Join us for another Breakfast Meeting in Stockholm! HSMAI is back in Stockholm on Thursday, 22 February 2024 hosting a breakfast meeting at Scandic Victoria Tower. We have two very interesting topics: "How to succeed in the MICE Segment with Agents, PCOs, DMCs, and Joint Ventures" and "The Significance of International Meeting Business for the […]
Join us for Connecting Future Leaders at the Crowne Plaza Berlin on March 4th, as we welcome their leadership team to share their strategies for enhancing Guest Satisfaction and Loyalty within the hospitality industry. Date: Monday, March 4th Time: 17:45 - 21:00 Location: Crowne Plaza Berlin, Potsdamer Platz, Hallesche Straße 10, 10963 Berlin Connecting Future […]
HFTP and HSMAI Europe invites the hospitality industry to a joint evening event in Berlin Following the successful inaugural networking event at ITB Berlin 2023, Hospitality Financial and Technology Professionals (HFTP®) and Hospitality Sales and Marketing Association International (HSMAI) Region Europe are thrilled to announce they are bringing the industry together again for a second […]
FUTURE YOU Utforsk karrieremulighetene innen hotell-, event- og reiselivsbransjen Mandag 11. mars arrangerer HSMAI igjen FUTURE YOU, og denne gangen på Odeon Kino på Storo i Oslo. FutureYou er et arrangement for deg som ønsker å utforske karrieremulighetene innen hotell-, event- og reiselivsbransjen. Her vil du få en unik mulighet til å lære om de […]
HSMAI’S MØTE- OG EVENTBØRSEN TIRSDAG 12. MARS 2024 THON HOTEL STORO I OSLO HSMAI Møte- og Eventbørsen er et arrangement hvor HSMAI samler flere av sine medlemmer som hoteller, hotellkjeder […]
HSMAI Awards Norway 2023 i Oslo HSMAI ønsker nok en gang å vise frem det utmerkede arbeidet som skjer i vår bransje gjennom HSMAI Awards Norway 2023, Reiselivets Oscar Utdeling! […]
Connecting Future Leaders - Guest Satisfaction and Loyalty Torsdag 14. mars på Scandic Solli fra kl 17.00 Velkommen til Connecting Future Leaders, et arrangement for unge ledere innen hotell-, event- […]
Hospitality Unlocked Date: Friday, 5th April Time: 10am - 5pm We have designed a promising and engaging agenda for the day, with high-level presentations and networking activities. This year’s main […]
Join us for another Meet & Connect in Netherlands! Delve into the topics of Budgeting and forecasting and Creating a Total Revenue Management (TRM) culture. 📅 Date: Thursday, 5th Sept, […]
Join us for a Breakfast Meeting in Copenhagen Join us for the first HSMAI Europe Breakfast Meeting in Copenhagen! This event offers a unique opportunity for hospitality professionals to gain […]
Spring Curate - Virtual event Curate is an exclusive benefit for Organizational Member companies of HSMAI. Executives from these companies have the rare and unique opportunity to discuss emerging industry […]
Welcome to Connecting Future Leaders! Topic: Guest Satisfaction and Loyalty Join us for an exclusive glimpse into the remarkable journey of Franck Arnold, the esteemed Managing Director & Regional Vice-President […]
Why are guests so unpredictable? Is there anything we can do in order to make them more predictable?
In recent years more and more hoteliers have commented on the fact that it is becoming harder to predict what demand will be like. Guests book later and later, events that traditionally had a high impact now have much lower impact and guests seem to change their mind on what they like. During this session we will discuss in what way we might be able to do in order to steer our guests towards a more predictable behavior.
Niels MekenkampDirector of Business Solutions, EMEA, Cendyn
3 ways to make more strategic use of your brand
How leaders can use modern brand thinking to engage people in delivering distinct customer experiences that inspire loyalty and word-of-mouth.
Monna Nordhagen, Partner and strategy advisor, Mars
What characterizes the best sales teams?
Remi Morken, CCO, SalesScreen
Revenue Management to Revenue Strategy: Best practices and key learnings to help your organization succeed in 2020 and beyond
John Gallagher, Sales Director, Duetto
How to sell when customers do not know they need you?
Benjamin is a French entrepreneur and investor. His job consists in solving major problems that hoteliers face every day. He is the Co-founder & Evangelist of Quicktext, a 24/7 AI-powered chatbot helping hotels increase sales while improving guest experience.
Benjamin Devisme, VP Sales, Quicktext
Real time pricing
As the travel industry has evolved and become more digitized, markets that hotels operate in today have become faster, more transparent and more competitive than ever, pushing down profit margins. The old school of revenue management, where it used to be enough to pull historical reports from an isolated, non-connected PMS, to decide the future room prices, does not longer apply.
Alexander Edström, CEO, Atomize
Expansion of revenue management capabilities
Damiano Zennaro, Global Director of Advisory services at IDeaS
Laura McNally, Director, Account Management – Strategic and Global Accounts at IDeaS
Customer Centricity
About delivering the promises made, managing the perception and trust of the brand on social and digital media through the experiences delivered.
Gil Mulders, Former Head of Learning Europe, Intercontinental Hotel Group and Chair of the HSMAI Region Europe People & Culture Advisory Board
Being a General Manager and Leading a team of strong performers
Jarle Moen, Former Thief Executive Officer at the Award winning hotel The Thief, now the Managing Director at the upcoming hotel Sommerro
Retention strategies for Sales professional that works’
Anant Vithlani, Vice President Sales, Nordic Choice Hotels
Storytelling that works
Brands that tell stories are performing better. We will discuss how you can use stories to clarify your message, connect with customers and grow your business. Make sure your team is on the same page and creating marketing that get results. We will also introduce you to a framework that makes it easier for your team to create stories that work.
Christian Braathen, Client Director, Scandinavian Design Group
Commercial Technology Strategy
What choices to make to PMS, RMS, CRS, Channel Manager, cost implications, training implications, integration implications and more.
Julie Grieve, Founder and CEO, Criton
Close the gap between revenue optimization & digital marketing
Finnbar Cornwall, Senior Industry Head Travel at Google UK
Consequences of Inbound RFP Over-reliance – Why is it the Time to Establish a Proactive Meetings & Events Sales Strategy
MICE segment is becoming commoditized, driven by rate and response time. Cost of acquisition and distribution continues to grow. Need periods are more pronounced. Sales teams have subpar proactive skills – order takers vs. hunters. Sellers are fishing in the same pond with less than 10% conversion rates.
Erika Bucsi, Enterprise Director of Sales, EMEA & APAC, Knowland
Navigating the changing hotel distribution landscape
Insights to improve competitiveness in an increasingly volatile environment
Michael Mernagh, Head of Sales EMEA, OTA Insight
Using Technology to Deliver a Personalized Guest Experience
Michael De Jongh, Chief Commercial Officer, Avvio
Coaching a team for strategic selling
Evert Schuele, Vice President Sales, Europe, Africa, Middle East and South West Asia, Hyatt International
Intermediaries: Should they be managed like a key account?
Saurabh Bhargava, Commercial Director UK & Ireland, Taj Hotels
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