaper en tettere dialog med gjesten og driver produktivitet. 📅 Date: Torsdag 22. august, 2024 🕒 Time: 17:00 – 21:00 📍 Venue: Epicenter, Oslo 🏢 Address: Edvard Storms gate 2, 0166 Oslo Velkommen til […]
HSMAI Europe Power-Up📅 Date: Tirsdag, 24 September, 2024 🕒 Time: 14:00 – 17:00 📍 Venue: Thon Hotel Opera 🏢 Address: Dronning Eufemias gate 4Hvem trenger merkevarestrategi? Det korte svaret er, alle. Før var merkevarebygging noe markedsavdelinger drev med. Nå er det blitt et strategisk anliggende for hele organisasjonen. Det er nyttig for alle å ha […]
HSMAI Europe Power-Up in London📅 Date: Wednesday, 25 September, 2024 🕒 Time: 6 pm – 8:30 pm 📍 Venue: The Rubens at the Palace 🏢 Address: 39 Buckingham Palace Rd, London SW1W 0PSGet ready for an exciting and insightful evening as HSMAI Europe brings one of the hottest topics in the hospitality industry to your […]
How can hotels increase the revenue per guest during the guest journey?HSMAI Europe Power Breakfast in Stockholm📅 Date: Friday 15th November, 2024 🕒 Time: 08:00 hrs – 11:00 hrs, including breakfast and networking 📍 Venue: Radisson Blu Waterfront HotelThis Power Breakfast is for hospitality professionals in Sweden eager to explore how to enhance revenue at […]
Connecting Future Leaders | Christmas edition in London The Evolution of Luxury: Redefining High-End Hospitality for New Generations 📅 Date: Tuesday, December 3, 2024 🕔 Time: 6:00 pm – 8:00 pm, followed by networking 📍 Venue: Kimpton Fitzroy Hotel, LondonWelcome to Connecting Future Leaders! This gathering is divided into two parts: first, an educational program, […]
Connecting Future Leaders: Workshop og juleavslutning Vi inviterer til workshop og julenetworking for Connecting Future Leaders📅 Dato: Torsdag 12. desember 2024 🕒 Tid: 17:00 – 21:00 📍 Sted: Radisson Blu Scandinavia Hotel, OsloVelkommen til årets siste Connecting Future Leaders-arrangement! Dette eventet er delt inn i to deler; først en interaktiv workshop, før vi avslutter med […]
HSMAI Europe Power-Up: SoMe and influencers – The New Era of Reaching Customers 📅 Date: Thursday, 13th February ⏰ Time: 15:00 - 17:00 (followed by networking & drinks) 📍 Location: Louise Restaurant & Bar, Aker Brygge, Oslo Join HSMAI Europe Power-Up to explore how social media and influencers are transforming the way we reach customers […]
HSMAI'S MØTE- OG EVENTBØRSEN TIRSDAG 25. MARS 2025 GRAND HOTEL I OSLO Meld deg på som utstiller på Møte- og Eventbørsen – årets møteplass for hotell- event og reiselivsbransjen. HSMAI inviterer deg til et arrangement hvor ledende aktører fra bransjen samles for en dag fylt med nettverksbygging, faglig inspirasjon og spennende muligheter. NYTT AV ÅRET! […]
Why are guests so unpredictable? Is there anything we can do in order to make them more predictable?
In recent years more and more hoteliers have commented on the fact that it is becoming harder to predict what demand will be like. Guests book later and later, events that traditionally had a high impact now have much lower impact and guests seem to change their mind on what they like. During this session we will discuss in what way we might be able to do in order to steer our guests towards a more predictable behavior.
Niels MekenkampDirector of Business Solutions, EMEA, Cendyn
3 ways to make more strategic use of your brand
How leaders can use modern brand thinking to engage people in delivering distinct customer experiences that inspire loyalty and word-of-mouth.
Monna Nordhagen, Partner and strategy advisor, Mars
What characterizes the best sales teams?
Remi Morken, CCO, SalesScreen
Revenue Management to Revenue Strategy: Best practices and key learnings to help your organization succeed in 2020 and beyond
John Gallagher, Sales Director, Duetto
How to sell when customers do not know they need you?
Benjamin is a French entrepreneur and investor. His job consists in solving major problems that hoteliers face every day. He is the Co-founder & Evangelist of Quicktext, a 24/7 AI-powered chatbot helping hotels increase sales while improving guest experience.
Benjamin Devisme, VP Sales, Quicktext
Real time pricing
As the travel industry has evolved and become more digitized, markets that hotels operate in today have become faster, more transparent and more competitive than ever, pushing down profit margins. The old school of revenue management, where it used to be enough to pull historical reports from an isolated, non-connected PMS, to decide the future room prices, does not longer apply.
Alexander Edström, CEO, Atomize
Expansion of revenue management capabilities
Damiano Zennaro, Global Director of Advisory services at IDeaS
Laura McNally, Director, Account Management – Strategic and Global Accounts at IDeaS
Customer Centricity
About delivering the promises made, managing the perception and trust of the brand on social and digital media through the experiences delivered.
Gil Mulders, Former Head of Learning Europe, Intercontinental Hotel Group and Chair of the HSMAI Region Europe People & Culture Advisory Board
Being a General Manager and Leading a team of strong performers
Jarle Moen, Former Thief Executive Officer at the Award winning hotel The Thief, now the Managing Director at the upcoming hotel Sommerro
Retention strategies for Sales professional that works’
Anant Vithlani, Vice President Sales, Nordic Choice Hotels
Storytelling that works
Brands that tell stories are performing better. We will discuss how you can use stories to clarify your message, connect with customers and grow your business. Make sure your team is on the same page and creating marketing that get results. We will also introduce you to a framework that makes it easier for your team to create stories that work.
Christian Braathen, Client Director, Scandinavian Design Group
Commercial Technology Strategy
What choices to make to PMS, RMS, CRS, Channel Manager, cost implications, training implications, integration implications and more.
Julie Grieve, Founder and CEO, Criton
Close the gap between revenue optimization & digital marketing
Finnbar Cornwall, Senior Industry Head Travel at Google UK
Consequences of Inbound RFP Over-reliance – Why is it the Time to Establish a Proactive Meetings & Events Sales Strategy
MICE segment is becoming commoditized, driven by rate and response time. Cost of acquisition and distribution continues to grow. Need periods are more pronounced. Sales teams have subpar proactive skills – order takers vs. hunters. Sellers are fishing in the same pond with less than 10% conversion rates.
Erika Bucsi, Enterprise Director of Sales, EMEA & APAC, Knowland
Navigating the changing hotel distribution landscape
Insights to improve competitiveness in an increasingly volatile environment
Michael Mernagh, Head of Sales EMEA, OTA Insight
Using Technology to Deliver a Personalized Guest Experience
Michael De Jongh, Chief Commercial Officer, Avvio
Coaching a team for strategic selling
Evert Schuele, Vice President Sales, Europe, Africa, Middle East and South West Asia, Hyatt International
Intermediaries: Should they be managed like a key account?
Saurabh Bhargava, Commercial Director UK & Ireland, Taj Hotels
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