*Green=Completed *Red=Postponed *Black=Upcoming
Topic
Date, type
January
HSMAI MeetConnect – National Event in Norway with customers. (This event we have done yearly for more than 20 years but of course it will be the first one taking place virtual)
Thursday January 7th 2021, Virtual
HSMAI ROC Europe 2021: An HSMAI Commercial Strategy event
Tuesday January 26th 2021, Virtual
By Invitation Only: HSMAI Europe Chief Executive Roundtables
HSMAI Europe will host virtual Executive Roundtables for our Organizational hotelier members on the following disciplines:
- Chief Marketing Officers
- Chief Loyalty Officers
- Brand Chief Digital Officers
- Chief Customer & Distribution Officers
- Chief Innovation Officers
- Brand Chief Revenue Officers
- Chief Sales Officers
Tuesday January 26th 2021, Virtual
HSMAI Awards Norway
Postponed due to Covid-19. New date to be set
Grand Hotel, Oslo
March
HSMAI Europe Channel: Revenue Management at the Verge of Exiting the Pandemic
Moderator: Terence Baker, senior reporter, Europe, Hotel News Now
You can find it here
Wednesday, March 24th, 3pm – 4pm CET, Virtual
April
Tomorrow starts now with HSMAI Europe: Exploring the beauty of focus in a strong hotel brand
- Martin Andersen, Commercial Director, Amerikalinjen
- Monna Nordhagen – Partner at Mars Brand Strategy and Member of the HSMAI Europe Marketing & Branding Advisory Board
- Moderator: Fiona Gillen, VP Marketing at The Hotels Network and Member of the HSMAI Europe Marketing & Branding Advisory Board
Press here to find the recording
Tuesday, April 13th, 2pm – 3pm CET, Virtual
Tomorrow starts now with HSMAI Europe: A 360 view – Focus On Cross-Functional Strategic Thinking AndExpansion Of Traditional Roles
Moderator: Damiano Zennaro, Sr. Director, Industry Consulting, IDeaS and member of HSMAI Europe Revenue Optimization Advisory Board
Todd Baumgartel, VP Revenue Strategy, EMEA, Marriott International
Anant Vithlani, Vice President Sales, Nordic Choice Hotels. Anant is also the chair of the HSMAI Region Europe Sales Advisory Board
Tuesday, April 20th, 2pm – 3pm CET, Virtual
5 weeks programme from Wednesday April 21st – May 19th 2021, Virtual
Tomorrow starts now with HSMAI Europe
Create a High-Performance Commercial Team
Moderator:
Anders Johansson, Owner, Hospitality Visions
Saurabh Bhargava, Commercial Director UK & Ireland, The Indian Hotels Company Limited – Taj Hotels Resorts & Palaces
Jaume Vidal, Chief Revenue & AI & Commercial Planning, Barcelo Hotel Group
Press here for more information
Tuesday, April 27th, 2pm – 3pm CET, Virtual
#IamRemarkable – HSMAI Europe Workshop
Free for HSMAI members
#IamRemarkable strives to empower women and other underrepresented groups to speak openly about their accomplishments in the workplace and beyond, thereby breaking modesty norms and glass ceilings.
In collaboration with Google
Thursday, April 29th 11am – 12:30pm CET, Virtual
May
Tomorrow starts now with HSMAI Europe
Post-covid customer behaviors in the hospitality industry
Moderator:
Philippe Roy, Director Global Client Group Europe, American Express and member of the HSMAI Europe Marketing & Branding Advisory Board
Julien Barré, Regional Director of Revenue for the region Europe for Rosewood Hotels & Resorts and member of the HSMAI Europe Revenue Optimization Advisory Board
Saurabh Bhargava, Commercial Director UK & Ireland, The Indian Hotels Company Limited – Taj Hotels Resorts & Palaces and member of the HSMAI Europe Sales Advisory Board
Press here to read more
Tuesday, May 4th, 2pm – 3pm CET, Virtual
HSMAI Europe Sales Leader Forum: An HSMAI Commercial Strategy event
Full day virtual conference. Free for HSMAI members
Thursday, May 6th, Virtual
Tomorrow starts now with HSMAI Europe
Direct distribution tactics leading to recovery
Moderator: Pablo Delgado, CEO Mirai
Tuesday, May 11th, 2pm – 3pm CET, Virtual
Global HSMAI Curate
Curate is an exclusive benefit for Organizational Member companies of HSMAI. Executives from these companies have the rare and unique opportunity to discuss emerging industry trends and issues while engaging with each other in a highly interactive format.
Tuesday, May 11th, 5pm – 6:30 pm CET, Virtual
Tomorrow starts now with HSMAI Europe
Live TV Shows with interesting guests/topics.
Topic: How digital transformation is driving the digital customer experience
Dialogue with:
Remy Merckx – Travel Industry, Digital Expert
Loren Gray – Founder & CEO at Hospitality Digital Marketing and a past chair of the Digital Marketing Council of HSMAI America
Tuesday, May 18th, 2pm – 3pm CET, Virtual
Tomorrow starts now with HSMAI Europe
Live TV Shows with interesting guests/topics.
Ramping up for Summer: Proven Hotel Strategies to Capture Your Domestic Market
You will meet: Amanda Du, Head of E-commerce at PentaHotels in dialogue with Fiona Gillen, VP Marketing at The Hotels Network and Member of the HSMAI Europe Marketing Advisory Board
Tuesday, May 25th, 2pm – 3pm CET, Virtual
ECC – Excelling at Customer Centricity – an HSMAI Europe Certification.
Press here for more information
Free for HSMAI members
5 weeks programme from Monday May 31st – Monday June 28th, Virtual
June
Tomorrow starts now with HSMAI Europe
Live TV Shows with interesting guests/topics.
It’s time for something new : HSMAI Europe Student Council
You will meet:
Sascha Dalig, Regional Director Central Europe at Wyndham Hotels & Resorts and Member of the HSMAI Europe Customer & Distribution Advisory Board
Stephanie Pougnet, Ph.D Professor & Researcher at EHL Ecole Hôtelière de Lausanne and Member of the HSMAI Europe People & Culture Advisory Board
Caroline Schelfhout – Coordinator Master Programmes at Hotelschool The Hague
Josje van Dongen, Head of Innovation & Programme Specialisations at Hotel Management School Maastricht and Chair of the HSMAI Europe Innovation Advisory Board
Emile Schelfhout, Chair of the HSMAI Europe Student Council
Tuesday, June 1st, 2pm – 3pm CET
Tomorrow starts now with HSMAI Europe
Live TV Shows with interesting guests/topics.
The battle for Talents in Hotel Revenue Optimization
You will meet:
Moderator: Frederic Toitot – Vice President, Global Learning & Development at Accor and the Chair of the HSMAI Europe Revenue Optimization Advisory Board
Scott Dahl – Master’s Program Director at Les Roches Global Hospitality and member of the HSMAI Europe Revenue Optimization Advisory Board
Daniella Boeken – Group Vice President Commercial at Ruby GmbH
Stan Josephi – Senior lecturer Hotel Revenue Management at Breda University of Applied Sciences and member of the HSMAI Europe Revenue Optimization Advisory Board
Tuesday, June 8th, 2pm – 3pm CET
Tomorrow starts now with HSMAI Europe
Live TV Shows with interesting guests/topics.
Changing distribution landscape – How can AI help hotels in boosting their own booking channels in reference to the power of OTA
You will meet:
Moderator: Sascha Dalig – Regional Director Central Europe at Wyndham Hotels & Resorts and a member of the HSMAI Europe Customer & Distribution Advisory Board.
André Vedovelli – CEO at Grand Elysee Hotel Hamburg
Sandro Christofori – Director of Business Development at SHR – Sceptre Hospitality Resources
Vineeth Purushothaman – Regional Director Commercial Planning & Distribution at Wyndham Hotels & Resorts
Pablo Delgado – CEO at Mirai and a member of the HSMAI Europe Customer & Distribution Advisory Board
Tuesday, June 15th, 2pm – 3pm CET
Tomorrow starts now with HSMAI Europe
Live TV Shows with interesting guests/topics.
Topic: How digital capabilities enables new business opportunities
You will meet:
Remy Merckx – Travel Industry, Digital Expert
Tuesday, June 22nd, 2pm – 3pm CET
Tomorrow starts now with HSMAI Europe
Live TV Shows with interesting guests/topics.
Topic: How to avoid the most costly and common mistakes hotels often make when it comes to reviews and reputation?
You will meet:
Adele Gutman Milne – Host of the Hospitality Reputation Marketing Podcast: Get Great Reviews
Martin Andersen – Commercial Director, Amerikalinjen
Tuesday, June 29th, 2pm – 3pm CET
August
It`s time for the Norwegian Election Campaign!
HSMAI and Norsk Reiseliv are pleased to invite politicians and other representatives to a debate followed by mingling, wine and snacks.
Wednesday August 25th
15.00 – 18.30 CET
Hotel Continental, Oslo
September
The HSMAI Europe Day in Amsterdam
Tuesday, September 21st
Sofitel Legend the Grand, Amsterdam
12 pm – 7 pm local time
Post Covid People Strategy – HSMAI Europe Talent Programme
Press here for more information
Free for HSMAI members
5 weeks programme from Thursday September 23rd – Thursday October 21st, Virtual
The HSMAI Europe Day in Oslo
Tuesday September 28th
Quality Hotel Hasle Linie, Oslo
12 pm – 7 pm local time
October
The HSMAI Europe Day in London
Tuesday, October 5th
Royal Lancaster Hotel, London
12 pm – 7 pm local time
The HSMAI Europe Day in Paris
Thursday, October 7th
citizenM Gare de Lyon hotel, Paris
12 pm – 7 pm local time
The HSMAI Europe Day in Frankfurt
Tuesday, October 19th
Maritim Hotel, Frankfurt
12 pm – 7 pm local time
The HSMAI Europe Day in Madrid
Tuesday, October 26th
Emperador Hotel, Madrid
12 pm – 7 pm local time
Tomorrow starts now with HSMAI Europe
Live TV Shows with interesting guests/topics.
Tuesday October 26th
6 pm – 7 pm CET
(5 pm – 6 pm UK time), Virtual
HSMAI MeetConnect – National Event in Norway with customers
Thursday, October 28th
11.00 am – 6.30 pm CET
Oslo
November
HSMAI Europe Curate
Curate is an exclusive benefit for Organizational Member companies of HSMAI. Executives from these companies have the rare and unique opportunity to discuss emerging industry trends and issues while engaging with each other in a highly interactive format.
November, date to be set, Virtual
December
National Christmas event in Norway
December 16th from 4pm CET, Oslo
January 2022
HSMAI MeetConnect – National Event in Norway with customers
Tuesday, January 11th
11.00 am – 5.30 pm CET
Oslo
HSMAI Awards Norway – National Event in Norway
Tuesday, January 11th 2022
7.30 pm CET
Oslo
“Culture as Strategy for Growth”
1-day Workshop, for HSMAI Europe’s members, facilitated by Annicken R. Day
Tuesday January 25th 2022, London
The HSMAI Europe Awards
Evening
Tuesday January 25th 2022, London
HSMAI Europe ROC 2022
An HSMAI Europe Commercial Strategy event
Renew, Rebuild, Recover
Wednesday January 26th 2022, London
